North American Division of Seventh-day Adventists
The North American Division of Seventh-day Adventists (NAD) is the administrative body of the SDA Church serving the United States and Canada, coordinating ~6,000+ congregations, an integrated digital platform suite (Frame, eAdventist, AdventistGiving), and media ministries, funded by member tithes and offerings.
- Company typePrivate
- Founded1863
- HeadquartersColumbia, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What North American Division of Seventh-day Adventists does
The North American Division of Seventh-day Adventists (NAD) is the administrative division of the General Conference of Seventh-day Adventists that coordinates the church's operations across the United States and Canada. It oversees roughly 6,000+ congregations, multiple conferences and unions, an accredited education system, and a network of affiliated media and health ministries (Hope Channel, It Is Written, Amazing Facts Inc., Quiet Hour Ministries, LifeSource TV, Voice of Prophecy, Christian Record Services for the Blind). NAD serves approximately 1.2 million members in its territory and is part of a global denomination with 23+ million members.
NAD operates a suite of integrated digital platforms that constitute the church's core operational infrastructure: Frame, a standardized website platform for member congregations; eAdventist, a membership and directory management system; AE-CONNECT, for community engagement; AdventistGiving, a tithing and online donations platform; and Thrive, a church locator. These tools are tightly coupled to the SDA ecosystem and are made available to congregations at no direct cost, generating standardization and switching friction. The Faith at Work documentary (2026), the Digital Evangelism Initiative (December 2025), and the OneVoice27 / All Things New campaign are recent investments in digital and content-based outreach.
NAD is a non-profit religious organization. Revenue is generated from member tithes and offerings (conventionally a percentage of member income remitted to local conferences, with a portion allocated to NAD and to the General Conference), supplemented by gifts, endowments (e.g., Lilly Endowment grants), and operational revenue from auxiliary ministries. NAD does not publicly disclose audited revenue. Distribution of grant funding (e.g., $1.5M from Lilly Endowment for Hispanic young-adult ministry) and capital allocation decisions are made through the General Conference Session governance cycle.
North American Division of Seventh-day Adventists firmographics
Firmographics- Name
- North American Division of Seventh-day Adventists
- Legal name
- North American Division Corporation of Seventh-day Adventists
- Website
- https://nadadventist.org
- Company type
- Private
- Founded year
- 1863
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The North American Division of Seventh-day Adventists (NAD) is the administrative body of the SDA Church serving the United States and Canada, coordinating ~6,000+ congregations, an integrated digital platform suite (Frame, eAdventist, AdventistGiving), and media ministries, funded by member tithes and offerings.
- Ownership category
- akta.pro rank
North American Division of Seventh-day Adventists industry classification
Industry- Product category
- Religious Ministry Services
- NAICS
- Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Denominational & Ecclesiastical Governance Bodies (Dioceses, Synods, Conferences) (BPAGAJAB)
- akta.pro secondary industries
- Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA), Denominational & Community Periodicals (Church Magazines, Diocesan/Temple Newsletters) (MPAJAHAI), Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG), Religious Radio Broadcasting (MPAIAEAF), Religious/Faith-Based Radio Networks (MPABABAC)
Keywords
Where North American Division of Seventh-day Adventists is headquartered
LocationHeadquarters
- HQ city
- Columbia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
North American Division of Seventh-day Adventists business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Tithes and Offerings: Members contribute tithes (10% of income) and offerings to support the church's mission, operations, and ministries. This is the primary funding mechanism for the NAD and its affiliated organizations.
- Grants and Philanthropic Support: The NAD receives grants from foundations such as Lilly Endowment Inc. ($1.5 million grant for Misión Next initiative) to support specific ministry programs.
- Educational Services: Revenue supports the Adventist Education system including tuition-based schools, with the NAD operating the second-largest Christian school system in the world with over 9,500 schools globally.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
North American Division of Seventh-day Adventists product offering
Product offeringCore offering
The NAD operates as the administrative division of the Seventh-day Adventist Church for the United States and Canada, coordinating evangelism, Christian education, media broadcasting, publishing, and community service across over 6,000 churches and thousands of schools. It provides digital ministry platforms (Frame, eAdventist, AdventistGiving, AE-CONNECT, Thrive, Adventist Learning Community), media ministries (It Is Written, Voice of Prophecy), publishing (Pacific Press, Adventist Book Center), humanitarian initiatives, and risk management/retirement services for affiliated organizations.
Product overview
The North American Division of Seventh-day Adventists offers a portfolio of digital ministry platforms and church management tools. Core platforms include Frame (no-code website building for churches and schools), Thrive (interest management), eAdventist Membership Services (membership management), AE-CONNECT (student information system for Adventist schools), AdventistLearningCommunity (online training), and AdventistGiving (online tithe and offering collection). These are complemented by media ministries including It Is Written (TV, podcasts, Bible studies), along with publishing through Pacific Press and the Adventist Book Center. Service organizations include Adventist Community Services (ACS), Adventist Risk Management, Adventist Retirement, and Christian Record Services for the blind. Initiatives such as 10,000 Digital Disciples, Hope for Humanity, and the All Things New/OneVoice27 movement mobilize members around shared mission goals. The overall architecture is a platform-plus-ministry model where digital tools support the Division's evangelism, education, and community service mission.
