Visual Sound
Visual Sound is a privately held AV systems integrator founded in 1967, serving K-12, higher education, corporate, healthcare, government, utilities, transportation, and houses of worship with integration, control-room, live-event, and managed-services solutions across the Mid-Atlantic and California.
- Company typePrivate
- Founded1967
- HeadquartersBroomall, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Visual Sound does
Visual Sound is a privately held, Pennsylvania-incorporated audio visual systems integrator founded in 1967, operating from its Broomall, PA headquarters with four additional regional offices in Philadelphia, Harrisburg, Baltimore, and Cypress (Los Angeles), CA. The company employs 101-250 people and serves eight vertical markets — K-12 Schools, Higher Education, Corporate, Healthcare, Government, Energy & Utilities, Transportation, and Houses of Worship — delivering AV systems integration, mission-critical control room solutions, live event production and staging, digital signage, video walls, large-venue sound, unified communications, Mitel VoIP, immersive reality rooms, and ongoing AV managed services.
The underlying technology stack is integration-driven rather than proprietary: Visual Sound combines third-party hardware and software from 30+ technology partners (Crestron, Biamp, Shure, Bose, Planar, NEC, SMART Technologies, Mitel, Mersive, ClearTouch, Extron, Vaddio, Poly, Williams Sound, Atlas Sound, Hovercam, Absen, Watchfire, Visix, Copernicus) into unified, standards-based AV environments for enterprise clients. Its recurring managed-services layer adds remote monitoring, meeting-room QR-code support, preventative maintenance, and onsite staffing, layered on top of professional services for consulting, design, integration, training, and adoption.
The company operates a primarily enterprise field-sales go-to-market model with dedicated account teams, supplemented by three procurement contract vehicles (PEPPM, COSTARS, Sourcewell) for government and education buyers, and a transactional Pro AV product catalog for equipment purchasing. Revenue is generated through five streams: one-time AV systems integration projects, professional services for consulting and design, live event production and staging, recurring AV managed services contracts, and hardware and equipment sales. Pricing is quote-based and project-specific, with multi-year service contracts. Named accounts include Towson University, Delaware County Intermediate Unit, Philadelphia Flyers / Comcast Spectacor, Wistar Institute, and Susquehanna County Emergency Operations Center, illustrating diversified exposure across education, sports and entertainment, research, and government.
Visual Sound firmographics
Firmographics- Name
- Visual Sound
- Legal name
- Visual Sound Inc.
- Website
- https://visualsound.com
- Company type
- Private
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Visual Sound is a privately held AV systems integrator founded in 1967, serving K-12, higher education, corporate, healthcare, government, utilities, transportation, and houses of worship with integration, control-room, live-event, and managed-services solutions across the Mid-Atlantic and California.
- Ownership category
- akta.pro rank
Visual Sound industry classification
Industry- Product category
- Audio Visual Integration Services
- NAICS
- Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)
- akta.pro secondary industries
- Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring) (MPAIAJAD), Assistive Listening & Accessibility AV Infrastructure (Hearing loops, captioning hardware) (EDAEAHAN)
Keywords
Where Visual Sound is headquartered
LocationHeadquarters
- HQ city
- Broomall
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Visual Sound business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- AV Systems Integration: Design, installation, and integration of audio visual technology systems for enterprise environments. One-time project-based revenue with ongoing support contracts.
- Live Event Production & Staging: Professional event production services including audio, video, lighting, and staging for corporate events, galas, concerts, and commemorative events.
- AV Managed Services: Ongoing monitoring, maintenance, analytics, and support services providing recurring revenue through service contracts.
- Hardware and Equipment Sales: Sale of AV equipment including displays, video walls, control systems, microphones, speakers, and collaboration platforms through product catalog.
- Professional Services: AV consulting, design, training, and adoption services accompanying system integration projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based enterprise pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Visual Sound product offering
Product offeringCore offering
Visual Sound designs, integrates, and supports enterprise audio visual systems including displays, control systems, microphones, cameras, and unified communications platforms across K-12, higher education, corporate, healthcare, government, utilities, transportation, and houses of worship markets. The company also delivers live event production and staging services and recurring AV managed services with remote monitoring for installed systems.
Product overview
Visual Sound is an audio visual integrator and event production company that offers a comprehensive portfolio of AV solutions and services. Their core offerings include AV Systems Integration, Mission Critical Operations/Control Room Solutions, Live Events & Staging, Digital Signage, Immersive Reality Rooms, Large Venue Sound & Video, Unified Communications, Video Wall Solutions, and Mitel VoIP Solutions. These products are complemented by managed services including Remote Monitoring, Professional AV Consulting, and Technical Support. The company also resells and integrates technology partner products including SMART interactive displays and Lumio collaborative learning software. Visual Sound operates primarily in K-12 Education, Higher Education, Corporate, Healthcare, Government, Energy & Utilities, Transportation, and Houses of Worship markets, serving clients from offices in Pennsylvania, Maryland, and California.
