What Race-Technology does

Race Technology Ltd is a UK-based (Eastwood, Nottinghamshire) designer and manufacturer of high-precision GPS/GNSS and inertial measurement systems for two primary end markets: automotive testing and motorsport. Founded in 2002, the company supplies OEM brake and tyre testing equipment (SPEEDBOX, SPEEDBOX-INS, CATS), pass-by noise compliance systems for R41/R51/R117, ADAS validation hardware (RT CONNECT, GNSS2, RTK BASE), and scrutineering systems (RTSS) to international race series. The underlying technology stack combines in-house developed PurePhase GPS, RTK-corrected GNSS delivering 2 cm positional accuracy, inertial measurement units, CAN bus integration with 100+ ECU types, and synchronized video/data telemetry via RT Cloud.

The product portfolio follows a modular architecture in which the DL1 data logger family serves as a core platform, extensible through DASH displays, IMU sensors, ECU/OBDII interfaces, and software layers including Analysis v10 and the GoPro-only software line. Race Technology monetizes through four streams: hardware sales (data loggers, displays, sensors, testing rigs), one-time software licenses (e.g., GBP 59 lifetime GoPro-only software), custom development services for blue-chip clients, and recurring cloud services via RT Cloud. Geographic reach spans 21+ country-specific storefronts across Europe, North America, Oceania, Asia, and Africa, with the company explicitly stating it supplies "most large automotive OEMs and international test houses worldwide."

The business operates with 1–10 employees as a privately held UK Ltd, with no external investors, parent company, or disclosed funding rounds. Go-to-market is direct-to-consumer via the company website, supplemented by enterprise direct sales to OEMs/test houses and a Facebook/YouTube presence for community engagement. The company claims the position of "UK #1" manufacturer of advanced race data logging systems and displays.

Name

Race-Technology

Legal name

Race Technology Ltd

Website

https://race-technology.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Race Technology Ltd is a UK-based (Eastwood, Nottinghamshire) designer and manufacturer of high-precision GPS/GNSS and inertial measurement systems for automotive brake and ADAS testing, race scrutineering, and motorsport data logging, serving blue-chip OEMs, test houses, and racing teams globally.

Ownership category

akta.pro rank

Product category

Automotive Testing and Motorsport Data Logging Equipment

NAICS

Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Motor Vehicle Electrical and Electronic Equipment Manufacturing (336320), Other Measuring and Controlling Device Manufacturing (334519)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Automotive Infotainment, Telematics & Connectivity Hardware Manufacturing (TCU/V2X/GNSS) (IMACAJAH)

akta.pro secondary industries

Passenger Vehicle Electrical & Electronics Manufacturing (ICE) (IMACAAAK), Crash Sensing & Event Data Recorder Hardware Manufacturing (Crash Sensors/EDR) (IMACAMAJ)

Keywords

• Automotive testing equipment
• Motorsport data logging
• GPS GNSS positioning
• Brake tyre testing
• ADAS validation systems

Headquarters

HQ city

Eastwood

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: Sale of data logging equipment, displays, sensors, and automotive testing systems including SPEEDBOX, DL1 series, DASH series, RT LIVE, and related accessories.
2. Software Licenses: Lifetime software licenses for GoPro Only Software (GBP 59.00) and video overlay/software packages. Analysis software included with hardware purchases.
3. Custom Development Services: Custom product development, software/firmware development, and project development services for blue-chip companies and organizations requiring bespoke solutions.
4. Cloud Services: RT Cloud platform for data management, live telemetry, and remote configuration of systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Race Technology designs, manufactures and sells high-precision automotive electronic systems, including GPS/GNSS data loggers, inertial measurement units, dashboard displays, live telemetry, race scrutineering systems and Pass-By Noise test equipment. The company serves both professional motorsport (race teams, race series) and industrial automotive testing (OEMs, test houses), supplemented by custom development services and a standalone consumer software product (GoPro Only Software).