Differentiator
Problem solved
Functional benefit
Brands
- All Things New: Public-facing expression of the global OneVoice27 initiative, a movement to share the hope of Jesus Christ
- Pentecost & Beyond
- Frame
- Hope for Humanity
- enditnow North America
Products and services
- Frame Website Platform
- AdventistGiving
- eAdventist Membership Services
- AE-CONNECT Student Information System
- Thrive Interest Management System
- Adventist Learning Community
- eHuddle
- Griggs International Academy
- It Is Written
- Adventist Connect
- Adventist Book Center
- Pacific Press
- Christian Record Services
- Hope for Humanity
- Adventist Community Services (ACS)
- Guide Magazine
- Adventist Retirement
- Adventist Risk Management
- NADEI (North American Division Evangelism Institute)
Quantifiable outcome
- One of the largest Christian education systems in the world with over 2 million students
- +1 more outcomes
Companies that use North American Division of Seventh-day Adventists
Customer profileSegments5 records
Ideal customer profiles4 records
North American Division of Seventh-day Adventists technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
North American Division of Seventh-day Adventists partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
North American Division of Seventh-day Adventists competitors and assessment
Company assessmentDirect peers
- Southern Baptist Convention: The largest Protestant denomination in the United States, operating as a national denominational body that coordinates thousands of affiliated churches, missions, and seminaries. Directly comparable as a US denominational governance body administering education, missions, and media programming at comparable scale.
- Evangelical Lutheran Church in America: Mainline US Protestant denomination organized by synods and conferences, operating seminaries, publishing houses (Augsburg Fortress), and social service organizations. Comparable to NAD in denominational structure, publishing operations, and educational mission footprint.
- Episcopal Church (USA): Mainline US Anglican denomination organized through dioceses and provinces, operating seminaries, publishing, and media programs. Comparable for its diocese-based regional governance and integrated education-publishing-service portfolio.
- Assemblies of God: Pentecostal US denomination organized through districts, operating affiliated universities, missions programs, and media ministries. Comparable for its district-based regional structure, education system, and emphasis on evangelism and global missions.
- Christian Reformed Church in North America: Protestant denomination with explicit US/Canada geographic footprint, operating affiliated schools (including Calvin University), media programs (The Banner), and denominational agencies. Highly comparable to NAD for its parallel US-Canada service territory and emphasis on Christian education.
- United Methodist Church: Mainline US Protestant denomination with a hierarchical regional governance structure (conferences, jurisdictions) coordinating churches, seminaries, and global missions. Comparable to NAD in operating a tiered administrative structure that oversees educational institutions and media ministries.
- Presbyterian Church (USA): Mainline US Protestant denomination organized through presbyteries and synods, operating affiliated seminaries, publishing programs, and a national missions agency. Comparable for its tiered regional administrative structure and denominational education footprint.
Broad incumbents
- Church of Jesus Christ of Latter-day Saints: Globally structured religious organization with a centralized hierarchical governance model, dedicated educational system (BYU), media arm, and welfare services program. Comparable for its integrated education-media-humanitarian service portfolio and tithing-based revenue model.
- General Conference of Seventh-day Adventists: Global governing body and parent organization of NAD. Directly comparable as the worldwide administrative headquarters of the same denomination, coordinating all 13 divisions and running global publishing, media, and education programs.
- United States Conference of Catholic Bishops: National Catholic administrative body coordinating US Catholic dioceses, education (Catholic school system is the largest private school system in the US), publishing, and media. Comparable to NAD for its regional administrative role over a massive education system and nationwide ministry programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
North American Division of Seventh-day Adventists social profiles
Digital presenceNorth American Division of Seventh-day Adventists financial estimates
Financial estimateRevenue estimate
Valuation estimate
North American Division of Seventh-day Adventists leadership team
Management profileNumber of profiles
Profiles3 records
North American Division of Seventh-day Adventists subsidiaries and ownership
Company hierarchySubsidiaries12 records
North American Division of Seventh-day Adventists funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
North American Division of Seventh-day Adventists M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about North American Division of Seventh-day Adventists
What does North American Division of Seventh-day Adventists do?
The NAD operates as the administrative division of the Seventh-day Adventist Church for the United States and Canada, coordinating evangelism, Christian education, media broadcasting, publishing, and community service across over 6,000 churches and thousands of schools. It provides digital ministry platforms (Frame, eAdventist, AdventistGiving, AE-CONNECT, Thrive, Adventist Learning Community), media ministries (It Is Written, Voice of Prophecy), publishing (Pacific Press, Adventist Book Center), humanitarian initiatives, and risk management/retirement services for affiliated organizations.
Is North American Division of Seventh-day Adventists a public or private company?
North American Division of Seventh-day Adventists is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was North American Division of Seventh-day Adventists founded?
North American Division of Seventh-day Adventists was founded in 1863. It employs 101 to 250 people.
Where is North American Division of Seventh-day Adventists based?
North American Division of Seventh-day Adventists is headquartered in Columbia, United States, in the North America region.
How does North American Division of Seventh-day Adventists make money?
Three revenue lines are on record. Tithes and Offerings are the primary driver. The others are grants and Philanthropic Support and educational Services.
Who are North American Division of Seventh-day Adventists's main competitors?
Direct peers on record are Southern Baptist Convention, Evangelical Lutheran Church in America, Episcopal Church (USA), Assemblies of God, Christian Reformed Church in North America, United Methodist Church and Presbyterian Church (USA). Broad incumbents are Church of Jesus Christ of Latter-day Saints, General Conference of Seventh-day Adventists and United States Conference of Catholic Bishops.
Does North American Division of Seventh-day Adventists have an API?
No public API is recorded for North American Division of Seventh-day Adventists.
What industry is North American Division of Seventh-day Adventists in?
North American Division of Seventh-day Adventists's product category is Religious Ministry Services. Its primary akta.pro industry code is BPAGAJAB, Denominational & Ecclesiastical Governance Bodies (Dioceses, Synods, Conferences), with a secondary code of BPAGAJAA, Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues). Its NAICS code is 8131 and its SIC code is 8600.