Curley Company
Curley Company is an independent, woman-owned strategic communications and public affairs firm founded in 2002 in Washington, D.C., serving Fortune 100 enterprises, trade associations, and nonprofits across healthcare, technology, financial services, and public affairs via AI-augmented integrated communications and proprietary thought-leadership methodologies.
- Company typePrivate
- Founded2002
- HeadquartersWashington, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Curley Company does
Curley Company is an independent, woman-owned-and-led strategic communications and public affairs firm founded in 2002 by Jennifer Curley and headquartered at 919 18th Street NW, Washington, D.C. The firm delivers an integrated eight-practice portfolio — Public Affairs, Thought Leadership (via its proprietary Executive Impact Accelerator), Content Creation & Messaging, Advocacy, Brand & Reputation, Digital & Social Strategies, Earned Media, and Crisis Management — deployed through a multi-channel 'Curley Surround Sound' stakeholder-engagement methodology. The firm serves Fortune 100 enterprises, large trade associations, nonprofits, and mission-driven organizations, with approximately 60% of revenue concentrated in healthcare, technology, and financial services and more than one-third of clients in federal, state, and local public affairs. Notable clients include Aspen Dental (since 2013), the Consumer Technology Association for CES (since 2019), Samsung, Blackberry, Politico, Grant Thornton, Inova, ShiftKey, AANA, NAA, ESA, and a Natural Security coalition of Conservation International, The Nature Conservancy, WCS, and WWF.
The firm has invested in proprietary intellectual property and AI capabilities. Two AI teammates, Curion (Director of Curiosity & Insights) and AIdyn (AI Technician), are embedded in the org chart and use generative AI, NLP, knowledge retrieval, process automation, and predictive analytics to handle data pulls, first drafts, trend scanning, and workflow optimization; all AI-generated output is reviewed and refined by human editors. The firm also operates an in-house Creative Studio led by Creative Director Gloria Funes and Executive Creative Director Ken Buraker, plus a Media Center of Excellence that produces proprietary research such as its 2025 'Under the Microscope: Healthcare Communications' study with OWL Research Partners.
Curley Company is a private, professional-services firm that generates revenue through quote-based, multi-year retainers and project engagements. Pricing is not publicly disclosed; client relationships are managed through a direct enterprise/inside-sales motion anchored on a senior-led consultative model, supplemented by event-driven distribution (CES, POLITICO Women Rule Summit, Faith & Politics Institute pilgrimage, Axios/GlobalWIN conversations) and channel/referral pipelines through the public affairs and PAC community. The firm was named PRWeek Outstanding Small Agency of the Year (2023), three-time PRWeek Best Place to Work (2022-2024), and the 7th fastest growing agency globally by PRovoke Media (2021), and in 2025 expanded to Seattle with the launch of Curley West.
Curley Company firmographics
Firmographics- Name
- Curley Company
- Legal name
- Curley Company
- Website
- https://curleycompany.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Curley Company is an independent, woman-owned strategic communications and public affairs firm founded in 2002 in Washington, D.C., serving Fortune 100 enterprises, trade associations, and nonprofits across healthcare, technology, financial services, and public affairs via AI-augmented integrated communications and proprietary thought-leadership methodologies.
- Ownership category
- akta.pro rank
Curley Company industry classification
Industry- Product category
- Public Relations Services
- NAICS
- Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418), Other Management Consulting Services (541618)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Media Relations & Press Office Services (MPAAADAI)
- akta.pro secondary industry
- Public Affairs & Government Relations (MPAAADAE)
Keywords
Where Curley Company is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Curley Company business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Strategic Communications Retainers & Project Engagements: Curley Company operates as a full-service strategic communications agency, generating revenue primarily through professional-services retainers and project-based engagements with Fortune 100 companies, trade associations, nonprofits, and startups. Services span public affairs, thought leadership, content creation, advocacy, brand & reputation, digital & social, earned media, and crisis management. Pricing is quote-based and not publicly disclosed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based engagements scoped per client need (public affairs, thought leadership, digital/social, crisis, advocacy, brand) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Curley Company product offering
Product offeringCore offering
Curley Company is a Washington, D.C.-based strategic communications and public affairs firm that delivers integrated communications programs across eight core service practices: Public Affairs, Thought Leadership (via the proprietary Executive Impact Accelerator), Content Creation & Messaging, Advocacy, Brand & Reputation, Digital & Social Strategies, Earned Media, and Crisis Management. The firm combines traditional public-affairs strategy with AI-augmented workflows (embedded AI teammates Curion and AIdyn) and serves Fortune 100 companies, trade associations, nonprofits, and startups through retainer and project-based engagements.