Product overview

Race Technology is a UK-based company specializing in high-precision GPS/GNSS and inertial systems, CAN communication, and data logging technology. The product portfolio consists of three core market sectors: Automotive Testing (including SPEEDBOX brake testing systems, ADAS testing with RT CONNECT/RTK positioning, and Pass-By Noise compliance testing), Racing (comprising DL1 FD/DL1 CLUB/DL1 PRO data loggers, DASH2/DASH4 PRO displays, RTSS scrutineering systems, RT LIVE telemetry, and GoPro video integration via QuickSync and GoPro Only Software), and Custom Development services. Supporting products include IMU06 inertial sensors, ECU/OBDII interfaces, temperature/pressure sensors, RTK BASE stations, and GNSS2 receivers. Software includes Analysis v10 for professional data analysis, RT Cloud for telemetry management, and various configuration/overlay design tools. The architecture follows a modular approach where data loggers (DL1 series) serve as core platforms, with add-on displays, sensors, and software extensions providing specialized functionality across racing, automotive testing, and industrial applications.

Differentiator

Problem solved

Functional benefit

Products and services

• RTSS Race Scrutineering System Race scrutineering and compliance systems for rule enforcement and Balance of Performance (BOP) in international race series, available in S, L and SL variants for different scrutineering requirements.
• DL1 FD Data Logger High-precision GPS data logger with CAN FD support, external sensor inputs, RPM conditioning, live speed option, and video synchronization for motorsport and automotive testing applications.
• DL1 CLUB Data Logger Entry-level data logger for club racing and amateur drivers, providing essential GPS logging and sensor capabilities at an affordable price point.
• DL1 PRO Data Logger Professional-grade data logger with high-precision GPS, 3-axis accelerometer, expanded sensor support, and advanced data analysis capabilities for serious racing teams.
• RT LIVE Telemetry System Live telemetry system enabling real-time data streaming from vehicle to cloud/remote monitoring station, with driver identification via iButton, lap timing, and integration with AiM devices.
• DASH2 Dashboard Display Electronic dashboard display with configurable screens, lap timing, predictive lap times, shift lights, and analog/digital inputs for displaying vehicle performance data.
• DASH4 PRO Dashboard Display Advanced dashboard display with customizable layouts via PC software, performance meter, shift lights, gear indicator, alarm warnings, and extensive display configuration options, including the DASH4PRO FD CAN FD compatible variant.
• GoPro Only Software Standalone software extracting GPS and accelerometer data from GoPro video files (compatible with GoPro 5/6/7/8/9/10/11/13 Black and 7 Silver), with multi-camera synchronization, data overlays, video editing tools, and analysis capabilities; sold as a GBP 59.00 lifetime license for one computer with a 30-day free trial.
• SPEEDBOX GPS Speed Sensor High-precision GPS speed measurement device for automotive brake and tyre testing, available in standard and MINI versions with diecast or CNC case options, using PurePhase GPS technology for independently proven accuracy.
• SPEEDBOX-INS Inertial Navigation System Inertial Navigation System enhancement for SPEEDBOX that combines GPS/GNSS with accelerometer and gyroscope data to deliver enhanced accuracy, dead reckoning, and attitude measurements; available as SPEEDBOX-INS Single and SPEEDBOX-INS Dual antenna variants.
• Complete Automotive Testing System (CATS) Comprehensive brake and tyre testing system including SPEEDBOX, DASH4PRO display, supporting sensors, and run processor software for complete automotive testing workflows.
• Pass-By Noise Test System Complete test system for regulatory compliance testing including R41, R51, and R117 standards, comprising sound meters, laser triggers, GPS positioning, and dedicated pass-by noise software.
• RT CONNECT High-Precision Positioning System High-precision positioning system providing 2cm positional accuracy using RTK correction, designed for ADAS (Advanced Driver Assistance Systems) testing and other applications requiring centimeter-level positioning.
• RTK BASE Station RTK base station for providing correction data to GNSS receivers, enabling high-precision positioning; available as standard RTK BASE and portable RTK BASE Portable with built-in battery for field use.
• GNSS2 Multi-Constellation GNSS Receiver Multi-constellation GNSS receiver supporting multiple satellite navigation systems, compatible with RTK correction sources for achieving 2cm positional accuracy in ADAS testing applications.
• SPEED100 100Hz GNSS Speed and Position Sensor 100Hz GNSS speed and position sensor for high-frequency data capture, designed for speed, gradient, and NVH (Noise, Vibration, Harshness) studies requiring detailed dynamic measurements.
• IMU06 Inertial Measurement Unit Inertial Measurement Unit with 3-axis gyroscope and 3-axis accelerometer, outputting via CAN or RS232 for integration with data logging systems; available in standard, waterproof and IMU06 Tactical enhanced-specification variants.
• Analysis Software (v10) Professional-grade data and video analysis software featuring track maps with Google Maps overlay, virtual dashboards, performance calculations, lap/sector timing, video synchronization, and comprehensive data export capabilities.
• RT Cloud Platform Cloud platform for remote data access, telemetry management, and software/services access, integrating with RT LIVE for real-time data streaming and remote monitoring.
• Custom Development Services Bespoke electronics, software and firmware development services for blue-chip companies and public organisations, leveraging Race Technology's expertise in GPS, inertial systems, video, GSM, data logging, and CAN communications; includes custom branding, enclosures, circuit design changes, and complete project development.

