What Labyrinth Learning does

Labyrinth Learning is a privately-held US educational publisher founded in 1994 (with firmographic metadata suggesting a 2021 re-recording) that produces textbooks, ebooks, and digital learning platforms for career-technical and business education. The company serves more than 1,200 institutional customers across higher education (community colleges and universities), K-12, professional/continuing education, and individual students, primarily in the United States and Canada. Its catalog spans Microsoft Office applications, QuickBooks Online (US and Canadian editions), Accounting Essentials, Payroll Accounting, Entrepreneurship, Computing Fundamentals, ESL, and a Generative AI literacy course aligned to the Certiport Generative AI Foundations certification.

The technology stack is built around two proprietary learning platforms: eLab, an online assessment and training tool with LTI 1.3 integration to Canvas, D2L/Brightspace, Moodle, and Blackboard, and CoursePower, a next-generation platform with embedded video and interactive content. The company's most differentiated technical assets are automated grading engines — Quick Grader (for QuickBooks Online) and Homework Grader (for Accounting and Payroll) — which provide instant, detailed feedback on student projects and reduce instructor workload.

The business model is hybrid. Revenue is generated through one-time/perpetual textbook licenses (print, digital, or bundled), recurring digital platform access fees, and institutional licensing arrangements including an Inclusive Access partnership that delivers materials on the first day of class. The go-to-market is sales-led, combining direct website e-commerce for individuals and SMB buyers, dedicated institutional account management for enterprise buyers, reseller/bookstore distribution, and demand-generation via educational conferences, subject-area webinars, and educator testimonials. Pricing is not publicly disclosed. The company is bootstrapped with no disclosed venture or private equity funding and is organized under a Freedom at Work / WorldBlu-certified democratic management model.

Name

Labyrinth Learning

Legal name

Labyrinth Learning

Website

https://lablearning.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Labyrinth Learning is a privately-held US educational publisher that produces textbooks, ebooks, and digital learning platforms (eLab, CoursePower) for Microsoft Office, QuickBooks, accounting, entrepreneurship, and computing courses, serving 1,200+ higher education, K-12, and workforce training institutions in the US and Canada.

Ownership category

akta.pro rank

Product category

Educational Courseware

NAICS

Business Schools and Computer and Management Training (6114), Computer Training (61142), Business and Secretarial Schools (611410)

SIC

Books: Publishing Or Publishing & Printing (2731), Services-Educational Services (8200), Miscellaneous Publishing (2741)

akta.pro primary industry

Business, Economics, Accounting & Management (EDAGABAC)

akta.pro secondary industries

Computer Science, IT & Data Science (EDAGABAB), Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA), Productivity & Office Software Skills (EDAAAIAC), Finance, Accounting & Procurement Training (EDAGANAG)

Keywords

• Educational courseware
• Textbook publishing
• E-learning platforms
• Certification prep
• Automated grading

Headquarters

HQ city

Berkeley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Textbook Sales: Sale of printed textbooks and ebooks for educational courses covering Microsoft Office, accounting, QuickBooks, business/entrepreneurship, and computing fundamentals. Products are sold with various packaging options including print-only, digital-only, or bundled formats with platform access.
2. Digital Platform Access: Revenue from eLab and CoursePower platform access, which provides online assignments, automated grading, video tutorials, and digital learning content. Platform access is bundled with textbook purchases or available separately.
3. Institutional Licensing: Special pricing and arrangements for K-12 institutions and higher education, including inclusive access partnerships where students have materials ready on day one of class.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Labyrinth Learning publishes print and digital textbooks and courseware for Microsoft Office, accounting (QuickBooks, payroll), business/entrepreneurship, and computing fundamentals, bundled with its eLab and CoursePower online learning platforms that include automated grading (Quick Grader and Homework Grader), video tutorials, web simulations, and LTI 1.3 LMS integration with Canvas, D2L/Brightspace, Moodle, and Blackboard. Materials are aligned to industry certifications (MOS, QuickBooks Certified User, Intuit Bookkeeping, ESB, Generative AI Foundations, IC3) and target post-secondary, K-12, and workforce/continuing education markets.

