Institut auf dem Rosenberg

What Institut auf dem Rosenberg does

Institut auf dem Rosenberg AG is a privately held Swiss international boarding school founded in 1889 and owned by the Gademann family in the fourth generation, operating from a 100,000 m² campus in St. Gallen with a secondary student-operated presence in Davos. It serves affluent international families with children aged approximately 6-18 across Pre-School through High School, drawing students from over 50 nationalities with a 1:2 staff-to-student ratio and an average class size of 8. The educational platform is built on three pillars: the proprietary Rosenberg International Curriculum (RIC), which prepares students for IGCSEs, A-Levels, Advanced Placement, and the International Baccalaureate across close to 500 academic courses; the Individual Development Plan (IDP), a handcrafted 100%-individualised timetable system delivered via the proprietary MY ROSENBERG IDP student app; and the Talent & Enrichment Programme offering over 100 accredited co-curricular and athletic courses co-developed with industry partners such as MIT, UC Berkeley, ETH Zurich, Boston Dynamics, UBS, Bloomberg, and the Smithsonian. Specialised facilities include the Creative Lab (3D printing, laser cutting), the Future Park with its Space Habitat and Boston Dynamics Spot robot, and the HumaniX Pavillion completed in 2022.

The business model is a high-ticket recurring tuition engine: average annual fees of CHF 165,000 per student (Base Fee CHF 100,000 plus Individual Fees averaging CHF 65,000), supplemented by a non-refundable CHF 1,000 application fee and a refundable waitlist deposit. Distribution is entirely direct via a formal multi-stage admissions process (online application, entry exams, personal interview, offer) with selective enrolment and a waitlist; marketing runs through a 15-language website, the Rosenberg Journal, organic social, earned media in Vogue/Forbes/The Guardian/The Telegraph, and the separately branded Rosenberg Camps feeder channel. The school is accredited by CIS, NEASC, and Cognia, is a Green Globe member, and reports a 100% university acceptance rate with placements at Ivy League, Oxbridge, Stanford-tier, and ETH destinations. As a private joint stock corporation under Swiss law receiving no government subsidies, the company is family-controlled with no external parent, no funding rounds, and no disclosed financials.

Name

Institut auf dem Rosenberg

Legal name

Institut auf dem Rosenberg AG

Website

https://instrosenberg.ch

Company type

Private

Founded year

1889

Operating status

Operating

Short description

Institut auf dem Rosenberg is a family-owned Swiss international boarding school founded in 1889 in St. Gallen, serving affluent families with children aged 6-18 from over 50 nationalities through a fully individualised curriculum, IDP system, and 100+ enrichment courses at average fees of CHF 165,000 per year.

Ownership category

akta.pro rank

Product category

International Boarding School / Private K-12 Education

NAICS

Elementary and Secondary Schools (6111), Educational Services (611), Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Nonsectarian Independent Boarding Schools (EDAJABAB)

akta.pro secondary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

Keywords

• International boarding school
• Private K-12 education
• Individualized curriculum programs
• Pre-university diploma pathways
• Boarding school services

Headquarters

HQ city

Saint Gallen

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Annual School Fees: Annual boarding school fees averaging CHF 165,000 per student per academic year, comprising a Base Fee of CHF 100,000 and Individual Fees averaging CHF 65,000. The Base Fee covers regular academic tuition, meals, non-chargeable co-curricular and athletics courses, and IDP guidance. Individual Fees vary based on residence type, personal expenses, academic choices, trips, and chargeable activities.
2. Application Fee: Non-refundable application fee of CHF 1,000 per candidate charged during the application process.
3. Waitlist Deposit: Refundable waitlist deposit required to secure a place on the waitlist after receiving a waitlist offer.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Institut auf dem Rosenberg is a private Swiss international boarding school offering fully individualised, age-neutral education from Pre-School through High School. It delivers its proprietary Rosenberg International Curriculum (RIC) and Individual Development Plan (IDP) covering near 500 academic courses preparing students for IGCSEs, A-Levels, APs, and IB, alongside over 100 Talent & Enrichment co-curricular and athletic courses. Students reside on a 100,000 m² campus in St. Gallen with a 1:2 staff-to-student ratio and average class size of 8.

Product overview

Institut auf dem Rosenberg is a Swiss boarding school offering a unified educational platform built around three core pillars: the Rosenberg International Curriculum (RIC), the Individual Development Plan (IDP), and the Talent & Enrichment Programme. The RIC provides internationally accredited academic pathways from Pre-School through High School, preparing students for IGCSEs, A-Levels, APs, and IB. The IDP system delivers fully personalised learning schedules through hand-crafted plans and the My Rosenberg IDP student app. The Talent & Enrichment Programme offers over 100 accredited courses spanning co-curricular and athletic options. Supporting these core offerings are specialised facilities including the Creative Lab (3D printers, laser-cutters, workstations), Future Park (climate domes, vertical farming, wind trees), Space Habitat (3D-printed structure with Boston Dynamics Spot robot), and HumaniX Pavillion (sustainable learning space). The school also runs student innovation initiatives including Rosenberg Next Gen Creators (startup incubator) and Rosenberg Vibe Coding Masters (AI coding competition).

