Ford Idaho Center

What Ford Idaho Center does

Ford Idaho Center is a multi-venue entertainment and event complex located at 16200 North Idaho Center Boulevard in Nampa, Idaho, operating three distinct facilities on a single campus: an indoor Arena, an outdoor Amphitheater with approximately 6,000 capacity, and a Horse Park & Sports Center that hosts equestrian and rodeo events. The complex runs concerts, graduations, rodeos, barrel races, trade shows, sporting events, and private functions, supported by 4,000 on-site parking spaces managed in partnership with ParkMobile. Revenue is generated across five streams: ticket sales and service fees through the proprietary IC Tickets platform (which also services the Nampa Civic Center and Snake River Stampede), food and beverage (general concessions plus the Rodeo Club and Chicos BBQ catering), premium box and patron seating, parking, and venue rental for private events.

The venue is operated by Oak View Group (OVG360) under a hospitality management arrangement and books content through major promoters including Live Nation, AEG, Emporium Presents, and Burns Events LLC, with SeatGeek providing a secondary marketplace channel for ticket resale. Distribution is primarily regional, focused on the Boise/Treasure Valley market, with patron seat programs, the Insider email newsletter, and direct-to-consumer digital sales serving as the main marketing channels. The company is privately held and recently changed hands when the College of Western Idaho acquired the facility from the City of Nampa in 2026, following more than $21 million in historical city subsidies, with the venue continuing to operate under OVG360 management.

Name

Ford Idaho Center

Legal name

Ford Idaho Center

Website

https://fordidahocenter.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Ford Idaho Center is a multi-venue entertainment complex in Nampa, Idaho, operating an arena, ~6,000-seat amphitheater, and equestrian facility, hosting concerts, rodeos, graduations, and sporting events for the Treasure Valley region under OVG360 management.

Ownership category

akta.pro rank

Headquarters

HQ city

Nampa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Ticket Sales and Service Fees: Revenue from ticket sales for events at the Arena, Amphitheater, and Horse Park & Sports Center through IC Tickets platform, including service fees
2. Food & Beverage: Concessions operations including general concessions, Rodeo Club, and Chicos BBQ catering services
3. Premium Seating: Revenue from premium box seats and patron seating programs
4. Parking: Revenue from 4,000 on-site parking spaces with cash and credit/debit accepted
5. Venue Rental and Private Events: Hosting of private events and promoter venue rentals

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Ford Idaho Center is a privately operated multi-venue entertainment complex in Nampa, Idaho, comprising an indoor Arena, an outdoor Amphitheater with approximately 6,000 capacity, and a Horse Park & Sports Center, supported by approximately 4,000 on-site parking spaces. The venues host concerts, family shows, sporting events, equestrian events, rodeos, trade shows, conventions, graduations, and banquets, with revenue earned through tickets, food & beverage, premium seating, parking, and private venue rental via the proprietary IC Tickets platform.

Product overview

Ford Idaho Center is a multi-venue entertainment complex located in Nampa, Idaho, operated by Oak View Group (OVG). The facility consists of three main venues: the Arena (indoor concert and event space), the Amphitheater (outdoor summer concert venue with lawn and reserved seating), and the Horse Park & Sports Center (equestrian and rodeo facilities). The venue is supported by IC Tickets, the proprietary ticketing platform, which integrates with SeatGeek for secondary market ticket transactions. Ford Idaho Center hosts a variety of events including concerts, graduations, rodeos, barrel races, and sporting events, with on-site parking for 4,000 vehicles managed through a partnership with ParkMobile.

Differentiator

Problem solved

Functional benefit

Brands

• IC Tickets: The ticketing affiliate servicing Ford Idaho Center events including arena, amphitheater, and horse park, as well as Nampa Civic Center and Snake River Stampede.

