Wheat's Landscape
Wheat's Landscape is a privately held, full-service residential landscape company serving high-end homeowners in Northern Virginia, Maryland, and NW Washington DC with integrated design/build services, recurring maintenance contracts, and specialty outdoor living installations under a single team since 1978.
- Company typePrivate
- Founded1978
- HeadquartersVienna, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Wheat's Landscape does
Wheat's Landscape is a privately held, full-service residential landscape company headquartered in Vienna, Virginia, founded by Mike Wheat in 1978. The firm serves high-end residential homeowners across Northern Virginia (McLean, Great Falls, Vienna, Falls Church, Arlington, Reston, Tysons Corner, Fairfax), Maryland (Bethesda, Chevy Chase, Potomac, Silver Spring), and Northwest Washington DC, delivering an integrated suite of design/build and ongoing maintenance services under one operation.
Its offering spans custom outdoor living spaces — patios, outdoor kitchens, outdoor fireplaces, screened porches, swimming pools, pool houses, retaining walls, walkways, driveways, sportscapes, and landscape lighting — combined with year-round maintenance (lawn care, turf care, tree and shrub care, irrigation, mulching, drainage, mosquito control, masonry repair) and standalone specialty services such as tree removal and irrigation repair. Core technology is industry-standard: irrigation systems from Hunter, Irritrol, Rain Bird, Toro, and Weathermatic, with no disclosed proprietary platform, software, or AI components.
Wheat's earns revenue through three streams: one-time design/build project work (quote-based), recurring annual maintenance contracts (subscription-style, billed monthly), and per-occurrence standalone services. Pricing is custom-quoted and not publicly disclosed. The go-to-market is sales-led via phone, website contact forms, and on-site consultations; the firm supplements direct sales with a structured referral program ($250 per maintenance referral, $50 per standalone referral), community sponsorships of youth sports leagues, blog content marketing, and local SEO across dedicated service-area pages. Differentiation rests on nearly five decades of brand reputation, multiple industry awards (LCA Grand Awards, Top 100 Green Industry Companies, Blue Diamond Award, McLean Business of the Year), Green & Clean certification from Virginia DCR, and deep community roots in the Washington metro's most affluent submarkets.
Wheat's Landscape firmographics
Firmographics- Name
- Wheat's Landscape
- Legal name
- Wheat's Landscape
- Website
- https://wheats.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wheat's Landscape is a privately held, full-service residential landscape company serving high-end homeowners in Northern Virginia, Maryland, and NW Washington DC with integrated design/build services, recurring maintenance contracts, and specialty outdoor living installations under a single team since 1978.
- Ownership category
- akta.pro rank
Wheat's Landscape industry classification
Industry- Product category
- Residential Landscaping Services
- NAICS
- Landscaping Services (561730)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Residential Landscape Design (HSAIABAA)
- akta.pro secondary industry
- Landscape Design, Build & Installation (Hardscapes/Softscapes) (BPABADAF)
Keywords
Where Wheat's Landscape is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wheat's Landscape business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Landscape Design and Build Services: One-time project-based revenue from custom landscape design and installation including patios, outdoor kitchens, swimming pools, retaining walls, walkways, driveways, outdoor fireplaces, screened porches, pool houses, sportscapes, and landscape lighting.
- Ongoing Landscape Maintenance Contracts: Recurring annual maintenance contracts providing year-round lawn care, plant bed care, turf care, irrigation management, tree and shrub care, trimming and pruning, mulching, mosquito control, and seasonal cleanup.
- Standalone/Per-Occurrence Services: Individual services including mosquito control applications, pest control, tree and shrub applications, turf applications, irrigation service, and tree removal that can be purchased separately from maintenance contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Quote - Project-based pricing |
| Subscription | Monthly | Annual Maintenance Contract |
| Unit Pricing | Pay-as-you-go | Per-Occurrence Services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Wheat's Landscape product offering
Product offeringCore offering
Wheat's Landscape is a full-service residential landscape firm that designs, builds, and maintains high-end landscapes for homeowners across Northern Virginia, Maryland, and Washington DC. Its design/build work includes patios, outdoor kitchens, fireplaces, screened porches, swimming pools, retaining walls, walkways, driveways, sportscapes, and landscape lighting. Its maintenance work covers year-round lawn care, turf care, plant bed care, irrigation, tree and shrub care, trimming, pruning, tree removal, mulching, drainage, and mosquito control, delivered through a single integrated team.
Product overview
Wheat's Landscape is a full-service landscape company offering a unified suite of services centered on landscape design, build, and maintenance for high-end residential properties in Northern Virginia, Maryland, and Washington DC. The core offering combines design/build services (patios, outdoor kitchens, outdoor fireplaces, screened porches, swimming pools, retaining walls, walkways, driveways, sportscapes, and landscape lighting) with comprehensive maintenance services (lawn care, turf care, tree and shrub care, irrigation systems, mosquito control, mulching, drainage systems, and masonry repairs). Services are delivered through a single integrated team from design through installation to ongoing maintenance, providing homeowners with end-to-end landscape solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Landscape Design & Build
- Landscape Maintenance Services
- Lawn Care Services
- Irrigation Systems
- Tree & Shrub Care
- Outdoor Patio Design & Installation
- Outdoor Kitchen Design & Installation
- Outdoor Fireplaces
- Screened Porch Services
- Swimming Pool Design & Installation
- Drainage System Services
- Mosquito Control
- Tree Removal Services
- Retaining Wall Installation
- Walkway & Driveway Design
- Sportscape Installation
- Landscape Lighting
- Masonry Repair Services
- Front Yard Landscape Design
- Backyard Design & Build
Companies that use Wheat's Landscape
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Wheat's Landscape technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wheat's Landscape partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor.
