What International Wholesale Tile does

International Wholesale Tile (IWT) is a Palm City, Florida-based wholesale distributor of premium surface materials founded in 1994, operating exclusively through B2B channels including allied distributors, retail floor covering stores, design centers, and specialty tile and stone shops across the United States. The company sells over 1,000 SKUs across porcelain and ceramic tile, natural stone, decorative glass and mosaic, pool and spa tile (Aquatica), and a full line of luxury engineered vinyl (Luxwood), hardwood (ForestaLux, NaturaLux, PremierLux), and laminate planks. IWT licenses Unilin Click Technology for its vinyl plank line and operates an onsite Tile Studio for custom bullnose, mosaic, and cut-to-size fabrication on both IWT and customer-supplied materials.

The company earns revenue through wholesale pricing on distributed product, supplemented by custom fabrication service fees and specialized builder program revenue through CornerStone, which serves Southeastern United States builders with a builder-hold program to protect construction closings. Pricing is quote-based and accessed exclusively through the proprietary Décor 24 online platform, which supports stock checks, ordering, credit card and ACH payment, and shipment tracking. The Tesoro brand umbrella is supported by downloadable catalogs, point-of-purchase Display Solutions, an interactive Mood Board Studio for design inspiration, and an active social media presence on Facebook and Instagram. With 51-100 employees, over 800 customer accounts, and no external funding, IWT is a privately-held, self-funded LLC led by President Paul Boucher.

Name

International Wholesale Tile

Legal name

International Wholesale Tile, LLC

Website

https://internationalwholesaletile.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

International Wholesale Tile is a Florida-based wholesale distributor founded in 1994 that sells premium tile, stone, and engineered flooring under the Tesoro brand exclusively through over 800 allied distributors and retail partners across the United States, complemented by custom fabrication services.

Ownership category

akta.pro rank

Headquarters

HQ city

Palm City

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale Tile Distribution: IWT generates revenue by selling tiles and flooring products at wholesale prices to allied distributors, retail floor covering stores, design centers, and specialty tile & stone shops. Products include porcelain, ceramic, natural stone, decorative glass, pool tile, mosaic tiles, and luxury engineered flooring. They do not sell directly to end-users, maintaining their position as a supplier to their distribution partners.
2. Custom Fabrication Services: The Tile Studio provides custom bullnose, mosaic, and cut-to-size fabrication services for both IWT products and customer-provided materials, generating additional service revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

International Wholesale Tile (IWT) is a wholesale importer and distributor of ceramic, porcelain, natural stone, decorative glass, pool/spa tile, and luxury engineered vinyl and hardwood flooring products sold exclusively through trade channels such as flooring retailers, design centers, specialty tile shops, and builder programs. The company operates its own private-label product lines under the Tesoro brand umbrella and offers custom fabrication through its Tile Studio service. IWT supplements its wholesale catalog with an online ordering and design platform for trade buyers.

Product overview

International Wholesale Tile (IWT) operates as a wholesale distributor offering the Tesoro brand of premium surface materials through a network of allied distributors and retail partners. The product portfolio centers on the Tesoro brand umbrella and includes Porcelain & Ceramic tile, Natural Stone, Aquatica Pool & Spa tile, Tesoro Decorative Glass Collection, Luxury Engineered Vinyl Planks (Luxwood, Luxwood XL, OakSong), Luxury Engineered Hardwood Planks (ForestaLux, NaturaLux, PremierLux), and Luxury Engineered Laminate. Products are complemented by custom fabrication services through the Tile Studio, builder programs via CornerStone, and proprietary online ordering platform Décor 24. The company sells exclusively through distributors and never directly to end-users, positioning as 'your quality supplier, not your competition.'

Differentiator

Problem solved

Functional benefit

Brands

• Tesoro: Premium brand for porcelain, ceramic tile, natural stone, and decorative glass products including pool tile.
• Aquatica
• ForestaLux
• NaturaLux
• PremierLux
• Luxwood
• Luxwood XL
• OakSong
• CornerStone

