Sunrise Science Products

Name

Sunrise Science Products

Legal name

Sunrise Science Products, Inc.

Website

https://sunrisescience.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Yeast Growth Media

NAICS

Food Manufacturing (311)

SIC

Laboratory Apparatus & Furniture (3821), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro industry

PRIMARYAFAJAJAD

Bakery & Baking Yeast (Fresh, Active Dry, Instant, Specialty Yeasts)

Agriculture & Food Production/Food Ingredients & Additives/Cultures & Fermentation Ingredients (Starter Cultures, Probiotics, Yeast)

SECONDARYHLAGAIAC

General Lab Equipment (Centrifuges, Incubators, Shakers, Ovens)

Healthcare & Life Sciences/Life Science Tools & Services (CRO/CDMO/Lab Services)/Laboratory Equipment, Instruments & Consumables

SECONDARYCRADAOAI

Cultures, Probiotics & Fermentation Ingredients (Starter Cultures, Yeast, Adjuncts)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/CPG Ingredients, Flavorings & Additives Brands

Keywords

• Yeast growth media
• Defined culture media
• Amino acid supplements
• Yeast research supplies
• Fermentation media

Headquarters

HQ city

Knoxville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: One-time sales of research-grade yeast growth media, amino acid supplements, lab tools, and enzymatic products. Revenue generated through direct e-commerce and distributor sales. No subscription or recurring revenue model.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels4 records

Core offering

Sunrise Science Products handcrafts research-grade yeast growth media, amino acid supplement mixtures, and related laboratory products for yeast researchers. Its modular defined media system combines YNB bases, nitrogen sources, glucose, and amino acid supplements to produce complete formulations for S. cerevisiae, S. pombe, and P. pastoris. A proprietary online Build Media tool lets customers customize recipes from 80+ ingredients, and the company sells 544+ catalog products via direct e-commerce and a global distributor network.

Product overview

Sunrise Science Products offers a specialized portfolio of yeast growth media and laboratory products, primarily serving researchers working with S. cerevisiae, S. pombe, and P. pastoris. The core offering centers on customizable media formulations built on a modular system: customers start with base components like YNB (Yeast Nitrogen Base) or YNB+Nitrogen, add dropout bases (DOB/SD), select amino acid supplement mixtures (CSM, SC, HSM, BSM, SP formulations), and optionally add agar for solid media. The product line encompasses 544+ catalog items including complete media powders (YPD, YPAD, EMM, PMG), individual amino acid supplements, specialty enzymes (Zymolyase), magnetic separation devices (QuicPick), and lab tools (EZ-Plate Beads, Velvet Replica Plating Pads). A proprietary Build Media tool enables researchers to create custom formulations by adjusting or building recipes from individual ingredients. The company also offers media for fermentation/brewing applications and specialty formulations for niche research needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Media for Yeast

Quantifiable outcome

• All ingredients are >99% pure for consistent experimental results

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered regional and minor.

