City of Malibu
The City of Malibu is a California municipal government providing public safety, planning, parks, recreation, and emergency preparedness services to residents, businesses, and visitors across approximately 21 miles of coastline, funded primarily by property taxes and Transient Occupancy Tax.
- Company typePrivate
- Founded1991
- HeadquartersMalibu, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What City of Malibu does
The City of Malibu is a California general-law municipal government incorporated under state law, providing municipal services to residents, businesses, and visitors across approximately 21 miles of Pacific coastline in Southern California. Core services include public safety (contracted through LA County Fire and Sheriff), planning and permitting, parks and recreation, environmental programs, emergency preparedness, and post-fire recovery coordination. The City is currently managing rebuilding efforts following the 2018 Woolsey Fire, 2024 Franklin Fire, and 2025 Palisades Fire. The operating platform is built on the CivicPlus CMS framework, integrating a public-facing municipal website (malibucity.org) with an online Development Portal for permits, a GIS mapping system, Notify Me e-notification subscriptions covering 70+ categories, iCalendar feeds across 24 calendars, and digital public records request and emergency alert systems. Physical infrastructure includes City Hall, Charmlee Wilderness Park (over 532 acres, 6+ miles of hiking trails), Malibu Bluffs Park (6 acres), Legacy Park ($50M environmental commitment), Las Flores Creek Park, and the Michael Landon Community Center. Revenue is sourced from property taxes (primary), Transient Occupancy Tax on short-term rentals, business licenses (administered through LA County), planning and building permits, facility rentals, and recreation program fees — a tax-funded, non-commercial revenue model with no disclosed budget figures. The City operates under an elected City Council and City Manager governance structure with no private ownership or investor base.
City of Malibu firmographics
Firmographics- Name
- City of Malibu
- Legal name
- City of Malibu
- Website
- https://malibucity.org
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The City of Malibu is a California municipal government providing public safety, planning, parks, recreation, and emergency preparedness services to residents, businesses, and visitors across approximately 21 miles of coastline, funded primarily by property taxes and Transient Occupancy Tax.
- Ownership category
- akta.pro rank
City of Malibu industry classification
Industry- Product category
- Municipal Government Services
- NAICS
- Remediation and Other Waste Management Services (5629), Administration of Environmental Quality Programs (924)
- SIC
- Sanitary Services (4950), Refuse Systems (4953)
- akta.pro primary industry
- Eco-Friendly Disposal, Recycling & Donation Hauling (HSAIAOAJ)
- akta.pro secondary industries
- Waste & Litter Pickup / Internal Bin & Dock Area Cleaning (Non-haul) (BPABABAJ), Portable Restroom & Sanitation Rentals (Restrooms, Handwashing Stations) (HSACAFAH)
Keywords
Where City of Malibu is headquartered
LocationHeadquarters
- HQ city
- Malibu
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
City of Malibu business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Revenue model
- Property Taxes: Primary revenue source through property tax assessments
- Transient Occupancy Tax (TOT): Tax on short-term rentals in Malibu
- Business Licenses: Business license fees administered through Los Angeles County
- Planning and Building Permits: Fees for development permits, event permits, film permits, and building safety inspections
- Facility Rentals: Rental fees for Malibu City Hall facilities, Michael Landon Community Center, and park venues
- Recreation Programs: Fees for community classes, day camps, sports programs, and senior activities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Construction hours compliance required |
| Other | Pay-as-you-go | Used Oil and Paint Recycling Events |
| Transaction based/ take rate | Pay-as-you-go | Facility Rentals |
| Unit Pricing | Pay-as-you-go | Recreation Program Fees |
Distribution channels5 records
Marketing channels9 records
City of Malibu product offering
Product offeringCore offering
The City of Malibu is a municipal government that delivers public-sector services to its residents, businesses, and visitors, including public safety administration, planning and development permitting, parks and recreation facility access, environmental sustainability programs, and emergency preparedness resources. It also operates a civic website and online portals that allow constituents to submit permit applications, register for recreation programs, request public records, and subscribe to community alerts.
Product overview
The City of Malibu operates a comprehensive municipal services platform built on the CivicPlus CMS framework. The core offering is the official city website (malibucity.org) which provides unified access to all city services including permits and applications, parks and recreation facilities, public safety alerts and emergency preparedness, environmental programs, GIS mapping, and community notifications. The platform consists of a central website integrated with multiple service modules including the Development Portal for building and planning permits, a GIS mapping system, Notify Me notification subscriptions, iCalendar feeds for calendar synchronization, and facility rental systems. The city website also provides access to various commissions, committees, city council meetings, and over 100 distinct service categories spanning from animal control to wastewater management.
Differentiator
Problem solved
Functional benefit
Products and services
- Parks and Recreation Facility Access Reservable parks, recreation areas, and facilities operated by the City of Malibu for use by residents, community groups, and visitors, including event and activity programming.
- Online Permits and Applications Online Development Portal allowing applicants to submit building, planning, and development permit applications and related requests to the City.
- Emergency Preparedness Resources City-maintained emergency preparedness information, alerts, and resources for residents and businesses, including the Notify Me alert subscription system used to push community-wide notifications.
- Public Records Request System Process and intake mechanism allowing members of the public to submit public records requests to the City of Malibu via email or online form.
Quantifiable outcome
- Over 532 acres of wilderness park, six miles of hiking trails, and environmental education facilities serving the community
- +1 more outcomes
Companies that use City of Malibu
Customer profileSegments5 records
Ideal customer profiles3 records
City of Malibu technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
City of Malibu partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Los Angeles County Fire DepartmentcoreCounty-provided fire protection services, emergency medical services, and fire safety inspections. Coordinates with City's fire safety programs including brush clearance, defensible space inspections, and wildfire preparedness.
