VKG Van Kampen Groep
VKG Van Kampen Groep is a Dutch insurance service provider and underwriting authority for more than 2,700 financial advisors, offering policy administration, CRM, and packaged insurance products as a 100% subsidiary of ASR Nederland N.V.
- Company typePrivate
- Founded1949
- HeadquartersHoorn, Netherlands
- Headcount101–250
- GTM typeB2B
- OfferingServices
What VKG Van Kampen Groep does
VKG Van Kampen Groep is a Dutch financial services and insurance administration platform headquartered in Hoorn, Netherlands, operating as a service provider and volmacht (underwriting authority) holder for more than 2,700 independent financial advisory offices. A 100% subsidiary of ASR Nederland N.V., the company has served more than half of all Dutch insurance advisors for over 75 years, functioning as a market facilitator that connects insurers, advisors, and insured parties under one digital and administrative umbrella.
The technology backbone is the ePlus extranet and ePlus CRM platform, which handles policy administration, document management, workflow automation, customer relationship management, and billing for advisors. ePlus CRM integrates with advisor administration packages (DIAS, Assu, Faster Forward Elements) via the Aplaza and Solera data exchanges, with mortgage (HDN, ADN, Figlo), accounting (Snelstart, Exact), and absence (Verzekeringsinzicht) systems, plus external sources such as RDW, KVK, and UWV open data. Product lines include the Privé Totaal Pakket (personal package), BedrijvenOpvangPolis (business package, with multi-insurer comparison in under two minutes), VKG Inkomen (collective income insurance via Felison Assuradeuren), VKG Hypotheken (mortgages across 36 labels), VKG Portefeuille Match (portfolio transfer marketplace), and Full BackOffice administrative outsourcing via Anac.
Revenue is generated through four streams: volmacht commissions on insurance administered underwriter-style on behalf of insurers; recurring service charges of €1.75 per monthly/quarterly/semi-annual payment term or €3.25 annually, plus one-time premiums; monthly ePlus CRM subscriptions of €84 (manual) or €125 (automated); and transaction-based fees from VKG Portefeuille Match brokerage and valuation services. The customer base segments into primary financial advisors (channel partner), Dutch households (persona), and SME business clients (business unit). Three acquisitions since 2019 (Melching Groep, Lodewijk-groep, Van Helvoort) and ongoing product launches through 2026 underscore a measured M&A and platform-extension strategy.
VKG Van Kampen Groep firmographics
Firmographics- Name
- VKG Van Kampen Groep
- Legal name
- Van Kampen Groep Holding B.V.
- Website
- https://vkg.nl
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- VKG Van Kampen Groep is a Dutch insurance service provider and underwriting authority for more than 2,700 financial advisors, offering policy administration, CRM, and packaged insurance products as a 100% subsidiary of ASR Nederland N.V.
- Ownership category
- akta.pro rank
Where VKG Van Kampen Groep is headquartered
LocationHeadquarters
- HQ city
- Hoorn
- HQ country
- Netherlands
- HQ region
- Europe
Offices5 records
Markets served
VKG Van Kampen Groep business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Volmacht (Underwriting Authority) Commissions: VKG acts as a volmacht (underwriting authority) holder for multiple insurance companies, earning commissions on insurance policies administered on behalf of insurers. The company accepts, administers, and handles claims for insurance products under the insurer's conditions.
- Service Charge (Servicebijdrage): Monthly charge for administration services, ICT maintenance and development, digital policy map, bundled collections from multiple insurers, and payment processing. Charged per payment term to insured clients.
- Portfolio Matching Services: VKG Portefeuille Match facilitates buying and selling of insurance portfolios, offering valuation, brokerage, and transaction support services to advisory offices.
- ePlus CRM Software: Monthly subscription for CRM software package for financial advisors, with optional automation features. Revenue from software licensing to advisory offices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly/Quarterly/Semi-annual payment: €1.75 per payment term |
| Subscription | Annual | Annual payment: €3.25 per year |
| Unit Pricing | Pay-as-you-go | One-time premium: €3.25 |
| Subscription | Monthly | ePlus CRM with automation: €125/month including VAT |
| Subscription | Monthly | ePlus CRM basic (manual): €84/month including VAT |
| Transaction based/ take rate | Monthly | Package discount up to 12.5% |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
VKG Van Kampen Groep product offering
Product offeringCore offering
VKG Van Kampen Groep is a Dutch insurance service provider and volmacht (underwriting authority) company that administers insurance portfolios on behalf of more than half of all insurance advisors in the Netherlands. The company provides financial advisors with access to the entire Dutch insurance market through its ePlus platform and ePlus CRM software, handling policy administration, claims processing, and compliance for insurers under volmacht authority.
