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New Freedom

Full company profile

uuid000g3yp

Namestring
New Freedom
Legal namestring
New Freedom Ops, LLC
Company typeenum
Private
Founded yearint
2020
Descriptiontext

New Freedom Ops, LLC operates a peer-driven behavioral health and re-entry program for justice-involved men and women in Phoenix, Arizona. Founded in 2020, the company delivers a 90-day residential program across two trauma-informed campuses: the Peoria Facility for men and the Deer Valley Facility for women, with combined capacity of more than 400 members. Program components include safe structured housing, therapy, peer mentorship by staff with lived experience of incarceration, case management, transportation, wellness services, family reunification support, and employment and vocational training — all provided at no cost to members. Documented outcomes include a 92.5% non-recidivism rate, 99% employment placement, a 46.3% average wage increase two years post-graduation, and an estimated $200M in annualized social savings.

The business model is funded through a mix of state, county, and federal government contracts; Medicaid-reimbursable clinical services via partners such as Banner Health, Mercy Care, and Health Choice (AHCCCS plans); workforce development partnerships (Arizona @ Work, Central South Carpenters' Union); benefits-navigation partnerships (SSA, VA, DES, ADOT MVD); grants; and individual donations. Members are acquired via direct referrals from the AZ Department of Corrections, the Maricopa County Sheriff's Office, the Judicial Branch of AZ Maricopa County, pre-release engagement through the Edovo tablet app inside correctional facilities, and self-application. Operations are supported by Kipu Health's EMR/EHR platform, for which New Freedom received Kipu's 2025 Customer Innovator Award for AI Innovator with a reported 30%+ reduction in documentation time. The company employs 101–250 staff across its Phoenix headquarters at 2532 W. Peoria Ave and the two residential campuses, with leadership including co-founder Tim Young and CFO Nick Stoimenoff.

Short descriptiontext

New Freedom Ops, LLC runs a peer-driven, 90-day residential behavioral health and re-entry program for justice-involved men and women across two trauma-informed campuses in Phoenix, Arizona, providing housing, therapy, mentorship, and employment services at no cost to members.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersPhoenix, United States
HQ citystring
Phoenix
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
behavioral health services, re-entry programs, peer support services, transitional housing, justice reintegration
Industry3 codes
1Reentry, Rehabilitation & Reintegration Programs (Education, Vocational, Case Management)
CodeBPAKANAHPrimaryYes
2Juvenile Detention & Youth Custody Services
CodeBPAKANACPrimaryNo
3Behavioral Health–Capable Assisted Living (Mental Health/SUD Support)
CodeHLADABAIPrimaryNo
NAICS code3 codes
  • Residential Mental Health and Substance Abuse Facilities62322
  • Outpatient Mental Health and Substance Abuse Centers621420
  • Other Residential Care Facilities62399
SIC code2 codes
  • Services-Social Services8300
  • Services-Specialty Outpatient Facilities, Nec8093
Product category
Behavioral Health & Re-entry Services
Social media profiles2 records
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Others, Technology or R&D, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

New Freedom operates a comprehensive 90-day peer-driven behavioral health and re-entry program for justice-involved individuals, delivered through two residential campuses (Peoria Facility for men and Deer Valley Facility for women) in Phoenix, Arizona. The offering bundles safe housing, therapy, peer mentorship, case management, transportation, wellness, and employment/vocational training, with outpatient support, DUI services, and family reunification services provided at no cost to members.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 92.5% of graduates stay out of incarceration after completing the program
+4 more records
Product overview1 text field

New Freedom operates as a peer-driven behavioral health and re-entry facility providing a unified 90-day comprehensive program for justice-involved individuals. The core Re-Entry Program serves as the primary offering, supported by two residential facilities (Peoria Facility for men and Deer Valley Facility for women), outpatient services for graduates, DUI services, and family reunification support. All program elements are provided at no cost to members and include safe housing, therapy, peer mentorship, case management, transportation, wellness services, and employment/vocational training.

Product and service1 record
1New Freedom Re-Entry Program
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership14 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Government partner providing referrals of justice-involved individuals for New Freedom's re-entry program. Collaborates with the correctional system to facilitate transitions back into the community.

