AX Control, Inc.
AX Control, Inc. is a North Carolina-based industrial automation parts distributor and repair service provider specializing in new surplus, reconditioned, and obsolete components for legacy GE turbine controls, Reliance Electric, Woodward, and related systems, serving power generation, manufacturing, and government customers worldwide.
- Company typePrivate
- Founded2013
- HeadquartersFuquay Varina, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AX Control, Inc. does
AX Control, Inc. is a privately held industrial automation parts distributor and repair service provider headquartered in Raleigh, North Carolina. The company specializes in sourcing and supplying new surplus, new factory stock, and professionally reconditioned components for legacy and discontinued industrial automation systems — most notably GE Speedtronic turbine control platforms (Mark V DS200, Mark VI, Mark VIe), GE EX2000 and EX2100 excitation controls, GE Multilin protection relays, Reliance Electric PLCs and drives, Woodward controllers, and a broadening catalog that includes Cognex and Keyence vision systems, Pro-face HMIs, Automation Direct controllers, Parker Eurotherm drives, and Fuji Electric products. Its core value proposition is providing critical, hard-to-source components that original equipment manufacturers no longer support, reducing downtime for facilities running aging infrastructure.
The business operates a dual revenue model: one-time product sales of surplus and refurbished automation components, paired with in-house repair and refurbishment services that carry a 3-year warranty on select products and a 3-4 week turnaround. Pricing is quote-based rather than list-priced, and the company does not publish rates publicly. Distribution is multi-channel: a direct e-commerce storefront with part-number search and real-time inventory, phone-based inside sales with same-day shipping for orders received before 3 p.m. Eastern, and free domestic ground shipping via FedEx Ground and UPS Ground, with international shipping available through UPS, FedEx, and DHL. Inventory is acquired through liquidated facilities, manufacturer overstock, customer trade-ins, and a 'Sell Your Surplus' inbound program.
Customer segments span power generation and utilities (including Guam Power Authority, City of Riverside Public Utilities, and nuclear operators), government and defense (US Navy CSG-4), and industrial manufacturing (Epiroc Drilling Solutions, Wesco Distribution, Hexpol Compounding, Nixon Power Services, Allied Moulded Products), with sales reaching North America, Europe, Asia Pacific, the Middle East, the Caribbean, and Latin America. The company holds an A+ BBB rating and a 4.99/5 average across 141 verified customer reviews.
AX Control, Inc. firmographics
Firmographics- Name
- AX Control, Inc.
- Legal name
- AX Control, Inc.
- Website
- https://axcontrol.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AX Control, Inc. is a North Carolina-based industrial automation parts distributor and repair service provider specializing in new surplus, reconditioned, and obsolete components for legacy GE turbine controls, Reliance Electric, Woodward, and related systems, serving power generation, manufacturing, and government customers worldwide.
- Ownership category
- akta.pro rank
AX Control, Inc. industry classification
Industry- Product category
- Industrial Automation Parts Distribution
- NAICS
- Relay and Industrial Control Manufacturing (335314)
- SIC
- Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Industrial Controllers & Control Systems (PLCs, PACs, CNC Controllers) (IMAHAHAH)
- akta.pro secondary industries
- Motion Control Electronics & Controls (Controllers, Drivers, Feedback Interfaces) (IMAHAGAJ), Electromechanical Components (Relays, Switches, Potentiometers, Encoders) (IMAGAJAB)
Keywords
Where AX Control, Inc. is headquartered
LocationHeadquarters
- HQ city
- Fuquay Varina
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AX Control, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Product Sales: Sale of new surplus, new factory stock, and reconditioned industrial automation components including GE boards, turbine controls, drives, PLCs, and HMIs. Products are sourced from liquidated facilities, manufacturer overstock, and customer trade-ins.
- Repair Services: In-house repair and refurbishment services for industrial automation equipment with a limited repair warranty. Product repairs/evaluations returned within 3-4 weeks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for industrial automation parts and repairs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
AX Control, Inc. product offering
Product offeringCore offering
AX Control, Inc. is an industrial automation parts distributor specializing in new surplus, new factory stock, and in-house reconditioned components for legacy and discontinued automation systems. The company primarily stocks GE Speedtronic turbine control systems (Mark V, VI, VIe), GE EX2000/EX2100 excitation controls, GE Multilin relays, GE drives and PLCs/HMIs, Reliance Electric products, Woodward controllers, and machine vision systems. In addition to parts sales, AX Control provides in-house repair and refurbishment services with a 3-year warranty on select products and repairs.
