Advanced Molecular Labs
Advanced Molecular Labs is a privately held, US-based DTC dietary supplement company founded by Steve Blechman that develops and sells science-backed sports nutrition and wellness products, including preworkout, postworkout, dopamine, testosterone, thermogenic, and wellness SKUs, primarily through its Shopify storefront with subscription and wholesale channels.
- Company typePrivate
- Founded2026
- HeadquartersEast Setauket, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Advanced Molecular Labs does
Advanced Molecular Labs (AML) is a privately held, US-based dietary supplement company headquartered in East Setauket, New York, specializing in science-backed sports nutrition and wellness products. The company markets a portfolio of 37+ SKUs spanning pre-workout (Original, Stim-Free, X-Treme), post-workout recovery, dopamine/CNS support (DOPA RUSH), testosterone support, ecdysterone-based anabolic supplements, thermogenic fat burners (Thermo Heat Multi and Nighttime), and adjacent wellness formulations (Calming Cocktail, Immune Cocktail). Core formulations leverage clinically-dosed branded ingredients including creatine monohydrate, Teacrine, Peak ATP, Advantra Z, BetaPower betaine, Bioperine, and 10,000mg citrulline malate per serving in the X-Treme variant. AML also sells bundle SKUs under a Stack & Save model and value 2-Packs for each core product.
AML operates as a direct-to-consumer e-commerce business through a Shopify storefront, with three monetization layers: one-time purchase at retail prices ($24.99-$59.99), a Subscribe & Save subscription option delivering 15% off with monthly through every-6-month cadence, and a wholesale partner program extending distribution to retail locations. Customer acquisition is driven by an in-house Science Nutrition Blog (25+ articles), email newsletter, YouTube video library, Instagram and Facebook social channels, and a ReferralCandy-powered affiliate program offering 30% off coupon sharing. Free shipping applies on domestic orders over $99. Distribution is exclusively within the United States.
The company was founded by Steve Blechman, who spent 27 years as VP of product development and marketing at Twin Laboratories prior to launching AML, and brings category-defining experience including the introduction of the first commercial creatine supplement (Creatine Fuel, 1992). Operations are run by a team of 1-10 employees with no disclosed external funding, and the founder retains ownership and CEO responsibilities. Reported qualitative signals include a 5-star TrustPilot rating and a self-reported 99.999% customer retention rate in 2020.
Advanced Molecular Labs firmographics
Firmographics- Name
- Advanced Molecular Labs
- Legal name
- Advanced Molecular Labs
- Website
- https://advancedmolecularlabs.com
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Advanced Molecular Labs is a privately held, US-based DTC dietary supplement company founded by Steve Blechman that develops and sells science-backed sports nutrition and wellness products, including preworkout, postworkout, dopamine, testosterone, thermogenic, and wellness SKUs, primarily through its Shopify storefront with subscription and wholesale channels.
- Ownership category
- akta.pro rank
Advanced Molecular Labs industry classification
Industry- Product category
- Sports Nutrition Supplements
- NAICS
- Food (Health) Supplement Retailers (456191)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Sports Nutrition (Protein, Creatine, Pre-Workout/Intra-Workout) (CRADAGAA)
- akta.pro secondary industries
- Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE), Weight Management & Metabolic Supplements (CRADAGAG), Men’s Health Supplements (Testosterone, Prostate, Vitality) (CRADAGAL), Sports Nutrition & Performance Fueling (HSADAFAD)
Keywords
Where Advanced Molecular Labs is headquartered
LocationHeadquarters
- HQ city
- East Setauket
- HQ country
- United States
- HQ region
- North America
Markets served
Advanced Molecular Labs business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct E-commerce Sales: Primary revenue stream through their Shopify e-commerce platform selling supplements directly to consumers at listed prices with free shipping on domestic orders over $99.
- Subscription/Recurring (Subscribe & Save): Customers can subscribe to products for regular delivery with 15% savings, providing recurring revenue through loyalty programs on products like Postworkout, Immune Cocktail, and various stacks.
- Wholesale/B2B Sales: AML offers wholesale pricing to retail partners and small businesses who want to carry AML products in their physical retail locations, with special pricing and personal support from AML team members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for individual products |
| Subscription | Monthly | Subscribe & Save - 15% discount |
| Other | Multi-year contract | Wholesale Partner Pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Advanced Molecular Labs product offering
Product offeringCore offering
Advanced Molecular Labs manufactures and sells a proprietary line of sports nutrition and dietary supplements — including pre-workout, post-workout, testosterone support, ecdysterone, calming/immune cocktails, thermo heat, nitrate booster, and DOPA RUSH products — distributed primarily through direct-to-consumer e-commerce on Shopify, with a secondary wholesale channel serving retailers.
Product overview
Advanced Molecular Labs (AML) is a dietary supplement company specializing in science-based nutritional and sports performance products. The portfolio consists of core single-product supplements organized into categories: Preworkout products (Original, Stim-Free, X-Treme variants), Postworkout recovery, DOPA RUSH for dopamine/CNS support, Testosterone support formulas, Ecdysterone for anabolic support, Calming Cocktail for stress/sleep, Immune Cocktail for immune health, and Thermo Heat thermogenic fat burners (Multi and Nighttime). Supporting these are bundled Stack products combining complementary formulas (Pre+Post, Pre+Ecdysterone, etc.) and value-focused 2-Pack bundles. The company emphasizes scientifically-formulated, clinically-proven ingredients and 27 years of product leadership in the nutrition industry.
Differentiator
Problem solved
Functional benefit
Products and services
- Preworkout A pre-workout dietary supplement formulated for athletes and fitness enthusiasts to support training performance.
