Lokal Forsikring

What Lokal Forsikring does

Lokal Forsikring G/S is a Danish mutual insurance company (gensidig forsikringsselskab) owned by its customers, headquartered in Næstved with branch offices historically on Fyn and Sjælland. It sells personal, commercial, and agricultural insurance products, with a primary focus on private individuals; the product portfolio spans car, motorcycle, moped, trailer, home contents, house, holiday home, accident, senior accident, child illness, dog, bicycle, travel, ID theft, sudden damage, ski, and trip cancellation lines, plus life and pension products delivered in partnership with AP Pension and a youth sub-brand (UngLokal) for ages 18–26. The company also serves Danish SMBs and farms with buildings, contents, liability, workers' compensation, and business-interruption coverages.

The business is built on a subscription premium model billed annually, semi-annually, quarterly, or monthly, with statutory taxes (statsafgift, skadesforsikringsafgift, naturskadeafgift, miljøbidrag) and collection fees applied. Its go-to-market is hybrid: field advisors in physical local offices supported by phone-based inside sales and digital self-service (online quote forms, e-Boks document delivery, Betalingsservice direct-debit via Nets, NemKonto claims payouts via KMD, online claims reporting). Roadside and travel assistance is delivered through partnerships with SOS Dansk Autohjælp and SOS International, including the Red Card (Rødt Kort) scheme. The technology stack is a standard insurance platform with no disclosed proprietary AI/ML, and the company is a member of the Guarantee Fund for Damage Insurance Companies (Garantifonden).

Operationally, the company recently consolidated its branch network, opening a new office in Odense in November 2025 and closing offices in Store Heddinge, Ringsted, and Nykøbing Falster at year-end 2025. The firm processes roughly 9,000 damage claims annually, serves a customer base bounded to Fyn and Sjælland (excluding Greater Copenhagen), and operates with a 101–250 employee headcount. Revenue and premium figures are not publicly disclosed.

Name

Lokal Forsikring

Legal name

Lokal Forsikring G/S

Website

https://lokal.dk

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Lokal Forsikring is a Danish mutual (customer-owned) insurance company based in Næstved, serving private individuals, small businesses, and farms on Fyn and Sjælland with car, home, accident, travel, pet, and life/pension products distributed through local advisors and digital self-service channels.

Ownership category

akta.pro rank

Product category

Personal Insurance

NAICS

Direct Property and Casualty Insurance Carriers (524126), Direct Insurance (except Life, Health, and Medical) Carriers (52412)

SIC

Fire, Marine & Casualty Insurance (6331), Insurance Carriers, Nec (6399)

akta.pro primary industry

Commercial Auto & Fleet Insurance (FSAJAMAB)

akta.pro secondary industry

Individual AD&D Insurance (Direct-to-Consumer) (FSAIALAC)

Keywords

• Personal insurance
• Commercial insurance
• Agricultural insurance
• Mutual insurance company
• Property and casualty insurance

Headquarters

HQ city

Næstved

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Insurance premiums: Lokal Forsikring generates revenue through insurance premiums paid by customers across multiple product lines. Premiums are collected on flexible billing cycles (annual, semi-annual, quarterly, or monthly) with associated fees and government taxes applied. The company is a mutual insurance company (G/S structure) owned by its customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Lokal Forsikring is a Danish mutual insurance company that underwrites and sells personal, commercial, and agricultural insurance products to customers in the Fyn and Sjælland regions. Its core offerings include car, motorcycle, moped, and trailer insurance; home, home contents, and holiday home insurance; personal accident, child illness, and senior accident insurance; travel insurance with extensions; dog insurance; and life and pension products delivered in partnership with AP Pension. Policies are sold through local advisors, phone service, and digital self-service channels, and the company processes approximately 9,000 damage claims annually.

