Svenska Skyttesportforbundet

What Svenska Skyttesportforbundet does

Svenska Skyttesportförbundet (SvSF) is the national governing body for shooting sports in Sweden, organizing rifle, pistol, clay pigeon (lerduva), wild boar target (viltmål), and Para-shooting disciplines across approximately 1,000 affiliated clubs and roughly 100,000 members. The federation operates as a non-profit association under the umbrella of Riksidrottsförbundet (Swedish Sports Confederation) and represents Sweden internationally through affiliations with the ISSF and ESC, supporting elite athletes competing at World Cups, European Championships, World Championships, and the Olympic Games. The federation is governed by a board (Förbundsstyrelse) with a Secretary General (Förbundschef), a Sportchef, discipline-specific team captains, and supporting staff based at its Stockholm headquarters.

The federation's core technology is an integrated digital platform stack: SkytteTA (launched 1 July 2025, replacing the legacy IndTA) handles competition administration, event registration, and competition licensing; the Skyttesportappen mobile app (iOS/Android) delivers news, competition calendars, training diaries, club search, YouTube streaming of the Träffsäkert web-TV, and live scoring via Megalink and Sius integrations; Utbildningsportalen provides online education and certification including the Skyttekort safety course; and IdrottOnline (IOL) handles member and club administration. Talent development is anchored by two RIG Skyttegymnasium locations in Sävsjö and Strömsund, with elite athletes supported through the SOK Topp och Talang program.

SvSF is funded through a diversified revenue mix including recurring membership and club fees (föreningsavgift), one-time competition licensing (tävlingslicens) via SkytteTA, merchandise and referee equipment sales, training and education program fees, and sponsorship income from main partners including Lapua, Stadium, Craft, Megalink, and Strawberry. The federation also receives government sports funding via Riksidrottsförbundet and is actively adapting to a new Swedish weapon law effective 1 June 2026. The organization's #Sikte2036 strategic plan signals intent to expand the membership base beyond current levels through recruitment, school collaboration, and Para-shooting outreach.

Name

Svenska Skyttesportforbundet

Legal name

Svenska Skyttesportförbundet

Website

https://skyttesport.se

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Svenska Skyttesportförbundet is the Swedish national shooting sports federation, governing rifle, pistol, clay pigeon, and Para-shooting disciplines for approximately 100,000 members across 1,000 affiliated clubs, with international representation through ISSF and ESC affiliations.

Ownership category

akta.pro rank

Product category

National Sports Federation

NAICS

Spectator Sports (71121), Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYMPAKACAI

Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKABAD

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

Keywords

• National shooting federation
• Shooting sports governance
• Competition administration software
• Elite athlete development
• Sports education programs

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Membership fees: Revenue from approximately 1,000 shooting clubs and their ~100,000 members paying membership fees to the federation. The federation collects association fees (föreningsavgift) and member benefits programs.
2. Competition licensing ( tävlingslicens): Shooters purchase competition licenses through SkytteTA system. The license enables participation in ranked competitions.
3. Sales of official merchandise and referee equipment: The federation operates a sales channel (Försäljning) selling SvSF profile products (merchandise) and referee equipment (domarutrustning) to clubs and members.
4. Training and education programs: Revenue from organized training programs, coach and leader education, and referee licensing courses offered through the Utbildningsportalen.
5. Sponsorship and partnership agreements: The federation has main partners (Huvudpartners) including Stadium, Lapua, Craft, Megalink, and Strawberry, providing commercial revenue through sponsorship arrangements.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Svenska Skyttesportförbundet is the national governing body for shooting sports in Sweden, organizing competitions, issuing competition licenses, administering club membership, providing safety and coaching education, and supporting elite athletes through the Skyttegymnasiet and national team programs. The federation delivers a digital platform stack including SkytteTA (competition administration), Skyttesportappen (mobile app), and Utbildningsportalen (online education) to manage its network of approximately 1,000 clubs and 100,000 members.

Product overview

Svenska Skyttesportförbundet operates as a national sports federation managing shooting sports in Sweden with approximately 100,000 members in over 1,000 clubs. The organization provides a portfolio of interconnected digital platforms: SkytteTA serves as the core competition administrative system replacing IndTA for managing competitions and licenses; Skyttesportappen is the mobile app delivering news, training diary, club search, and live scoring; Utbildningsportalen provides online education and certification through courses like Skyttekort; and IdrottOnline handles member registration. The ecosystem is complemented by Skyttegymnasium (RIG) in Sävsjö for elite youth athlete development. Key shooting disciplines covered include gevär (rifle), pistol (pistol), lerduva (clay pigeon), and viltmål (wildlife target).