Differentiator

Problem solved

Functional benefit

Brands

• Rosenberg Next Gen Creators: Student program where every student gets the chance to become a founder, paired with mentors and alumni to build real projects.
• Rosenberg House Davos
• Rosenberg AI Charter
• Future Park
• The Rosenberg Meta
• Rosenberg Vibe Coding Masters

Products and services

• Rosenberg International Curriculum (RIC) Core educational curriculum of Institut auf dem Rosenberg covering Pre-School through High School and preparing students for IGCSEs, A-Levels, Advanced Placement (APs), IB, and the exclusive Rosenberg High School Diploma. Delivered by dedicated Academic Artisans across near 500 academic courses.
• Individual Development Plan (IDP) Handcrafted individual development plan for each student enabling up to 100% personalised timetables, based on personal goals, strengths, and ambitions. Designed by Master Artisans to maximise talent exposure, academic achievement, and university admission strategies; includes preparation for CEFR A1-C2 (Cambridge, Goethe, DELF), SAT, and IELTS.
• Talent & Enrichment Programme Over 100 accredited co-curricular and athletic courses contextualising learning through collaboration with industry professionals and leading companies, covering areas such as robotics, fashion design, AI, biotechnology, and Wealth Creation & Investment (in partnership with UBS).
• MY ROSENBERG IDP Student App Exclusive student-facing mobile application providing school calendars, grades, communication, and travel plan notifications, optimised for Apple iOS and Android devices.
• Creative Lab State-of-the-art learning space featuring 3D printers, industry-grade laser-cutters, and professional workstations offering 360-degree perspective on art, technology, and design.
• Future Park Outdoor experimental laboratory for anticipating and shaping the future of humanity on Earth and beyond, featuring Climate Garden Domes, Wind Trees, Vertical Farm, and the Space Habitat. Developed with strategic partners ETH Zurich, Boston Dynamics, SAGA Space Architects, and Yasai.
• HumaniX Pavillion Sustainable learning pavilion completed in 2022, training students' cognitive capacities and new literacies through the study of human connectives, preparing them to master 21st-century challenges in co-existence with intelligent machines. Features Vitra furniture concept for carousel teaching.
• Rosenberg Camps Separate Rosenberg Camps brand extending the school's presence into summer and holiday camp programmes via rosenbergcamps.ch.

Quantifiable outcome

• 100% university acceptance rate
• +4 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature7 records

Partnerships

21 partnerships are on record, tiered core and minor.