Product overview
AX Control, Inc. is a distributor and repair service provider specializing in new surplus, new factory stock, and reconditioned industrial automation equipment, primarily focused on discontinued and obsolete products. The company operates as a multi-brand parts reseller offering GE turbine and excitation control systems (Mark V DS200, Mark VI, Mark VIe, EX2000, EX2100), GE Multilin protection relays, GE drives and PLCs/HMIs, Reliance Electric products (Automax PLC, Flexpak, GP drives), Woodward controllers, and vision systems from Cognex and Keyence. Additionally, they provide Pro-face HMIs, Automation Direct controllers, Parker Eurotherm drives, and Fuji Electric products. AX Control offers repair and refurbishment services for these components, with a 3-year warranty on products and repairs, targeting facilities requiring replacement parts for aging industrial machinery.
Differentiator
Problem solved
Functional benefit
Products and services
- GE Mark V and Mark V LM Turbine Control System Boards (DS200 Series)
- GE Mark VI and Mark VIe Turbine Control Systems Flexible controller platform with scalable power and built-in power supplies for turbine control applications, providing services for the GE General Electric Speedtronic Mark VI Turbine Control System. Sold to industrial and power generation customers maintaining GE turbine installations.
- GE EX2100 Excitation Control System Advanced generator excitation platform with multiple controllers, power bridges, protection modules, and transformers that integrates with turbine controls, static starters, distributed control systems, and HMIs. Sold to power generation and utility customers maintaining GE generator excitation systems.
- GE EX2000 Excitation Control System Advanced generator excitation platform containing controllers and transformers for generator excitation applications. Sold to power generation and utility customers maintaining older GE excitation control installations.
- GE DC2000, AC2000, Innovation Series, LS2100, and LS2100e Boards Additional GE control board series including DC2000, AC2000, Innovation Series, LS2100, and LS2100e for legacy GE turbine and excitation control systems. Sold to industrial and power generation customers maintaining older GE installations.
- GE Multilin Relays Protection and monitoring relays for assessing generator health and operating condition. Sold to power generation, utility, and industrial customers maintaining GE Multilin protection relay installations.
- GE Drives (DC300 and AF-600 Series) Industrial drives including DC300 and AF-600 series for motor control applications. Sold to industrial customers maintaining GE drive installations.
- GE PLCs and HMIs (QuickPanel, Versapoint, IC300 OCS) GE Fanuc PLC and HMI products including QuickPanel, Versapoint, and IC300 OCS series for industrial automation control and operator interface applications. Sold to industrial customers maintaining GE PLC installations.
- Reliance Electric Products (Automax PLC, Flexpak, GP Drives) Reliance Electric products including Automax PLC, Flexpak series, and GP series drives for industrial automation applications. Sold to industrial customers maintaining Reliance Electric installations where OEM availability is limited.
- Woodward Controllers (Genset, SPM-D, Load Share) Woodward controllers including Genset Controllers, SPM-D Controllers, and Load Share Controllers for generator set and power management applications. Sold to power generation and industrial customers.
- Cognex Vision Products (In-Sight and Dataman Series) Cognex Vision products from the In-Sight and Dataman series for industrial inspection and identification applications. Sold to manufacturing customers maintaining Cognex vision installations.
- Keyence Vision Systems (LK and CV Series) Keyence Vision brands including LK and CV series for sensor and monitoring applications in industrial environments. Sold to manufacturing customers maintaining Keyence vision installations.
- Pro-face HMI Displays (GP, APL, PS Series) Pro-face HMI displays including GP series, APL series, PS series, and legacy displays for operator interface applications. Sold to industrial customers maintaining Pro-face HMI installations.
- Automation Direct Products (Direct Logic, C-more Panels) Direct Logic control systems and C-more panels from Automation Direct for industrial control and operator interface applications. Sold to industrial customers maintaining Automation Direct installations.
- Parker Eurotherm Drives and Controllers Eurotherm drives and controllers for industrial motor control applications. Sold to industrial customers maintaining Eurotherm drive installations.
- Fuji Electric Products (Frenic 5000G11 and 5000P11 Drives and PLCs) Fuji Electric products including Frenic 5000G11 and Frenic 5000P11 drives and PLCs for industrial motor control and automation applications. Sold to industrial customers maintaining Fuji Electric installations.