Differentiator
Problem solved
Functional benefit
Products and services
- AV Systems Integration
Quantifiable outcome
- DCIU project described as 'a model for other Intermediate Units looking to upgrade their facilities'
- +1 more outcomes
Companies that use Visual Sound
Customer profileNamed customers7 records
Segments8 records
Ideal customer profiles4 records
Visual Sound technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Visual Sound partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- SMART TechnologiescoreSMART Technologies provides interactive displays and software solutions including Lumio collaborative learning platform. Visual Sound demonstrates SMART products at education trade shows like PETE&C and integrates them into classroom AV solutions.
- MitelcoreMitel provides VoIP solutions and phones featured as a Visual Sound featured solution. Visual Sound integrates Mitel phones and accessories into unified communications deployments.
- PlanarcorePlanar provides video wall solutions including seamless LED video walls. Featured at Visual Sound's Technology Showcase and integrated into control room and enterprise AV solutions.
- BiampcoreBiamp provides audio solutions including Community speakers, ceiling microphones, and conferencing audio equipment integrated into AV installations.
- CrestroncoreCrestron provides control systems, NVX AV-over-IP solutions, partition sensors, and touch panels used extensively in Visual Sound's integration projects.
- MersivecoreMersive provides BYOD (Bring Your Own Device) wireless presentation systems enabling quick device access in meeting and collaboration spaces.
- NEC Display SolutionscoreNEC provides large format displays, 98-inch flat panels, and projectors used throughout Visual Sound AV installations.
- ShurecoreShure provides microphones including gooseneck mics and ceiling microphones with automatic camera tracking for conference and lecture applications.
- BosecoreBose provides steerable line array loudspeakers and EdgeMax speakers for large venue audio solutions.
- PEPPMcorePEPPM is a purchasing cooperative providing federal, state, and local government agencies access to AV equipment and services through competitively bid contracts.
- COSTARScorePennsylvania-based purchasing cooperative enabling government and education entities to procure AV equipment and services through pre-negotiated contracts.
- SourcewellcoreNational cooperative providing government, education, and nonprofit organizations access to AV equipment, Mitel phones, and professional services.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Visual Sound competitors and assessment
Company assessmentDirect peers
- Conference Technologies Inc. Mid-sized US AV integrator focused on enterprise, higher education, and government markets with integration, event production, and managed services — highly comparable in scale, vertical mix, and service model.
- AVI Systems: One of the largest US commercial AV integrators, with national coverage and a comparable mix of integration, managed services, and event production across enterprise, education, and government verticals.
- CCS Presentation Systems: National AV integrator with strong education and corporate focus, offering systems integration, digital signage, and managed services that closely parallel Visual Sound's portfolio.
- Spinitar: Western US-based AV integrator serving education, government, and corporate markets with comparable integration, UC, and managed services offerings.
- Whitlock: Long-standing US AV integrator with multi-region presence serving corporate, education, and government clients with integration, UC, and managed services — directly overlapping Visual Sound's core offering.
- Adtech Systems: Regional AV systems integrator serving corporate, education, and government clients with similar integration, control room, and event production capabilities.
- Tier1AV: Education-focused AV integrator specializing in K-12 and higher education deployments, directly comparable to Visual Sound's classroom AV and EdTech integration work.
Broad incumbents
- Diversified: Global AV/IT integrator serving enterprise, broadcast, and public sector at significantly larger scale; provides overlapping capabilities across integration, control rooms, and managed services.
Others
- Crestron Electronics: Major AV control systems and hardware manufacturer — a key Visual Sound partner that also sells direct to large enterprise and integrator customers, making it both a supplier and adjacent competitor.
- Biamp: Pro audio equipment manufacturer (Community, Biamp brands) that supplies Visual Sound's audio integration stack and increasingly bundles software/services, partially competing with integrator-led deployments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Visual Sound social profiles
Digital presenceVisual Sound financial estimates
Financial estimateRevenue estimate
Valuation estimate
Visual Sound leadership team
Management profileNumber of profiles
Profiles1 record
Visual Sound funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Visual Sound M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Visual Sound
What does Visual Sound do?
Visual Sound designs, integrates, and supports enterprise audio visual systems including displays, control systems, microphones, cameras, and unified communications platforms across K-12, higher education, corporate, healthcare, government, utilities, transportation, and houses of worship markets. The company also delivers live event production and staging services and recurring AV managed services with remote monitoring for installed systems.
Is Visual Sound a public or private company?
Visual Sound is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Visual Sound founded?
Visual Sound was founded in 1967. It employs 101 to 250 people.
Where is Visual Sound based?
Visual Sound is headquartered in Broomall, United States, in the North America region.
How does Visual Sound make money?
Five revenue lines are on record. AV Systems Integration is the primary driver. The others are live Event Production & Staging, AV Managed Services, hardware and Equipment Sales and professional Services.
Who are Visual Sound's main competitors?
Direct peers on record are Conference Technologies Inc., AVI Systems, CCS Presentation Systems, Spinitar, Whitlock, Adtech Systems and Tier1AV. Diversified is listed as a broad incumbent. Others are Crestron Electronics and Biamp.
Does Visual Sound have an API?
No public API is recorded for Visual Sound.
What industry is Visual Sound in?
Visual Sound's product category is Audio Visual Integration Services. Its primary akta.pro industry code is CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail, with a secondary code of MPAIAJAB, Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors). Its NAICS code is 512 and its SIC code is 7812.