Walibi Holland
- Company typePrivate
- Founded1980
- HeadquartersLeeuwarden, Netherlands
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Walibi Holland does
Walibi Holland B.V. is a Dutch amusement park operator headquartered in Biddinghuizen, Flevoland province, operating more than 40 attractions including flagship roller coasters YOY (a 2025-launched dual-experience ride with CHILL and THRILL tracks), UNTAMED (a hybrid wooden-and-steel coaster), Lost Gravity, and Goliath. The park is wholly owned by Compagnie des Alpes, a French diversified leisure conglomerate that also operates Parc Astérix, Walibi Belgium, Bellewaerde Park, France Miniature, and 18 ski resorts across France, Italy, and Switzerland. Adjacent to the park, Walibi Holland Vakantiepark B.V. operates Walibi Village, an on-site vacation resort offering 4-, 8-, and 16-person accommodations (€249 to €675 per night) with one free park day bundled per stay. Managing Director is Mascha Taminiau.
Walibi Holland firmographics
Firmographics- Name
- Walibi Holland
- Legal name
- Walibi Holland B.V.
- Website
- https://walibi.nl
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Walibi Holland industry classification
Industry- Product category
- Theme Park / Amusement Park
- NAICS
- Amusement and Theme Parks (71311), Recreational and Vacation Camps (except Campgrounds) (721214)
- SIC
- Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Destination Theme Parks (Large-Scale, Multi-Attraction Parks) (THAJAEAA)
- akta.pro secondary industry
- Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF)
Keywords
Where Walibi Holland is headquartered
LocationHeadquarters
- HQ city
- Leeuwarden
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Walibi Holland business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Ticket Sales: Day tickets to the amusement park with variable pricing based on date and time. Standard tickets start from €29.50, with special pricing for Sundays (€24.50) and exam periods (€26 weekdays)
- Season Passes/Subscriptions: Annual and seasonal passes offering unlimited park access during the season. Starting from €73 per person, with additional benefits like two Fright Nights entries included with 2026 passes
- Fast Lane Access: Priority access add-on to attractions, sold as extras starting from €5 per item
- Parking Services: Paid parking facilities including Solar Parking, with charging stations for electric vehicles
- Walibi Village Accommodations: On-site vacation accommodations including 4-person houses (€249/night), 8-person houses (€358/night), and 16-person villas (€675/night). Includes 1 free park day with each stay
- Click & Collect Catering: Mobile app-based food and beverage ordering from park restaurants, with alcohol sales (18+) combined with meals only
- Group Sales: Specialized packages for school trips, youth groups, corporate events, and large/small groups with dedicated contact and booking process
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Sunday Funday discounted tickets |
| One time/ perpetual license | Pay-as-you-go | Exam period tickets |
| One time/ perpetual license | Pay-as-you-go | Standard day tickets |
| Subscription | Annual | Season passes |
| Unit Pricing | Pay-as-you-go | Fast Lane extras |
| Unit Pricing | Pay-as-you-go | 4-person vacation house |
| Unit Pricing | Pay-as-you-go | 8-person vacation bungalow |
| Unit Pricing | Pay-as-you-go | Villa Walibi (16 persons) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Walibi Holland product offering
Product offeringCore offering
Walibi Holland operates a major theme park in Biddinghuizen, Flevoland (Netherlands) featuring more than 40 attractions and roller coasters, including flagship rides YOY (dual CHILL/THRILL experience) and UNTAMED. The park is paired with Walibi Village, an adjacent vacation park offering bungalow and villa accommodations for 4 to 16 persons, with guests receiving one free park day per overnight stay. The company sells day tickets, annual season passes, Fast Lane priority access, parking, catering, and packaged events including Halloween Fright Nights and summer evening programs.
Product overview
Walibi Holland is a theme park and vacation resort in Biddinghuizen, Flevoland (Netherlands), owned by Compagnie des Alpes. The core product is the amusement park offering more than 40 attractions and roller coasters, featuring flagship rides YOY (a dual-experience coaster with CHILL and THRILL sides) and UNTAMED (a hybrid wooden-and-steel coaster). The adjacent Walibi Village provides on-site bungalow and villa accommodations for 4 to 16 persons, linking park admission with overnight stays. Digital touchpoints include a mobile app for park navigation and real-time queue information, plus a Click & Collect catering service accessible via the app. The product portfolio is supplemented by ticketing products (day tickets from €29.50, season passes from €73, Fast Lane add-ons), seasonal events (Halloween Fright Nights, LEKKERGAAN, Zomerse Zaterdagen, Walibi Play), school trip programs, group packages, and parking services.