• MIT (Massachusetts Institute of Technology)coreStrategic or Co-development PartnerRosenberg students collaborated with MIT researchers alongside UC Berkeley to present the Climate Refuge architectural installation at NYC Climate Week, demonstrating climate resilience for cities using modular clay blocks and augmented reality. The partnership provides students with real-world research experience in climate science and urban design.
• UC BerkeleycoreStrategic or Co-development PartnerStudents from Rosenberg collaborated with MIT and UC Berkeley on the Climate Refuge project presented at NYC Climate Week. The project uses modular clay blocks and augmented reality to demonstrate climate resilience and sustainable urban design.
• ETH ZurichcoreStrategic or Co-development PartnerLong-standing collaboration with ETH Zurich on coding, robotics, and technology curriculum development. Students work at the ETH Hangar at Swiss Innovation Park on aerospace projects. ETH is ranked #7 worldwide (QS 2026) and is the university's #1 destination for continental Europe. ETH's Department of Environmental Science collaborates on the Climate Garden project within the Future Park.
• Boston DynamicscoreTechnology or IntegrationStrategic partner in the Future Park project. Boston Dynamics' Spot robot dog is deployed in the Space Habitat to help unlock students' creative engineering ambitions for developing world-changing applications of the future.
• SAGA Space ArchitectscoreStrategic or Co-development PartnerPartner in the Future Park Space Habitat project. Co-created the world's tallest 3D-printed polymer structure (23-feet high) with Rosenberg students, designed to fit inside SpaceX's Starship rocket.
• YasaicoreTechnology or IntegrationPartner in the Future Park Vertical Farm project. Yasai, an ETH-affiliated company, produces the vertical farming structure designed by Rosenberg students — an example of student work guided by industry specialists.
• UBScoreStrategic or Co-development PartnerIndustry partner for the Wealth Creation & Investment co-curricular course, providing real-life financial expertise to students as part of the Talent & Enrichment programme.
• ABBminorStrategic or Co-development PartnerIndustry partner for automation and robotics education, contributing to the school's technology and engineering offerings.
• Green GlobeminorOthersGlobal sustainability certification programme. Rosenberg became the world's first boarding school to become a member of Green Globe, aiming for full sustainability certification. Partnership provides access to sustainability management best practices and global green certification standards.
• Camozzi GroupminorStrategic or Co-development PartnerAutomation and industrial technology partner contributing to robotics and engineering education programmes.
• SwissnexminorStrategic or Co-development PartnerSwissnex connects Switzerland's innovation ecosystem globally, supporting Rosenberg's international research and education network.
• Yacht Club de MonacominorStrategic or Co-development PartnerMaritime and yachting partner providing exclusive learning experiences and access to the world of nautical science and hospitality.
• SmithsonianminorStrategic or Co-development PartnerEducational partnership providing access to Smithsonian research resources and cultural programmes for student learning.
• The Dolder GrandminorStrategic or Co-development PartnerLuxury hotel partner providing hospitality management learning experiences and industry exposure for students.
• Climate WordsminorStrategic or Co-development PartnerClimate education partner supporting sustainability and climate-related learning programmes.
• Climate FluxminorStrategic or Co-development PartnerClimate education and research partner contributing to the school's sustainability curriculum.
• BloombergminorStrategic or Co-development PartnerMedia and data partner providing financial and global news data access for educational purposes.
• The Square St GallenminorStrategic or Co-development PartnerLocal strategic partner in St Gallen supporting student entrepreneurship and innovation initiatives.
• SapienshipminorStrategic or Co-development PartnerEducational partner providing thought leadership and learning content for the school's programmes.
• Euromonitor InternationalminorStrategic or Co-development PartnerResearch partnership with Euromonitor International to conduct expert educational research on the entrepreneurs of the future, including extensive analysis and interviews on nurturing entrepreneurial skills and mindset for future success.
• Sir Anthony SeldonminorStrategic or Co-development PartnerRenowned education author and thought leader (Author of 'The Fourth Education Revolution') whose research affirms the importance of nurturing entrepreneurial skills and mindset for future success.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• TASIS The American School in Switzerland: TASIS is a Swiss-American international boarding school in Lugano serving students from Pre-K through High School with American curriculum and IB options. Comparable in international boarding model, multilingual curriculum offerings, and affluent international family clientele.
• College du Leman: College du Leman is a large international day and boarding school near Geneva offering IB, American, British, and French curricula to a globally diverse student body. Comparable international boarding offering with similar premium tuition and global family target market.
• Le Rosey: Le Rosey is Switzerland's most famous elite boarding school, also operating Swiss and seasonal campuses, charging premium fees, and serving ultra-high-net-worth international families. Directly comparable in positioning, pricing, and target customer to Institut auf dem Rosenberg.
• Leysin American School: Leysin American School is a Swiss international boarding school offering American high school diploma and IB programs to a globally diverse student body. Comparable international boarding positioning, curriculum offering, and selective premium admissions model.
• Collège Alpin International Beau Soleil: Beau Soleil is a prestigious Swiss boarding school in Villars offering a broad international curriculum with strong outdoor and experiential programs. Directly comparable premium boarding positioning, multi-curriculum academic offering, and global elite family target market.
• Aiglon College: Aiglon College is a Swiss independent boarding school in Vaud offering IB, IGCSE, and AP pathways to international students from over 60 nationalities. Closely comparable premium boarding model, curriculum breadth, and global family target market.
• Brillantmont International School: Brillantmont is a family-owned Swiss boarding school in Lausanne offering IGCSE, A-Level, and High School Diploma programs with strong university placement outcomes. Comparable boutique boarding model, family ownership structure, and personalized education approach.
• St George's International School, Switzerland: St George's is an English-language international boarding school near Montreux offering IB and IGCSE pathways to students from over 80 nationalities. Comparable premium boarding model, international curriculum breadth, and selective admissions process.

Broad incumbents

• United World Colleges (UWC) Movement: UWC operates a network of international boarding schools with strong IB and experiential education focus, including UWC Robert Bosch College and others, often tied to scholarship-funded international student bodies. Comparable in international boarding model and IB emphasis, though positioned more on scholarship/access than premium fee model.
• Eton College: Eton College is a centuries-old British independent boarding school with elite university placement rates (notably to Oxbridge) and royal/establishment heritage. Comparable as a global benchmark for elite boarding education outcomes, though operating at much larger scale and on a national UK curriculum rather than international.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/instrosenberg
• YouTubeyoutube.com/channel/UCi0NfFQ2DmcKIhtsByJRuMg
• Facebookfacebook.com/instrosenberg
• Instagraminstagram.com/instrosenberg
• LinkedInlinkedin.com/company/institut-auf-dem-rosenberg-st-gallen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Institut auf dem Rosenberg