2ADOT Motor Vehicle Division
Strategic tierSupportTypeStrategic or Co-development Partner
Description

Government partner assisting members with obtaining driver's licenses and motor vehicle-related documentation essential for employment and independence.

newfreedomaz.com
Strategic tierCoreTypeStrategic or Co-development Partner
Description

State workforce development partner providing employment placement services and connections to job opportunities for program graduates.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Union partner providing vocational training opportunities and pathways to skilled trades careers for program graduates.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Government partner providing economic support services and resources to help members achieve financial stability.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Government partner providing services and support for veteran members in the program.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Government partner helping members navigate Social Security benefits and documentation.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Healthcare partner providing medical services and health insurance coordination for members.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Healthcare partner providing behavioral health services and insurance coordination for members.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Healthcare partner providing medical services and insurance coordination for members.

Strategic tierSupportTypeStrategic or Co-development Partner
Description

Industry association partner providing networking and best practice resources for human service organizations.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Law enforcement partner facilitating referrals and coordination for justice-involved individuals in Maricopa County.

13The Judicial Branch of AZ | Maricopa County
Strategic tierSupportTypeStrategic or Co-development Partner
Description

Judicial partner providing coordination for court-supervised individuals entering the re-entry program.

newfreedomaz.com
Strategic tierSupportTypeTechnology or Integration
Description

Technology partner providing EMR/EHR systems. New Freedom was awarded the 2025 AI Innovator Award by Kipu Health for innovative use of technology to improve care and operational efficiency.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Subsidiary of The GEO Group, GEO Reentry is the largest private U.S. provider of community-based reentry, supervision, and behavioral health programs for justice-involved adults; operates in many of the same state contract vehicles as New Freedom but at much larger scale and with detention heritage.

TypeBroad incumbent
Description

Publicly traded corrections operator with a community-justice and reentry division offering residential, electronic monitoring, and rehabilitation programs in multiple states; competes for the same state-level reentry and behavioral health contracts as New Freedom.

TypeDirect peer
Description

National nonprofit operating residential reentry, supportive housing, behavioral health, and employment programs for justice-involved individuals; closest nonprofit analog to New Freedom in scope of services and government-contract funding model.

TypeDirect peer
Description

New York-based nonprofit providing comprehensive reentry services including residential housing, substance use treatment, employment, and case management for justice-involved adults; comparable operating model with strong peer-driven ethos.

TypeDirect peer
Description

National nonprofit delivering transitional employment, coaching, and retention services to people returning from incarceration; comparable in employment-first focus and outcome-tracking rigor, though narrower on residential/clinical services.

TypeDirect peer
Description

National nonprofit providing behavioral health, substance use, housing, and reentry programs across multiple states; comparable in combining clinical services with residential reentry and government contracting.

TypeDirect peer
Description

California-based nonprofit operating residential reentry and substance use treatment programs for incarcerated and formerly incarcerated adults; comparable integrated residential-plus-clinical model with strong peer-support orientation.

TypeDirect peer
Description

Ohio-based nonprofit providing behavioral health, substance use, reentry, and community justice programs including residential facilities; comparable regional nonprofit operator combining justice and behavioral health services.

TypeDirect peer
Description

Ohio nonprofit operating community-based reentry, behavioral health, and recovery housing programs; comparable in combining residential, clinical, and employment services for justice-involved populations.

TypeOthers
Description

Educational technology platform delivering content to incarcerated individuals on facility tablets; New Freedom uses Edovo for pre-release in-reach, making Edovo both a strategic technology partner and adjacent ecosystem participant.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

New Freedom

Behavioral Health & Re-entry Servicesnewfreedomaz.com

New Freedom Ops, LLC runs a peer-driven, 90-day residential behavioral health and re-entry program for justice-involved men and women across two trauma-informed campuses in Phoenix, Arizona, providing housing, therapy, mentorship, and employment services at no cost to members.

What New Freedom does

New Freedom Ops, LLC operates a peer-driven behavioral health and re-entry program for justice-involved men and women in Phoenix, Arizona. Founded in 2020, the company delivers a 90-day residential program across two trauma-informed campuses: the Peoria Facility for men and the Deer Valley Facility for women, with combined capacity of more than 400 members. Program components include safe structured housing, therapy, peer mentorship by staff with lived experience of incarceration, case management, transportation, wellness services, family reunification support, and employment and vocational training — all provided at no cost to members. Documented outcomes include a 92.5% non-recidivism rate, 99% employment placement, a 46.3% average wage increase two years post-graduation, and an estimated $200M in annualized social savings.