Product overview

Lokal Forsikring is a Danish mutual insurance company offering a comprehensive portfolio of personal and property insurance products. The core offering includes vehicle insurance (car, motorcycle, moped, trailer), home coverage (house/villa, home contents, holiday home), personal protection (accident, senior accident, child illness, ID theft), and travel insurance (annual travel, cancellation, ski). Road assistance is available as an add-on or bundled with vehicle coverage. The company also provides youth-specific insurance (UngLokal) and life/pension products through AP Pension partnership. The product architecture follows a modular approach where basic coverage can be extended with optional add-ons like sudden damage, bicycle insurance, and ski coverage.

Differentiator

Problem solved

Functional benefit

Brands

• UngLokal: Youth insurance product for customers aged 18-26, combining home contents and accident insurance

Products and services

• Car Insurance (Bilforsikring) Vehicle insurance covering car owners for liability, damage, and optional comprehensive coverage. Includes road assistance through SOS Dansk Autohjælp.
• Home Contents Insurance (Indboforsikring) Coverage for household belongings against fire, theft, and damage. Includes built-in ID theft protection.
• Accident Insurance (Ulykkesforsikring) Personal accident coverage providing compensation for permanent injury, dental damage, and death. Covers policyholders 24/7.
• House Insurance (Hus/Villaforsikring) Building insurance covering residential homes for structural damage, plumbing, electrical systems, and natural disasters.
• Travel Insurance (Rejseforsikring) Annual travel insurance covering medical expenses, emergency evacuation, trip cancellation, and baggage delays. Includes 60 or 90-day trip coverage options.
• Dog Insurance (Hundeforsikring) Mandatory liability coverage plus optional illness insurance for dogs. Covers veterinary expenses up to 30,119 DKK annually.
• Motorcycle Insurance (Motorcykelforsikring) Vehicle insurance for motorcycles with optional comprehensive coverage, roadside assistance in Europe, and winter driving extension.
• Moped/Scooter Insurance (Knallertforsikring) Mandatory liability insurance for mopeds with optional comprehensive coverage for theft and damage.
• Trailer/Caravan Insurance (Påhængsvognsforsikring) Insurance for trailers, caravans, and tent trailers covering liability, damage, theft, and roadside assistance in Europe.
• Life and Pension (Liv og Pension) Life and pension savings products providing coverage for reduced work capacity, retirement savings, and death benefits, delivered through Lokal Forsikring's advisor network in partnership with AP Pension.
• UngLokal Youth Insurance Combined home contents and accident insurance package for young people aged 18-26 priced at 230 DKK per month. Includes liability and identity theft coverage.
• Child Illness Insurance (Sygdomsforsikring til børn) Insurance providing lump sum payments for critical illness diagnosis, permanent disability assessment from 5% injury grade, and death benefit of 55,000 DKK for covered children.
• Senior Accident Insurance (Senior ulykke) Lifetime accident insurance for seniors covering permanent disability, dental damage including chewing injuries, and spectacles replacement.
• Holiday Home Insurance (Fritidshusforsikring) Insurance for vacation homes covering structural damage, storm damage, liability, and optional tenant damage coverage.

