Maya Capital
Maya Capital is a London-based European real estate investment manager founded in 2014, deploying capital across UK regional offices, Iberian residential and commercial assets, UK retail, and European hospitality for institutional investors and co-investment partners through value-add and opportunistic strategies.
- Company typePrivate
- Founded2014
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Maya Capital does
Maya Capital LLP is a London-based European real estate investment manager founded in 2014 by Managing Partner David Pralong. The firm specialises in value-add and opportunistic strategies across UK regional offices, Iberian residential and commercial assets, UK retail regeneration, and UK and Swiss hospitality, deploying more than €2.5 billion of team-aggregated capital across Western Europe since inception. As of July 2024, Maya had invested c.£400 million across 17 deals with 9 exits on its own books. The firm operates with a small core team of approximately 10-15 professionals, augmented by a senior advisory board drawn from Allianz Real Estate, EQT, Greenhill, Heitman, AEW Europe, and M7 Real Estate, and runs offices in London and Lisbon.
Maya generates revenue through three streams: recurring management fees from institutional LPs, performance-related carried interest on exits above preferred returns, and transactional fees on acquisitions, refinancings, and dispositions. Its customer base comprises major European institutional investors (a single anchor LP committed £100 million in 2016 and up to £50 million in 2017), family offices, and co-investment partners such as Veld Capital, AnaCap Financial Partners, and ECE Work & Live. Distribution is relationship-driven, supported by senior advisors, an in-house origination team, and financial PR (Powerscourt); minimum commitments are stated at £50-£100 million+ per investor.
The firm runs four distinct investment strategies (Regional UK Office, UK Retail Vehicle, Iberian Platform, UK Hotels) plus a full-service investment management offering spanning sourcing, acquisition, asset management, and exit. Notable assets include the £125 million+ 160 Blackfriars Road scheme with AnaCap and Motel One, the €65 million Lisbon residential portfolio, two Staybridge Suites hotels with ECE Work & Live, and the planned CHF 50 million+ Hotel Belmont in Crans-Montana. Maya has held ISO 14001:2015 certification since 2017, is a GRESB participant member, and targets net-zero portfolio carbon by 2030.
Maya Capital firmographics
Firmographics- Name
- Maya Capital
- Legal name
- Maya Capital LLP
- Website
- https://maya-cap.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Maya Capital is a London-based European real estate investment manager founded in 2014, deploying capital across UK regional offices, Iberian residential and commercial assets, UK retail, and European hospitality for institutional investors and co-investment partners through value-add and opportunistic strategies.
- Ownership category
- akta.pro rank
Maya Capital industry classification
Industry- Product category
- Real Estate Investment Management
- NAICS
- Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Other Financial Investment Activities (5239), Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Real Estate Dealers (For Their Own Account) (6532), Investors, Nec (6799)
- akta.pro primary industry
- Hospitality (Hotels & Resorts) Asset Management (BPAJAMAE)
Keywords
Where Maya Capital is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Maya Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Management Fees: Maya Capital earns management fees from institutional investors for managing real estate assets and funds. The firm was noted to have raised £100m of equity commitment from a major European institutional investor in 2016.
- Performance / Carried Interest: The firm generates carried interest by delivering returns above preferred returns to investors. The PIE Europe Awards recognised Maya Capital's capital raise and fund performance in 2016.
- Deal / Transaction Fees: Fees earned on acquisition, refinancing, and disposition of assets across its portfolio, including the sale of assets such as 160-163 Friar Street (£11.2m), Highdown House (£11.0m), Janus House (£27.8m), and others.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Maya Capital product offering
Product offeringCore offering
Maya Capital is a pan-European real estate investment firm that acquires and actively manages residential and commercial property across the UK and continental Europe on behalf of institutional investors and family offices. The firm deploys capital through specialized strategies — a Regional UK Office strategy, a UK Retail Vehicle, an Iberian Platform, and a UK Hotel/Hospitality strategy — and provides full-service investment management from sourcing and acquisition through asset management and exit.
