Pillar Properties
- Company typePrivate
- Founded1890
- HeadquartersSeattle, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
Pillar Properties firmographics
Firmographics- Name
- Pillar Properties
- Legal name
- Pillar Properties
- Website
- https://pillarproperties.com
- Company type
- Private
- Founded year
- 1890
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Pillar Properties industry classification
Industry- Product category
- Multifamily Real Estate Development and Property Management
- NAICS
- Residential Property Managers (531311), Rental and Leasing Services (532), Continuing Care Retirement Communities (623311)
- SIC
- Real Estate Dealers (For Their Own Account) (6532), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Multifamily Apartment Property Management (BPAJAFAA)
- akta.pro secondary industries
- Independent Living Community Development & Construction (Senior Housing Developers) (HLADAAAH), Senior Living & Assisted Living Facility Construction (IMAFACAJ)
Keywords
Where Pillar Properties is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pillar Properties business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Multifamily Development and Operations: Development, ownership and operation of multifamily apartment communities in the Puget Sound region. The company builds, owns and manages apartment properties generating rental income and asset appreciation.
- Senior Living Development: Development of senior living communities for sister company Merrill Gardens. Pillar Properties serves as the developer for Merrill Gardens' senior housing portfolio, having delivered over 3,000 units.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Pillar Properties product offering
Product offeringCore offering
Pillar Properties develops, owns, and operates market-rate multifamily apartment communities in the Puget Sound region of Washington State, including Seattle, Bellevue, Kirkland, Auburn, Burien, and Tacoma. The company also serves as the exclusive developer for sister company Merrill Gardens' senior living portfolio, planning and building independent living, assisted living, and memory care communities. Revenue is generated through long-term ownership of apartment assets (rental income and appreciation) and through development services for the Merrill Gardens senior housing portfolio.
Product overview
Pillar Properties is a family-owned real estate development and property management company operating a portfolio of residential properties across two main categories: multifamily apartment buildings in the Puget Sound region (including Seattle, Bellevue, Kirkland, Auburn, Burien, and Tacoma) and senior living communities under the Merrill Gardens brand across 16+ states. The multifamily portfolio includes 11 named apartment properties totaling approximately 2,114 units with amenities such as rooftop decks, fitness centers, and street-level retail. The senior living division (Merrill Gardens) operates 26 named communities offering independent living, assisted living, and memory care services. The company also provides asset management services for its owned properties and develops new projects through its construction and development division.
Differentiator
Problem solved
Functional benefit
Products and services
- The Nolo A 164-unit market-rate apartment building with 681,552 gross square feet and 16,000 square feet of street-level retail in Seattle, WA, owned and operated by Pillar Properties for multifamily residents.
- The Lyric A 234-unit stabilized apartment building with 352,256 gross square feet on Capitol Hill in Seattle, WA, owned and operated by Pillar Properties.
- The Verge A 226-unit apartment building with 296,051 gross square feet and 1,993 square feet of street-level retail in Auburn, WA, owned and operated by Pillar Properties.
- The Maverick A 228-unit market-rate apartment building with 4,000 square feet of ground-level retail in Burien, WA, owned and operated by Pillar Properties.
- The 101 A 66-unit apartment building with 130,761 gross square feet and 12,000 square feet of ground-level retail in Kirkland, WA, built in 2010 and owned by Pillar Properties.
- The Wave / Stadium Place A 333-unit apartment building with 681,552 gross square feet and 16,000 square feet of street-level retail at Stadium Place in Seattle, WA, owned by Pillar Properties.
- The Century A 258-unit apartment building with 335,960 gross square feet and 3,500 square feet of ground-level retail in Seattle, WA, owned and operated by Pillar Properties.
- The Corydon A 103-unit apartment building with 228,554 gross square feet and 22,567 square feet of ground-level retail in Seattle's University District, built in 2009 and owned by Pillar Properties.
- The Meyden A 254-unit apartment building with 302,575 gross square feet and 30,000 square feet of street-level retail in Bellevue, WA, built in 2016 and owned by Pillar Properties.
- The Lex A 247-unit apartment building with 349,540 gross square feet in Tacoma, WA, built in 2023 and owned by Pillar Properties.
- Merrill Gardens at Madison A 175-unit independent/assisted living/memory care senior community with 147,966 gross square feet in Madison, AL, built in 2016 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Anthem A 93-unit independent and assisted living/memory care senior community with 98,240 gross square feet in Anthem, AZ, built in 2017 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Bankers Hill An 84-unit independent and assisted living senior community with 131,820 gross square feet in San Diego, CA, built in 2011 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Hillsboro A 141-unit independent and assisted living senior community with 200,242 gross square feet in Hillsboro, OR, built in 2024 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Brentwood A 138-unit independent and assisted living senior community with 129,450 gross square feet in Brentwood, CA, built in 2022 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Columbia A 196-unit independent, assisted living and memory care senior community with 207,470 gross square feet in Columbia, SC, built in 2019 and developed by Pillar Properties for sister company Merrill Gardens.
