Publidata

What Publidata does

Publidata SAS is a French SaaS company that provides a collaborative information management and multi-channel distribution platform for territorial collectivities (local governments and their groupings). Founded in 2017 and headquartered in Paris, the company addresses the operational problem of fragmented, manually-updated citizen information across municipal websites, mobile apps, waste calendars, and partner ecosystems. The offering is structured as a platform-plus-modules architecture: the core Publidata Plateforme comprises the Information Manager (collaborative content co-construction with rights, workflows, and history), the Audience Manager (segmentation by geography, profile, and preferences), and the Diffusion Manager (multi-channel distribution control). Distribution is enabled through embeddable web widgets, an open-source SDK, white-label iOS/Android mobile applications, CMS connectors (WordPress, Drupal, Typo3), chatbots (AskMona), and APIs in CSV/JSON — including a flagship Widget Information Déchets for address-personalized waste collection and sorting guidance, with an AI-powered visual waste recognition feature.

Name

Publidata

Legal name

Publidata SAS

Website

https://publidata.io

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Publidata is a French SaaS platform that enables territorial collectivities to collaboratively create, manage, and distribute citizen-facing information across websites, mobile apps, chatbots, and partner ecosystems, with deep specialization in waste management information services.

Ownership category

akta.pro rank

Headquarters

HQ city

Joinville-le-pont

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Licensing: Annual subscription model covering platform access, maintenance, and continuous feature updates. Pricing is configured based on structure size, number of communes, population under competence, collection points, and data complexity.
2. Implementation Services: Configuration and deployment services including data migration, customization, and training. One-time setup fee.
3. White-label Application Licensing: Branded mobile applications for iOS and Android deployed under customer branding, available as part of the subscription or as add-on.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels3 records

Core offering

Publidata provides a SaaS-based collaborative information management and distribution platform that enables French territorial collectivities to create, enrich, and broadcast citizen-facing information (waste collection schedules, sorting rules, drop-off points, local events, projects, housing, economic development, institutional and youth services) across websites, mobile apps, chatbots, SIG systems, partner portals, and open-data platforms. The core offering bundles the Publidata Plateforme (Information Manager, Audience Manager, Diffusion Manager) with the Publidata Ecosystème of ready-to-use widgets, white-label iOS/Android applications, an open-source SDK, and a library of pre-built connectors. Pricing combines a one-time implementation/setup fee with an annual subscription tailored to territorial scope, communes covered, population, collection points, and data complexity.

Product overview

Publidata is a collaborative information management and distribution solution for French territorial collectivities. The offering is structured as a platform-plus-modules architecture consisting of the core Publidata Plateforme with three integrated modules (Information Manager, Audience Manager, Diffusion Manager) and the Publidata Ecosystème for multi-channel distribution. Key products include the Widget Information Déchets for waste collection information, embeddable Widgets for citizen-facing applications, an open-source SDK for custom development, white-label mobile applications, and specialized solutions for local life, tourism, projects and construction, education, housing, economic development, youth services, institutional matters, associations, and social action. The platform enables collaborative information creation and distribution across websites, mobile applications, chatbots, and public platforms via API connectors and software integrations.

Differentiator

Problem solved

Functional benefit

Brands

• Widget Information Déchets: A web widget delivering waste collection and sorting information geolocated by address, integrable into websites and mobile applications.
• Information Manager
• Audience Manager
• Diffusion Manager

Products and services

• Publidata Plateforme Core collaborative information management platform enabling French territorial collectivities to create, enrich, qualify, and distribute citizen-facing information across multiple channels. Bundles three modules: Information Manager (collaborative content creation with user rights and history), Audience Manager (segmentation by profile, geography, etc.), and Diffusion Manager (multi-channel distribution and scenario control).
• Widget Information Déchets White-label, embeddable mini-application that delivers address-personalized waste collection and sorting information: collection schedules (at home, on appointment, on-the-go, event-based), drop-off points, sorting rules, déchèterie hours, and waste facility information. Integrable via copy-paste into any website or mobile application. Powers 12+ million daily users according to Publidata.
• Publidata Ecosystème Ecosystem of distribution tools extending the Publidata Plateforme: embeddable widgets, ready-to-use websites and applications, CMS connectors (WordPress, Drupal, Typo3), chatbot integration (AskMona), and an open-source SDK for custom mobile/web development.
• White-Label Mobile Application Dedicated iOS and Android mobile application owned by the collectivity, branded with the customer identity and powered by Publidata, available as part of the subscription or as an add-on.
• Widget Embeddable mini-applications ready for integration via copy-paste into existing websites and applications, addressing specific citizen information needs (waste, local life, tourism, projects, housing, economic development, youth, institutions).
• SDK - Software Development Kit Open-source development kit enabling custom widget, website, and mobile application development using pre-built modules, designed for collaboration with technical agencies and partners.
• MOOC - Plateforme de formation Online training platform designed for mobile with ready-to-use training modules, quiz creation, knowledge checks, certification, and learner tracking capabilities.
• FAQ zero waste knowledge base (Questions fréquentes et trucs et astuces zéro déchet) Knowledge base management system for frequently asked questions with contextual display and conditional presentation based on relevant services and geographic/temporal relevance.