Product overview
Maya Capital is a pan-European real estate investment management firm founded in 2014, offering specialized niche investment strategies rather than a unified software product. The firm operates through distinct investment strategies including a Regional UK Office Strategy targeting secondary office assets outside London, a UK Retail Vehicle for regeneration opportunities, an Iberian Platform for Portuguese and Spanish markets, and UK Hotel/Hospitality investments. Their full-service model spans the entire investment lifecycle from sourcing and acquisition through asset management and exit.
Differentiator
Problem solved
Functional benefit
Products and services
- Regional UK Office Investment Strategy Active management strategy targeting office assets outside London — secondary UK regional cities — where intensive asset management, refurbishment, and lease restructuring can drive risk-adjusted returns. Built for institutional investors seeking differentiated exposure beyond core London assets.
- UK Retail Vehicle Investment vehicle targeting UK retail assets requiring active repositioning or regeneration, designed to capture value through intensive asset management in a structurally challenged retail sub-sector. Aimed at institutional and family-office investors seeking differentiated returns from UK retail.
- Iberian Platform Country-platform investment strategy covering residential and commercial real estate opportunities in Portugal and Spain, with local origination and asset management based in Lisbon. Designed for institutional and family-office investors seeking exposure to Iberia.
- UK Hotel/Hospitality Investment Investment strategy covering UK hotel assets, including new-build development (Motel One, London) and extended-stay acquisitions (Staybridge Suites) executed through joint-venture partnerships with operating platforms. Targets mid-sized hotels in UK regional cities outside London.
- Full-Service Investment Management End-to-end real estate investment management service spanning sourcing, acquisition (negotiation, due diligence, financing, structuring), asset management (property management oversight, capital expenditure, ESG improvements, reporting, refinancing), and exit (agent network, sale process, timing). Offered to institutional and family-office investors across all Maya strategies.
Quantifiable outcome
- 43% rental increase achieved at 160-163 Friar Street, Reading, with rent at c.£25 per sq. ft., and sale at £11.2m (6.08% net initial yield)
- +5 more outcomes
Companies that use Maya Capital
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Maya Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Maya Capital partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and supporting.
- ParkProperty Europe (ECE Work & Live)coreECE Work & Live (rebranded from ParkProperty Europe) acquired two Staybridge Suites hotels in Liverpool and Newcastle in partnership with Maya Capital. Maya contributed sourcing capabilities and acts as asset manager. The venture aims to build a portfolio of 7-8 mid-sized hotels in UK regional cities outside London with total investment of up to GBP 150 million.
- Cycas HospitalitysupportingCycas Hospitality is the operator managing the Staybridge Suites Liverpool and Newcastle hotels acquired in partnership with ECE Work & Live and Maya Capital.
- Motel OnecoreMotel One is a Munich-based affordable lifestyle hotel company operating over 90 hotels across 14 countries in Europe and the US. It is the hotel operator for the 222-bedroom hotel at 160 Blackfriars Road, London, developed by Maya Capital and Veld Capital. This represents Motel One's first hotel management contract in Europe.
- Knight FranksupportingKnight Frank acted as advisor to Veld Capital and Maya Capital on the £45.7m OakNorth loan transaction for the 160 Blackfriars Road hotel development. Knight Frank has also advised on multiple other Maya Capital transactions including the Glasgow Guildhall acquisition.
- SavillssupportingSavills represented ECE Work & Live on the acquisition of the two Staybridge Suites hotels in Liverpool and Newcastle. Savills has also acted as agent and advisor on several other Maya Capital transactions.
- Levy Real EstatesupportingLevy Real Estate acted as buyer's agent for Maya Capital and AnaCap on the acquisition of 160 Blackfriars Road, London.
- PowerscourtsupportingPowerscourt is the PR adviser to Maya Capital, managing press releases, media relations, and communications across fundraises, acquisitions, disposals, and corporate announcements.
