Vita Power
Vita Power is a UK-founded electric marine technology company that designs and manufactures high-performance electric powertrains and fully electric boats, serving luxury leisure, superyacht tender, commercial, and public-safety customers alongside a sister marine charging network.
- Company typePrivate
- Founded2017
- HeadquartersSouthampton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Vita Power firmographics
Firmographics- Name
- Vita Power
- Legal name
- Vita Power
- Website
- https://vita-power.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vita Power is a UK-founded electric marine technology company that designs and manufactures high-performance electric powertrains and fully electric boats, serving luxury leisure, superyacht tender, commercial, and public-safety customers alongside a sister marine charging network.
- Ownership category
- akta.pro rank
Vita Power industry classification
Industry- Product category
- Electric Marine Propulsion
- NAICS
- Ship Building and Repairing (336611), Boat Building (336612), Engine, Turbine, and Power Transmission Equipment Manufacturing (33361), Engine, Turbine, and Power Transmission Equipment Manufacturing (3336)
- SIC
- Engines & Turbines (3510), Ship & Boat Building & Repairing (3730), Motors & Generators (3621)
- akta.pro primary industry
- Marine Hybrid & Electric Propulsion Systems (IMAJAHAC)
- akta.pro secondary industries
- Semi-Custom & Series Production Yacht Manufacturing (IMAJAEAM), Integrated Marine Electrical Systems & Switchboards (IMAJAJAA), Propulsion MRO, Spares & Field Service (Overhauls, retrofits, upgrades) (IMAJAHAN)
Keywords
Where Vita Power is headquartered
LocationHeadquarters
- HQ city
- Southampton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
Vita Power business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Electric Boat Sales: Sale of fully electric boats including Lion (10.5m), Seal (7m), SeaDog (5.8m), and Cub (PWC under development). Premium pricing for high-performance electric vessels targeting commercial and recreational markets.
- Electric Powertrain Systems: Sale of Vita Power V1, V2, and V4 powertrain systems to boat builders and marine operators. Systems are available as single or twin configurations with scalable power output.
- OEM/White-label Propulsion Systems: Licensing and supply of proprietary electric propulsion systems to luxury brands like Maserati (Tridente) and Falcon Tenders (E8). Integration services for third-party vessel electrification projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Maserati Tridente - Luxury Electric Dayboat |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Vita Power product offering
Product offeringCore offering
Vita Power designs, develops, and sells high-performance all-electric marine powertrain systems (V1 at 180hp, V2 at 295hp, V4 at 590hp) and a range of fully electric boats including the Lion 10.5m dayboat, Seal 7m RIB, SeaDog 5.8m commercial RIB, and the in-development Cub PWC. The company sells complete electric vessels directly to commercial marine operators, marinas, harbour authorities, and luxury customers, and licenses its proprietary propulsion systems to OEM partners such as Maserati, Falcon Tenders, SAFE Boats International, and Hodgdon Yachts.
Product overview
Vita Power is an electric marine technology company that develops a portfolio of high-performance electric powertrains and fully electric boats for commercial and recreational marine applications. The core product line includes the Vita Lion (10.5m premium production boat with V4 powertrain), Vita Seal (7m all-electric RIB with e150 system), Vita SeaDog (5.8m commercial RIB with V150 system), and the developing Vita Cub (all-electric personal watercraft). The Vita Power powertrain lineup (V1 at 180hp, V2 at 295hp, V4 at 590hp) powers both proprietary boats and third-party collaborations including the Maserati Tridente luxury powerboat, Falcon E8 superyacht tender, and SAFE Boats 223e patrol boat. All products support DC fast charging with under-1-hour charging capability and are compatible with AC and DC dockside charging networks. The ecosystem is supported by sister company Aqua superPower's marine charging infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- Vita Lion The 10.5-metre Vita Lion is Vita's first premium full-production electric boat, powered by the V4 propulsion system delivering 22-knot cruising and 35+ knot top speed. Features proprietary throttle and touchscreen technology with seating for up to 8 passengers, and is the first and only premium electric powerboat with DC fast charging.
- Vita Seal The 7-metre Vita Seal is an all-electric RIB designed for everyday commercial and recreational use, featuring the e150 propulsion system with 1-hour DC charge time, 20-knot cruising speed, 30+ knot top speed, and up to 10 hours continuous use at reduced speeds. Optimised for mass-market commercial operators including marinas, harbour departments, and yacht clubs.
- Vita SeaDog The 5.8-metre Vita SeaDog is an all-electric commercial RIB powered by the V150 system, featuring 20-knot cruising speed, 30-knot top speed, 1-hour DC charge time, and up to 10 hours continuous use at reduced speeds. Designed for ports, marinas, and commercial operators with DC fast charging compatibility.