Differentiator
Problem solved
Functional benefit
Brands
- Walibi Village: Holiday park adjacent to Walibi Holland offering bungalow and villa accommodations for 4 to 16 persons, with facilities including a swimming pool and bicycle rental. Guests staying at Walibi Village receive 1 day of free park access.
Products and services
- Walibi Holland Theme Park Major amusement park in the Netherlands (Flevoland province) offering more than 40 attractions, roller coasters, water rides, family rides, shows, restaurants, and shops for visitors of all ages. Owned by Compagnie des Alpes.
- YOY Roller Coaster Flagship dual-experience roller coaster at Walibi Holland featuring two distinct ride tracks — CHILL (fast with sharp turns but no inversions) and THRILL (6 inversions at high speed). Riders choose intensity level, making it suitable for both moderate and extreme thrill-seekers.
- UNTAMED Roller Coaster Hybrid wooden-and-steel roller coaster providing an intense ride experience with high speeds and dramatic elevation changes.
- Walibi Village Vacation Park On-site vacation resort adjacent to the amusement park offering bungalow and villa accommodations for 4, 8, and 16 persons. Includes facilities such as a swimming pool and bicycle rental. Guests receive one free park entry day per overnight stay.
- Day Tickets Single-day admission tickets to Walibi Holland with variable pricing based on date of visit. Starting from €29.50 per person, with early booking yielding higher discounts.
- Season Passes (Abonnementen) Annual unlimited admission passes to Walibi Holland starting from €73 per person, providing unlimited access throughout the season including two Halloween Fright Nights entries for the 2026 season.
- Fast Lane Priority Access Priority access add-on that allows pass holders to skip the regular queue at attractions. Available as an extra purchase starting from €5 per item.
- Halloween Fright Nights Halloween event featuring haunted houses, spooky attractions, and scare entertainment operating on select evenings in October. Two entry tickets are included with a regular 2026 season pass.
- LEKKERGAAN Summer Evenings Summer evening event held on all Wednesdays between 15 July and 19 August 2026 with the park open until 22:00, featuring extended rides, a beach area at Main Stage, and evening entertainment.
- Zomerse Zaterdagen (Summer Saturdays) Summer evening event held on all Saturdays between 25 July and 22 August 2026 with the park open until 22:00, featuring the Walibi & Friends show and a Summer Beats fireworks display.
- Walibi Play Gaming Event Gaming event held during the May school holiday featuring gaming activities within the park.
- School Trips Program Educational visit programs for primary schools, secondary schools, special education, and higher education institutions, with tailored content and group rates.
- Group Visits Group packages for large groups, youth groups, small groups, and groups with disabled visitors, including tailored experiences and group pricing.
- Parking Ticket
Quantifiable outcome
- Over 40 attractions available for visitors
- +2 more outcomes
Companies that use Walibi Holland
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Walibi Holland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
Walibi Holland partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Defqon.1 FestivalminorDefqon.1 festival takes place at the event site adjacent to Walibi Holland from June 25-29. This creates traffic synergies but may cause congestion around the park, especially on Thursdays.
- Walibi Express (Public Transport)minorPublic transport line 247 provides access to Walibi Holland. Visitors are encouraged to check 9292 for current schedules or use the park's travel planner.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Walibi Holland competitors and assessment
Company assessmentDirect peers
- Phantasialand: Phantasialand is a major German theme park (Brühl) competing at the European regional park tier with Walibi Holland on thrill coaster lineup and themed environments. Comparable in scale and serves a similar day-trip and short-break audience.
- Bellewaerde Park: Bellewaerde is a Belgian theme park in Ieper operated by Compagnie des Alpes, sharing parent, branding family, and operational playbook with Walibi Holland. It mirrors the thrill-ride + family positioning model on a smaller scale.
