CephX

What CephX does

CephX, operated by Orca Dental AI Ltd. (an Israel-incorporated parent with a Delaware-registered US subsidiary, Orca Dental AI LLC), is a cloud-based, FDA-cleared AI diagnostic imaging and treatment-planning platform for orthodontic care. The platform serves orthodontists, general dental practitioners, Dental Service Organizations (DSOs), dental labs, teleradiology services, and imaging-system providers, processing CBCT DICOMs, 2D cephalometric radiographs, intraoral scans (IOS), and facial images. Its machine-learning engine automates cephalometric tracing (100+ customizable analyses), CBCT segmentation of teeth (crowns and roots), mandible, maxilla, inferior alveolar nerve and airway, airway volume analysis, IOS-CBCT meshing, CBCT-to-2D ceph conversion, and superimposition/VTO-STO planning, delivering complete analyses within seconds versus multi-minute manual workflows.

The technology is delivered as a browser-based SaaS requiring no local installation, hosted on AWS, and compliant with HIPAA, HITECH, GDPR and CCPA. The company holds FDA 510(k) clearance for 2D cephalometric analysis (March 2024) and a Class II 510(k) clearance for its 3D module CEPHX3D (March 2026), positioning it as the only orthodontic AI diagnostic support company with both 2D and 3D FDA clearance. It also operates a versatile API supporting deep system-level connectivity and iframe embeds, and reports patented AI algorithms trained on over one million annotated dental images.

CephX monetizes through case-based recurring subscriptions across five published tiers (Basic/Advanced/Pro 2D at $69–$175 per month and Basic/Pro 3D at $249–$399 per month, billed monthly or annually), plus API/integration services and custom enterprise pricing for DSOs. Go-to-market combines product-led growth (a 7-day/3-case free trial converting to a paid Basic plan), enterprise field sales for large DSOs such as West Coast Dental, and OEM/embedded distribution through partner platforms including DEXIS DTX Studio Clinic, Greyfinch, Dentsply Sirona Sidexis (Japan), and Planmeca Romexis. The company reports use across 80+ countries, 18,500+ registered clinicians and practices, 100+ ecosystem partners, and over 1.4 million images processed.

Name

CephX

Legal name

Orca Dental AI Ltd.

Website

https://cephx.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

CephX, by Orca Dental AI, is a cloud-based, FDA-cleared AI platform automating orthodontic cephalometric tracing, CBCT segmentation, and airway and 3D analysis for orthodontists, general dentists, DSOs, dental labs, and imaging-system providers worldwide.

Ownership category

akta.pro rank

Product category

Orthodontic Diagnostic Imaging Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372), Surgical & Medical Instruments & Apparatus (3841), Dental Equipment & Supplies (3843)

akta.pro primary industry

Orthodontic Imaging & Treatment Planning Centers (HLABAIAI)

Keywords

• AI cephalometric analysis
• Orthodontic imaging software
• CBCT segmentation
• Dental diagnostic AI
• 3D treatment planning

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - 2D Plans: Monthly or annual subscription tiers providing access to AI cephalometric analysis services. Pricing is case-based with tiered limits (3-50 cases per month). Includes web-based access, automatic updates, and customer support.
2. Subscription - 3D Plans: Monthly or annual subscription tiers for advanced 3D services including CBCT segmentation, STL export, airway analysis, and IOS meshing. Higher price points with more case allocations.
3. API/Integration Services: API access for deep system-level connectivity and integration capabilities with EMR systems, imaging platforms, and practice management software.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

CephX is a cloud-based, FDA-cleared AI-powered SaaS platform that automates orthodontic diagnostic imaging and treatment planning. It provides automated cephalometric tracing and analysis for 2D radiographs, AI-driven CBCT segmentation (teeth, bone, nerve, airway), web-based 3D STL/DICOM visualization, and orthodontic treatment planning tools (VTO/STO, superimposition). The platform serves orthodontists, dental service organizations (DSOs), dental labs, and imaging system providers globally across 80+ countries.

Product overview

CephX by Orca Dental AI is a cloud-based, FDA-cleared AI-powered diagnostic imaging and treatment planning platform designed for orthodontic care. The platform operates as a unified SaaS solution combining multiple AI-powered modules: the core 2D Cephalometric Analysis platform (with Basic, Advanced, and Pro 2D pricing tiers), the 3D Imaging Module (CEPHX3D) for CBCT segmentation and analysis (Basic and Pro 3D tiers), Teeth Segmentation for automated crown/root/bone/nerve segmentation, Airway Volume Analysis for sleep apnea detection, IOS Segmentation for intraoral scan processing, and the AI DICOM Viewer for 3D visualization. All tiers include cloud storage, over 100 cephalometric analyses, web-based access, and customer support. The platform integrates with DEXIS DTX Studio Clinic, Greyfinch, Dentsply Sirona Sidexis, and Planmeca Romexis.

