Village Super Market

What Village Super Market does

Village Super Market, Inc. (NASDAQ: VLGEA) is a Northeast U.S. supermarket operator headquartered in Springfield Township, New Jersey. Founded in 1937 by Greek immigrants Nick and Perry Sumas, the company remains family-controlled and operates 37 stores across New Jersey, New York, Pennsylvania, and Maryland under three banners: 30 ShopRite stores, 4 Fairway Market stores, and 3 Gourmet Garage stores. The ShopRite stores operate under license as members of the Wakefern Food Corp cooperative, providing access to the cooperative's procurement, logistics, and private-label programs; Fairway Market and Gourmet Garage were acquired in 2016 out of the A&P bankruptcy and are run as premium-format urban banners.

The company generates revenue primarily through in-store grocery, fresh, and private-label sales across these banners, supplemented by pharmacy, e-commerce ordering, and ancillary in-store services. Its FY2025 revenue was approximately $2.32 billion, with H1 FY2026 revenue up 5.7% year-over-year, a Q3 FY2026 net-income run-rate of $9 million ($38.8M YTD), a net margin of 2.37%, and ROE of 11.52%. Village Super Market maintains a net cash position of roughly $81.7 million and has paid dividends for 24 consecutive years at a current yield near 2.42%.

Strategically, the company's core assets are its cooperative-driven distribution, multi-banner brand portfolio spanning value to premium formats, and long-tenured family stewardship. The principal strategic overhang is an ongoing Wakefern legal action seeking to expel Village Super Market from the cooperative, which directly threatens its core sourcing advantage if decided adversely. The company is also pursuing a Dean & DeLuca trademark dispute tied to its premium-banner brand positioning. There is no disclosed M&A, geographic expansion, or technology-driven growth initiative in the current fiscal year, and top-line growth is being delivered through comparable-store performance rather than store-count expansion.

Name

Village Super Market

Legal name

Village Super Market Inc.

Website

https://myvillagesupermarket.com

Company type

Public

Founded year

1937

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Village Super Market (NASDAQ: VLGEA) operates 37 grocery stores across NJ, NY, PA, and MD under the ShopRite, Fairway Market, and Gourmet Garage banners. Founded in 1937 and family-controlled, it generates roughly $2.3B in annual revenue through in-store and online grocery retail.

Ownership category

akta.pro rank

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Grocery Retail Sales: Village Super Market generates revenue primarily through in-store retail sales of groceries, fresh produce, deli items, and general merchandise across its 37 supermarket locations. The company also generates revenue through digital/integrated channels including online ordering, curbside pickup, and delivery services. Additional revenue streams include pharmacy services, gift card sales, and potentially advertising/promotional allowances from suppliers.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Village Super Market operates 37 supermarket and specialty food retail locations under the ShopRite (30 stores), Fairway Market (4 stores), and Gourmet Garage (3 stores) banners across New Jersey, New York, Pennsylvania, and Maryland. The company sells groceries, fresh produce, deli/bakery, prepared foods, pharmacy items, and general merchandise to consumers through physical stores, supplemented by e-commerce ordering, curbside pickup, and DoorDash delivery. Revenue is driven primarily by in-store retail sales across the multi-banner portfolio.

Product overview

Village Super Market operates a multi-banner retail supermarket portfolio consisting of 30 ShopRite stores across New Jersey, New York, Pennsylvania, and Maryland, 4 Fairway Market stores in New York City, and 3 Gourmet Garage specialty markets in New York City. The company supports its retail operations with community service programs including food rescue (Village Food Rescue Program), holiday meal donations (Jimmy Sumas Holiday Meal Bags), educational scholarships (Nick & Perry Sumas Scholarship), and community microgrants (YOU CHOOSE. We Give.). Additional services include culinary education through Bin37 Culinary Studio, expanded kosher market sections at select locations, and an online boxed essentials ordering program with curbside pickup and DoorDash delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• ShopRite Supermarkets Traditional supermarket chain offering groceries, fresh produce, deli/bakery, prepared foods, and pharmacy services through 30 stores across New Jersey, New York, Pennsylvania, and Maryland, serving value-oriented grocery shoppers.
• Fairway Market Upscale grocery retailer operating 4 stores in New York City (74th St., 86th St., Chelsea, and Kips Bay), offering specialty and conventional grocery items to urban premium shoppers.
• Gourmet Garage Specialty food market operating 3 locations in New York City (Lincoln Center, Tribeca, and West Village), focusing on high-quality and gourmet food products for urban gourmet shoppers.
• Village Boxed Essentials Program Curbside pickup and delivery service for pre-selected Fresh Essentials Boxes, Cleaning Essentials Boxes, and Family Meals Boxes ordered through ShopRite.com and the Deli & More app, fulfilled via DoorDash delivery.
• Kosher Market Expanded kosher food section at select ShopRite locations featuring deli, frozen, seafood, and dairy categories, with assortment expansion including deli, frozen, seafood, and dairy categories.