Product overview

Labyrinth Learning is an educational publisher offering a portfolio of curriculum products for Microsoft Office, accounting/bookkeeping, business/entrepreneurship, and computing fundamentals. The product line includes standalone textbooks (print and digital), bundled solutions, and two digital learning platforms: eLab (online assessment and training with automated grading, LTI 1.3 LMS integration) and CoursePower (next-gen platform with embedded video and interactive content). Core products are organized by subject: Microsoft Office training (comprehensive, leveled, and FastCourse formats), QuickBooks Online and accounting titles (U.S. and Canadian editions), entrepreneurship curricula (with AI literacy), and computing basics including ESL solutions. Products target higher education, K-12, and workforce/continuing education segments. Certification prep is integrated throughout, aligned to MOS, QuickBooks, Intuit Bookkeeping, Gen AI Foundations, ESB, and IC3 certifications. The company also offers an Inclusive Access partnership program for institutions.

Differentiator

Problem solved

Functional benefit

Brands

• eLab: Labyrinth's online assessment and training tool with automated grading, video tutorials, and web simulations for use with textbooks.
• CoursePower
• Quick Grader
• Homework Grader

Products and services

• eLab Online assessment and training platform that provides automated grading, video tutorials, web simulations, instant course setup, and LMS integration with Canvas, D2L/Brightspace, Moodle, and Blackboard via LTI 1.3. Bundled with Labyrinth Learning textbooks for higher education, K-12, and continuing education courses.
• CoursePower Next-generation digital learning platform featuring embedded videos, interactive content, easy ebook access, automated grading, fast course setup, LMS integration, and responsive support. Designed as the modern successor interface to eLab.
• Building a Foundation with Microsoft Office 2021 & 365 Comprehensive Microsoft Office survey training covering Word, Excel, PowerPoint, and Access with 48+ course hours, MOS certification prep, and automated grading via eLab. For post-secondary and high school instructors teaching a single combined Office course.
• Microsoft Office 2021 & 365 Leveled Series (Levels 1-3) Progressive-level training in Excel, Word, PowerPoint, and Access from beginner (Level 1) through advanced (Level 3), each level providing 16+ course hours with MOS certification prep and automated grading.
• FastCourse Microsoft Office Series Short-course Microsoft Office training series for workforce development and corporate training, covering Excel, Word, PowerPoint, Access, and Outlook at Levels 1-3 with 4+ course hours per level.
• QuickBooks Online (U.S.) Intuit-approved QuickBooks Online training with fully automated Quick Grader project grading and comprehensive prep for QuickBooks User certification. Available in Comprehensive and Basics editions for U.S. academic years 2025-2026 and 2026-2027, including a High School Edition.
• QuickBooks Online (Canada) Canadian-localized QuickBooks Online training with terminology, tax law, and payroll content adapted for Canada. Intuit-approved with automated grading. Comprehensive and Basics editions available for academic year 2026-2027.
• Accounting Essentials (U.S.) Preparation curriculum for the Intuit Certified Bookkeeping Professional exam administered by Certiport. Includes fully automated grading of practice sets, complete teaching toolkit, and 32+ course hours.
• Payroll Accounting: A Practical, Real-World Approach Payroll accounting curriculum covering U.S. tax laws with current IRS forms as fillable PDFs, Homework Grader automated project grading, and Excel-based projects. Available in 9th and 10th editions with 48+ course hours.
• Microsoft Excel for Accounting, 2nd Edition Comprehensive Excel 365 training blended with accounting principles, featuring automated project grading with 24/7 instant feedback. PC-only. 48+ course hours.
• Putting AI to Work: Leveraging the Power of AI for Business and Personal Success Generative AI literacy course aligned to Certiport's Generative AI Foundations certification. Empowers students to use AI tools for content creation, analysis, and decision-making while reinforcing ethics, accuracy, and professional standards. 48+ course hours.
• Savvy Entrepreneurship, 2nd Edition Entrepreneurship curriculum covering business model refinement, customer acquisition, and financial management. Meets ESB Certification objectives. Includes baked-in business plan development. 48+ course hours.
• Savvy Entrepreneurship Canadian Edition Canadian-localized entrepreneurship curriculum with terminology, financial concepts, business taxes, and employee hiring/benefits rules adapted for Canada. 48+ course hours.
• Your Digital Foundation, Windows 11 Edition Computing fundamentals covering Windows 11, digital information management, file management, cloud storage, and downloading. 24+ course hours. Available with and without eLab.
• Welcome to Computers for ESL Students, 6th Edition Computing basics curriculum designed for ELL and ESL students. 16+ course hours.

