ChildPlus

What ChildPlus does

ChildPlus, operated as a product line within Procare Software, LLC (privately held, Denver, Colorado), is a unified, cloud-based management software platform purpose-built for US Head Start and Early Head Start programs. The platform centralizes child records, developmental assessments (integrated DRDP and CLASS scoring), family engagement, health information, and federal compliance reporting into a single system, with over 200 pre-built compliance reports aligned to Head Start Program Performance Standards and a no-code Module Designer for program-specific custom workflows. Add-on modules extend the core product, including a two-way staff-family Communication App, Learning Plans (12 months of unlimited training and dedicated consultants), RoomRunner (enrollment planning), and a mobile Child Care App.

The business operates on a subscription SaaS model with annual billing, tiered by program size (scalable from 50 to 5,000 children), supplemented by recurring revenue from Learning Plans and other add-ons. Go-to-market is direct enterprise sales via the Procare Solutions website with a demo-led conversion motion, supported by a dedicated support portal, an annual Training Scramble customer conference, multi-channel content marketing, and a broad third-party integration ecosystem (QuickBooks, Gusto, Checkr, IntelliKid, KidKare, Learning Beyond Paper, Listen360). Founded around 1984 with 51-100 employees, ChildPlus has operated for over 41 years as a trusted vendor in the federally-funded Head Start segment and is now extending positioning into adjacent verticals including child care centers, before-and-after school programs, and youth organizations.

Leadership is led by CEO Truman Thomas McMurrain; no board composition, ownership structure, or private equity backing is disclosed. The company has no disclosed funding rounds, M&A activity, or leadership changes, and remains a privately held operating unit within Procare Software, LLC.

Name

ChildPlus

Legal name

Procare Software, LLC

Website

https://childplus.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

ChildPlus is a subscription-based, compliance-focused management software platform built for US Head Start and Early Head Start programs, operated as a product line within Procare Software, LLC and serving grantees with centralized child records, federal compliance reporting, and integrated developmental assessments.

Ownership category

akta.pro rank

Product category

Head Start Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Educational Support Services (611710)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Head Start & Public Pre-K Programs (EDACABAK)

akta.pro secondary industries

Assessment, Observation & Documentation Training (Portfolios, DRDP/CLASS/ECERS) (EDACAIAK), Data Reporting & Outcomes Measurement for Regulators/QRIS (EDACAKAM), Assessment, Screening & Progress Monitoring Tools (0–5) (EDACANAI)

Keywords

• Head start management software
• Child care management software
• Early childhood education software
• Federal compliance tracking software
• Family engagement platform

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscription: ChildPlus operates as a subscription-based software platform for Head Start programs, providing management software with pricing based on program size (scalable from 50 to 5,000 children). The platform generates recurring revenue through annual or multi-year subscription contracts with ongoing support, training, and learning plan add-ons available.

Pricing tiers

Distribution channels2 records

Marketing channels8 records

Core offering

ChildPlus by Procare Solutions provides cloud-based management software specifically built for Head Start and Early Head Start programs. The platform centralizes child records, developmental assessments, family engagement, health information, and federal compliance tracking in a single system aligned with Head Start Program Performance Standards. It includes built-in compliance reports, DRDP and CLASS assessment integrations, no-code Module Designer customization, a two-way family communication mobile app, and optional professional development Learning Plans.

Product overview

ChildPlus by Procare Solutions is a unified, all-in-one Head Start Management Software platform designed for Head Start and Early Head Start programs. The core product is ChildPlus, which provides compliance tracking, data management, child development assessments, and customizable reporting. The platform includes several integrated modules: the ChildPlus Communication App for two-way family engagement, ChildPlus Learning Plans for professional development, RoomRunner for enrollment planning, and Third Party Integrations connecting to tools like Quickbooks, Gusto, and KidKare. ChildPlus Training services and the Child Care App round out the product ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• ChildPlus Communication App: Integrated two-way communication app for mobile devices allowing staff and families to exchange messages, share updates, and stay engaged.
• ChildPlus Learning Plans

Products and services

• ChildPlus Unified, all-in-one Head Start management software that streamlines operations, ensures compliance with Head Start Program Performance Standards, centralizes child and family data, supports DRDP and CLASS assessments, and delivers over 200 pre-built reports for Head Start and Early Head Start programs.
• ChildPlus Communication App Integrated two-way mobile communication app for staff and families of Head Start programs, enabling messaging, updates, photo sharing, and reminders to strengthen home-school engagement.
• ChildPlus Learning Plans Optional subscription add-on offering 12 months of unlimited expert-led training, virtual or in-person sessions, exclusive Learning Library content, hands-on operational support, and dedicated consultants for ChildPlus customer professional development.
• ChildPlus Training Scramble Conference Annual in-person training conference for ChildPlus customers providing professional development, product training, and networking opportunities for Head Start program staff.

Quantifiable outcome

• Platform scalability from 50 to 5,000 children demonstrates ability to serve both small and large Head Start programs

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature7 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Procare Solutions (broader portfolio): ChildPlus is operated under Procare Software, LLC, the parent brand with a broader suite of child care management, family engagement, and payment capabilities across child care centers, before/after school, and youth programs. Most directly comparable as the umbrella product family that surrounds and cross-sells ChildPlus.

Direct peers

• Brightwheel: Leading cloud-based child care management platform serving centers, preschools, and afterschool programs with attendance, billing, family engagement, and reporting. Comparable as a horizontal ECE SaaS competitor increasingly encroaching on Head Start programs seeking modern mobile-first UX.
• Lillio (formerly HiMama): Child care management and family engagement SaaS used by thousands of early childhood programs, with daily reports, parent communication, and milestone tracking. Comparable as a feature-overlapping ECE platform competing for the same director buyer.
• Kangarootime: Cloud child care management software focused on early learning centers with attendance, billing, family engagement, and reporting. Comparable as a competing ECE SaaS targeting similar center-based and preschool buyers.
• EZCare (by EZ Education): Child care center management software covering enrollment, billing, attendance, and family communications for daycare and preschool operators. Comparable as a competing vertical SaaS in the ECE management space.
• Procare Solutions (incl. former SmartCare): Long-standing child care management platform previously marketed under the SmartCare brand and now part of the Procare portfolio, serving child care centers with billing, attendance, and parent engagement. Comparable as a same-portfolio peer with overlapping ECE SaaS functionality.

Emerging players

• Daily Connect: Child care management app with daily reports, photo sharing, and parent communication features for center-based programs. Comparable as a focused engagement/communication SaaS in the same director buyer space.
• Educa: Early childhood education platform combining parent communication, learning documentation, and planning tools for centers and family child care. Comparable as an ECE-focused SaaS that competes for the same documentation/engagement workflows.

Regional players

• ChildCare Education Institute (CCEI): Online training and professional development provider for early childhood educators, including Head Start–aligned curricula. Comparable as an adjacent learning/professional development services peer relevant to ChildPlus’s Learning Plans module and CLASS observation needs.

Others

• KidKare by Minute Menu: CACFP meal planning and food program management software integrated with ChildPlus, used across child care and Head Start programs. Comparable as an integration partner and adjacent specialist in the CACFP compliance niche.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ChildPlus
• YouTubeyoutube.com/user/procaresoftware
• Facebookfacebook.com/childplus
• LinkedInlinkedin.com/company/procaresolutions
• Instagraminstagram.com/procaresoftwareteam
• Pinterestpinterest.com/procaresoftware

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ChildPlus