Quantifiable outcome

• 1.1M+ pounds of food rescued and donated annually
• +3 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• America's Grow a Row FarmscoreStrategic or Co-development PartnerNonprofit partnership launched in 2023 for Pennies for Produce program. Village Super Market raises funds to provide fresh produce to local food pantries. Since launch, over $100,000 has been raised, equaling 500,000+ servings of fruits and vegetables. Village associates also volunteer in the fields to help with harvest.
• Gargiulo ProduceminorStrategic or Co-development PartnerProduce supplier partnership for Fresh Essentials Box program launched in April 2020 during pandemic. Gargiulo Produce assembles pre-selected produce boxes at fixed prices for customer pickup or delivery.
• DoorDashminorChannel Partner/ Reseller/ DistributorDelivery partnership for grocery delivery services. Customers can order Fresh Essentials Boxes and other products for home delivery through DoorDash platform.
• 31Heroes ProjectminorStrategic or Co-development PartnerCharitable partnership supporting service members, veterans and their families. ShopRite of Somers Point sponsors Memorial Beach Challenge event benefiting 31Heroes Project.
• NJ Sharing NetworkminorStrategic or Co-development PartnerNonprofit organ and tissue recovery organization. Village ShopRite stores sponsor the annual Sharing Network 5K race. Store dietitians participate providing health consultations.
• Captain Planet FoundationminorStrategic or Co-development PartnerEducational partnership for Project Learning Garden program. ShopRite of Union partnered to donate a learning garden to Battle Hill Elementary School in Union, supporting nutrition, science, and environmental education.
• Feeding AmericaminorStrategic or Co-development PartnerNational food bank network partnership. Through Feeding America and Second Harvest Food Bank of Lehigh Valley, ShopRite participates in Great American Milk Drive to deliver fresh milk to children in need.
• Locks of LoveminorStrategic or Co-development PartnerCharitable partnership through Help Pantene Help Kids tour. ShopRite of Chester hosted event where customers and associates donated hair to children suffering from medical hair loss. Pantene donated $50 per cut up to $11,000.
• ALS Association Greater Philadelphia ChapterminorStrategic or Co-development PartnerShopRite of Marmora presented $100,000 check to ALS Association Greater Philadelphia Chapter, benefiting ALS care services and research. Funds raised through store fundraising efforts and Ocean City Boardwalk Walk to Defeat ALS event.

Scale indicators12 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Wegmans Food Markets: Family-owned regional grocery chain with strong Northeast US presence, particularly in NY/NJ, focused on fresh, premium, and specialty offerings. Highly comparable to VSM's Fairway Market and Gourmet Garage banners serving similar premium grocery customers in overlapping geographies.
• Stop & Shop: Major Ahold Delhaize-owned supermarket chain operating across the Northeast US, including New Jersey, New York, and surrounding states. Directly competes with VSM's ShopRite banner for everyday grocery basket share in overlapping trade areas.
• Giant Food: Ahold Delhaize supermarket banner operating in Maryland, Virginia, and Washington D.C. Directly competes with VSM's ShopRite stores in Maryland and across the Mid-Atlantic for full-line grocery shopping.
• Kings Food Markets: Premium specialty supermarket chain operating in New York and New Jersey under Loblaw Companies. Closely comparable to VSM's Fairway Market and Gourmet Garage positions serving upscale urban grocery shoppers in NYC metro.
• Acme Markets: Albertsons-owned regional supermarket chain operating primarily in New Jersey, Pennsylvania, Delaware, and Maryland. Direct ShopRite competitor across many of the same Northeastern trade areas with similar value-oriented positioning.

Broad incumbents

• Ahold Delhaize USA: Parent of Stop & Shop, Giant Food, Food Lion, and other major US supermarket banners. Operates at much greater scale than VSM with overlapping product mix (full-line grocery, fresh, pharmacy) but as part of a broader national portfolio rather than as a regional specialist.
• Albertsons Companies: National supermarket operator encompassing banners such as Acme, Safeway, and Shoppers Food Warehouse. Significant scale competitor to VSM's ShopRite stores with similar general-merchandise-plus-grocery model, but operates across a much wider geography.
• The Kroger Co. Largest pure-play US supermarket operator with diverse banner portfolio including regional chains and specialty formats. Industry-wide comparable on format and product mix, though Kroger's scale, digital infrastructure, and private-label depth far exceed VSM's.
• Whole Foods Market: Amazon-owned premium natural and organic grocery chain with multiple Manhattan-area stores competing directly with Fairway Market and Gourmet Garage for affluent urban specialty shoppers in the same NYC trade areas.

Others

• C&S Wholesale Grocers: Largest US grocery wholesale distributor and supplier, providing procurement, logistics, and private-label support to retail grocers including chains in the Northeast. Adjacent/ecosystem participant to VSM rather than a direct competitor, as it supplies rather than competes with VSM's stores.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/villagesupermarket

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Village Super Market