Knockouts Haircuts for Men

What Knockouts Haircuts for Men does

Knockouts Haircuts & Grooming (legal entity: Knockouts Haircuts & Grooming), founded in 2002 and headquartered in Irving, Texas, operates a franchise chain of approximately 55-56 sports-themed men's hair salons across 13+ US states including Texas, Oklahoma, Florida, Georgia, Pennsylvania, Massachusetts, Michigan, Missouri, Ohio, Idaho, Iowa, Louisiana, and Arkansas. The company serves two primary customer segments — adult men seeking haircut, beard, color, and waxing services, and boys via a dedicated "Golden Gloves" service tier — and differentiates itself with a sports-bar atmosphere (flat-screen TVs, complimentary beer), hot-towel shaves, scalp and neck massages, and a tiered service menu built around the trademarked "The Heavyweight®" full-grooming package alongside "The Uppercut™" (buzz cut), "The Lightweight" (standard cut), and add-on beard, color, and waxing services.

The underlying technology stack is intentionally light: customer acquisition runs through SEO-optimized local landing pages, an organic blog ("Tips & Tricks"), and a Facebook/Instagram social presence; online appointments are handled by the third-party BookedBy platform embedded per-location; driving directions use Google Maps. There is no disclosed proprietary technology, no mobile app, no proprietary AI, and no API surface. Brand identity is protected via a federal trademark on "The Heavyweight®" service tier.

The business model is franchise-led and transaction-fee. Knockouts earns from per-service transactions executed at franchise-operated storefronts plus recurring franchise royalty/marketing-fund contributions; specific price points are not publicly disclosed and require in-store or booking-side inquiry. The company markets through content/SEO and community engagement rather than paid acquisition, employs 101-250 people across the corporate and franchise footprint, maintains a dedicated careers portal (knockoutscareers.com) and a centralized LMS (knockouts.myabsorb.com) for stylist training, and continues selective unit growth — adding new locations such as Prosper, Texas while closing underperforming ones such as Kyle, Texas.

Name

Knockouts Haircuts for Men

Legal name

Knockouts Haircuts & Grooming

Website

https://knockouts.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Knockouts Haircuts & Grooming is a US franchise of 55-56 sports-themed men's grooming salons across 13+ states, offering haircuts, beard care, color, and waxing services to men and boys through per-transaction pricing, founded in 2002 and headquartered in Irving, Texas.

Ownership category

akta.pro rank

Product category

Men's Hair Salon and Grooming Services

NAICS

Barber Shops (812111), Beauty Salons (812112), Hair, Nail, and Skin Care Services (81211)

akta.pro primary industry

Men's Hair Salons (HSALAAAB)

akta.pro secondary industries

Beard & Mustache Grooming (HSALABAB), Men’s Grooming Hair Removal Services (HSALAGAD)

Keywords

• Men's haircut services
• Men's grooming services
• Barbershop franchise
• Men's hair coloring
• Men's waxing services

Headquarters

HQ city

Irving

HQ country

United States

HQ region

North America

Offices53 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Haircut and Grooming Services: Revenue generated from per-service transactions for haircuts, beard care, coloring, and waxing services. Services are priced individually with premium packages available.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Knockouts Haircuts for Men operates a franchise-based chain of sports-themed men's hair salons delivering full-service grooming, including signature haircut packages (The Heavyweight, The Uppercut, The Lightweight, Golden Gloves), beard and mustache care, men's hair coloring, men's waxing, and razor shaves. Services are delivered in-store at 55+ locations across 14+ US states, with customers booking online via BookedBy or walking in.

Product overview

Knockouts Haircuts & Grooming is a men's hair salon franchise operating 55+ locations across the United States. The company offers a sports-bar-themed barber shop experience combining traditional haircut services with comprehensive grooming. Core offerings include signature service tiers (The Heavyweight®, The Uppercut™, The Lightweight) plus add-on grooming services (beard care, coloring, waxing). The brand positions itself as a premium alternative to discount walk-ins and traditional barbershops without high-end salon prices.

Differentiator

Problem solved

Functional benefit

Products and services

• The Heavyweight® - Signature Premium Grooming Package A premium full-service grooming package combining haircut between two shampoos, razor neck shave, hot face towel, neck and scalp massage, and styling; designed for adult men seeking the complete Knockouts experience.
• The Uppercut™ - Buzz Cut Service An essentials buzz cut service delivering a clean cut, hair wash, and full scalp massage for men who want a short, efficient visit.
• The Lightweight - Standard Haircut A standard men's haircut service for quick, efficient visits when customers want their usual cut without additional amenities.
• Golden Gloves - Children's Haircuts Haircut services designed for boys and children, providing age-appropriate styling from stylists trained on younger clients; bookable by parents online via BookedBy.
• Beard & Mustache Grooming Beard trim, beard line-up, and mustache trim services to shape facial hair and complement the customer's haircut.
• Men's Razor Shaves Premium men's razor shaves with precision detailing for a clean shave that's easy to maintain at home.
• Men's Hair Coloring Men's hair color services including grey coverage, color transitions, and beard color matching for a cohesive look.
• Men's Waxing Services Waxing services for men including eyebrow shaping, nose and ear hair removal, and back and chest hair removal for full-body grooming.

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• The Art of Shaving: Premium men's grooming brand offering barber services plus retail product line. Comparable on men's grooming positioning and beard/shave services, though heavier on luxury retail than franchise scale.

Direct peers

• Supercuts: Walk-in unisex haircut franchise with ~2,500 locations. Competes for value-conscious haircut customers including men, though with less of a masculine-amenities positioning than Knockouts.
• Cost Cutters Family Hair Salon: Value-priced walk-in haircut franchise. Competes with Knockouts on price-sensitive men's haircut demand, though without the sports-bar atmosphere or premium grooming menu.
• Floyd's 99 Barbershop: Rock-and-roll themed full-service men's barbershop franchise with ~100+ locations. Closely mirrors Knockouts on atmosphere (music/sports theme), services (cut + beard + color + waxing), and price-point positioning.
• Great Clips: Walk-in haircut franchise with 4,000+ salons across North America. Competes for the same men's haircut customer, leveraging online check-in, scale economics, and strong national brand recognition.
• Roosters Men's Grooming Center: Full-service men's grooming franchise offering haircuts, hot towel shaves, scalp massages, and color. Directly comparable atmosphere-and-service-set against Knockouts.
• Sports Clips Haircuts: Largest men's sports-themed haircut franchise in the US with 1,000+ locations. Directly competes with Knockouts on the same sports-bar-meets-barbershop concept, including TVs, memorabilia, and check-in loyalty system.

Emerging players

• Gents Place: Premium men's grooming club offering haircuts, beard services, and spa amenities on a membership model. Competes for higher-spend men's grooming customers with a more luxury positioning than Knockouts.

Regional players

• Executive Cuts: US men's barbershop franchise focused on executive-style grooming. Comparable service menu (cuts, beard, shaves) with a more corporate-client positioning, smaller footprint than Knockouts.

Others

• Hair Club for Men and Women: Larger, established player in men's hair restoration and replacement services. Adjacent rather than directly competing — serves an overlapping male demographic but addresses hair loss rather than grooming lifestyle.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/knockoutshaircutsforgrooming
• Instagraminstagram.com/knockoutshaircuts
• Xx.com/KnockoutsHair

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Knockouts Haircuts for Men