Differentiator

Problem solved

Functional benefit

Brands

• CephX: AI-powered orthodontic imaging and diagnostic platform providing automated cephalometric analysis, CBCT segmentation, airway volume analysis, and 3D visualization for orthodontic treatment planning.
• CEPHX3D

Products and services

• CephX Platform Cloud-based, FDA-cleared AI-powered diagnostic imaging and treatment planning platform for orthodontics. Supports CBCT DICOMs, cephalometric analyses, facial images, and intraoral scans, providing automated cephalometric tracing, 3D segmentation, and predictive diagnostic insights for orthodontists, DSOs, and dental labs.
• CEPHX3D (3D Imaging Module) FDA-cleared AI-powered 3D analysis module for orthodontic imaging workflows, including AI CBCT segmentation, web-based 3D STL and DICOM viewer, linear/angular/volumetric measurements, maxillofacial visualization, and CBCT cross-section reports. The only orthodontic AI diagnostic platform with both 2D and 3D FDA clearance.
• AI DICOM Viewer Web-based 3D visualization tool that transforms CBCT segmentation data into detailed 2D and 3D views. Provides multi-planar exploration, distance and angle measurement tools, automatic IOS-CBCT meshing, and collaboration features for secure data sharing for orthodontic treatment planning.
• Airway Volume Analysis AI-powered instant airway analysis from 3D volume CBCT data. Automatically analyzes uploaded DICOMs for airway measurements and volume calculations to detect potential airway issues and obstructive sleep apnea indicators.
• CephX API and Integration Services Secure API enabling deep system-level connectivity and rapid deployment through plug-and-play iframe embeds for integration with EMR systems, imaging platforms, practice management software, and custom applications, while maintaining strict security and compliance standards.

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and strategic.

• DEXIScoreTechnology or Integration · 24 March 2026Strategic integration embedding CephX AI-powered cephalometric analysis directly into DEXIS DTX Studio Clinic platform. Clinicians can generate automated tracings and analyses within the DEXIS imaging workflow, with VTO/STO planning support and immediate reporting.
• GreyfinchcoreTechnology or Integration · 24 March 2026Full integration into Greyfinch's cloud-based orthodontic practice management platform, enabling AI-powered cephalometric analysis and 3D diagnostic tools directly within the clinical workflow without leaving the platform.
• West Coast DentalcoreStrategic or Co-development Partner · 3 September 2025Strategic partnership with major DSO in Western United States to streamline radiographic workflows, optimize clinical consistency, and reduce operational strain across all West Coast Dental locations.
• Dentsply SironastrategicTechnology or Integration · 3 September 2019Integration partnership expanded in Japan, where CephX automated cephalometric tracing and analysis is bundled with Dentsply Sirona cephalometric-enabled imaging systems. X-rays can be uploaded directly from Sidexis to CephX cloud.
• Planmeca OystrategicTechnology or Integration · 9 January 2019Partnership to bring AI products enabling instant teeth segmentation and structure identification to the market. ORCA's AI automates teeth segmentation in CBCT scans and dental structure identification including mandibular panoramic curve, maxilla curve, and nerve canal tracing.

Scale indicators7 records

Direct peers

• Overjet: Overjet provides FDA-cleared AI for dental imaging analysis and clinical workflow automation across DSOs and insurers. It competes with CephX in dental diagnostic AI and is similarly pursuing OEM/channel partnerships with DSOs and imaging platforms.
• VideaHealth: VideaHealth develops AI for dental imaging diagnostics, including caries and pathology detection on radiographs. It serves a similar dental/DSO customer base and competes on AI-powered image interpretation, making it a direct comparable to CephX's diagnostic AI offering.
• Denti.AI: Denti.AI applies AI to dental imaging analysis, including chart parsing and radiograph interpretation. It targets similar dental practice and DSO customers with AI-driven diagnostic and workflow tools, directly overlapping with CephX's value proposition.
• Pearl: Pearl offers AI-powered radiographic analysis for dentists, applying computer vision to detect pathologies in dental X-rays. It is the closest direct competitor to CephX in dental/orthodontic diagnostic AI, sharing the same customer base and FDA-clearance-driven go-to-market.

Broad incumbents

• Align Technology (iTero): Align's iTero scanner business provides intraoral scanning and visualization within the Invisalign orthodontic workflow and is increasingly embedding AI capabilities. It addresses the same orthodontists as CephX but as part of a much broader clear-aligner and scanner platform.
• Planmeca: Planmeca is a major dental imaging and equipment manufacturer whose Romexis software integrates CephX AI. It serves many of the same orthodontic and dental practices and could plausibly develop or partner with alternative AI vendors, making it a relevant broad incumbent comparable.
• 3Shape: 3Shape provides 3D scanning, CAD/CAM, and digital dentistry software used across orthodontics and labs. It overlaps with CephX on digital impression processing and orthodontic workflow software but operates a much broader portfolio of dental design tools.
• Dentsply Sirona: Dentsply Sirona is a global dental equipment and imaging incumbent whose Sidexis imaging software integrates CephX in Japan. As a full-portfolio dental company with substantial R&D, it is both a partner and a potential competitor if it builds or acquires its own AI capabilities.

Others

• Curve Dental: Curve Dental provides cloud-based practice management software for dental practices, comparable to Greyfinch. It is an adjacent ecosystem enabler rather than a direct AI imaging competitor, but represents the type of PMS that CephX could integrate with or compete alongside for workflow mindshare.
• Envista (DEXIS): Envista Holdings owns DEXIS, whose DTX Studio Clinic platform embeds CephX AI. Envista/DEXIS is a channel partner and imaging platform incumbent rather than a direct AI competitor; the relationship is central to CephX's OEM distribution but also creates platform risk.

Market position

Strengths5 records

Weaknesses4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cephx
• YouTubeyoutube.com/user/cephx
• Facebookfacebook.com/cephanalysis
• LinkedInlinkedin.com/company/1075707
• Instagraminstagram.com/orca_dental

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CephX