• DivBioScience AfricaregionalChannel Partner/ Reseller/ DistributorSouth Africa-based distributor serving the African market. Located at Bulties Hamlet, Somerset West, 7130, South Africa. Contact: 072 956 5818.
• Divbio Science EuroperegionalChannel Partner/ Reseller/ DistributorNetherlands-based distributor covering the European market. Located at P.O. Box 92, 4850 AB Ulvenhout, The Netherlands.
• MJSBioLynx Inc.regionalChannel Partner/ Reseller/ DistributorCanadian distributor serving Canada. Located at 300 Laurier Blvd., P.O. Bag 1150, Brockville, ON, Canada K6V 5W1. Toll Free: 1-888-593-5969.
• Nacalai Tesque, Inc.regionalChannel Partner/ Reseller/ DistributorJapanese distributor. Located at 498, Higashitamaya-cho, Nijo Karasuma, Nakagyo-ku, Kyoto 604-0855 Japan. Tel: +81 (0)75-251-1723.
• Filgen, Inc.regionalChannel Partner/ Reseller/ DistributorJapanese distributor. Located at 1-1409 Jonoyama, Midori-ku, Nagoya, 459-8011 Japan. Tel: +81-52-624-4388.
• InnogeneregionalChannel Partner/ Reseller/ DistributorKorean distributor. Located at MasterBizPark, 23, 795-bungil, Taejang-ro, Gimpo, Gyeonggi 10090 Korea. Tel: 82-31-988-6095.
• Creative Microbiologicals, Ltd.regionalChannel Partner/ Reseller/ DistributorTaiwanese distributor. Located at No.21, Wugong 5th Rd, Xinzhuang Dist., New Taipei City 24890, Taiwan. Tel: 886-2-2298-1823.
• PombeNet / Forsburg LabminorStrategic or Co-development PartnerAcademic research partner from Northwestern University Department of Molecular Biosciences. Sunrise products support S. pombe research community.
• Jason Brickner (Northwestern University)minorStrategic or Co-development PartnerProvided community image for Sunrise Science About page, indicating collaborative relationship with academic researcher.
• Flywheel Co.minorOthersSmall business that Sunrise Science likes to support and promotes on their website.
• Tangerine Tree PhotographyminorOthersSmall business that Sunrise Science likes to support and promotes on their website.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• HiMedia Laboratories: HiMedia is one of the largest microbiology and cell culture media manufacturers in India, with growing global reach. It is a regional incumbent that could pressure Sunrise in international academic markets and is a potential future distributor or competitor in Asia.

Broad incumbents

• Thermo Fisher Scientific: Through brands like Gibco and Remel, Thermo Fisher supplies yeast media and culture products to research and bioproduction customers. Sunrise competes with Thermo in defined media for S. cerevisiae and P. pastoris, where Thermo's bioproduction focus overlaps Sunrise's biotech/pharma customers.
• AMRESCO (VWR/Avantor): AMRESCO (now part of Avantor/VWR) supplies lab-grade chemicals, buffers, and media components used in research-grade formulations. It is a broader incumbent competing for some of the same ingredients and custom media business.
• MilliporeSigma (Sigma-Aldrich): MilliporeSigma is a dominant life-science supplier offering an extensive catalog of yeast media, amino acid supplements, and YNB products. Sunrise directly overlaps in CSM, SC, dropout bases, and YNB SKUs, but Sigma competes on breadth, pricing scale, and global logistics.
• BD (Difco & BBL): BD's Difco brand is one of the most recognized manufacturers of microbiology and yeast media globally, sold to academic and industrial labs. Sunrise competes with Difco in defined and complex yeast media, but BD offers a vastly broader portfolio and global reach.

Direct peers

• MP Biomedicals: MP Biomedicals acquired the yeast media product lines the Sunrise CEO previously managed (via Qbiogene). It is the most direct lineage competitor, selling comparable yeast media and bacterial media to the same academic and biotech customers.
• bioWORLD: bioWORLD supplies yeast extract, peptones, and microbial media ingredients used in research and fermentation applications. It is a comparable mid-sized specialist selling into overlapping academic and brewing/biotech customer segments.
• Caisson Laboratories: Caisson Labs manufactures plant tissue culture media, microbial media, and custom lab reagents. It is a comparable small-to-mid specialty media manufacturer, competing in custom formulation services and bulk media supply.
• Formedium: Formedium (UK) is a specialist manufacturer of yeast media, dropout supplements, and microbial growth products. It is a closely comparable niche specialist, competing with Sunrise in defined media and amino acid supplement mixtures for S. cerevisiae research.

Emerging players

• Cell Culture Technologies: A smaller specialty manufacturer focused on cell culture and microbial media for research. It is an emerging peer in adjacent media categories where Sunrise could expand or face niche competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SunriseScience

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunrise Science Products