Differentiator

Problem solved

Functional benefit

Brands

• SkytteTA: The federation's competition administrative system, launched 1 July, replacing IndTA, used for licensing, competition management, and club administration.
• Skyttesportappen
• Swedish Cup
• #Sikte2036

Products and services

• SkytteTA Competition administrative system used to manage competitions, event registration, competition licenses (tävlingslicens), and athlete management across all shooting disciplines. Available to all shooters nationwide as a self-service platform.
• Skyttesportappen Official mobile application for all shooters providing news, competition calendar access, training diary, club finder with map integration, YouTube content streaming, and live scoring from national and international competitions via Sius and Megalink.
• Skyttekort (Shooting safety card)
• Utbildningsportalen (Education Portal) Online education portal providing access to training courses, coach and leader certifications, referee licensing, and educational resources for shooters, coaches, and club leaders.
• Skyttegymnasium (RIG) National elite shooting sports high school program (Riksidrottsgymnasiet, RIG) in Sävsjö with an additional Strömsund location, combining elite athlete training with secondary school studies for aspiring professional shooters. Functions as the federation's primary talent development pipeline.
• National tävlingar och mästerskap (National competitions and championships) Federation-organized and sanctioned competitions including the annual Swedish Championships (SM) across rifle, pistol, clay pigeon, wild boar target, and Para-shooting disciplines, plus the Swedish Cup in Sävsjö and the Skol-SM school championships.
• Official merchandise and referee equipment sales Federation-operated sales channel selling SvSF profile products (merchandise) and official referee equipment (domarutrustning) to clubs, members, and licensed referees.

Quantifiable outcome

• 7 medals (2 gold, 4 individual) at EM Osijek 2026 — one of Sweden's strongest performances historically
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

15 partnerships are on record, tiered core, major and minor.

