Barcom
- Company typePrivate
- Founded1991
- HeadquartersChattanooga, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Barcom firmographics
Firmographics- Name
- Barcom
- Legal name
- Barcom, Inc.
- Website
- https://barcominc.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Barcom industry classification
Industry- Product category
- Warehouse Automation Software
- NAICS
- Computer and Peripheral Equipment Manufacturing (3341)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Barcode Scanners & Data Capture Devices (1D/2D/RFID Readers) (HDACAKAC)
Keywords
Where Barcom is headquartered
LocationHeadquarters
- HQ city
- Chattanooga
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Barcom business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Sales: Sale of barcode scanners, printers, mobile computers, RFID readers, fixed-mount scanners, and other warehouse automation hardware from manufacturer partners including Honeywell, Zebra, Cisco, and others.
- Software Development and Licensing: Proprietary software including transACTION (all-in-one bar code/RFID data collection) and Auto Series Suite for automotive suppliers. Transaction-based and module-based licensing.
- Professional Services: Consulting services, set-up and deployment, software development, cloud hosting services, and maintenance packages.
- Maintenance and Support: Service plans and maintenance agreements including help desk support, predictive/virtual RF site surveys, pre-configuration, deployment, and asset tagging.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing for hardware, software, and services |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Barcom product offering
Product offeringCore offering
Barcom develops and sells proprietary warehouse and manufacturing automation software—principally the transACTION barcode/RFID data-collection platform and the five-module Auto Series Suite for automotive suppliers—and integrates it with barcode scanning, RFID/RTLS, mobile computing, and wireless infrastructure hardware from manufacturers such as Honeywell, Zebra, and Cisco. The company sells these solutions to enterprises through direct sales and value-added-reseller channels, complemented by consulting, deployment, cloud hosting, custom software development, and recurring maintenance services.
Product overview
Barcom is a systems integrator and developer of barcode, RFID, and data collection solutions for warehouse, manufacturing, and healthcare operations. The company's portfolio consists of proprietary software platforms (transACTION and Auto Series Suite) combined with hardware solutions from partner manufacturers (Honeywell, Zebra, Cisco, and others). transACTION serves as the core warehouse automation platform enabling real-time inventory visibility and paperless operations, while the Auto Series Suite provides five specialized modules (Auto/SEQUENCE, Auto/REQUIREMENTS, Auto/QUALITY, Auto/CONTAINER, Auto/LABELING) for automotive suppliers. Barcom also resells and integrates hardware including mobile computers, scanners, printers, and fixed-mount scanning systems, along with complementary solutions for fleet safety (LifeSaver Mobile) and mobile device management (SOTI ONE). Professional services encompass consulting, deployment, maintenance, and custom software development.
Differentiator
Problem solved
Functional benefit
Brands
- transACTION: An all-in-one transaction-based software tool that automates bar code and RFID data collection functions to eliminate manual tasks in warehouses.
- Auto Series
- LifeSaver Mobile
Products and services
- transACTION An all-in-one, transaction-based, browser-based and Wi-Fi-enabled software tool that automates bar code and RFID data collection in warehouses, providing real-time enterprise-wide visibility of inventory, assets, transactions, and user activity to eliminate paper-based tasks. Sold to enterprise warehouse, distribution, manufacturing, and healthcare operations.
- Auto Series Suite Proprietary software suite for automotive Tier 1 and Tier 2 component suppliers, sold as a packaged set covering Auto/SEQUENCE (sequenced parts delivery), Auto/REQUIREMENTS (production scheduling via EDI), Auto/QUALITY (Poka-Yoke quality control), Auto/CONTAINER (returnable container tracking), and Auto/LABELING (compliance label production).
- RFID Technology Solutions RFID and Real-Time Location System (RTLS) technology solutions for tracking location of inventory, assets, and people in warehouse, manufacturing, and healthcare environments, paired with hardware from partners such as Zebra (ATR7000) and Honeywell.
- Fixed-Mount Bar Code Scanning Solutions Fixed-mount barcode scanning implementation for unattended, automated applications on manufacturing and distribution center lines, including bar code readers, verification systems, and machine vision inspection solutions covering communication protocols, logic, triggering, I/O, lighting, mounting, and workflow integration.