Products and services

• Ford Idaho Center Arena (indoor venue) The flagship indoor venue of the Ford Idaho Center complex, used for concerts, family shows, sporting events, trade shows, conventions, graduations, and banquets, and rented for private events. Open to individual ticket buyers, group buyers, and promoters.
• Ford Idaho Center Amphitheater (outdoor venue) The outdoor amphitheater at Ford Idaho Center with approximately 6,000 capacity, used primarily for concerts and outdoor touring events, and accessed by individual ticket buyers and touring promoters.
• Horse Park & Sports Center (equestrian and sports venue) The dedicated equestrian and sports venue at Ford Idaho Center, hosting equestrian events, rodeos, horse shows, and sports competitions, with on-site stall and RV reservations for competitors and their animals.
• IC Tickets (online and mobile ticketing platform with box office) The proprietary Ford Idaho Center ticketing platform, available online and via a mobile app branded with the Ford Idaho Center logo, paired with an on-site box office, that lets individual consumers and group buyers purchase tickets directly for events across the Arena, Amphitheater, and Horse Park.
• Food & Beverage (Concessions, Rodeo Club, Chicos BBQ, Craft Beer) On-site food and beverage service at Ford Idaho Center venues, including general concessions, the Rodeo Club and Chicos BBQ branded hospitality concepts, and a craft beer program, sold to event attendees and group/private-event clients.
• Premium Seating (Box Seats and Patron Seat Program) Premium hospitality seating product for Ford Idaho Center events, comprising private Box Seats and an ongoing Patron Seat Program, marketed to corporate hospitality buyers, groups, and individual fans seeking reserved premium seats.
• Private Events and Venue Rental Bookable rental of Ford Idaho Center venues, primarily the Arena, for trade shows, conventions, banquets, graduations, and other private or corporate events, sold to event organizers, schools, associations, and corporations.
• Group Tickets Group-rate ticketing offering that lets organizations, companies, schools, and large parties buy blocks of seats at Ford Idaho Center events at group pricing, coordinated through IC Tickets and the box office.
• Parking at Ford Idaho Center (ParkMobile-enabled) On-site paid parking service at the Ford Idaho Center complex with approximately 4,000 parking spaces, integrated with ParkMobile to enable cashless entry and payment for event attendees.
• Stall & RV Reservations (Horse Park) Reservation service at the Ford Idaho Center Horse Park that lets equestrian competitors and traveling attendees reserve horse stalls and RV spaces during rodeos, horse shows, and equestrian competitions.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• College of Western Idaho (CWI)coreStrategic or Co-development PartnerCWI acquired the Ford Idaho Center facility. The acquisition was controversial with state legislators due to CWI's plans to hire an athletic director and concerns about the facility receiving over $21 million in city subsidies. CWI is set to receive $382,800 under a state budget bill.
• Oak View Group (OVG) / OVG360coreStrategic or Co-development PartnerOVG is the venue management company operating Ford Idaho Center through its OVG360 division. OVG specializes in arena and entertainment venue development and hospitality services.
• IC TicketscoreChannel Partner/ Reseller/ DistributorIC Tickets is an affiliate of Ford Idaho Center servicing all events at the arena, amphitheater, and horse park, as well as Nampa Civic Center and Snake River Stampede. Located at 16114 Idaho Center Blvd., Nampa, ID.
• Live NationcoreGTM or Marketing PartnerMajor concert promoter bringing touring acts to Ford Idaho Center Amphitheater. Examples include AJR, God & Country Festival 2026, and The Black Crowes & Whiskey Myers Southern Hospitality Tour.
• AEGcoreGTM or Marketing PartnerMajor entertainment and sports promoter. Responsible for Koe Wetzel concert at Ford Idaho Center Amphitheater.
• Emporium PresentsminorGTM or Marketing PartnerConcert promoter bringing The Avett Brothers to Ford Idaho Center.
• Burns Events LLCminorGTM or Marketing PartnerEvent promoter responsible for Xtreme Barrel Race at Ford Idaho Center.
• PepsiminorGTM or Marketing PartnerBeverage sponsor of Ford Idaho Center.
• Coors LightminorGTM or Marketing PartnerBeverage sponsor of Ford Idaho Center.
• Tires Le SchwabminorGTM or Marketing PartnerSponsor of Ford Idaho Center.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• ExtraMile Arena: Indoor arena located ~20 miles from Ford Idaho Center in Boise. Closest geographic and format peer — competing for the same Treasure Valley concert, family-show, and sporting-event audiences at comparable capacity.
• Mountain America Center: Multi-purpose arena and convention center in Idaho Falls, Idaho. Comparable multi-venue regional complex serving a similar-sized Idaho market with concert, sports, and event programming.
• Spokane Arena: Mid-size (~12,000 capacity) regional arena in Spokane, WA. Comparable tier of touring-act venue competing for similar Pacific Northwest tour routing decisions.
• National Western Stock Show Complex: Multi-venue Denver complex combining a livestock/equestrian center with arena and exhibition halls. Closest peer in terms of arena + equestrian format combination under one campus.
• Will Rogers Memorial Center: Fort Worth multi-venue campus hosting the annual Fort Worth Stock Show & Rodeo alongside coliseum concerts and equestrian events. Direct structural peer to Ford Idaho Center's arena + horse park combination.
• Starlight Theatre: Mid-sized outdoor amphitheater with reserved and lawn seating similar to Ford Idaho Center Amphitheater. Comparable format, capacity tier, and summer-concert programming model.

Regional players

• Knitting Factory Concert House: Boise live-music venue competing for the same Treasure Valley concert audience. Smaller capacity and single-format, but directly substitutes for some Ford Idaho Center Amphitheater bookings.
• Boise Centre: Convention and event facility in downtown Boise, ~25 miles from Ford Idaho Center. Competes for regional conventions, trade shows, and corporate events in the same Treasure Valley market.

Broad incumbents

• Climate Pledge Arena: OVG-managed flagship arena in Seattle. Sister venue within the Oak View Group portfolio, comparable touring content and operating playbook, though larger and in a major metro.
• Acrisure Arena: OVG-managed arena in Greater Palm Springs, CA. Another Oak View Group venue with shared promoter routing and operational frameworks relevant to Ford Idaho Center's OVG relationship.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fordidahocenter
• Facebookfacebook.com/fordidahocenter
• LinkedInlinkedin.com/company/ford-idaho-center

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ford Idaho Center