Idaho Business Review

What Idaho Business Review does

Idaho Business Review (IBR) is a regional business news publication founded in 1984 and headquartered in Boise, Idaho, operating as part of BridgeTower Media's national network of 40+ media brands across five sectors (Business, Construction, Legal, Home Furnishings, and Retail & Interior Design). The company provides 24/7 business news coverage across categories including Business, Construction, Financial Services, Health Care, Law & Government, Real Estate, Technology, and Education, distributed through its website, daily email newsletter, print editions, digital editions via Newsmemory, and active social media presence across X, Facebook, LinkedIn, and Instagram.

The company's core technology is a standard web-based content management and digital publishing platform, with no disclosed proprietary technology, patents, or AI/ML capabilities. Its product portfolio extends beyond news publishing to include the Leads & Data Center — a proprietary executive leads database with 2,611 businesses, 4,670 executives, and 1,698 emails — along with paid content offerings (Behind the Deal announcements at $300 standard or $850 featured, Professional Announcements, BTM Business Connect), awards and recognition programs (Empowering Women, Women of the Year, CEO of Influence, Accomplished Under 40, Icon Awards, Leaders in Law, Top Projects, Excellence in Finance), the annual Idaho 500 program recognizing 500 professionals across 25 categories, and Reader Rankings across 80+ business categories.

IBR operates on a diversified revenue model combining subscription revenue (individual and group plans), advertising across web/email/events/social/print channels, event sponsorships with tiered partnerships (Platinum, Gold, Category, Supporting), and data monetization through its Leads & Data Center subscription. The publication serves three primary customer segments: business professionals and executives seeking authoritative Idaho business news and recognition, advertisers targeting Idaho business decision-makers, and sales/marketing professionals using the leads database for B2B prospecting. Key sponsors include Intermountain Gas Company (Platinum), Hawley Troxell (Breakfast Series Presenting), Bank of America, The Grove Hotel, and St. Luke's Health Plan.

Name

Idaho Business Review

Legal name

Idaho Business Review

Website

https://idahobusinessreview.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Regional Business News Publishing

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Executive Summits & Invitation-Only Forums (MPAGAGAK)

akta.pro secondary industry

Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA)

Keywords

• Regional business news
• Business publication
• Industry awards programs
• Executive leads database
• Corporate event sponsorships

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscriptions: Individual and group subscription plans providing access to digital news content, print editions, and Leads & Data Center services
2. Advertising: Marketing and advertising solutions targeting business executives and decision-makers across web, email, events, social media, and print channels
3. Events and Sponsorships: Event management including award programs (Empowering Women, CEO of Influence, Accomplished Under 40, etc.) and breakfast series panels with sponsorship opportunities
4. Content Announcements: Paid content submissions including Behind the Deal announcements (standard $300, featured $850), professional announcements, and BTM Business Connect listings
5. Leads & Data Center: Executive leads database with proprietary data on businesses, executives, and contact information, available via subscription

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Idaho Business Review is a regional business news publication providing 24/7 coverage of Idaho's business community across sectors including construction, financial services, health care, law, real estate, and technology. It monetizes through individual and group subscriptions, advertising across web, email, events, social media, and print, paid content submissions (Behind the Deal, Professional Announcements, BTM Business Connect), and a proprietary Leads & Data Center executive database. It also hosts award programs (Idaho 500, Women of the Year, CEO of Influence, Accomplished Under 40, Leaders in Law, etc.) and breakfast series thought-leadership events.

Product overview

Idaho Business Review operates as a business news publication platform offering a unified suite of content and event-based products. The core offering is the Idaho Business Review publication providing 24/7 business news coverage across Idaho. The platform extends through the Leads & Data Center (executive leads database), IBR Daily Newsletter (daily email updates), and Digital Editions (online archive access). Events & Awards Programs form a significant component, hosting recognition ceremonies including Women of the Year, CEO of Influence, Accomplished Under 40, Icon Awards, and Leaders in Law. The Idaho 500 sub-brand recognizes 500 influential professionals across 25 categories annually. Additional products include Reader Rankings (annual business survey), Power Lists (industry leader spotlights), Square Feet (construction/real estate publication), Behind the Deal (M&A announcements), Professional Announcements (hiring/promotion news), BTM Business Connect (corporate milestone announcements), and Webinars (digital event series). The portfolio is primarily content and community-focused rather than software-based.

Differentiator

Problem solved

Functional benefit

Brands

• Idaho 500: Premier recognition program celebrating the most influential and accomplished professionals throughout Idaho, recognizing 500 exceptional professionals in 25 diverse categories
• Breakfast Series
• Reader Rankings
• Power Lists
• Women of the Year Awards
• Accomplished Under 40 Awards
• CEO of Influence Awards
• Empowering Women Awards
• Leaders in Law Awards
• Top Projects Awards
• Icon Awards
• Excellence in Finance Awards
• Forum on the Future
• Square Feet
• Treasure Valley Living
• Idaho Heartland Living
• Milestones
• BTM Business Connect
• Behind the Deal

Products and services

• Idaho Business Review Publication Core regional business news publication providing 24/7 coverage of Idaho's business community across construction, financial services, health care, law, real estate, technology, and education sectors, targeting executives, entrepreneurs, and business decision-makers in Idaho.
• IBR Daily Newsletter Daily email newsletter delivering Idaho business news and insights to subscribers, with options for industry-specific alerts including Weekly Development Update, Weekly Technology Update, and Most Read Stories.
• Leads & Data Center

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered presenting, supporting, platinum, gold and category.

