Swimmy

What Swimmy does

Swimmy is a Paris-based peer-to-peer marketplace founded in 2017 that operates as the first dedicated platform for renting private swimming pools in France. The company connects individual pool owners, who monetize underutilized assets by setting their own hourly pricing and availability, with renters seeking private pool access for leisure, family gatherings, and group events such as bachelorette parties (EVJF), birthdays, and team building. Its core product is a two-sided marketplace deployed across a web platform (swimmy.fr) and native iOS and Android applications, supporting listing creation, search by location/date, hourly time-slot booking, per-person pricing with automatic discounts for children, and a 'Make an Offer' mechanism for group bookings of 10+ people. The platform also includes a content/blog layer and a pool earning simulator aimed at recruiting supply-side owners.

Swimmy operates on a transaction-commission revenue model, taking a percentage fee on each booking while pool owners receive automatic bank transfers within 3-10 days of rental completion. Owner earnings can reportedly reach up to €2,200 per month. The company adds trust infrastructure through insurance coverage and contract-based protection included with bookings. Its go-to-market is product-led and self-serve on both sides — owners list independently and renters book directly — supplemented by content marketing, SEO capture, organic social (Facebook, Instagram), and earned media across major French outlets (France 3, BFM Business, Le Parisien, La Provence, Le Dauphiné Libéré).

The team is small, founder-led by Raphaëlle de Monteynard, and includes a lead developer, a second developer, and a customer service lead. No external funding rounds, institutional investors, or acquisitions are disclosed in the source material, suggesting a bootstrapped operating model. The platform's geographic footprint is restricted to France and all content is in French; there is no evidence of international expansion, AI/ML integration, or enterprise customer segments. Customer concentration is minimal given the consumer/SMB long-tail on both sides of the marketplace.

Name

Swimmy

Legal name

Swimmy

Website

https://swimmy.fr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Swimmy is a French peer-to-peer marketplace founded in 2017 that connects private pool owners with renters seeking hourly pool access for leisure and events. The bootstrapped, Paris-based platform operates across web and mobile in France, earning revenue via per-booking commissions on its two-sided supply base of ~2,000 listings.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Transaction Commission: Platform takes a commission on each pool rental transaction between owners and renters. Pool owners set their own prices and receive automatic bank transfers within 3-10 days after rental completion.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Swimmy operates a two-sided peer-to-peer marketplace that enables private swimming pool owners across France to list their pools for rent by the hour, and allows individuals and groups to search, book, and pay for private pool access. The platform handles listings, availability calendars, reservations, payment processing, and includes insurance coverage and contract-based protection for both sides of the transaction.

Product overview

Swimmy operates as a peer-to-peer marketplace platform connecting private swimming pool owners with individuals seeking pool access. The core platform consists of the Swimmy website and mobile apps (iOS/Android) where users can search for pools by location and date, make reservations, and pay for hourly pool access. Pool owners can list their pools with photos, set custom pricing and rules, manage availability, and receive payments. The platform also includes specialized features for event bookings (EVJF, birthdays, pool parties, team building), a blog content platform for pool maintenance education, and a calculator tool for estimating pool rental earnings. Swimmy positions itself as 'Le premier site de location de piscines privées en France' (The first private pool rental site in France), operating on a two-sided marketplace model where both pool owners and swimmers are served.

Differentiator

Problem solved

Functional benefit

Products and services

• Swimmy Platform A web-based two-sided peer-to-peer marketplace that connects private pool owners with renters across France, supporting search by location, date, and number of bathers, with hourly reservations, payment processing, insurance coverage, and contract-based protection.
• Swimmy Mobile App

Quantifiable outcome

• Pool owners can earn up to €2,200 per month
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor.

• Laurette FugainminorOthersCharitable association that supports people with leukemia and their families. Named after Laurette Fugain who died from the disease in 2002 at age 22. Swimmy supports this organization as part of their social responsibility initiative.
• Clarisses de SenlisminorOthersConvent of Clarisse nuns in Senlis who handle weather forecasting for Swimmy rentals. A traditional folk belief invokes Saint Claire for good weather.
• LazareminorOthersAssociation that runs shared apartments where formerly homeless people live together with housed individuals in 'solidarity housing' arrangements, bringing together people of different ages, origins, cultures, and backgrounds.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Airbnb: Airbnb is the dominant global short-term rental marketplace and already lists many French properties with private pools. It overlaps with Swimmy's pool-rental use case as part of a much broader accommodation offering, and is the most credible entrant if the dedicated pool-sharing category were to attract strategic interest.
• Vrbo: Vrbo (owned by Expedia Group) is a major vacation-rental marketplace with significant French inventory and extensive pool filtering. It serves overlapping demand for private-pool leisure stays but bundles pools inside whole-home rentals rather than hour-by-hour bookings.
• Peerspace: Peerspace is a marketplace for hourly rentals of unique event venues, including pools and outdoor spaces. It is comparable because it monetizes underutilized residential space on a time-based booking model similar to Swimmy, but at a broader event/venue layer rather than a swim-only vertical.
• GetYourGuide: GetYourGuide is a major European marketplace for leisure experiences and tours. It is comparable to Swimmy's event/leisure-occasion positioning and could expand into local water-experience categories, making it a plausible adjacent competitor for the same consumer wallet.

Direct peers

• Swimply: Swimply is the original peer-to-peer private pool rental marketplace, founded in the US and operating across North America, Australia, and parts of Europe. It is the closest direct peer to Swimmy, offering an identical two-sided marketplace model for hourly private pool rentals to consumers.

Emerging players

• Splacer: Splacer is a marketplace for short-term rentals of creative and event spaces, including outdoor venues with pools. It is comparable to Swimmy's group-event use case (EVJF, birthdays, team-building) and represents a narrower competitor that could expand into pool-only inventory.

Regional players

• Abritel: Abritel is the leading French vacation rental marketplace (owned by Expedia) and a sister brand to Vrbo. It is comparable to Swimmy as the dominant French-language venue for finding private accommodations, many of which include pools, even though its core model is whole-home rentals rather than hourly pool access.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Swimmy.fr
• Instagraminstagram.com/swimmy_france

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Swimmy