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New Frontiers Group

Full company profile

uuid000h1st

Namestring
New Frontiers Group
Legal namestring
New Frontier Investment AG
Websiteurl
newfrontier.eu
Company typeenum
Private
Founded yearint
2006
Descriptiontext

New Frontier Group (NFG) is a privately held investment holding company, legally registered as New Frontier Investment AG in Vienna, Austria (FN 389 543 h, Handelsgericht Wien; UID ATU 676 636 00). The group was founded in 2006 and is structured as a parent organization for a portfolio of wholly-owned technology companies rather than as a single-product operating business. NFG publicly positions itself as supporting enterprises in digital transformation initiatives across global markets, claiming reach to 'enterprise customers around the globe and across various industries.'

The group's operating activity is channeled through five wholly-owned portfolio companies: Xapt (technology/digital solutions), Saga (technology services), nfinnova (innovation/technology), Smart (technology services), and NPS (technology services). These subsidiaries appear to operate primarily across Austria and the Balkan region, as indicated by Serbian (.rs) web domains for Saga, Smart, and NPS. The parent holding company provides strategic direction and resource allocation across the portfolio but does not itself disclose a unified product platform, proprietary technology stack, or direct go-to-market motion; no management team, AI capabilities, patents, certifications, customer logos, pricing details, or revenue figures are publicly disclosed. The corporate website (newfrontier.eu) shows a 2021 copyright notice, suggesting limited recent investor-facing communications. The firmographic employee count of 5,001–10,000, if accurate, likely reflects aggregate headcount across the portfolio subsidiaries rather than the parent holding itself, which is consistent with the asset-light holding structure but remains unconfirmed by the source.

Short descriptiontext

New Frontier Group is a Vienna-based private investment holding company operating a portfolio of five wholly-owned technology subsidiaries (Xapt, Saga, nfinnova, Smart, NPS) that deliver digital transformation services to enterprise customers across multiple geographies.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersVienna, Austria
HQ citystring
Vienna
HQ countrystring
Austria
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital transformation services, enterprise technology solutions, portfolio company management, technology consulting services, digital innovation services
Industry2 codes
1Corporate Strategic Partnership & Ecosystem Investment Arms
CodeFSANAHAFPrimaryYes
2Corporate Innovation & Technology Scouting Units (with investment mandate)
CodeFSANAHAIPrimaryNo
NAICS code1 code
  • Management Consulting Services54161
SIC code1 code
  • Services-Management Consulting Services8742
Product category
Digital Transformation Services
Social media profiles2 records
Cost components4 values
Personnel, Operations, Technology or R&D, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

New Frontiers Group operates as a holding/investment entity (New Frontier Investment AG) that owns and manages a portfolio of five specialized technology companies — xapt, Saga, nfinnova, Smart, and NPS. These portfolio companies collectively deliver digital transformation products and services to enterprise customers globally across various industries, with NFG providing group-level strategic direction and resources rather than selling a single unified product directly.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

New Frontiers Group (NFG) is a digital transformation investment and portfolio company. Rather than offering a single unified product, NFG operates as a holding/investment company that owns and manages a portfolio of portfolio companies: xapt, Saga, nfinnova, Smart, and NPS. Each portfolio company appears to offer its own digital transformation products and services across various industries, with NFG serving as the parent organization providing strategic direction and resources. The company is headquartered in Vienna, Austria and focuses on digital transformation for enterprise customers globally.

Product and service5 records
1xapt
Categoryportfolio company
Description

Portfolio company of New Frontier Group operating within their digital transformation portfolio, focused on Technology/Digital Solutions delivery.

2Saga
Categoryportfolio company
Description

Portfolio company of New Frontier Group operating as part of their digital transformation portfolio, focused on Technology Services.

3nfinnova
Categoryportfolio company
Description

Portfolio company of New Frontier Group focused on digital innovation and transformation, operating within their Innovation/Technology portfolio.

4Smart
Categoryportfolio company
Description

Portfolio company of New Frontier Group in their portfolio of digital transformation companies, focused on Technology Services.

5NPS
Categoryportfolio company
Description

Portfolio company of New Frontier Group operating as part of their digital services portfolio, focused on Technology Services.

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

London-listed digital transformation services company with delivery centers across Europe, the Americas, and Asia. Directly comparable in enterprise digital transformation focus, European roots, and global enterprise customer base.

TypeBroad incumbent
Description

European-headquartered IT services and digital transformation company serving enterprise customers globally. Comparable as broad European incumbent in digital transformation, illustrating both the scale NFG could pursue and the operational risks that have emerged for incumbents in this space.

TypeBroad incumbent
Description

French-headquartered global IT services and consulting leader providing digital transformation services to enterprise customers. Comparable as broad incumbent in the digital transformation space, though substantially larger and more diversified than NFG.

TypeBroad incumbent
Description

Digital transformation and consulting arm of Deloitte, providing enterprise technology and consulting services globally. Comparable as broad incumbent in digital transformation competing for the same enterprise RFPs, with substantially greater brand and scale.

TypeDirect peer
Description

Digital engineering and transformation services company with strong European and global presence (now part of Hitachi). Comparable in digital transformation services delivery model and enterprise customer focus across multiple industries.