Quantifiable outcome

• Processes approximately 9,000 damage claims annually

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Dansk BilglasminorStrategic or Co-development Partner · 1 May 2026Lokal Forsikring announced a new collaboration with Dansk Bilglas in May 2026, providing benefits for car insurance customers needing windshield or glass repairs.
• Sparekassen Den lille BikubeminorGTM or Marketing Partner · 1 January 2016Lokal Forsikring and Sparekassen Den lille Bikube entered into a collaboration in 2016, likely involving referral or joint marketing activities to share customer bases.
• SOS Dansk AutohjælpcoreTechnology or IntegrationSOS Dansk Autohjælp provides 24/7 roadside assistance for Lokal Forsikring customers with car insurance. The partnership covers both domestic and international assistance, including the Red Card (Rødt Kort) rescue scheme in 28 EU countries and nearly 30 non-EU countries. Customers with comprehensive (kasko) insurance are automatically covered under the Red Card scheme.
• AP PensioncoreStrategic or Co-development PartnerLokal Forsikring partners with AP Pension to offer life and pension products to its customers. The collaboration enables Lokal Forsikring to provide retirement savings, disability coverage, and death benefit products through its advisor network. AP Pension also provides the underlying insurance terms for child illness insurance.
• KMD A/ScoreTechnology or IntegrationKMD A/S operates the NemKonto system infrastructure used by Lokal Forsikring to process payments to customers. When Lokal Forsikring needs to pay claims or other amounts, it sends a payment message with the customer's CPR number to KMD A/S, which adds the customer's NemKonto number before processing.
• Nets Danmark A/ScoreTechnology or IntegrationNets Danmark A/S provides payment processing services for Lokal Forsikring, including Betalingsservice (direct debit) collection of insurance premiums. Part of the collection fee charged to customers is paid to Nets for processing services.
• SOS InternationalcoreTechnology or IntegrationSOS International provides 24/7 alarm center services for Lokal Forsikring's travel insurance customers worldwide. The partnership provides medical coordination, treatment location finding (via FindCare platform), claims reporting, and emergency assistance in multiple languages. SOS International also provides the Red Card (Rødt Kort) scheme for roadside assistance abroad.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Alm. Brand: Danish financial group combining P&C, banking, and life/pension products, directly overlapping with Lokal Forsikring's bundled household offering. Comparable in product architecture and cross-sell ambition, but larger and publicly listed.
• Tryg: Nordic P&C leader with a sizable Danish operation, offering personal and commercial products that overlap materially with Lokal Forsikring's portfolio. Listed peer with capital, digital, and M&A resources that the mutual Lokal Forsikring cannot match.
• Gjensidige Forsikring: Nordic mutual P&C insurer with a Danish presence, sharing the customer-owned governance model with Lokal Forsikring. Useful peer for mutual governance, capital structure, and long-term underwriting discipline comparisons.
• If Skadeförsäkring: Nordic P&C carrier (Sampo Group) operating across the Nordics including Denmark, with broad personal, commercial, and specialty lines. Comparable for product breadth and pricing benchmarks, though larger and more diversified than Lokal Forsikring.
• Codan (RSA/Intact): Major Danish P&C insurer and part of the Intact-owned RSA group, competing across personal and commercial lines nationally. Overlaps directly with Lokal Forsikring's vehicle, home, and accident products and represents the kind of scaled competitor Lokal Forsikring faces in Sjælland and Fyn.
• Topdanmark: One of Denmark's two largest P&C insurers, offering the full personal, commercial, and agricultural product suite that Lokal Forsikring carries. Useful as a benchmark for pricing, claims scale, and combined ratio expectations in the Danish market Lokal Forsikring competes in.

Others

• AP Pension: Danish customer-owned pension and insurance provider that supplies life and pension products to Lokal Forsikring via partnership. Included as an ecosystem participant whose strategy, pricing, and product roadmap directly shape Lokal Forsikring's life and pension offering.

Direct peers

• Nordjysk Forsikring: Danish regional mutual insurer operating in Northern Jutland with a similar customer-owned, local-advisor model and a comparable P&C product mix for private, commercial, and agricultural customers. Closest head-to-head comparable in size, structure, and GTM to Lokal Forsikring.
• FDM Forsikring: Danish motor-focused insurer built around the FDM automobile club, directly overlapping with Lokal Forsikring's car, motorcycle, moped, and trailer lines. Comparable in being a niche Danish player with a strong affinity-brand distribution angle.

Regional players

• PenSam Forsikring: Danish member-owned insurance and pension provider focused on public-sector employees, with overlapping life, accident, and household products. Comparable in mutual ownership and affinity-driven distribution, though with a more narrowly defined customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lokal Forsikring