- Vita Cub The Vita Cub is Vita's all-electric personal watercraft (PWC) under development, using the same proprietary propulsion technology as the larger Vita boats with a 30kWh battery capable of recharging in 1 hour via DC fast charging.
- Vita Power V1, V2, and V4 Powertrains Vita Power offers V1, V2, and V4 powertrains delivering peak power of 180hp, 295hp, and 590hp respectively. Available in single or twin configurations with a proprietary operating system managing battery management, AC and DC charging, electrical motors, and propulsion. Features intuitive touchscreen interface and supercharges from 10-90% in under an hour. Sold to boat builders and marine operators for OEM integration.
- Maserati Tridente The 10.5-metre Maserati Tridente is a luxury all-electric powerboat collaboration between Maserati and Vita Power, with Vita providing the electric propulsion system. Features 600HP peak power equivalent, 252kWh battery, 25-knot cruising speed, 40-knot top speed, recharging in under one hour, carbon-fibre hull, seating for 8, and a base price of $2.66 million.
- Falcon E8 Electric Tender The 8-metre Falcon E8 is an all-electric superyacht tender from Falcon Tenders powered by Vita Power propulsion. Offers two propulsion package options (90kW continuous/126kW peak or 150kW continuous/220kW peak) with 20-knot cruising speed, 30-knot top speed, 30 nautical mile range, dual battery system (63kWh or 126kWh), and fast DC charge 20-80% in under one hour.
- SAFE Boats 223e Patrol Boat The SAFE Boats 223e is a 100% electric patrol boat developed by SAFE Boats International and Vita Power. Based on the 23' Center Console hull with V300 electric motor and battery package, expected to deliver 10-hour operational battery life at 5 knots, 34-knot sprint speed, and 1-hour recharge via Aqua superPower marine charging.
Quantifiable outcome
- 9 tonnes of CO2 emissions saved during Paris 2024 Olympic Games through use of 19 Vita electric boats
- +2 more outcomes
Companies that use Vita Power
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles5 records
Vita Power technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Vita Power partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered major, flagship, core and minor.
- Waypoint Marine GroupmajorAppointed authorized dealer for Vita electric commercial workboats in Washington State. Based in Seattle with operations since 2004 providing vessel sales, maintenance, and moorage services. Manages WAZIP (Washington's Zero Emission Incentive Program) application process for customers.
- INEOS BritanniaflagshipVita named Official Supplier of Electric Boats and Marine Charging Infrastructure for the 37th America's Cup. Supplying multiple electric boats including SEAL all-electric RIBs and VAMP 10m electric boat. Aqua superPower (sister company) is Official Supplier of Marine Charging Infrastructure installing high speed DC dockside chargers at team base and ports in Barcelona area.
- EvoyflagshipVita and Evoy joined forces in July 2024 to become Europe's leader in high-power electric marine propulsion for inboard and outboard applications. The combination leverages Vita's experience integrating high-performance electric propulsion into diverse vessels with Evoy's plug-and-play powertrain technology and scalable production platform. Combined entity has 14 years of experience and operations in UK, Norway, France, Italy, Monaco, and California.
- MaseratiflagshipMaserati collaborated with Vita Power to create TRIDENTE, a luxury all-electric powerboat extending Maserati's electrification strategy to water. Vita Power provides the electric propulsion system with 600HP equivalent, 252kWh battery, 25-knot cruise, 40-knot top speed. Built by Hodgdon Yachts in Maine.
- AQUA superPowercoreSister company providing the world's first dockside charging network. Installed UK's first e-marine hub of shoreside high-power DC charging stations in Plymouth. Supporting Vita boats at Paris 2024 Olympics with 4 charging stations. Partnered with INEOS Britannia for America's Cup infrastructure.
- SAFE Boats InternationalmajorMOU to build zero-emission patrol boat options. Adapted SAFE Boats 23' Center Console with Vita Power V300 electric motor and battery package, dubbed '223e'. Expected 10-hour operational battery life at 5 knots, 34-knot sprint speed, 1-hour recharge.
- Falcon TendersmajorVita Power supplies propulsion system for Falcon E8 all-electric superyacht tender. Two electric propulsion packages available: 90kW continuous/126kW peak or 150kW continuous/220kW peak. 20 knot cruising speed, 30 knot top speed, 30 nautical mile range with two battery system.
- Red BullminorVita partnered with Red Bull for Wake the City wakeboarding event in Milan. Vita SEAL hosted athletes, guests, and media providing emissions-free and sustainable front row seat. First in planned collaborations between Vita and Red Bull.
