What Simumak does

Simumak (legal entity APLICACIONES DE SIMULACION SIMTEC, S.L.) is a Madrid-based manufacturer of professional training simulators for drivers and heavy-machinery operators. Founded in 2003 and operating with 51-100 employees, the company builds industrial-grade cockpit hardware and motion platforms paired with proprietary physics engines, augmented virtual reality visualization, and software modules including Training Manager and the TELEMATICS/SOCRATES telemetry platform. Its product portfolio spans cars, motorcycles, trucks, buses, construction machinery, mining equipment, forklifts, police vehicles, snow plows, and defense applications, sold in tiered configurations from portable entry-level units to Platinum-tier motion-platform systems.

Simumak monetizes through a combination of hardware sales, annual software subscriptions, custom scenario and pedagogical development services, and hardware leasing for smaller customers. Go-to-market combines direct enterprise sales for large fleet operators, government institutions, and defense customers with a regional distributor and integration partner network spanning Spain, Mexico, Italy, Chile, Argentina, and the Middle East. Named customers include DHL Supply Chain, Estafeta, CHM Minería, Iberdrola, Policía Nacional, DGT, and Masaraat/Gulf Aviation Academy, alongside a long tail of driving schools and educational institutions across more than 19 countries, with cumulative deployments exceeding 5,000 simulators. Since July 2022, Simumak has been a wholly-owned subsidiary of Indra, the Spanish multinational technology and consulting group, operating as a distinct business unit focused on training simulation across automotive, logistics, mining, construction, and defense verticals.

Name

Simumak

Legal name

APLICACIONES DE SIMULACION SIMTEC, S.L.

Website

https://simumak.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Short description

Simumak is a Madrid-based manufacturer of professional training simulators, combining industrial-grade cockpit hardware with proprietary physics and VR/AR software for drivers and operators across automotive, logistics, mining, construction, and defense verticals. It serves large fleet operators, government, and driving schools in 19+ countries as a wholly-owned subsidiary of Indra.

Ownership category

akta.pro rank

Product category

Professional Training Simulators

NAICS

Other Aircraft Parts and Auxiliary Equipment Manufacturing (336413)

SIC

Special Industry Machinery, Nec (3559)

akta.pro primary industry

Serious Games & Simulation Studios (Training, Defense, Enterprise) (MPAFAAAH)

akta.pro secondary industries

Game Controllers, Joysticks & Flight/Driving Sim Controls (HDACAFAC), Technical & Vocational (TVET) Simulations (Welding, Electrical, HVAC, Automotive) (EDAFAJAB), Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response) (EDAFAJAD)

Keywords

• Training simulators
• Driver education simulators
• Heavy machinery simulation
• Virtual reality training
• Professional driver certification

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Hardware Simulator Sales: Sale of physical training simulators including cockpit hardware, motion platforms, and industrial-grade components for professional training applications
2. Software Licensing: Annual software licenses providing access to simulation software, updates, and advanced features through subscription-based licensing model
3. Customized Training Solutions: Custom exercise development, scenario creation, and pedagogical plan customization services for specific client requirements
4. Leasing Options: Hardware leasing options enabling driving schools and smaller organizations to access simulation technology through flexible financing arrangements

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Simumak designs, manufactures, and sells professional training simulators — industrial-grade cockpit hardware combined with proprietary simulation software — for driver and heavy-machinery operator education across automotive, logistics, mining, construction, and defense. The portfolio spans car, motorcycle, truck, bus, construction, mining, and forklift simulators, a multi-machine cabin, an immersive VR training room, police and defense variants, and a mobile classroom, supported by annual software licenses and customized scenario and pedagogical development services.

Product overview

Simumak is a simulation technology company specializing in professional training simulators for driver and operator education. The product portfolio is organized as a platform-plus-modules architecture centered around sector-specific simulators: SIMESCAR (car), SIMESBIKE (motorcycle), SIMESTRUCK/SIMESBUS (heavy vehicles), CONSTRUSIM (construction), MINESIM (mining), LOGSIM (logistics/forklift), and special-purpose simulators for police vehicles, snow plows, and defense applications. These core simulators are complemented by supporting software modules including Training Manager (exercise plan creation), TELEMATICS/SOCRATES (student management and reporting), and the AFI (Immersive Training Room) VR platform. The company also offers tiered product configurations (OYD, Silver, Gold, Platinum) and the MULTISIM multi-machine system that enables cross-sector training from a single cabin. A mobile classroom (Aula Móvil) service extends training reach to remote locations. All products feature proprietary physics and dynamics systems, with many incorporating augmented reality (AVR) visualization technology for enhanced immersion.