Product overview
VKG Van Kampen Groep operates as a service provider (serviceprovider) and volmacht (authority) company for the Dutch insurance intermediary market. The company offers a platform-plus-modules architecture centered on ePlus (extranet) and ePlus CRM for digital service delivery. Key product families include Privé Totaal Pakket for personal insurance packages, BedrijvenOpvangPolis for commercial packages, VKG Inkomen for income insurance, VKG Hypotheken for mortgages, and VKG Portefeuille Match for portfolio transactions. Supporting modules include Mijn Polismap (customer portal), VKG Mailings, and Directe beloning. VKG supports over 2,700 advice offices across the Netherlands, providing access to the entire financial market through efficient and targeted digital tools. The company is a 100% subsidiary of ASR Nederland N.V. and has been serving more than half of all insurance advisors in the Netherlands for over 75 years.
Differentiator
Problem solved
Functional benefit
Products and services
- ePlus Extranet
Quantifiable outcome
- Package discount up to 12.5% for bundled insurance coverage
- +3 more outcomes
Companies that use VKG Van Kampen Groep
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
VKG Van Kampen Groep technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability2 records
Feature6 records
VKG Van Kampen Groep partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor and core.
- HiscoxminorVKG entered a volmacht (underwriting authority) partnership with Hiscox. Three business insurance products from Hiscox (directors liability, professional liability, and CyberClear cyber insurance) can now be digitally purchased through the BedrijvenOpvangPolis within minutes.
- MUNT HypothekenminorVKG added MUNT Hypotheken to its mortgage assortment, offering penalty-free repayment with own funds and the lowest interest rate at closing.
- Van Helvoort Registermakelaars in Assurantien B.V.coreVKG acquired Van Helvoort in July 2022, a volmacht and brokerage company with 15 employees specializing in business insurance including construction and transport insurance, continuing operations under its own name.
- rhionminorVKG signed a volmacht agreement with rhion, a German insurer active in the Dutch market since January 2020. Four personal insurance products are offered: liability, contents, home, and auto insurance.
- AplazacoreAplaza is a platform for data exchange between insurers, service providers, and financial advisor software. VKG connected to Aplaza in November 2021, enabling automatic synchronization of policy data between VKG systems and advisor administration packages.
- ABC PensioenminorABC Pensioen (part of Vrieling Adviesgroep) partnered with VKG to enable advisors without pension licenses to serve clients with pension questions. ABC Pensioen has 17 specialists with offices in Zwolle, Hardenberg, and Dedemsvaart.
- Lodewijk-groepcoreVKG acquired Lodewijk-groep (Lodewijk Assurantiën and volmachtkantoor Lodewijk Assuradeuren) in April 2021, strengthening VKG's position in the insurance market with locations in Wezep, Kampen, and Heerenveen.
- Felison Assuradeuren B.V.coreVKG and Felison Assuradeuren B.V. (service provider for income insurance from Velserbroek) work intensively together on collective income insurance under the 'VKG Inkomen' label. Felison is part of ASR Nederland N.V.
- Solera/TIMEcoreSolera/TIME is integrated with ePlus CRM for automated data synchronization and policy management, simplifying processes such as premium collection (prolongatie).
- Verzekeringsinzicht.nlcoreOnline platform for absence registration, connected to VKG Inkomen services for managing employee sickness and recovery notifications.
- AnacminorFull BackOffice partnership with Anac, enabling advisors to outsource administrative work to Anac specialists, supporting scalability and customer service.
- DASminorDAS is the legal insurance executor with whom VKG shares customer data for handling legal expense insurance claims.
- Stichting CIScoreCentral Information System foundation supporting insurers with acceptance and claim processes. VKG consults and records data in the CIS database for responsible acceptance policy and fraud prevention.
- MCH ConsultancyminorConsultancy partner for developing VKG Portefeuille Match program, with expertise in strategy and change management for intermediaries.
- Adviesbureau Fred de JongminorAdvisory bureau partnered with VKG for research on intermediary future plans and development of portfolio matching services.
- BHB DullemondminorIndependent portfolio broker providing valuation services including quickscans, appraisal reports, financial analysis, and transaction support for VKG Portefeuille Match.
Scale indicators5 records
Recent moves10 records
Expansion highlights7 records
VKG Van Kampen Groep competitors and assessment
Company assessmentBroad incumbents
- Achmea: Achmea is the largest Dutch insurance group (including Centraal Beheer, Interpolis, Zilveren Kruis, FBTO) and operates a major direct-to-consumer and intermediary business. As a broad incumbent, Achmea is both a counterparty (provides volmacht products to VKG) and a competitor (sells direct, bypassing advisors).