- Healthcare Automation Solutions Track-and-trace systems for hospitals and community health centers that leverage barcoding and RFID to automate clinical workflows, including patient tracking, equipment location, medication administration, and specimen tracking.
- LifeSaver Mobile App-based fleet safety solution that helps companies reduce mobile distraction and speeding by employees while driving, integrated with Zebra TC57 Touch rugged mobile computers for in-vehicle deployment.
- Lanham E-Ship and E-Receive Partner solutions from Lanham Associates, embedded within Microsoft Dynamics 365 Business Central, that enable users to plan and execute shipping from sales order to shipping manifest (E-Ship) and to automatically update WMS receiving documents via barcode scanning (E-Receive); reported near 100% accuracy by users, with support for FedEx, UPS, and USPS carriers.
- Lanham ACE Warehousing Partner solution from Lanham Associates that extends the power of an advanced, automated warehouse to handheld devices within Microsoft Dynamics 365 Business Central, allowing transactions to be initiated on the handheld or inside Business Central and completed on the handheld; Lanham products are used in over 2,000 organizations by more than 100,000 users.
- Consulting Services Professional consulting for warehouse automation, network evaluation, and technology transition planning, including free 15-minute warehouse automation consultations and free warehouse evaluations to scope customer engagements.
- Set-up & Deployment Services On-site and predictive/virtual deployment services for hardware and software, including pre-configuration, asset tagging, and co-engineering of bin location labels.
- Cloud Hosting Services Cloud hosting services for Barcom's solutions and applications, providing managed hosting for warehouse automation deployments.
- Maintenance Packages & Service Plans Maintenance, service plans, and leasing options for Barcom hardware and software, including help desk support, predictive/virtual RF site surveys, pre-configuration, deployment, and asset tagging under recurring agreements.
- Software Development Services Custom software development services delivered alongside and on top of Barcom's transACTION platform and Auto Series Suite, including bespoke integration, configuration, and application development for customer-specific warehouse and manufacturing workflows.
Quantifiable outcome
- 99.999% pick accuracy achieved through transACTION software
- +4 more outcomes
Companies that use Barcom
Customer profileNamed customers19 records
Segments6 records
Ideal customer profiles4 records
Barcom technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature4 records
Barcom partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- HoneywellcoreHoneywell Platinum Elite Performance Partner. Barcom distributes Honeywell mobile computers, handheld scanners, vehicle-mount computers, printers, RFID devices, and wearable solutions for warehouse, manufacturing, and healthcare applications. Partnership includes trade-in programs and access to full product portfolio.
- Zebra TechnologiescorePremier partner for Zebra mobile computers, tablets, vehicle-mounted computers, enterprise printers, scanners, RFID technologies, fixed industrial scanners, and machine vision solutions. Includes GO Zebra Trade-In Program access.
- CiscocoreCisco Select Partner and Cisco Small and Medium Sized Business Partner with certified professionals in security, routing and switching. Provides RF (wireless) infrastructure solutions for warehouse environments including wireless site surveys, access points, and wireless controllers.
- Lanham AssociatescoreStrategic partnership providing E-Ship, E-Receive, and ACE Warehousing solutions that integrate with Microsoft Dynamics 365 Business Central. Lanham products used in 2,000+ organizations by 100,000+ users. Barcom provides hardware solutions for Lanham software deployments.
- Code CorporationminorPartner for Code barcode scanning solutions including the CR2700 fourth-generation barcode reader, featuring CodeShield disinfectant-ready housing and Bluetooth LE 5.0 connectivity for healthcare and industrial environments.
- Omron MicroscanminorPartner for Omron Microscan barcode automation, machine vision, and verification solutions including the invention of the first laser diode barcode scanner and Data Matrix 2D symbology.
- Leuze ElectronicminorPartner for Leuze industrial sensors, safety sensors, bar code identifiers, data transmission components, and industrial image processors for warehouse and manufacturing applications.
- CognexminorPartner for Cognex machine vision and ID tracking solutions including DataMan fixed-position barcode readers with 1DMax technology for industrial reading applications.
- Global Automation & Identification GroupminorChannel partner providing data acquisition and vision solutions information resources for manufacturing and supply chain buyers.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Barcom competitors and assessment
Company assessmentDirect peers
- Miles Data: Warehouse barcode and RFID systems integrator serving Midwestern US. Comparable VAR model focused on data collection solutions for distribution centers, manufacturing, and logistics customers.