Companies that use AX Control, Inc.
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
AX Control, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AX Control, Inc. partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
AX Control, Inc. competitors and assessment
Company assessmentDirect peers
- MRO Electric & Supply: MRO Electric distributes surplus and refurbished Allen-Bradley/Rockwell and other legacy automation parts with repair services — a directly comparable surplus-parts-plus-repair business model to AX Control.
- Radwell International: Radwell International is a direct competitor: a large industrial automation distributor specializing in new surplus, refurbished, and obsolete PLCs, drives, and motor controls — overlapping head-to-head with AX Control's core catalog and customer base.
- PLC Multiplex: PLC Multiplex buys and sells used and surplus PLCs, HMIs, and drives from multiple OEMs including GE and Allen-Bradley, with in-house repair — a direct competitor in the obsolete-PLC niche AX Control serves.
- HMI Storehouse: HMI Storehouse specializes in surplus and obsolete HMI panels (Pro-face, QuickPanel, etc.) — overlapping with AX Control's Pro-face, GE QuickPanel, and legacy HMI inventory.
- Industrial Automation Group: Independent distributor of new, surplus, and refurbished industrial automation components across multiple OEMs — a direct, smaller-scale competitor in the same multi-brand parts niche.
Broad incumbents
- GE Vernova: OEM of the GE Speedtronic Mark V/VI/VIe turbine controls and EX2000/EX2100 excitation systems that dominate AX Control's inventory. As the original manufacturer, GE Vernova sets pricing, support windows, and lifecycle policies that materially shape AX Control's market.
- Rockwell Automation: OEM of Allen-Bradley control products that increasingly compete with GE legacy platforms in industrial retrofits. Rockwell's modernization push is a structural headwind to AX Control's legacy-parts demand.
- Siemens: Global industrial automation OEM whose SIMATIC PLC and drive lines compete with GE and Reliance platforms in modernization programs — influencing the long-term demand curve for AX Control's legacy SKUs.
- ABB: ABB's industrial automation and power generation control portfolio (including excitation systems) competes in the same modernization programs that determine how long legacy GE/Reliance fleets remain in service.
- WESCO International: WESCO is both a customer and a much larger broad-line industrial distributor with the scale, capital, and supplier relationships to expand into legacy/obsolete parts — a potential competitive threat to AX Control's niche.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
AX Control, Inc. social profiles
Digital presenceAX Control, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
AX Control, Inc. leadership team
Management profileNumber of profiles
AX Control, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AX Control, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AX Control, Inc.
What does AX Control, Inc. do?
AX Control, Inc. is an industrial automation parts distributor specializing in new surplus, new factory stock, and in-house reconditioned components for legacy and discontinued automation systems. The company primarily stocks GE Speedtronic turbine control systems (Mark V, VI, VIe), GE EX2000/EX2100 excitation controls, GE Multilin relays, GE drives and PLCs/HMIs, Reliance Electric products, Woodward controllers, and machine vision systems. In addition to parts sales, AX Control provides in-house repair and refurbishment services with a 3-year warranty on select products and repairs.
Is AX Control, Inc. a public or private company?
AX Control, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AX Control, Inc. founded?
AX Control, Inc. was founded in 2013. It employs 11 to 50 people.
Where is AX Control, Inc. based?
AX Control, Inc. is headquartered in Fuquay Varina, United States, in the North America region.
How does AX Control, Inc. make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are repair Services.
Who are AX Control, Inc.'s main competitors?
Direct peers on record are MRO Electric & Supply, Radwell International, PLC Multiplex, HMI Storehouse and Industrial Automation Group. Broad incumbents are GE Vernova, Rockwell Automation, Siemens, ABB and WESCO International.
Does AX Control, Inc. have an API?
No public API is recorded for AX Control, Inc..
What industry is AX Control, Inc. in?
AX Control, Inc.'s product category is Industrial Automation Parts Distribution. Its primary akta.pro industry code is IMAHAHAH, Industrial Controllers & Control Systems (PLCs, PACs, CNC Controllers), with a secondary code of IMAHAGAJ, Motion Control Electronics & Controls (Controllers, Drivers, Feedback Interfaces). Its NAICS code is 335314 and its SIC code is 3620.