- The Department of Conservation and RecreationminorProfessional membership affiliation with Virginia's Department of Conservation and Recreation, supporting environmental stewardship and conservation efforts.
- Professional Landcare Network (PLANET)minorIndustry association membership providing networking, training, and recognition opportunities for landscape professionals.
- LCA (Landscape Contractors Association)minorActive membership in regional landscape contractors association, participating in awards programs including Grand Award and Award of Distinction recognition.
- The Irrigation AssociationminorMembership in irrigation industry association for training, certification, and best practices in irrigation systems.
- Northern Virginia Nurserymen Landscapers AssociationminorRegional industry association connecting landscape professionals in Northern Virginia.
- American Nursery and Landscape AssociationminorNational industry association for nursery and landscape professionals.
- Association of Professional Landscape DesignersminorProfessional association for landscape design standards and certification.
- The International Society of ArboricultureminorProfessional association focused on arboricultural practices and tree care standards.
- McLean Chamber of CommerceminorLocal business chamber membership supporting community connections and local business community.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Wheat's Landscape competitors and assessment
Company assessmentBroad incumbents
- BrightView Holdings: Largest U.S. commercial and residential landscape services company, offering design/build, maintenance, and enhancement across the country. Comparable as a broad incumbent demonstrating scale economics and operational benchmarks for the landscape services industry.
- Davey Tree Expert Company: National provider of tree care, landscape maintenance, and environmental consulting for residential and commercial clients. Comparable as a broad incumbent with overlapping tree/shrub care, irrigation, and integrated landscape offerings.
- SavATree: National tree, shrub, and lawn care company serving high-end residential customers across multiple U.S. regions. Comparable as a broad incumbent focused on affluent residential clients with similar recurring service model.
- Bartlett Tree Experts: Scientific tree and shrub care specialist with residential and commercial clients across the U.S. Comparable as a broad incumbent with a strong reputation-led, expertise-driven service model in tree and landscape care.
- TruGreen: Largest U.S. residential lawn care provider offering fertilization, weed control, and related recurring services. Comparable as a broad incumbent operating a subscription-based recurring residential service model.
Regional players
- Ruppert Landscape: Mid-Atlantic-based commercial and residential landscape company with design/build and maintenance services. Comparable as a regional player sharing geographic overlap in the Mid-Atlantic and a similar full-service operating model.
- Yellowstone Landscape: Southeast U.S. commercial and high-end residential landscape services provider. Comparable as a regional player with a full-service design/build and maintenance model serving premium residential accounts.
- HighGrove Partners: Southeast-based commercial landscape and maintenance company with strong design/build capabilities. Comparable as a regional player demonstrating the full-service operating model in a defined geographic footprint.
- Gothic Landscape: Western U.S. provider of commercial and residential landscape construction and maintenance services. Comparable as a regional player with integrated design/build and recurring maintenance offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Wheat's Landscape social profiles
Digital presenceWheat's Landscape financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wheat's Landscape leadership team
Management profileNumber of profiles
Profiles1 record
Wheat's Landscape funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wheat's Landscape M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wheat's Landscape
What does Wheat's Landscape do?
Wheat's Landscape is a full-service residential landscape firm that designs, builds, and maintains high-end landscapes for homeowners across Northern Virginia, Maryland, and Washington DC. Its design/build work includes patios, outdoor kitchens, fireplaces, screened porches, swimming pools, retaining walls, walkways, driveways, sportscapes, and landscape lighting. Its maintenance work covers year-round lawn care, turf care, plant bed care, irrigation, tree and shrub care, trimming, pruning, tree removal, mulching, drainage, and mosquito control, delivered through a single integrated team.
Is Wheat's Landscape a public or private company?
Wheat's Landscape is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wheat's Landscape founded?
Wheat's Landscape was founded in 1978. It employs 51 to 100 people.
Where is Wheat's Landscape based?
Wheat's Landscape is headquartered in Vienna, United States, in the North America region.
How does Wheat's Landscape make money?
Three revenue lines are on record. Landscape Design and Build Services are the primary driver. The others are ongoing Landscape Maintenance Contracts and standalone/Per-Occurrence Services.
Who are Wheat's Landscape's main competitors?
Broad incumbents on record are BrightView Holdings, Davey Tree Expert Company, SavATree, Bartlett Tree Experts and TruGreen. Regional players are Ruppert Landscape, Yellowstone Landscape, HighGrove Partners and Gothic Landscape.
Does Wheat's Landscape have an API?
No public API is recorded for Wheat's Landscape.
What industry is Wheat's Landscape in?
Wheat's Landscape's product category is Residential Landscaping Services. Its primary akta.pro industry code is HSAIABAA, Residential Landscape Design, with a secondary code of BPABADAF, Landscape Design, Build & Installation (Hardscapes/Softscapes). Its NAICS code is 561730 and its SIC code is 7340.