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

AI capability2 records

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• UGAPcoreChannel Partner/ Reseller/ DistributorListed in the UGAP (Union des Groupements d'Achats Publics) catalog, France's central public procurement body, enabling direct purchasing by French public entities.
• OpenDataSoftcoreTechnology or IntegrationIntegration connector allows Publidata to feed open data portals or import data from OpenDataSoft platforms bidirectionally.
• ESRIcoreTechnology or IntegrationInterconnection with ESRI GIS systems enabling waste collection data to be managed in the customer's SIG and synchronized with Publidata.
• VeoliaminorStrategic or Co-development PartnerEnvironmental services partner shown as part of the Publidata partner ecosystem for waste management solutions.
• AMORCEminorGTM or Marketing PartnerAssociation of local authorities for energy and waste management; Publidata is listed as an associate member for networking and visibility in the sector.
• PublikcoreTechnology or IntegrationGRP (Gestion de la Relation Usager) system integration allowing citizen identification and SSO with Publidata.
• CLS EazyCollectcoreTechnology or IntegrationCollection management software connector for waste collection operations.
• TradimcoreTechnology or IntegrationPre-collection software connector for managing waste collection data.
• WordPress / Drupal / Typo3coreTechnology or IntegrationCMS connectors enabling widget integration into websites built on these platforms.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• CITEO: French eco-organization funded by producer responsibility fees that provides waste-related information tools to collectivities. Publidata explicitly identifies CITEO's free tools as a direct competitive alternative on the core waste-information use case.
• OpenDataSoft: French-founded open data portal platform serving cities and territorial authorities across Europe. Comparable as a SaaS data-publishing layer for local governments, with overlapping buyer (collectivities) and complementary integration partnership with Publidata.

Emerging players

• Cityworks: GIS-centric asset and work-order management platform for local governments, with growing waste and citizen-engagement modules. Comparable as a SaaS layer sitting on top of municipal GIS data with public-sector recurring revenue.

Broad incumbents

• Accela: Civic SaaS platform for permitting, licensing, and citizen services used by hundreds of US and international government agencies. Comparable as a platform-plus-modules architecture for local-government information workflows.
• SUEZ: Global water and waste-management services company with French municipal contracts. Comparable end buyer (collectivities) and increasing digital-services investment in smart-city / waste-tech that overlaps with Publidata's waste module.
• Granicus: US-headquartered govtech platform providing civic engagement, communications, and digital services to 5,500+ public-sector agencies. Comparable as a SaaS civic-content layer, though serves US/UK/Australia primarily rather than French collectivities.
• Tyler Technologies: Large-cap US public-sector software provider (ERP, citizen services, civic engagement). Comparable as a broad software platform serving local-government buyers, though at a vastly different scale and geography.
• Veolia: Global environmental services major with multi-billion-euro waste-management contracts with French collectivities. Already a Publidata ecosystem partner, but represents a structural risk: Veolia could natively develop or acquire competing civic-information tooling.

Others

• ESRI: Dominant GIS software vendor used by virtually every French collectivity. Publidata integrates with ESRI ArcGIS rather than competing directly, but ESRI's expanding civic-content capabilities position it as an adjacent platform that could subsume parts of Publidata's value proposition.

Regional players

• Sinfin Tecnología: Spanish municipal management software vendor offering civic information and citizen-service platforms to local governments. Comparable product scope (civic info, waste modules, citizen portals) but primarily serves Iberia rather than France.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/publidata_io

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Publidata