Scale indicators16 records
Recent moves8 records
Expansion highlights5 records
Maya Capital competitors and assessment
Company assessmentBroad incumbents
- Heitman: Global real estate investment manager with a substantial European platform across value-add and core-plus strategies. Maya senior advisor Rob Reiskin previously co-headed Heitman Europe; competes for institutional European real estate allocations.
- EQT Real Estate: Major pan-European private equity and real estate investor with a dedicated real estate platform. Maya senior advisor Fredrik Elwing previously raised €420m for an EQT pan-European opportunistic real estate fund; broader AUM and product breadth make EQT a broad incumbent comparable.
- AEW Capital Management: Global real estate investment manager with significant European value-add and opportunistic strategies. Competes with Maya for institutional capital across pan-European mandates and operates overlapping asset classes including offices and retail regeneration.
Direct peers
- AnaCap Financial Partners: European mid-market private equity, credit, and real estate specialist with €5.2bn AUM. Maya's co-investment partner on the £125m Blackfriars Road acquisition; both pursue value-add European real estate with institutional capital partners.
- Patron Capital: Pan-European opportunistic real estate investment manager where Maya senior advisor Bertrand Schwab served as Senior Adviser for 18 years. Comparable value-add/opportunistic focus across UK and continental Europe serving institutional investors.
- Pluto Finance: European real estate investment manager (formerly Pluto Capital) where Maya director Michael Wingenroth set up and ran the German real estate investment business. Comparable cross-border European value-add strategy with institutional fundraising model.
- Moor Park Capital Partners: UK- and Europe-focused real estate investment manager founded by Maya senior advisor Shemeel Khan; David Pralong previously served on the investment team. Comparable opportunistic/value-add European real estate strategy with institutional LP base.
- M7 Real Estate: Pan-European multi-strategy real estate investment manager with c.€5bn AUM. Maya senior advisor Richard Croft is Executive Chairman and co-founder of M7; Charlie Alcock co-founded M7. Operates overlapping value-add/opportunistic strategies across UK and Europe.
- ECE Work & Live (ParkProperty Europe): European hospitality and mixed-use real estate investor/operator partnered with Maya on UK extended-stay hotel acquisitions (up to £150m planned portfolio). Closely overlapping strategy in European hospitality asset acquisition and active asset management.
- Helios Capital: European real estate investment manager where Maya founder David Pralong previously headed the real estate practice. Similar focus on European opportunistic and value-add strategies and institutional capital raising.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Maya Capital social profiles
Digital presenceMaya Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maya Capital leadership team
Management profileNumber of profiles
Profiles13 records
Maya Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maya Capital M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maya Capital
What does Maya Capital do?
Maya Capital is a pan-European real estate investment firm that acquires and actively manages residential and commercial property across the UK and continental Europe on behalf of institutional investors and family offices. The firm deploys capital through specialized strategies — a Regional UK Office strategy, a UK Retail Vehicle, an Iberian Platform, and a UK Hotel/Hospitality strategy — and provides full-service investment management from sourcing and acquisition through asset management and exit.
Is Maya Capital a public or private company?
Maya Capital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Maya Capital founded?
Maya Capital was founded in 2014. It employs 1 to 10 people.
Where is Maya Capital based?
Maya Capital is headquartered in London, United Kingdom, in the Europe region.
How does Maya Capital make money?
Three revenue lines are on record. Management Fees are the primary driver. The others are performance / Carried Interest and deal / Transaction Fees.
Who are Maya Capital's main competitors?
Broad incumbents on record are Heitman, EQT Real Estate and AEW Capital Management. Direct peers are AnaCap Financial Partners, Patron Capital, Pluto Finance, Moor Park Capital Partners, M7 Real Estate, ECE Work & Live (ParkProperty Europe) and Helios Capital.
Does Maya Capital have an API?
No public API is recorded for Maya Capital.
What industry is Maya Capital in?
Maya Capital's product category is Real Estate Investment Management. Its primary akta.pro industry code is BPAJAMAE, Hospitality (Hotels & Resorts) Asset Management. Its NAICS code is 523 and its SIC code is 6532.