The business model is funded through a mix of state, county, and federal government contracts; Medicaid-reimbursable clinical services via partners such as Banner Health, Mercy Care, and Health Choice (AHCCCS plans); workforce development partnerships (Arizona @ Work, Central South Carpenters' Union); benefits-navigation partnerships (SSA, VA, DES, ADOT MVD); grants; and individual donations. Members are acquired via direct referrals from the AZ Department of Corrections, the Maricopa County Sheriff's Office, the Judicial Branch of AZ Maricopa County, pre-release engagement through the Edovo tablet app inside correctional facilities, and self-application. Operations are supported by Kipu Health's EMR/EHR platform, for which New Freedom received Kipu's 2025 Customer Innovator Award for AI Innovator with a reported 30%+ reduction in documentation time. The company employs 101–250 staff across its Phoenix headquarters at 2532 W. Peoria Ave and the two residential campuses, with leadership including co-founder Tim Young and CFO Nick Stoimenoff.

New Freedom firmographics

Firmographics
Name
New Freedom
Legal name
New Freedom Ops, LLC
Website
https://newfreedomaz.com
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
101–250 employees
Short description
New Freedom Ops, LLC runs a peer-driven, 90-day residential behavioral health and re-entry program for justice-involved men and women across two trauma-informed campuses in Phoenix, Arizona, providing housing, therapy, mentorship, and employment services at no cost to members.
Ownership category
akta.pro rank

New Freedom industry classification

Industry
Product category
Behavioral Health & Re-entry Services
NAICS
Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420), Other Residential Care Facilities (62399)
SIC
Services-Social Services (8300), Services-Specialty Outpatient Facilities, Nec (8093)
akta.pro primary industry
Reentry, Rehabilitation & Reintegration Programs (Education, Vocational, Case Management) (BPAKANAH)
akta.pro secondary industries
Juvenile Detention & Youth Custody Services (BPAKANAC), Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI)

Keywords

  • Behavioral health services
  • Re-entry programs
  • Peer support services
  • Transitional housing
  • Justice reintegration

Where New Freedom is headquartered

Location

Headquarters

HQ city
Phoenix
HQ country
United States
HQ region
North America

Offices3 records

Markets served

New Freedom business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Others, Technology or R&D, Marketing or Sales

Distribution channels2 records

Marketing channels5 records

New Freedom product offering

Product offering

Core offering

New Freedom operates a comprehensive 90-day peer-driven behavioral health and re-entry program for justice-involved individuals, delivered through two residential campuses (Peoria Facility for men and Deer Valley Facility for women) in Phoenix, Arizona. The offering bundles safe housing, therapy, peer mentorship, case management, transportation, wellness, and employment/vocational training, with outpatient support, DUI services, and family reunification services provided at no cost to members.

Product overview

New Freedom operates as a peer-driven behavioral health and re-entry facility providing a unified 90-day comprehensive program for justice-involved individuals. The core Re-Entry Program serves as the primary offering, supported by two residential facilities (Peoria Facility for men and Deer Valley Facility for women), outpatient services for graduates, DUI services, and family reunification support. All program elements are provided at no cost to members and include safe housing, therapy, peer mentorship, case management, transportation, wellness services, and employment/vocational training.

Differentiator

Problem solved

Functional benefit

Products and services

  • New Freedom Re-Entry Program

Quantifiable outcome

  • 92.5% of graduates stay out of incarceration after completing the program
  • +4 more outcomes

Companies that use New Freedom

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles2 records

New Freedom technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

New Freedom partnerships and signals

Strategic signal

Partnerships

14 partnerships are on record, tiered core and support.

  • AZ Department of CorrectionscoreStrategic or Co-development PartnerGovernment partner providing referrals of justice-involved individuals for New Freedom's re-entry program. Collaborates with the correctional system to facilitate transitions back into the community.
  • ADOT Motor Vehicle DivisionsupportStrategic or Co-development PartnerGovernment partner assisting members with obtaining driver's licenses and motor vehicle-related documentation essential for employment and independence.
  • Arizona @ WorkcoreStrategic or Co-development PartnerState workforce development partner providing employment placement services and connections to job opportunities for program graduates.
  • Central South Carpenters' UnionsupportStrategic or Co-development PartnerUnion partner providing vocational training opportunities and pathways to skilled trades careers for program graduates.
  • Department of Economic SecuritysupportStrategic or Co-development PartnerGovernment partner providing economic support services and resources to help members achieve financial stability.
  • Department of Veterans' AffairssupportStrategic or Co-development PartnerGovernment partner providing services and support for veteran members in the program.
  • Social Security AdministrationsupportStrategic or Co-development PartnerGovernment partner helping members navigate Social Security benefits and documentation.
  • Banner HealthsupportStrategic or Co-development PartnerHealthcare partner providing medical services and health insurance coordination for members.
  • Mercy CaresupportStrategic or Co-development PartnerHealthcare partner providing behavioral health services and insurance coordination for members.
  • Health ChoicesupportStrategic or Co-development PartnerHealthcare partner providing medical services and insurance coordination for members.
  • AZ Council of Human Service ProviderssupportStrategic or Co-development PartnerIndustry association partner providing networking and best practice resources for human service organizations.
  • MCSO (Maricopa County Sheriff's Office)coreStrategic or Co-development PartnerLaw enforcement partner facilitating referrals and coordination for justice-involved individuals in Maricopa County.
  • The Judicial Branch of AZ | Maricopa CountysupportStrategic or Co-development PartnerJudicial partner providing coordination for court-supervised individuals entering the re-entry program.
  • Kipu HealthsupportTechnology or IntegrationTechnology partner providing EMR/EHR systems. New Freedom was awarded the 2025 AI Innovator Award by Kipu Health for innovative use of technology to improve care and operational efficiency.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