- Los Angeles County Sheriff's Department (Lost Hills/Malibu Station)coreContracted law enforcement services providing patrol, crime prevention, traffic safety, and beach team operations. Serves as primary law enforcement for the City.
- Los Angeles County Department of Beaches and HarborsminorCounty agency managing beach permits, wedding permits for public beaches, and beach safety coordination with City lifeguard services.
- California State ParksminorState agency operating Malibu Pier and state beaches. Pier reopened June 29, 2008 after renovation. Coordinates public access and coastal resource management.
- Southern California Edison (SCE)coreUtility provider conducting infrastructure projects including undergrounding work on Merlin Circuit along Latigo Canyon Road for wildfire safety and power reliability. Coordinates Public Safety Power Shutoff (PSPS) protocols.
- Santa Monica CollegeminorJoint powers authority (JPA) agreement for Malibu Public Facilities Authority. Project development for Santa Monica College Malibu Campus at Civic Center.
- Los Angeles County Waterworks DistrictsminorCounty water utility districts providing water service to Malibu areas. Referenced for water conservation programs and rebate information.
- Los Angeles County Registrar-Recorder/County ClerkminorCounty office issuing marriage licenses. City Hall no longer a Passport Acceptance Facility as of February 2023.
- MRCA (Santa Monica Mountains Conservancy/Rebuilding Together)minorInter-agency partnership with Mountains Recreation and Conservation Authority and fire departments for wildfire safety including goat and sheep grazing for brush clearance in Big Rock area.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
City of Malibu competitors and assessment
Company assessmentDirect peers
- City of Santa Monica: Direct peer: wealthy coastal California municipality with comparable 21-mile Pacific coastline adjacency, environmental sustainability programs, contracted public safety, and a similar tourism-and-resident service mix.
- City of Laguna Beach: Direct peer: small Southern California coastal city with similar high property values, beach access management, hillside wildfire exposure, and reliance on tourism alongside a wealthy residential tax base.
- City of Newport Beach: Direct peer: affluent Southern California coastal city sharing the high-end property tax profile, harbor and beach operations, environmental programs, and contracted public safety service model.
- City of Calabasas: Direct peer: wealthy Los Angeles County city with similarly high property values, hillside wildland-urban interface, contracted LA County fire and sheriff services, and active brush-clearance/wildfire mitigation programs.
- City of Hermosa Beach: Direct peer: small LA County coastal municipality with overlapping contracted LA County services, beach and pier management, narrow geography, and tourism-versus-resident tradeoffs.
- City of Manhattan Beach: Direct peer: LA County beach city operating under similar contracted sheriff services, narrow coastal geography, high property values, and significant summer tourist load on municipal services.
- City of Carmel-by-the-Sea: Direct peer: small, wealthy California coastal municipality with comparable population scale, high property values, tourism dependency, and constrained geography requiring compact municipal service delivery.
- Town of Tiburon: Direct peer: wealthy waterfront Marin County municipality with similar small population, high property values, contracted public safety, and protected natural-landscape considerations adjacent to residential areas.
- City of Beverly Hills: Direct peer: wealthy LA County municipality with an extremely high property tax base, contracted sheriff services, small geographic footprint, and significant tourism-driven service demands.
Broad incumbents
- City of Pasadena: Broader peer: larger LA County municipality with comparable contracted fire and sheriff models, robust environmental and planning functions, and a more diversified tax base against which to benchmark Malibu's service delivery economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
City of Malibu social profiles
Digital presenceCity of Malibu financial estimates
Financial estimateRevenue estimate
Valuation estimate
City of Malibu leadership team
Management profileNumber of profiles
City of Malibu funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City of Malibu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City of Malibu
What does City of Malibu do?
The City of Malibu is a municipal government that delivers public-sector services to its residents, businesses, and visitors, including public safety administration, planning and development permitting, parks and recreation facility access, environmental sustainability programs, and emergency preparedness resources. It also operates a civic website and online portals that allow constituents to submit permit applications, register for recreation programs, request public records, and subscribe to community alerts.
Is City of Malibu a public or private company?
City of Malibu is a private company. It is classified as state government owned and is currently operating.
When was City of Malibu founded?
City of Malibu was founded in 1991. It employs 51 to 100 people.
Where is City of Malibu based?
City of Malibu is headquartered in Malibu, United States, in the North America region.
How does City of Malibu make money?
Six revenue lines are on record. Property Taxes are the primary driver. The others are transient Occupancy Tax (TOT), business Licenses, planning and Building Permits, facility Rentals and recreation Programs.
Who are City of Malibu's main competitors?
Direct peers on record are City of Santa Monica, City of Laguna Beach, City of Newport Beach, City of Calabasas, City of Hermosa Beach, City of Manhattan Beach, City of Carmel-by-the-Sea, Town of Tiburon and City of Beverly Hills. City of Pasadena is listed as a broad incumbent.
Does City of Malibu have an API?
No public API is recorded for City of Malibu.
What industry is City of Malibu in?
City of Malibu's product category is Municipal Government Services. Its primary akta.pro industry code is HSAIAOAJ, Eco-Friendly Disposal, Recycling & Donation Hauling, with a secondary code of BPABABAJ, Waste & Litter Pickup / Internal Bin & Dock Area Cleaning (Non-haul). Its NAICS code is 5629 and its SIC code is 4950.