Product overview
Curley Company is a service-based strategic communications and public affairs firm rather than a single unified software product, operating as an integrated portfolio of eight core service practices (Public Affairs, Thought Leadership with the proprietary Executive Impact Accelerator, Content Creation & Messaging, Advocacy, Brand & Reputation, Digital & Social Strategies, Earned Media, and Crisis Management) that combine into its signature 'surround sound' approach to stakeholder engagement. Underpinning the practice is the Curley Promise client commitment, the in-house Creative Studio (graphic design, video, and brand work led by Creative Director Gloria Funes and Executive Creative Director Ken Buraker), the proprietary Media Center of Excellence for research and trend reports, and two embedded AI teammates — Curion (Director of Curiosity & Insights) and AIdyn (AI Technician) — that automate workflow, surface insights, and support content creation across the firm's engagements. Signature campaign capabilities include the Aspen Dental Day of Service CSR program, the CTA/CES organic social and digital program, and the Natural Security coalition campaign.
Differentiator
Problem solved
Functional benefit
Products and services
- Public Affairs Stakeholder engagement service using Curley's 'surround sound' approach to identify, educate, engage, and influence key stakeholders through multiple coordinated channels. Targets federal, state, and local policy and advocacy environments.
- Thought Leadership (with Executive Impact Accelerator) Service that turns executive expertise into influence by clarifying voice, connecting it to purpose, and building credibility and reputation, guided by the proprietary Executive Impact Accelerator methodology.
- Content Creation & Messaging Service that turns messages into momentum, helping organizations tell their story with clarity, credibility, and purpose to earn trust and strengthen reputation.
- Advocacy State and federal advocacy service that promotes client agendas with priority stakeholders, positioning advocacy programs for success through strategic communications.
- Brand & Reputation Service for establishing, promoting, or managing organizational brand and reputation, with Curley treating client brands with strategic care across earned, owned, and paid channels.
- Digital & Social Strategies Digital and social media strategy service that amplifies client voices, reinforces trust, and engages the right audiences at the right time, covering organic and paid social, digital audits, targeting, and analytics.
- Earned Media Media relations service that positions organizations to shape conversations through credible third-party coverage, building credibility and reinforcing narratives to advance client goals.
- Crisis Management Crisis communications service grounded in a 'no surprises' preparedness philosophy, including digital and social crisis response planning, Attorney General inquiry preparation, and ongoing counsel through crisis execution.
Quantifiable outcome
- ~$30 million media impressions for Natural Security coalition campaign (2020–2021)
- +4 more outcomes
Companies that use Curley Company
Customer profileNamed customers20 records
Segments5 records
Ideal customer profiles4 records
Curley Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability11 records
Feature4 records
Curley Company partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, minor and flagship.
- Axios (Ashley Gold & Maria Curi)coreCurley Company and GlobalWIN hosted Axios reporters Ashley Gold and Maria Curi for an off-the-record conversation on the accelerated convergence of AI, technology and public policy (November 2025).
- GlobalWIN (Global Women's Innovation Network)coreCo-hosting partner with Curley Company for the Axios off-the-record conversation on AI, technology and public policy (November 2025). Founder Jennifer Curley sits on GlobalWIN's board.
- OWL Research PartnerscoreResearch partnership producing Curley's proprietary healthcare communications research reports, including the 2025 'Under the Microscope: Healthcare Communications' Media Center of Excellence study diagnosing the state of healthcare media.
- Fortune Well (Lindsey Leake)minorCurley Company invited clients and industry colleagues to sit down with award-winning Fortune Well health-and-wellness reporter Lindsey Leake for a candid conversation on data-driven reporting in the misinformation era (February 2025).
- Faith & Politics InstituteflagshipLong-running pro-bono partnership: Curley staffs and attends the Annual Congressional Civil Rights Pilgrimage (Birmingham, Montgomery, Selma), which includes 17 Members of Congress, corporate executives, civil rights luminaries, and John Robert Lewis Scholars. Curley's pro-bono work helps FPI uplift its mission.
- POLITICOflagshipCurley Company collaborated with POLITICO to create the opening video for the 6th Annual Women Rule Summit (December 2018). As a woman-owned, woman-led firm, Curley was honored to be among inspiring women leaders running, leading, earning and building. POLITICO is also a current Curley client (logo on the What We Do page).