• Hawley TroxellpresentingGTM or Marketing Partner · 1 January 2026Hawley Troxell serves as the presenting sponsor for the 2026 Breakfast Series events, a thought leadership series held five times annually featuring industry-relevant panelists. Hawley Troxell is an Idaho-based law firm.
• Bank of AmericasupportingGTM or Marketing Partner · 1 January 2026Bank of America serves as a supporting sponsor for the 2026 Breakfast Series events.
• The Grove HotelsupportingGTM or Marketing Partner · 1 January 2026The Grove Hotel serves as a supporting sponsor and venue provider for the 2026 Breakfast Series events.
• St. Luke's Health PlansupportingGTM or Marketing Partner · 1 January 2026St. Luke's Health Plan serves as a supporting sponsor for the 2026 Breakfast Series events.
• Intermountain Gas Company (IGC)platinumGTM or Marketing Partner · 1 January 2025Intermountain Gas Company serves as the presenting sponsor for Idaho 500, Idaho Business Review's premier recognition program. IGC, a subsidiary of MDU Resources Group, has grown to serve approximately 430,000 customers in southern Idaho since its founding in 1950.
• Creating AbundancegoldGTM or Marketing Partner · 1 January 2025Creating Abundance serves as a Gold Sponsor for the Idaho 500 recognition program.
• Taylor Law OfficescategoryGTM or Marketing Partner · 1 January 2025Taylor Law Offices sponsors the Law category in the Idaho 500 recognition program.
• Boise CentrecategoryGTM or Marketing Partner · 1 January 2025Boise Centre sponsors the Hospitality & Tourism category in the Idaho 500 recognition program.
• Good Co. BrokercategoryGTM or Marketing Partner · 1 January 2025Good Co. Broker sponsors the Finance category in the Idaho 500 recognition program.
• HC CompanycategoryGTM or Marketing Partner · 1 January 2025HC Company sponsors the Construction category in the Idaho 500 recognition program.
• University of Idaho College of LawcategoryGTM or Marketing Partner · 1 January 2025University of Idaho College of Law sponsors the Law category in the Idaho 500 recognition program.
• Idaho Farm BureaucategoryGTM or Marketing Partner · 1 January 2025Idaho Farm Bureau sponsors the Agriculture category in the Idaho 500 recognition program.
• Velocity Clinical ResearchcategoryGTM or Marketing Partner · 1 January 2025Velocity Clinical Research sponsors the Biotech & Pharmaceuticals category in the Idaho 500 recognition program.
• Dorsey & Whitney LLPcategoryGTM or Marketing Partner · 1 January 2025Dorsey & Whitney LLP sponsors the Law category in the Idaho 500 recognition program.
• AlbertsonssupportingGTM or Marketing Partner · 1 January 2024Albertsons sponsors the Idaho Heartland Living Map publication.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• BoiseDev: Digital-first Boise local business news outlet competing with IBR for the same Idaho business decision-maker audience. Operates with a leaner digital-only model that pressures IBR's digital advertising pricing and audience share.
• Idaho Capital Sun: Digital nonprofit news outlet covering Idaho policy and business news. Competes for reader attention and select advertiser dollars with IBR, particularly around state-level business and government coverage in the same Boise market.

Direct peers

• Portland Business Journal: American City Business Journals regional business journal serving Portland, OR. Same regional business news, events, and Book of Lists model as IBR, in an adjacent Pacific Northwest market - direct competitive peer despite different parent.
• Virginia Business: BridgeTower Media sister publication covering Virginia with the same regional business news model, awards programs, advertising platform, and data products. Comparable regional scope and product breadth.
• New Orleans CityBusiness: BridgeTower Media sister publication covering Greater New Orleans business community with the same regional B2B media product suite of news, events, awards, and a Leads & Data Center.
• Mecklenburg Times: BridgeTower Media sister publication serving the Charlotte, NC (Mecklenburg County) region with comparable regional business news and events coverage. Direct functional peer under common ownership.
• Long Island Business News: BridgeTower Media sister publication covering Long Island, NY. Operates the identical regional business news model with print, digital, events, awards, and a Leads & Data Center product serving a different metro market.
• Minneapolis Finance & Commerce: BridgeTower Media sister publication serving Minneapolis/St. Paul with the same business news, events, and data center offerings. Direct structural peer with identical revenue model and product mix.
• Central Pennsylvania Business Journal: BridgeTower Media sister publication serving central Pennsylvania with the same regional business journal format, events portfolio, and data products as IBR. Direct functional equivalent operating in a different US region.
• ColoradoBiz: Sister publication under BridgeTower Media covering Colorado business news. Operates the identical regional B2B media model with subscriptions, multi-channel advertising, awards programs, and a Leads & Data Center - the closest direct functional peer.

Market position

Strengths5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/IBRnews
• Facebookfacebook.com/IdahoBusinessReview
• LinkedInlinkedin.com/company/idaho-business-review
• Instagraminstagram.com/ibrnews

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idaho Business Review