- Merrill Gardens at Carolina Park A 142-unit independent, assisted living and memory care senior community with 12 cottages and 137,220 gross square feet in Mount Pleasant, SC, built in 2018 and developed by Pillar Properties for sister company Merrill Gardens.
Companies that use Pillar Properties
Customer profileSegments3 records
Ideal customer profiles2 records
Pillar Properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pillar Properties partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Merrill GardenscoreMerrill Gardens is the sister company and senior housing operator for Pillar Properties. Pillar Properties serves as the developer for Merrill Gardens communities and has delivered over 3,000 units to the senior housing portfolio. Pillar Properties also manages an active development pipeline of over 10 projects for Merrill Gardens.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Pillar Properties competitors and assessment
Company assessmentDirect peers
- Essex Property Trust: Public multifamily REIT focused on West Coast markets including the Seattle/Puget Sound region. Direct comparable on geography and product (urban, high-rise Class A apartments) with operating scale comparable to Pillar's 1,800+ unit Pacific Northwest portfolio.
- Mill Creek Residential: Multifamily developer and operator focused on Class A urban and suburban communities. Comparable developer-operator model with significant build-out in West Coast markets.
- Greystar Real Estate Partners: Largest U.S. multifamily operator and developer with vertically integrated investment, development, and property management platform. Comparable as developer-owner-operator with significant institutional and family capital backing.
- Security Properties: Seattle-based multifamily investor, developer, and manager. Direct comparable on Pacific Northwest geographic concentration, private ownership, and integrated acquisition/development/operating model.
Broad incumbents
- AvalonBay Communities: Large national multifamily REIT that develops, owns, and operates Class A apartment communities. Comparable vertical integration (developer-owner-operator) and product positioning to Pillar's multifamily model.
- Welltower: Large healthcare/senior housing REIT with operating partnerships across independent living, assisted living, and memory care. Comparable on senior living development and operating exposure tied to Pillar's Merrill Gardens relationship.
- Ventas: Diversified REIT with senior housing operating portfolio. Comparable on senior living exposure and capital scale relative to the Merrill Gardens platform Pillar develops.
- Equity Residential: Public multifamily REIT focused on urban coastal gateways including Seattle. Closely comparable on urban apartment strategy, scale, and West Coast exposure.
Regional players
- Vulcan Real Estate: Paul Allen's Seattle-based real estate development company focused on urban Seattle projects. Direct geographic comparable with overlapping submarkets (South Lake Union, downtown Seattle).
Emerging players
- Atria Senior Living: Senior living operator with independent living, assisted living, and memory care across the U.S. Comparable as a sister-style operator counterpart whose development pipeline could be sourced from operators like Pillar.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pillar Properties social profiles
Digital presencePillar Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pillar Properties leadership team
Management profileNumber of profiles
Profiles4 records
Pillar Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pillar Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pillar Properties
What does Pillar Properties do?
Pillar Properties develops, owns, and operates market-rate multifamily apartment communities in the Puget Sound region of Washington State, including Seattle, Bellevue, Kirkland, Auburn, Burien, and Tacoma. The company also serves as the exclusive developer for sister company Merrill Gardens' senior living portfolio, planning and building independent living, assisted living, and memory care communities. Revenue is generated through long-term ownership of apartment assets (rental income and appreciation) and through development services for the Merrill Gardens senior housing portfolio.
Is Pillar Properties a public or private company?
Pillar Properties is a private company. It is classified as family owned and is currently operating.
When was Pillar Properties founded?
Pillar Properties was founded in 1890. It employs 51 to 100 people.
Where is Pillar Properties based?
Pillar Properties is headquartered in Seattle, United States, in the North America region.
How does Pillar Properties make money?
Two revenue lines are on record. Multifamily Development and Operations are the primary driver. The others are senior Living Development.
Who are Pillar Properties's main competitors?
Direct peers on record are Essex Property Trust, Mill Creek Residential, Greystar Real Estate Partners and Security Properties. Broad incumbents are AvalonBay Communities, Welltower, Ventas and Equity Residential. Vulcan Real Estate is listed as a regional player. Atria Senior Living is listed as an emerging player.
Does Pillar Properties have an API?
No public API is recorded for Pillar Properties.
What industry is Pillar Properties in?
Pillar Properties's product category is Multifamily Real Estate Development and Property Management. Its primary akta.pro industry code is BPAJAFAA, Multifamily Apartment Property Management, with a secondary code of HLADAAAH, Independent Living Community Development & Construction (Senior Housing Developers). Its NAICS code is 531311 and its SIC code is 6532.