- Postworkout A post-workout recovery supplement designed for athletes and fitness enthusiasts to support muscle recovery after training.
- Testosterone Support A dietary supplement formulated to support healthy testosterone levels in adult male consumers.
- Ecdysterone A dietary supplement based on ecdysterone, a phytoecdysteroid ingredient positioned as an anabolic support product for fitness enthusiasts.
- Calming Cocktail A calming dietary supplement blend formulated to support relaxation and stress management for health-conscious consumers.
- Immune Cocktail An immune-support dietary supplement formulated for health-conscious consumers seeking daily immune system support.
- Thermo Heat A thermogenic dietary supplement formulated to support metabolism and heat production during fitness regimens.
- Nitrate Booster A dietary supplement formulated to boost nitric oxide levels, positioned for athletes and gym-goers seeking pump and endurance support.
- DOPA RUSH A stimulant/focus dietary supplement formulated to deliver a dopamine-supportive rush for workout performance.
Quantifiable outcome
- 99.999% customer retention rate in 2020
- +3 more outcomes
Companies that use Advanced Molecular Labs
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Advanced Molecular Labs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Advanced Molecular Labs partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Advanced Molecular Labs competitors and assessment
Company assessmentDirect peers
- MusclePharm: Sports-nutrition brand with combat/essentials preworkout, fitmiss, and recovery lines. Comparable in product mix (preworkout, BCAA/recovery, thermogenics) and in mid-tier DTC positioning vs. mass-market giants.
- BSN (Bio-Engineered Supplements and Nutrition): Manufacturer of N.O.-XPLODE preworkout, Syntha-6 protein, and ENDORUSH. Directly comparable to AML on preworkout/performance formulas and on mass-market sports-nutrition positioning.
- MyProtein: Online-first sports nutrition brand owned by THG. Closely comparable DTC-led, content-driven model with broad preworkout/postworkout/creatine portfolio; significant overlap with AML's customer base and stack-bundle strategy.
- Cellucor (C4 Original): C4 is one of the most iconic preworkout brands in the U.S. Direct competitor to AML across stimulant and stim-free preworkouts, beta-alanine formulations, and thermogenic fat burners (C4 Ripped).
Emerging players
- Klean Athlete: NSF Certified for Sport supplement line targeted at competitive athletes. Comparable in ingredient-quality positioning and preworkout/recovery/sleep portfolio, but differentiated by its certification regime — a benchmark AML currently lacks.
- Transparent Labs: DTC sports-nutrition brand built on clinically-dosed, transparent-label formulations (BULK, Stim-Free PreSeries, LEAN). Highly comparable to AML's 'science-backed' positioning and target customer segment.
- Legion Athletics: Science-first DTC sports-nutrition brand emphasizing clinically-effective dosages and natural formulations (Pulse preworkout, Recharge postworkout). Closely mirrors AML's content-led, evidence-based go-to-market.
- Jacked Factory: DTC sports nutrition brand (Authentic Whey, Nitrosurge preworkout, Authentic CreaCreatine). Direct competitor on stack/bundle pricing mechanics and Amazon + Shopify omnichannel distribution.
- Performix (Performixx): Sports-nutrition brand focused on thermogenics (Performix SST, sST Thermogenic), preworkout, and recovery. Overlaps with AML's Thermo Heat, Preworkout X-Treme, and Postworkout lines.
Broad incumbents
- Optimum Nutrition (Glanbia): Category-leading sports nutrition brand (Gold Standard 100% Whey, ON Pre-Workout) with mass-retail and global distribution. Highly comparable to AML across preworkout, postworkout, and creatine products, but at vastly greater scale and with broader channel reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Advanced Molecular Labs social profiles
Digital presenceAdvanced Molecular Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Advanced Molecular Labs leadership team
Management profileNumber of profiles
Profiles1 record
Advanced Molecular Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Advanced Molecular Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Advanced Molecular Labs
What does Advanced Molecular Labs do?
Advanced Molecular Labs manufactures and sells a proprietary line of sports nutrition and dietary supplements — including pre-workout, post-workout, testosterone support, ecdysterone, calming/immune cocktails, thermo heat, nitrate booster, and DOPA RUSH products — distributed primarily through direct-to-consumer e-commerce on Shopify, with a secondary wholesale channel serving retailers.
Is Advanced Molecular Labs a public or private company?
Advanced Molecular Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Advanced Molecular Labs founded?
Advanced Molecular Labs was founded in 2026. It employs 1 to 10 people.
Where is Advanced Molecular Labs based?
Advanced Molecular Labs is headquartered in East Setauket, United States, in the North America region.
How does Advanced Molecular Labs make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are subscription/Recurring (Subscribe & Save) and wholesale/B2B Sales.
Who are Advanced Molecular Labs's main competitors?
Direct peers on record are MusclePharm, BSN (Bio-Engineered Supplements and Nutrition), MyProtein and Cellucor (C4 Original). Emerging players are Klean Athlete, Transparent Labs, Legion Athletics, Jacked Factory and Performix (Performixx). Optimum Nutrition (Glanbia) is listed as a broad incumbent.
Does Advanced Molecular Labs have an API?
No public API is recorded for Advanced Molecular Labs.
What industry is Advanced Molecular Labs in?
Advanced Molecular Labs's product category is Sports Nutrition Supplements. Its primary akta.pro industry code is CRADAGAA, Sports Nutrition (Protein, Creatine, Pre-Workout/Intra-Workout), with a secondary code of CRADAGAE, Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity). Its NAICS code is 456191 and its SIC code is 2833.