Quantifiable outcome

• 30% increase in certification pass rates on average when educators switch to Labyrinth materials
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Intuit EducationcoreStrategic or Co-development PartnerIntuit's education programming helps students develop job-ready, durable skills through entrepreneurship and financial literacy education. Labyrinth has partnered with Intuit to provide top-tier prep materials for QuickBooks Online and Bookkeeping certifications. Labyrinth is an Intuit-approved education partner.
• CertiportcoreStrategic or Co-development PartnerCertiport is a globally recognized credentialing company dedicated to helping people succeed. Labyrinth partners with Certiport to deliver official prep materials for Microsoft Office Specialist (MOS), QuickBooks Online, and Intuit Bookkeeping certifications.
• CFES Brilliant PathwaysminorOthersNon-profit dedicated to helping students unlock their brightest futures. Labyrinth donates a portion of every sale to support CFES Brilliant Pathways.
• Haiti PartnersminorOthersNon-profit working to change Haiti through education. Labyrinth donates a portion of every sale to support Haiti Partners.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Pearson Education: Global education and publishing company with deep higher education textbook and digital learning offerings, including business, accounting, economics, and IT. Pearson's breadth, scale, and established institutional relationships make it a broad incumbent competing for the same institutional buyers as Labyrinth.
• Cengage Group: Large educational publisher and technology provider serving higher education, K-12, and workforce training with textbooks, digital platforms, and courseware across business, accounting, technology, and general disciplines. Cengage competes broadly with Labyrinth in business/accounting/technology courseware and has substantially deeper R&D and sales coverage.
• Wiley: Global publisher with a substantial higher education and professional learning division covering business, accounting, finance, and technology. Wiley's CPA review, accounting, and professional development titles overlap with Labyrinth's accounting and entrepreneurship curricula.
• McGraw-Hill Education: Major educational publisher offering textbooks, adaptive learning platforms, and certification prep across business, accounting, and technology disciplines. McGraw-Hill competes with Labyrinth in the higher education market, particularly for accounting and business courses.

Emerging players

• Coursera: Online learning platform partnering with universities and companies to deliver courses, certificates, and degree programs in business, technology, and data skills. Coursera competes with Labyrinth for institutional training budgets, particularly in workforce development and continuing education segments.
• Udemy Business: Online learning marketplace and enterprise training platform with extensive Microsoft Office, QuickBooks, accounting, and business course libraries. Udemy Business competes with Labyrinth in corporate workforce training and continuing education use cases, often at lower price points.

Direct peers

• MindEdge: Specialized publisher of online courses and courseware for business, finance, project management, and professional skills, serving higher education and corporate training markets. MindEdge directly overlaps with Labyrinth's business, accounting, and entrepreneurship content areas.
• CustomGuide: Provider of Microsoft Office and Adobe training courseware, assessments, and learning resources for organizations and educators. CustomGuide is a direct competitor in Microsoft Office training, particularly for workforce development and corporate training segments.
• Paradigm Education Solutions: Educational publisher specializing in Microsoft Office, computer concepts, and IC3 digital literacy courseware for higher education. Paradigm is the closest direct competitor to Labyrinth's Microsoft Office and computing fundamentals product lines, serving similar community college and high school CTE markets.

Others

• Certiport (a Pearson company): Global certification authority for MOS, QuickBooks, Intuit Bookkeeping, IC3, and other credentials. While also a strategic partner to Labyrinth, Certiport sits upstream in the value chain by issuing the certifications for which Labyrinth provides official prep materials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/lablearning
• Facebookfacebook.com/labyrinthlearning
• LinkedInlinkedin.com/company/labyrinth-learning

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Labyrinth Learning