Products and services

• Porcelain Tile Collection Wholesale porcelain tile line sourced from international manufacturers and distributed to flooring retailers, design centers, and specialty tile shops across the United States.
• Ceramic Tile Collection Wholesale ceramic tile SKUs sold exclusively through trade accounts for use in residential and commercial flooring and wall applications.
• Natural Stone Collection Natural stone products including marble, travertine, and related surfacing materials distributed to flooring retailers and design centers.
• Decorative Glass Tile & Mosaics Collection Decorative glass tiles and mosaics sold through wholesale trade channels for accent walls, backsplashes, and feature installations.
• Pool & Spa Tile Collection Specialty pool and spa tile products distributed to trade accounts serving pool builders and outdoor living installers.
• Luxwood Engineered Hardwood Collection Engineered hardwood flooring line using licensed Unilin Click locking technology for trade-channel resale.
• ForestaLux Engineered Hardwood Collection Proprietary engineered hardwood flooring collection sold through IWT's wholesale distribution network.
• NaturaLux Collection NaturaLux-branded luxury tile/stone offering distributed exclusively via IWT's trade channel.
• PremierLux Collection PremierLux-branded luxury flooring products offered to trade buyers through IWT's wholesale network.
• OakSong Collection OakSong-branded hardwood product line sold through IWT's trade distribution channels.
• Aquatica Pool Tile Collection Aquatica-branded specialty tile offering focused on pool, spa, and water-feature surfacing, sold to trade accounts.
• Luxwood Luxury Vinyl Plank Collection Luxury engineered vinyl plank flooring featuring licensed Unilin Click locking technology for trade-channel distribution.
• Tile Studio Custom Fabrication Service In-house custom fabrication service providing cut-to-size, mosaic assembly, and bespoke tile work for trade buyers with project-specific requirements.
• Décor 24 Online Ordering Platform Online ordering platform for authorized trade buyers to place 24/7 product orders across the IWT catalog.
• Mood Board Studio Design Visualization Tool Web-based mood board and visualization tool enabling trade customers to design rooms and select coordinated tile and flooring products from the IWT catalog.
• CornerStone Builder Program Dedicated wholesale program for residential homebuilders and contractors to source tile and flooring across new construction projects at trade pricing.

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Emser Tile: One of the largest independent tile and natural stone distributors in the U.S., supplying retail flooring stores, dealers, and contractors with porcelain, ceramic, stone, and mosaic products across a comparable B2B distribution model.
• MSI (M S International): National wholesale distributor of flooring, countertop, wall tile, and hardscape products serving dealers, home centers, and contractors. Directly comparable wholesale channel and product breadth to IWT, including tile, stone, and vinyl plank categories.
• Bedrosians Tile & Stone: Family-owned wholesale distributor of tile, natural stone, and building products with showrooms and a multi-channel dealer/contractor network. Closely comparable in product portfolio (porcelain, ceramic, stone, decorative) and B2B distribution model.
• Arizona Tile: Privately-held wholesale distributor of natural stone, porcelain, ceramic, and quartz products selling to dealers, fabricators, and commercial customers. Comparable curated-product positioning and channel-partner GTM.
• Stone Source: Wholesale distributor of natural stone, ceramic, porcelain, and glass tile serving architects, designers, and contractors. Comparable premium-product positioning and B2B distribution through showrooms/studios.
• Anthology Surfaces: Wholesale importer and distributor of premium tile, stone, and mosaic products serving dealers and designers. Comparable curated, design-forward product positioning and exclusive-distribution channel model.

Broad incumbents

• Dal-Tile (Mohawk Industries): The largest U.S. manufacturer and distributor of tile and natural stone, owned by Mohawk Industries. Competes with IWT across the same product categories but operates at vastly greater scale with owned manufacturing and a national service center network.
• Marazzi (Mohawk Industries): Tile brand owned by Mohawk Industries distributing porcelain, ceramic, and mosaic tile through flooring retailers and dealers in the U.S. Operates as part of a much larger portfolio, but competes in the same channels and price tiers as IWT.
• Surface Link / American Olean: Established tile brand and distribution network, part of the larger Flooring Inc./Mohawk-connected ecosystem, distributing porcelain and ceramic tile through dealers and flooring retailers nationally. Comparable in product and channel but operates at broader scale.

Regional players

• Florida Tile: Tile manufacturer and distributor with deep roots in the Southeastern U.S. Offers porcelain and ceramic tile through dealer and distributor channels—comparable product set and partial geographic overlap with IWT's Florida base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/InternationalWholesaleTile
• Instagraminstagram.com/iwt_tesoro
• LinkedInlinkedin.com/company/international-wholesale-tile-1

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Wholesale Tile