New Freedom competitors and assessment

Company assessment

Broad incumbents

  • GEO Reentry Services: Subsidiary of The GEO Group, GEO Reentry is the largest private U.S. provider of community-based reentry, supervision, and behavioral health programs for justice-involved adults; operates in many of the same state contract vehicles as New Freedom but at much larger scale and with detention heritage.
  • CoreCivic: Publicly traded corrections operator with a community-justice and reentry division offering residential, electronic monitoring, and rehabilitation programs in multiple states; competes for the same state-level reentry and behavioral health contracts as New Freedom.

Direct peers

  • Volunteers of America: National nonprofit operating residential reentry, supportive housing, behavioral health, and employment programs for justice-involved individuals; closest nonprofit analog to New Freedom in scope of services and government-contract funding model.
  • The Fortune Society: New York-based nonprofit providing comprehensive reentry services including residential housing, substance use treatment, employment, and case management for justice-involved adults; comparable operating model with strong peer-driven ethos.
  • Center for Employment Opportunities (CEO): National nonprofit delivering transitional employment, coaching, and retention services to people returning from incarceration; comparable in employment-first focus and outcome-tracking rigor, though narrower on residential/clinical services.
  • WestCare Foundation: National nonprofit providing behavioral health, substance use, housing, and reentry programs across multiple states; comparable in combining clinical services with residential reentry and government contracting.
  • Amity Foundation: California-based nonprofit operating residential reentry and substance use treatment programs for incarcerated and formerly incarcerated adults; comparable integrated residential-plus-clinical model with strong peer-support orientation.
  • Talbert House: Ohio-based nonprofit providing behavioral health, substance use, reentry, and community justice programs including residential facilities; comparable regional nonprofit operator combining justice and behavioral health services.
  • Alvis: Ohio nonprofit operating community-based reentry, behavioral health, and recovery housing programs; comparable in combining residential, clinical, and employment services for justice-involved populations.

Others

  • Edovo: Educational technology platform delivering content to incarcerated individuals on facility tablets; New Freedom uses Edovo for pre-release in-reach, making Edovo both a strategic technology partner and adjacent ecosystem participant.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

New Freedom social profiles

Digital presence

New Freedom financial estimates

Financial estimate

Revenue estimate

Valuation estimate

New Freedom leadership team

Management profile

Number of profiles

Profiles2 records

New Freedom funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

New Freedom M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Freedom

What does New Freedom do?

New Freedom operates a comprehensive 90-day peer-driven behavioral health and re-entry program for justice-involved individuals, delivered through two residential campuses (Peoria Facility for men and Deer Valley Facility for women) in Phoenix, Arizona. The offering bundles safe housing, therapy, peer mentorship, case management, transportation, wellness, and employment/vocational training, with outpatient support, DUI services, and family reunification services provided at no cost to members.

Is New Freedom a public or private company?

New Freedom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was New Freedom founded?

New Freedom was founded in 2020. It employs 101 to 250 people.

Where is New Freedom based?

New Freedom is headquartered in Phoenix, United States, in the North America region.

Who are New Freedom's main competitors?

Broad incumbents on record are GEO Reentry Services and CoreCivic. Direct peers are Volunteers of America, The Fortune Society, Center for Employment Opportunities (CEO), WestCare Foundation, Amity Foundation, Talbert House and Alvis. Edovo is listed as an others.

Does New Freedom have an API?

No public API is recorded for New Freedom.

What industry is New Freedom in?

New Freedom's product category is Behavioral Health & Re-entry Services. Its primary akta.pro industry code is BPAKANAH, Reentry, Rehabilitation & Reintegration Programs (Education, Vocational, Case Management), with a secondary code of BPAKANAC, Juvenile Detention & Youth Custody Services. Its NAICS code is 62322 and its SIC code is 8300.

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