- SailGPflagshipVita became official electric powerboat supplier to SailGP, supporting their commitment to be most sustainable global sports league. Supplied fleet of SEALs for three events in Plymouth, Copenhagen, and Saint-Tropez. Boats used to transport media, VIPs, and sailing teams.
- Hodgdon YachtsmajorPartnership to build Vita's all-electric flagship, the LION. Hodgdon Yachts is America's oldest family shipyard (200+ years) specializing in superyacht tenders and advanced composite sailing yachts. Boat built in Maine to highest quality standards.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Vita Power competitors and assessment
Company assessmentDirect peers
- Evoy: Norwegian plug-and-play high-output electric marine propulsion company that merged with Vita in July 2024. Directly comparable product category (inboard/outboard systems), customer overlap in commercial and recreational European marine, and similar powertrain technology focus.
- Torqeedo: Established leader in electric marine propulsion (owned by Deutz AG), offering outboard and inboard systems for recreational and commercial boats. Directly comparable powertrain category, similar OEM and boat builder customer base, and broader commercial traction.
- Candela: Swedish premium electric boat maker (hydrofoiling) targeting recreational and commercial customers with high-performance zero-emission craft. Directly comparable high-end electric boat positioning and marine decarbonization narrative.
- X Shore: Swedish premium electric boat manufacturer focused on recreational dayboats with integrated propulsion and connectivity. Directly comparable product category (electric recreational boats) and target luxury/environmentally conscious buyer profile.
- Pure Watercraft: US-based electric outboard motor and boat company offering drop-in propulsion replacements for recreational boating. Compares on electric marine propulsion IP and US recreational/commercial market focus.
- Silent-Yachts: Solar/electric catamaran and motor yacht builder serving luxury and charter customers with zero-emission cruising. Comparable high-end electric boat category and marina/harbor electrification value proposition.
- Elco Motor Yachts: Long-standing US electric marine motor manufacturer offering inboard, outboard and POD propulsion for recreational and commercial boats. Comparable product line (electric propulsion systems) and broader OEM/replacement market focus.
Broad incumbents
- Mercury Marine: Major global marine propulsion incumbent launching electric Avator outboards. Comparable end customers and OEM partnerships, with vastly greater scale, distribution, and balance sheet to push into Vita's territory.
Emerging players
- Hinckley Yachts: Iconic US luxury yacht builder that introduced the electric Dasher boat. Compares through luxury powerboat positioning and electric powertrain integration, though Hinckley is primarily a boat builder rather than a propulsion technology licensor.
- Artemis Technologies: UK-based developer of high-performance electric foiling vessels and propulsion for commercial/workboat markets. Comparable high-power electric marine technology focus and commercial/government customer segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Vita Power social profiles
Digital presenceVita Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vita Power leadership team
Management profileNumber of profiles
Profiles5 records
Vita Power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vita Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vita Power
What does Vita Power do?
Vita Power designs, develops, and sells high-performance all-electric marine powertrain systems (V1 at 180hp, V2 at 295hp, V4 at 590hp) and a range of fully electric boats including the Lion 10.5m dayboat, Seal 7m RIB, SeaDog 5.8m commercial RIB, and the in-development Cub PWC. The company sells complete electric vessels directly to commercial marine operators, marinas, harbour authorities, and luxury customers, and licenses its proprietary propulsion systems to OEM partners such as Maserati, Falcon Tenders, SAFE Boats International, and Hodgdon Yachts.
Is Vita Power a public or private company?
Vita Power is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vita Power founded?
Vita Power was founded in 2017. It employs 11 to 50 people.
Where is Vita Power based?
Vita Power is headquartered in Southampton, United Kingdom, in the Europe region.
How does Vita Power make money?
Three revenue lines are on record. Electric Boat Sales are the primary driver. The others are electric Powertrain Systems and OEM/White-label Propulsion Systems.
Who are Vita Power's main competitors?
Direct peers on record are Evoy, Torqeedo, Candela, X Shore, Pure Watercraft, Silent-Yachts and Elco Motor Yachts. Mercury Marine is listed as a broad incumbent. Emerging players are Hinckley Yachts and Artemis Technologies.
Does Vita Power have an API?
No public API is recorded for Vita Power.
What industry is Vita Power in?
Vita Power's product category is Electric Marine Propulsion. Its primary akta.pro industry code is IMAJAHAC, Marine Hybrid & Electric Propulsion Systems, with a secondary code of IMAJAEAM, Semi-Custom & Series Production Yacht Manufacturing. Its NAICS code is 336611 and its SIC code is 3510.