Burrelles
Burrelles was a Florham Park, NJ-based media monitoring service provider for PR and communications professionals, operating for over 130 years on technology supplied by partner Agility PR Solutions before exiting the business in 2024.
- Company typePrivate
- Founded1894
- HeadquartersFlorham Park, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Burrelles does
Burrelles was a US-based media monitoring company headquartered in Florham Park, New Jersey, operating in the PR and communications services industry for over 130 years after being established in the late 19th century (firmographic founding year cited as 1888; corporate-history field cites 1894). The company offered a single core product—Burrelles Media Monitoring—which tracked and analyzed media coverage across channels for PR and communications professionals. The underlying platform technology was supplied by its long-standing technology partner, Agility PR Solutions, which Burrelles effectively resold and operated under its own brand rather than developing in-house technology stacks, AI/ML capabilities, or proprietary data assets of its own.
In 2024, Burrelles publicly announced it had "decided to exit the media monitoring business." The company's website was converted into a farewell notice thanking clients and directing its existing customer base, plus any prospective media monitoring buyers, to Agility PR Solutions to avoid service disruption. The announcement identifies Agility as both the technology powering the Burrelles platform and the successor provider, described as offering an "AI-forward" suite of PR solutions. No pricing models, revenue mechanics, ownership structure, management team, customer logos, funding history, patents, awards, or other financial or operational disclosures appear in the available data. Operating status is recorded as closed, with a 2024 copyright notice on the farewell site.
Burrelles firmographics
Firmographics- Name
- Burrelles
- Legal name
- Burrelles
- Website
- https://burrelles.com
- Company type
- Private
- Founded year
- 1894
- Operating status
- Closed
- Headcount range
- 101–250 employees
- Short description
- Burrelles was a Florham Park, NJ-based media monitoring service provider for PR and communications professionals, operating for over 130 years on technology supplied by partner Agility PR Solutions before exiting the business in 2024.
- Ownership category
- akta.pro rank
Burrelles industry classification
Industry- Product category
- Media Monitoring Services
- NAICS
- Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418)
- SIC
- Communications Services, Nec (4899)
- akta.pro primary industry
- Media Relations & Press Office Services (BPAFADAF)
- akta.pro secondary industry
- Social Media & Community Management (PR-led) (BPAFADAM)
Keywords
Where Burrelles is headquartered
LocationHeadquarters
- HQ city
- Florham Park
- HQ country
- United States
- HQ region
- North America
Markets served
Burrelles business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Burrelles product offering
Product offeringCore offering
Burrelles provided media monitoring services that tracked and analyzed media coverage across multiple channels for PR and communications professionals. The company delivered these services for over 130 years before exiting the media monitoring business in 2024 and transitioning its customer base to its technology partner, Agility PR Solutions.
Product overview
Burrelles was a media monitoring service provider offering a single unified product for tracking and analyzing media coverage. After over 130 years in operation, the company has exited the media monitoring business. The technology powering the Burrelles platform was sourced from Agility PR Solutions, to which customers were transitioned. No active products remain as the company has ceased operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Burrelles Media Monitoring Media monitoring service that tracked and analyzed media coverage across multiple channels for PR and communications professionals; operated for over 130 years before Burrelles exited the media monitoring business and transitioned customers to Agility PR Solutions.
Companies that use Burrelles
Customer profileSegments1 record
Ideal customer profiles1 record
Burrelles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Burrelles partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Agility PR SolutionscoreAgility PR Solutions served as the long-standing technology partner powering the Burrelles media monitoring platform. Following Burrelles' decision to exit the media monitoring business, customers were transitioned to Agility PR Solutions to avoid service disruption. The partnership was bidirectional, with Burrelles directing its customer base to continue services with Agility PR Solutions.
Scale indicators1 record
Recent moves3 records
Expansion highlights1 record
Burrelles competitors and assessment
Company assessmentMarket position
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Burrelles social profiles
Digital presenceBurrelles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Burrelles leadership team
Management profileNumber of profiles
Burrelles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Burrelles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Burrelles
What does Burrelles do?
Burrelles provided media monitoring services that tracked and analyzed media coverage across multiple channels for PR and communications professionals. The company delivered these services for over 130 years before exiting the media monitoring business in 2024 and transitioning its customer base to its technology partner, Agility PR Solutions.
Is Burrelles a public or private company?
Burrelles is a private company. It is classified as unknown and is currently closed.
When was Burrelles founded?
Burrelles was founded in 1894. It employs 101 to 250 people.
Where is Burrelles based?
Burrelles is headquartered in Florham Park, United States, in the North America region.
Does Burrelles have an API?
No public API is recorded for Burrelles.
What industry is Burrelles in?
Burrelles's product category is Media Monitoring Services. Its primary akta.pro industry code is BPAFADAF, Media Relations & Press Office Services, with a secondary code of BPAFADAM, Social Media & Community Management (PR-led). Its NAICS code is 54182 and its SIC code is 4899.