Differentiator

Problem solved

Functional benefit

Brands

• SIMESCAR: Car simulator for automobile training
• SIMESBIKE
• SIMESTRUCK
• SIMESBUS
• CONSTRUSIM
• MINESIM
• LOGSIM
• MULTISIM
• AFI

Products and services

• SIMESCAR Car driving simulator for automobile driver training in driving schools and fleet operator programs, featuring a pedagogical plan with 40+ exercises and configurable to tourism, all-terrain, and police-car variants. Stated to have helped train more than 20 million people worldwide.
• SIMESBIKE Motorcycle simulator supporting 125cc, 500cc, and scooter variants with proprietary dynamics and optional VR visualization, targeted at driver schools and risk-situation practice. The real-chassis configuration was introduced to enhance immersion.
• SIMESTRUCK Truck simulator for professional fleet driver training, with proprietary vehicle dynamics modeling load center-of-mass distribution, wind shielding, and weather effects on visibility and grip. Supports 30+ vehicle types across 200+ km of scenarios, sold in OYD/Silver/Gold/Platinum tiers.
• SIMESBUS Bus simulator for professional driver training covering urban, articulated, and intercity buses with manual, automatic, and unsynchronized transmission types, including exclusive bus-lane circuits.
• CONSTRUSIM Construction machinery simulator with modular hardware supporting pala cargadora, retrocargadora, motoniveladora, minicargador, retroexcavadora de cadenas, and bulldozer configurations. Built on EAPS (Earth Advanced Physics System) and AVR (Augmented Virtual Reality) visualization; available in OYD, Silver, and Gold configurations.
• MINESIM Mining machinery simulator for open-pit mining training of DUMPER, EXCAVADORA, and RETROEXCAVADORA operators, with two open-pit mining scenarios, the proprietary EAPS earth dynamics engine, and AVR-equipped VR goggles. Used by CHM Mineria in Peru and Colombia.
• LOGSIM Forklift and warehouse machinery simulator covering front forklift and lateral retractable forklift operation, with proprietary physics for realistic load and pallet interaction and augmented-reality VR goggles. Used by logistics firms and educational institutions.
• SIMESCAR COP Police vehicle simulator integrating real police equipment (siren, public address, radio) and simulating pursuit, evasive driving, and other law-enforcement-specific scenarios. Deployed for the Spanish National Police training program.
• SIMESBIKE COP Police motorcycle simulator for law-enforcement training, supporting pursuit scenarios, vehicle following, evasive driving, and police-specific riding protocols.
• SNOW PLOW SIM Snow plow simulator for training operators on plow-truck and wedge-truck operation, with proprietary vehicle dynamics modeling snow behavior and road-element interaction.
• MULTISIM Multi-machine simulator enabling training across heavy vehicles, logistics forklifts, mining, and construction from a single hardware cabin, using modular, interchangeable controls to switch between vehicle types. Designed to lower total cost of ownership for training centers and operators covering multiple sectors.
• AFI (Aula de Formacion Inmersiva) / Immersive Training Room Immersive VR training room solution using virtual reality so a single instructor can train all students simultaneously with interactive exercises, rolled out together with Synergie Espana as part of HR solutions for logistics-sector clients in Spain.
• Simumak Generic Fighter Simulator (SGFS) Advanced fighter aircraft simulator making advanced pilot training accessible to any organization, designed for defense and air-force customers and integrated with Bohemia Interactive VBS4 for defense simulation projects.
• PIZARRO Defense Simulator Defense simulator for military vehicle training, showcased at the FEINDEF defense exhibition and integrated with Bohemia Interactive VBS4 for defense simulation projects.
• Aula Movil (Mobile Training Classroom) Mobile training classroom service that brings simulator training directly to customer sites and remote locations, lowering travel costs and enabling on-site workforce training for fleets that cannot easily send operators to a central facility.