- Toverland: Toverland is a Dutch regional theme park in Sevenum, Limburg, with ~30+ attractions and seasonal events. It competes with Walibi Holland for Dutch family and group spend and overlaps directly on thrill-ride positioning and school/group bookings.
- Plopsaland De Panne: Plopsaland De Panne is a Belgian theme park on the North Sea coast operated by Studio 100, with a comparable family positioning, indoor/outdoor attractions, and on-site resort (Plopsa Hotel). It competes with Walibi Holland for Benelux family and group bookings.
- Walibi Belgium: Walibi Belgium is the sister park operating under the same Compagnie des Alpes ownership and Walibi brand from Wavre, Belgium. It shares branding, ride philosophy, ticketing systems, and event formats with Walibi Holland, and competes for the same cross-Benelux visitor pool.
- Parc Astérix: Parc Astérix is a major French theme park (Plailly) also owned and operated by Compagnie des Alpes. It is comparable on operational model (ticketing, season passes, accommodations at neighboring hotel) and corporate ownership/strategy, though not directly competitive geographically.
- Efteling: Efteling is the Netherlands' largest and most-visited theme park (Kaatsheuvel), competing head-to-head with Walibi Holland for Dutch family day-trip demand. Both target Dutch families with bundled ticket/pass programs and seasonal events, making them the closest direct substitute in the Benelux market.
- Bobbejaanland: Bobbejaanland is a Belgian family theme park in Lichtaart, now part of the Puy du Fou group, targeting Benelux families with thrill rides and on-site accommodations. It competes for regional school and family day-trip demand alongside Walibi Holland.
- Duinrell: Duinrell is a Dutch family amusement park and holiday resort in Wassenaar combining rides (including the famous Tikibad) with campground and bungalow accommodations. It overlaps Walibi Holland on theme park + on-site lodging offers and targets Dutch family vacations.
Broad incumbents
- Europa-Park: Europa-Park is Europe's largest seasonal theme park (Rust, Germany) and the dominant incumbent in the Central European regional park category. It benchmarks scale, themed environment breadth, and on-site hotel/resort model against which Walibi Holland's positioning is measured.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Walibi Holland social profiles
Digital presenceWalibi Holland compliance and trust
Trust signalCompliance2 records
Walibi Holland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Walibi Holland leadership team
Management profileNumber of profiles
Profiles1 record
Walibi Holland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Walibi Holland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Walibi Holland
What does Walibi Holland do?
Walibi Holland operates a major theme park in Biddinghuizen, Flevoland (Netherlands) featuring more than 40 attractions and roller coasters, including flagship rides YOY (dual CHILL/THRILL experience) and UNTAMED. The park is paired with Walibi Village, an adjacent vacation park offering bungalow and villa accommodations for 4 to 16 persons, with guests receiving one free park day per overnight stay. The company sells day tickets, annual season passes, Fast Lane priority access, parking, catering, and packaged events including Halloween Fright Nights and summer evening programs.
Is Walibi Holland a public or private company?
Walibi Holland is a private company. It is classified as corporate owned and is currently operating.
When was Walibi Holland founded?
Walibi Holland was founded in 1980. It employs 501 to 1,000 people.
Where is Walibi Holland based?
Walibi Holland is headquartered in Leeuwarden, Netherlands, in the Europe region.
How does Walibi Holland make money?
Seven revenue lines are on record. Ticket Sales are the primary driver. The others are season Passes/Subscriptions, fast Lane Access, parking Services, walibi Village Accommodations, click & Collect Catering and group Sales.
Who are Walibi Holland's main competitors?
Direct peers on record are Phantasialand, Bellewaerde Park, Toverland, Plopsaland De Panne, Walibi Belgium, Parc Astérix, Efteling, Bobbejaanland and Duinrell. Europa-Park is listed as a broad incumbent.
Does Walibi Holland have an API?
No public API is recorded for Walibi Holland.
What industry is Walibi Holland in?
Walibi Holland's product category is Theme Park / Amusement Park. Its primary akta.pro industry code is THAJAEAA, Destination Theme Parks (Large-Scale, Multi-Attraction Parks), with a secondary code of THAJAEAF, Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks). Its NAICS code is 71311 and its SIC code is 7900.