• StadiumcoreGTM or Marketing PartnerStadium is listed as a main partner (huvudpartner) of Svenska Skyttesportförbundet. Stadium Team Sales provides clothing and sports equipment partnership. The partnership supports the federation's national-level activities and athlete representation.
• LapuacoreGTM or Marketing PartnerLapua (ammunition manufacturer) is a main partner (huvudpartner) of SvSF, featured prominently on the homepage and as a sponsor at World Cup events. Lapua provides ammunition sponsorship and is associated with European Cup events.
• MegalinkcoreTechnology or IntegrationMegalink is listed as a main partner providing live score technology services integrated into the Skyttesportappen and competition platforms. Megalink's live scoring service enables real-time competition results display.
• CraftmajorGTM or Marketing PartnerCraft (clothing brand) appears as a main partner of SvSF, providing sports apparel sponsorship to the federation.
• Strawberry ( conferencing)majorGTM or Marketing PartnerStrawberry (hotel and conferencing chain) is listed among SvSF's cooperation partners (samarbetspartners), likely providing accommodation and event services for national team travel.
• Försvarsmakten (Swedish Armed Forces)coreStrategic or Co-development PartnerFörsvarsmakten (Swedish Armed Forces) is listed as a cooperation partner (samarbetspartner) of SvSF. The partnership involves shared interest in shooting skills and defense-related shooting disciplines. Försvarsmakten's YouTube channel is linked in Skyttesportappen. SvSF also collaborates with Frivillig Försvarsorganisation (Voluntary Defense Organization).
• MCF (Motorcycle Federation of Sweden)minorGTM or Marketing PartnerListed as a cooperation partner among Samarbetspartners on skyttesport.se.
• Riksidrottsförbundet (Swedish Sports Confederation)coreStrategic or Co-development PartnerSvSF is affiliated with Riksidrottsförbundet (RF), the umbrella organization for Swedish sports. RF provides government funding allocation, regulatory oversight, and sports development support to SvSF. The RF YouTube channel is integrated into Skyttesportappen.
• SOK (Swedish Olympic Committee)coreStrategic or Co-development PartnerSvSF works closely with SOK (Sveriges Olympiska Kommitté) for Olympic qualification, athlete support, and the 'Topp och Talang' talent development program. SOK selects SvSF athletes for Olympic teams and provides elite athlete funding.
• ISSF (International Shooting Sports Federation)coreStrategic or Co-development PartnerSvSF is the national member of ISSF, the global governing body for shooting sports. ISSF governs international competition rules, World Cups, World Championships, and Olympic shooting events. SvSF athletes compete under ISSF regulations.
• ESC (European Shooting Confederation)coreStrategic or Co-development PartnerSvSF is affiliated with ESC (European Shooting Confederation), the European governing body for shooting sports that organizes European Championships and European Cups.
• Swedish Cup organization (Sävsjö)majorStrategic or Co-development PartnerThe Swedish Cup is an annual international shooting competition organized in Sävsjö that SvSF supports. A three-year partnership was signed with A-roll Studios for event production and with Sävsjö municipality for local cooperation. Swedish Cup has grown to 443 entries from 8 countries (2026).
• Sävsjö MunicipalitymajorGTM or Marketing PartnerSävsjö municipality has entered a closer partnership with Swedish Cup, the flagship shooting competition hosted in the municipality. The partnership strengthens local sports infrastructure and international visibility.
• A-roll StudiosmajorGTM or Marketing PartnerA-roll Studios from Vetlanda signed a three-year agreement to produce coverage and event content for Swedish Cup, providing professional video production and event streaming services.
• SISU IdrottsutbildarnaminorStrategic or Co-development PartnerSvSF collaborates with SISU Idrottsutbildarna for leader and coach education programs. SISU provides educational resources and training modules for sports leaders within the Swedish sports system.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fédération Française de Tir (French Shooting Federation): The French national shooting federation, an ISSF-affiliated national body governing pistol, rifle, and shotgun disciplines across France. Comparable in scale and governance structure, with a strong tradition in elite Olympic shooting.
• Dansk Skytteforbund (Danish Shooting Union): The Danish national shooting federation, a Nordic counterpart with similar ISSF affiliation, district-based club organization, and member-funded model. Comparable in scale relative to national population.
• USA Shooting: The United States national governing body for Olympic shooting sports, affiliated with ISSF. Comparable as a national federation managing elite athlete development, competition licensing, and international representation — though operating in a substantially different funding and governance environment.
• Norges Skytterforbund (Norwegian Shooting Federation): The Norwegian national shooting federation, a Nordic counterpart governing rifle, pistol, and shotgun disciplines across Norway. Directly comparable in governance structure, ISSF/ESC affiliation, district-based club organization, and membership-based funding model in a similar Nordic welfare-state context.
• British Shooting: The UK national shooting federation and Olympic shooting body. Comparable in its role as ISSF-affiliated national federation managing elite athlete pathways and club affiliations, though operating in a more restrictive firearms regulatory environment than Sweden.
• Suomen Ampumaurheiluliitto (Finnish Shooting Sports Federation): The Finnish national shooting sports federation governing rifle, pistol, shotgun, and running target disciplines. A Nordic peer with similar ISSF/ESC affiliation, club-based structure, and member-funded operating model.
• Deutscher Schützenbund (German Shooting Federation): The German national shooting federation and one of the largest in the world with over 1 million members. Directly comparable as a national governing body for shooting sports with affiliated clubs, competition administration, talent development, and Olympic pathway — only operating at significantly larger scale.

Others

• Riksidrottsförbundet (Swedish Sports Confederation): The Swedish national umbrella organization for sports federations, of which SvSF is a member. Provides government funding allocation, policy advocacy, and shared digital infrastructure (IdrottOnline) — an ecosystem partner rather than a direct competitor.
• Svenska Fotbollförbundet (Swedish Football Association): Another Swedish national sports federation operating under Riksidrottsförbundet. Comparable as a member-funded, non-profit national federation, though serving a vastly larger addressable market and operating a professional league — useful structural benchmark for federation governance and member monetization.
• ISSF (International Shooting Sports Federation): The international governing body for Olympic shooting sports of which SvSF is a national member. Not a direct peer but the umbrella organization setting competition rules, World Cup calendar, and Olympic qualification pathways that SvSF's elite program operates within.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/skyttesport
• Facebookfacebook.com/skyttesport
• Instagraminstagram.com/svenska_skyttesportforbundet/?hl=en
• LinkedInlinkedin.com/company/svenska-skyttesportf-rbundet

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

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Frequently asked questions about Svenska Skyttesportforbundet