LM Someco

What LM Someco does

LM Someco Oy is a Helsinki-headquartered, privately held full-service marketing communications agency formed through the 2019 merger of LM& and Someco and tracing its roots to 1984 (formerly Lahtinen & Mantere Oy). The company employs approximately 60 brand-experience professionals across offices in Helsinki (Eteläesplanadi) and Turku (ElectroCity), offering an integrated portfolio across brand marketing, design and product planning, digital media, digital services, communications, data and analytics, and professional training and coaching. Its proprietary LM Someco Analytics Dashboard anchors a data-driven marketing practice, and it operates a stack of recurring thought-leadership assets — the annual Sosiaalisen median trendikatsaus, the monthly Tekoälyn hermolla AI webinar, the #SomenHermolla social-media webinar series, and the #Somecoffee virtual seminar — that monetize both as training products and as marketing channels.

The agency serves Finnish enterprise B2B and B2C clients across confectionery (Läkerol), food (Felix), banking (OP Varsinais-Suomi), maritime (Finferries), consumer goods/B2B distribution (Berner), construction and automotive trade associations (Rakennusteollisuus RT, Autoala), and nonprofit segments (Pidä Saaristo Siistinä ry, Uusi Juttu). Revenue of €7.4M (liikevaihto) is generated primarily through project-based and retainer-based professional services engagements secured via direct consultative sales, competitive pitches, referrals, and association-driven networking (IAB Finland, Marketing Finland, ProCom). The firm holds Avainlippu domesticity certification, Google Partner status, and an EcoVadis Committed sustainability rating (spring 2025), and has secured consecutive industry recognition including Vuoden Toimisto 2024 Agency Image Top 10 and Grand One finalist/honorable-mention placements in 2022, 2025 and 2026.

Name

LM Someco

Legal name

LM Someco Oy

Website

https://lmsomeco.fi

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

LM Someco is a Helsinki-based, 60-person full-service Finnish marketing communications agency offering integrated brand marketing, design, digital media, communications, and data analytics services to enterprise B2B and B2C clients, with €7.4M in revenue and 40 years of operating history.

Ownership category

akta.pro rank

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Communications Services: LM Someco generates revenue through project-based and retainer-based professional services in brand marketing, digital media, social media management, content marketing, design and product design, communication strategy, data and analytics, and training/coaching. Revenue is driven by client engagements across its six core competency areas, with fees structured per project or as ongoing retainers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

LM Someco is a full-service marketing communications agency offering strategic creative design, brand marketing, design and product planning, digital media, digital services, communications, and data & analytics under one roof. The agency combines marketing, communications, and technology expertise to build brand experiences for Finnish enterprises and associations, supported by a proprietary LM Someco Analytics Dashboard for data-driven marketing measurement.

Product overview

LM Someco is a full-service marketing communications agency offering strategic creative design, impactful communications, and technology solutions from a single source. The company provides an integrated portfolio of services including brand marketing, design and product planning, digital media, digital services, communications, data and analytics, and professional training. Key offerings include the proprietary LM Someco Analytics Dashboard for data-driven marketing, webinar series (#SomenHermolla and Tekoälyn hermolla), the #Digiviestijä intensive training program, annual social media trend reports, and the #Somecoffee virtual seminar. The agency employs approximately 60 professionals and operates from Helsinki and Turku, Finland, serving clients by combining marketing, communications, and technology expertise to build comprehensive brand experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Marketing Services
• Design and Product Planning Services
• Digital Media Services
• Digital Services
• Communications Services
• Data and Analytics Services
• Training and Coaching Programs
• LM Someco Analytics Dashboard

Quantifiable outcome

• Customer NPS of 52 — classified as excellent (40+ is excellent by research institution standards)
• +2 more outcomes

Named customers8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor and core.

• IAB FinlandminorOthers · 23 March 2026LM Someco joined IAB Finland in March 2026. IAB Finland is a professional community for digital advertising and marketing experts that brings people and companies together to develop digital marketing responsibly and sustainably.
• Baltic Sea Action Group (BSAG)minorStrategic or Co-development Partner · 26 August 2025LM Someco entered a three-year Baltic Sea Commitment (Itämeri-sitoumus) with Baltic Sea Action Group in August 2025. The company provides its communications and creative expertise to BSAG to help reach different target audiences for Baltic Sea conservation efforts.
• BernercoreGTM or Marketing Partner · 26 February 2024Berner selected LM Someco as one of four strategic agency partners following a competitive pitch process. Selection criteria included versatility, international opportunities, functional processes, creativity, and new digital solutions.
• Marketing FinlandminorOthers · 9 October 2023LM Someco became a member of Marketing Finland in October 2023. Marketing Finland is a network of companies that do and buy marketing and communications, affiliated with WFA and EACA international organizations.
• Pidä Saaristo Siistinä ry (PSS ry)coreGTM or Marketing Partner · 29 November 2021LM Someco has served as Pidä Saaristo Siistinä ry's (Keep the Archipelago Clean Association) main digital marketing and social media partner since 2021. The partnership was extended for 2026–2027. LM Someco also trains and coaches the association's communications team. As part of the partnership, LM Someco also supports the association's environmental mission pro bono through its creative and communications expertise.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Bob Helsinki: Helsinki-based creative and brand agency. Comparable in size and full-service creative offering, often competing in the same Finnish enterprise pitch processes as LM Someco.
• PHD Finland: Finnish media and communications agency, part of Omnicom. Comparable in digital media buying, analytics, and communications services targeting Finnish enterprise clients.
• Kurio: Finnish digital marketing agency offering brand, content, social media and digital advertising services. Comparable to LM Someco in scope (full-service marketing communications), size, and Finnish enterprise client base.
• Dagmar: Finnish data-driven marketing agency with expertise in analytics, media, and consumer insight. Highly comparable in data/analytics emphasis (akin to LM Someco's Analytics Dashboard) and Finnish enterprise client roster.
• Valve Helsinki: Finnish creative and brand agency serving major Nordic clients across brand strategy, design, and communications. Comparable to LM Someco in integrated creative services model and Finnish enterprise focus.
• Hill+Knowlton Finland: Finnish office of WPP-owned PR and communications consultancy. Comparable in communications strategy, content, and social media work, serving similar enterprise and public-sector clients in Finland.
• Manifesto: Finnish creative agency with strong brand marketing and design capabilities serving enterprise clients. Comparable in service portfolio (brand, design, communications) and in competing for the same Finnish enterprise pitches.

Broad incumbents

• Publicis Finland: Finnish operations of Publicis Groupe, offering advertising, digital, and communications services. Comparable in integrated service model but operates as part of a global network with broader capabilities.
• TBWA\Helsinki: Finnish office of TBWA\ global creative network, offering brand strategy, advertising, and communications. Competes directly for the same Finnish enterprise clients but with the resources and international network of a global holding company.
• Dentsu Finland: Finnish operations of global agency network Dentsu, covering creative, media, and digital marketing. Competes for enterprise accounts with the backing of a global network but with broader portfolio than LM Someco.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lmsomeco
• Xx.com/lmsomeco
• Facebookfacebook.com/lmsomeco

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LM Someco