- Allianz Nederland: Allianz Nederland is a major Dutch P&C and life insurer distributing through both direct and intermediary channels. Comparable to VKG in providing underwriting authority and products that Dutch advisors sell, and competes for the same end customers through its direct channels.
- Nationale-Nederlanden (NN): NN is one of the largest Dutch insurers, offering life, pension, and P&C products both direct and through the intermediary channel. As a broad incumbent, NN competes with VKG-enabled advisors for end-customer wallet share and indirectly sets commission and product terms across the channel.
Direct peers
- Aevitae: Aevitae is a Dutch insurance serviceprovider and volmacht holder offering back-office, claims handling, and product access to financial advisors. Directly comparable to VKG's volmacht and serviceprovider model in the Dutch intermediary channel.
- Voogd & Voogd Verzekeringen: Voogd & Voogd is one of the largest Dutch insurance intermediaries and serviceproviders, offering volmacht products, advisory support, and digital tools to a network of independent advisors. Highly comparable business model and customer base to VKG.
- Heerenveen Verzekeringen: Heerenveen Verzekeringen is a regional Dutch insurance serviceprovider offering volmacht and brokerage services to advisors in the north of the Netherlands. Comparable serviceprovider model and overlapping target market with VKG's Heerenveen office.
- Tieleman Verzekeringen: Tieleman is a Dutch regional insurance serviceprovider and intermediary offering multi-insurer products and back-office services to advisors in the southwestern Netherlands. Comparable business model with regional concentration similar to VKG's acquired Lodewijk and Van Helvoort entities.
- Turien & Co. Assuradeuren: Turien & Co. is a Dutch volmacht (assuradeuren) company providing underwriting authority, administration, and advisory support to insurance brokers. Comparable scale and serviceprovider positioning to VKG within the Dutch intermediary ecosystem.
- De Regt Verzekeringen: De Regt is a Dutch insurance intermediary and volmacht organization serving financial advisors with multi-line product access and administrative services. Comparable serviceprovider positioning to VKG in the Dutch market.
- Klap Verzekeringsmakelaar: Klap is a Dutch insurance brokerage and serviceprovider serving financial advisors with multi-carrier product access and administrative support. Direct competitor to VKG in the Dutch intermediary channel with overlapping volmacht and digital-tool offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
VKG Van Kampen Groep social profiles
Digital presenceVKG Van Kampen Groep compliance and trust
Trust signalCompliance3 records
VKG Van Kampen Groep financial estimates
Financial estimateRevenue estimate
Valuation estimate
VKG Van Kampen Groep leadership team
Management profileNumber of profiles
Profiles6 records
VKG Van Kampen Groep subsidiaries and ownership
Company hierarchySubsidiaries7 records
VKG Van Kampen Groep funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VKG Van Kampen Groep M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VKG Van Kampen Groep
What does VKG Van Kampen Groep do?
VKG Van Kampen Groep is a Dutch insurance service provider and volmacht (underwriting authority) company that administers insurance portfolios on behalf of more than half of all insurance advisors in the Netherlands. The company provides financial advisors with access to the entire Dutch insurance market through its ePlus platform and ePlus CRM software, handling policy administration, claims processing, and compliance for insurers under volmacht authority.
Is VKG Van Kampen Groep a public or private company?
VKG Van Kampen Groep is a private company. It is classified as corporate owned and is currently operating.
When was VKG Van Kampen Groep founded?
VKG Van Kampen Groep was founded in 1949. It employs 101 to 250 people.
Where is VKG Van Kampen Groep based?
VKG Van Kampen Groep is headquartered in Hoorn, Netherlands, in the Europe region.
How does VKG Van Kampen Groep make money?
Four revenue lines are on record. Volmacht (Underwriting Authority) Commissions are the primary driver. The others are service Charge (Servicebijdrage), portfolio Matching Services and ePlus CRM Software.
Who are VKG Van Kampen Groep's main competitors?
Broad incumbents on record are Achmea, Allianz Nederland and Nationale-Nederlanden (NN). Direct peers are Aevitae, Voogd & Voogd Verzekeringen, Heerenveen Verzekeringen, Tieleman Verzekeringen, Turien & Co. Assuradeuren, De Regt Verzekeringen and Klap Verzekeringsmakelaar.
Does VKG Van Kampen Groep have an API?
No public API is recorded for VKG Van Kampen Groep.