Quantifiable outcome

• 2cm positional accuracy for ADAS testing
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability5 records

Feature4 records

Partnerships

One partnership is on record.

• GoProcoreTechnology or IntegrationRace Technology provides GoPro Only Software that extracts GPS and accelerometer data from GoPro video files. Compatible with GoPro models featuring GPS: 5 Black, 6 Black, 7 Black, 8 Black, 7 Silver, 9 Black, 10 Black, 11 Black, and 13 Black. Software enables creation of videos with data overlays, multi-camera synchronization, and comprehensive data analysis.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Racelogic (VBOX): UK-based maker of VBOX GPS data loggers for automotive performance, brake testing and ADAS validation; direct overlap with Race Technology's SPEEDBOX and RT CONNECT product lines in OEM test houses.
• MoTeC: Motorsport data loggers, displays and ECUs (e.g., C125, ADL3) widely used by race teams and OEMs; directly comparable to DL1 and DASH product families in racing data acquisition and analysis.
• AiM Sport (Aim MyChron): Major motorsport data logger, dash and lap-timing vendor (Solo, MXG, EVO) competing head-to-head with Race Technology in club/professional racing data acquisition and telemetry.
• Oxford Technical Solutions (OXTS): UK-based manufacturer of high-precision GNSS/INS systems (RT-Range, RT3000, xNAV) for ADAS, autonomous-vehicle and automotive testing; directly comparable to RT CONNECT and SPEEDBOX-INS in the OEM test-house segment.
• GeneSys Elektronik GmbH: German maker of ADAS/AD reference systems and GNSS+IMU automotive testing hardware (e.g., ADMA); directly comparable to Race Technology's 2cm GNSS and inertial products for vehicle dynamics and ADAS validation.

Broad incumbents

• Cosworth: Established motorsport electronics, data acquisition and engine control supplier (e.g., IQ-MD, Pectel ECU); broader portfolio but overlapping in motorsport data logging, telemetry and scrutineering.
• Bosch Motorsport: Large incumbent offering motorsport data loggers, displays, sensors and ECUs across professional racing; broader scope but competing in the same customer base for high-end data acquisition.
• DEWESoft: General-purpose data acquisition and measurement instrument vendor used in automotive testing and NVH; partial overlap with Race Technology's SPEEDBOX/SPEED100 and automotive testing workflow software.
• Kistler Group: Global supplier of automotive testing sensors and measurement systems (brake testing, NVH, vehicle dynamics); comparable as an established player in the OEM brake/tyre testing market where Race Technology's SPEEDBOX also competes.

Emerging players

• Untitled Engineering (Syvecs): Specialist motorsport ECU and data acquisition vendor with growing ADAS/vehicle dynamics presence; comparable in motorsport data logging and CAN-based integration that overlaps with Race Technology's ECU interfaces and DL1 series.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/RACETECHNOLOGY
• Facebookfacebook.com/RTUKLTD

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Race-Technology