- Barcoding, Inc. Direct competitor as a barcode/RFID systems integrator and value-added reseller serving warehouse, manufacturing, and healthcare customers. Operates as a VAR with partner hardware (Zebra, Honeywell) and proprietary services — closely aligned business model to Barcom.
- AB&R (American Barcode + RFID): National barcode, RFID, and mobility solutions integrator with similar VAR model. Provides barcode scanning, RFID, mobile computing, and label printing solutions for supply chain, manufacturing, and healthcare — directly comparable to Barcom's offering.
- Peak-Ryzex (now Honeywell): Previously an independent AIDC (automatic identification and data capture) integrator specializing in barcode and mobile computing deployments. Acquired by Honeywell, illustrating both the consolidator path and the channel conflict risk Barcom faces from OEM-owned integrators.
- System ID (a Strata Company): Barcode and RFID solutions provider for warehousing, manufacturing, and retail. Resells hardware from major manufacturers and offers labels, software, and integration services — same VAR-plus-services structure as Barcom.
Broad incumbents
- Zebra Technologies: Primary hardware manufacturing partner of Barcom, but also a direct competitor through its expanding enterprise software and services portfolio (Zebra MotionWorks, Savanna data platform). Represents the OEM that competes with its own channel partners in larger enterprise accounts.
- Honeywell Productivity Solutions: Major manufacturer partner (Honeywell Platinum Elite) whose expanding software and mobility services (Honeywell Forge, Connected Worker) increasingly compete with VAR-delivered implementations like Barcom's.
Emerging players
- Ivanti Wavelink (formerly Wavelink): Provider of mobile device management and terminal emulation software for warehouse and supply chain. Comparable to the SOTI ONE/barcode management portion of Barcom's stack — focused on the software layer around warehouse mobility.
Others
- Lanham Associates: Strategic software partner that provides E-Ship, E-Receive, and ACE Warehousing extensions to Microsoft Dynamics 365 Business Central. While not a direct competitor (Barcom is a hardware/systems integrator), Lanham's reach (2,000+ orgs, 100K+ users) shapes Barcom's go-to-market and partner economics.
- Cognex Corporation: Machine vision and industrial barcode reading manufacturer whose DataMan fixed-mount readers Barcom integrates. While primarily a hardware vendor partner, Cognex's growing fixed industrial scanning portfolio creates both partnership opportunity and potential competitive overlap for higher-end automation projects.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Barcom social profiles
Digital presenceBarcom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Barcom leadership team
Management profileNumber of profiles
Profiles1 record
Barcom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Barcom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Barcom
What does Barcom do?
Barcom develops and sells proprietary warehouse and manufacturing automation software—principally the transACTION barcode/RFID data-collection platform and the five-module Auto Series Suite for automotive suppliers—and integrates it with barcode scanning, RFID/RTLS, mobile computing, and wireless infrastructure hardware from manufacturers such as Honeywell, Zebra, and Cisco. The company sells these solutions to enterprises through direct sales and value-added-reseller channels, complemented by consulting, deployment, cloud hosting, custom software development, and recurring maintenance services.
Is Barcom a public or private company?
Barcom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Barcom founded?
Barcom was founded in 1991. It employs 11 to 50 people.
Where is Barcom based?
Barcom is headquartered in Chattanooga, United States, in the North America region.
How does Barcom make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are software Development and Licensing, professional Services and maintenance and Support.
Who are Barcom's main competitors?
Direct peers on record are Miles Data, Barcoding, Inc., AB&R (American Barcode + RFID), Peak-Ryzex (now Honeywell) and System ID (a Strata Company). Broad incumbents are Zebra Technologies and Honeywell Productivity Solutions. Ivanti Wavelink (formerly Wavelink) is listed as an emerging player. Others are Lanham Associates and Cognex Corporation.
Does Barcom have an API?
No public API is recorded for Barcom.
What industry is Barcom in?
Barcom's product category is Warehouse Automation Software. Its primary akta.pro industry code is HDACAKAC, Barcode Scanners & Data Capture Devices (1D/2D/RFID Readers). Its NAICS code is 3341 and its SIC code is 3823.