- 4Site Interactive StudiosminorFounder Jennifer Curley sat down with digital creative agency 4Site Interactive Studios for a DC4CAST podcast discussion on executing events in D.C. (Episode 19: 'Cutting Through The Noise With Jennifer Curley').
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Curley Company competitors and assessment
Company assessmentBroad incumbents
- FleishmanHillard: Global public relations and public affairs agency with significant healthcare, technology, and financial services practices, and a longstanding Washington presence. Competes with Curley in Curley's core sectors and offers greater geographic reach and scale.
- Edelman: Largest global PR firm, with major U.S. public affairs, healthcare, and technology practices headquartered in nearby D.C. and New York. Edelman is both a Curley talent source (CEO Jennifer Curley and several VPs are ex-Edelman) and a primary competitor for Fortune 100 clients.
- Ketchum: Global public relations agency with a major Washington, D.C. office and deep public affairs, healthcare, and technology practices. Ketchum is a primary competitor and a key talent source for Curley (President KayAnn Schoeneman is a former Ketchum D.C. marketplace leader).
- Weber Shandwick: Top-five global PR firm with strong public affairs, healthcare, and technology practices. Competes with Curley for enterprise strategic communications and public affairs retainers while offering a much larger global footprint and full-service capabilities.
- Burson (BCW + Hill & Knowlton): Global communications agency formed from the 2024 merger of BCW and Hill & Knowlton, with deep public affairs, healthcare, and technology practices — a broad incumbent that competes with Curley for large enterprise retainers while offering substantially more global scale.
Direct peers
- Powell Tate: Washington, D.C.-based strategic communications and public affairs firm serving Fortune 500, association, and nonprofit clients — a direct peer given shared D.C. public-affairs focus, comparable mid-size headcount, and overlapping healthcare, technology, and association client mix.
- Bully Pulpit Interactive: Washington, D.C.-based strategic communications and creative agency serving corporate, nonprofit, and advocacy clients. Comparable in size and D.C. focus, with overlapping digital, advocacy, and brand capabilities and a similar senior-led engagement model.
- FP1 Strategies: Washington, D.C.-based public affairs and strategic communications firm serving corporate, association, and advocacy clients. Direct peer on D.C. public affairs, advocacy, and stakeholder engagement work for similarly-sized enterprise and trade association clients.
- Hamilton Place Strategies: Washington, D.C.-based strategic advisory and public affairs firm serving Fortune 500 and institutional clients on policy, communications, and stakeholder strategy. Comparable in size and D.C. focus, with overlapping executive thought leadership and corporate public affairs mandates.
- Precision Strategies: Washington, D.C.-based digital-first public affairs and strategic communications firm with comparable size and a similar mix of corporate, advocacy, and association clients — competing head-to-head for integrated public affairs and digital advocacy mandates.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Curley Company social profiles
Digital presenceCurley Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Curley Company leadership team
Management profileNumber of profiles
Profiles10 records
Curley Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Curley Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Curley Company
What does Curley Company do?
Curley Company is a Washington, D.C.-based strategic communications and public affairs firm that delivers integrated communications programs across eight core service practices: Public Affairs, Thought Leadership (via the proprietary Executive Impact Accelerator), Content Creation & Messaging, Advocacy, Brand & Reputation, Digital & Social Strategies, Earned Media, and Crisis Management. The firm combines traditional public-affairs strategy with AI-augmented workflows (embedded AI teammates Curion and AIdyn) and serves Fortune 100 companies, trade associations, nonprofits, and startups through retainer and project-based engagements.
Is Curley Company a public or private company?
Curley Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Curley Company founded?
Curley Company was founded in 2002. It employs 11 to 50 people.
Where is Curley Company based?
Curley Company is headquartered in Washington, United States, in the North America region.
How does Curley Company make money?
One revenue line is on record: strategic Communications Retainers & Project Engagements.
Who are Curley Company's main competitors?
Broad incumbents on record are FleishmanHillard, Edelman, Ketchum, Weber Shandwick and Burson (BCW + Hill & Knowlton). Direct peers are Powell Tate, Bully Pulpit Interactive, FP1 Strategies, Hamilton Place Strategies and Precision Strategies.
Does Curley Company have an API?
No public API is recorded for Curley Company.
What industry is Curley Company in?
Curley Company's product category is Public Relations Services. Its primary akta.pro industry code is MPAAADAI, Media Relations & Press Office Services, with a secondary code of MPAAADAE, Public Affairs & Government Relations. Its NAICS code is 54182 and its SIC code is 7311.