Quantifiable outcome

• SIMESCAR has helped train more than 20 million people worldwide
• +4 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Eight partnerships are on record, tiered strategic, major and regional.

• Bohemia Interactive SimulationstrategicTechnology or Integration · 1 March 2023Integration agreement to combine Simumak's hardware solutions with Bohemia's VBS4 software for defense simulation projects.
• Masaraat / Gulf Aviation Academy (Bahrain)majorStrategic or Co-development Partner · 1 May 2021Joint development of driver training programs in the Middle East. Masaraat, part of GAA, will provide training services while Simumak supplies simulator technology.
• Synergie EspañamajorChannel Partner/ Reseller/ Distributor · 1 March 2021Strategic collaboration for introducing forklift simulators and AFI (Immersive Training Classroom) as part of Synergie's HR solutions for logistics sector clients across Spain.
• CEIM (Chile)regionalStrategic or Co-development Partner · 1 July 2019Framework cooperation agreement between Simumak Chile and CEIM for institutional cooperation in training simulation.
• everis ADSmajorChannel Partner/ Reseller/ Distributor · 1 June 2019everis ADS (now part of NDIRA group) served as distribution partner for driving school simulators, presenting solutions at CNPA events.
• APEXmajorChannel Partner/ Reseller/ DistributorAPEX is the exclusive distributor of Simumak simulators in Mexico, handling sales, implementation, training support, and customer relationships in the Mexican market.
• DEDEM (Italy)regionalChannel Partner/ Reseller/ DistributorOfficial distributor of Simumak simulators in Italy, partnering with DEKRA Italia and Eco&Safe project for professional driver training certification.
• AlgoryxstrategicTechnology or IntegrationCollaboration to revolutionize training with simulators by combining Algoryx's physics simulation technology with Simumak's training expertise.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ansible Motion: UK-based manufacturer of dynamic driving simulators used for vehicle development, ADAS testing, and driver training. Directly comparable in the professional ground-vehicle simulation category with overlapping customer base in automotive OEMs and training centers.
• VI-Grade: Italy-headquartered driving dynamics simulation company providing software and simulator products for vehicle development and driver training. Overlaps with Simumak on automotive/driver training simulation, particularly in the European market.
• Cruden BV: Netherlands-based simulation technology provider offering hardware (motion platforms, simulators) and software for automotive, motorsport, and training applications. Directly comparable in the driver-in-the-loop simulation category where Simumak also competes.
• Virage Simulation: Canadian provider of driving simulation software and hardware for automotive research, driver training, and human factors studies. Competes directly with Simumak in driving simulator markets with similar product architecture.
• Applus+ IDIADA: Applus+ IDIADA is a Spanish automotive engineering, testing, and certification services firm with driver training programs. As a Spain-based competitor in the same automotive testing/training category, it represents the most direct local competitive overlap with Simumak.
• CM Labs Simulations: Canadian developer of simulation-based training for heavy equipment operation including construction, ports, and cranes. Direct competitor to Simumak's heavy machinery simulator portfolio with overlapping customer base in equipment operator training.
• Tenstar Simulation: Swedish provider of heavy equipment and machinery training simulators for construction, logistics, and agriculture. Directly comparable to Simumak's CONSTRUSIM, MINESIM, and LOGSIM product lines with similar target customers in vocational training.
• FAAC Incorporated: FAAC is a US-based manufacturer of driving simulators and emergency vehicle training systems, directly competing with Simumak across automotive and emergency response simulation. Both serve driving schools, fleet operators, and public safety customers with hardware-plus-software training platforms.

Broad incumbents

• CAE Inc. Canadian multinational and global leader in civil aviation and defense training services with a broad portfolio of high-fidelity simulators. While primarily aviation-focused, CAE represents the dominant incumbent that Simumak's SGFS fighter pilot simulator must compete against in defense training.

Others

• Bohemia Interactive Simulations: Provider of VBS4 virtual simulation software for military training and a Simumak technology partner (announced 2023). Not a direct competitor but a key enabler/integrator in Simumak's defense simulation roadmap through joint solution offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/simumakmedia
• Xx.com/Simumak
• Facebookfacebook.com/simumak
• LinkedInlinkedin.com/company/simumak

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simumak