TypeDirect peer
Description

Italian-listed group composed of specialized technology companies providing digital transformation, IT consulting, and systems integration to enterprise customers globally. The closest structural comparable to NFG as a holding of wholly-owned technology subsidiaries serving enterprise digital transformation.

TypeRegional player
Description

Spanish IT services and digital transformation group with global delivery capabilities. Comparable as a European-headquartered IT services provider focused on digital transformation, with strong Iberian market position similar to NFG's Austrian base.

TypeBroad incumbent
Description

Global professional services leader offering strategy, consulting, digital, technology, and operations services. Comparable as broad incumbent in enterprise digital transformation, with significantly greater scale, brand recognition, and global reach.

TypeBroad incumbent
Description

US-headquartered IT services and digital transformation company with significant European operations. Comparable as broad incumbent in digital transformation, with similar horizontal enterprise focus though a different geographic center of gravity.

TypeRegional player
Description

Nordic-headquartered IT services and digital transformation group serving enterprises primarily in Northern Europe. Comparable as a European IT services group focused on digital transformation, with stronger Nordic regional concentration than NFG.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries5 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment1 record

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

New Frontiers Group

Digital Transformation Servicesnewfrontier.eu

New Frontier Group is a Vienna-based private investment holding company operating a portfolio of five wholly-owned technology subsidiaries (Xapt, Saga, nfinnova, Smart, NPS) that deliver digital transformation services to enterprise customers across multiple geographies.

What New Frontiers Group does

New Frontier Group (NFG) is a privately held investment holding company, legally registered as New Frontier Investment AG in Vienna, Austria (FN 389 543 h, Handelsgericht Wien; UID ATU 676 636 00). The group was founded in 2006 and is structured as a parent organization for a portfolio of wholly-owned technology companies rather than as a single-product operating business. NFG publicly positions itself as supporting enterprises in digital transformation initiatives across global markets, claiming reach to 'enterprise customers around the globe and across various industries.'

The group's operating activity is channeled through five wholly-owned portfolio companies: Xapt (technology/digital solutions), Saga (technology services), nfinnova (innovation/technology), Smart (technology services), and NPS (technology services). These subsidiaries appear to operate primarily across Austria and the Balkan region, as indicated by Serbian (.rs) web domains for Saga, Smart, and NPS. The parent holding company provides strategic direction and resource allocation across the portfolio but does not itself disclose a unified product platform, proprietary technology stack, or direct go-to-market motion; no management team, AI capabilities, patents, certifications, customer logos, pricing details, or revenue figures are publicly disclosed. The corporate website (newfrontier.eu) shows a 2021 copyright notice, suggesting limited recent investor-facing communications. The firmographic employee count of 5,001–10,000, if accurate, likely reflects aggregate headcount across the portfolio subsidiaries rather than the parent holding itself, which is consistent with the asset-light holding structure but remains unconfirmed by the source.

New Frontiers Group firmographics

Firmographics
Name
New Frontiers Group
Legal name
New Frontier Investment AG
Website
https://newfrontier.eu
Company type
Private
Founded year
2006
Operating status
Operating
Headcount range
5,001–10,000 employees
Short description
New Frontier Group is a Vienna-based private investment holding company operating a portfolio of five wholly-owned technology subsidiaries (Xapt, Saga, nfinnova, Smart, NPS) that deliver digital transformation services to enterprise customers across multiple geographies.
Ownership category
akta.pro rank

New Frontiers Group industry classification

Industry
Product category
Digital Transformation Services
NAICS
Management Consulting Services (54161)
SIC
Services-Management Consulting Services (8742)
akta.pro primary industry
Corporate Strategic Partnership & Ecosystem Investment Arms (FSANAHAF)
akta.pro secondary industry
Corporate Innovation & Technology Scouting Units (with investment mandate) (FSANAHAI)

Keywords

  • Digital transformation services
  • Enterprise technology solutions
  • Portfolio company management
  • Technology consulting services
  • Digital innovation services

Where New Frontiers Group is headquartered

Location

Headquarters

HQ city
Vienna
HQ country
Austria
HQ region
Europe

Offices1 record

Markets served

New Frontiers Group business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales

New Frontiers Group product offering

Product offering

Core offering

New Frontiers Group operates as a holding/investment entity (New Frontier Investment AG) that owns and manages a portfolio of five specialized technology companies — xapt, Saga, nfinnova, Smart, and NPS. These portfolio companies collectively deliver digital transformation products and services to enterprise customers globally across various industries, with NFG providing group-level strategic direction and resources rather than selling a single unified product directly.

Product overview

New Frontiers Group (NFG) is a digital transformation investment and portfolio company. Rather than offering a single unified product, NFG operates as a holding/investment company that owns and manages a portfolio of portfolio companies: xapt, Saga, nfinnova, Smart, and NPS. Each portfolio company appears to offer its own digital transformation products and services across various industries, with NFG serving as the parent organization providing strategic direction and resources. The company is headquartered in Vienna, Austria and focuses on digital transformation for enterprise customers globally.

Differentiator

Problem solved

Functional benefit

Products and services

  • xapt Portfolio company of New Frontier Group operating within their digital transformation portfolio, focused on Technology/Digital Solutions delivery.
  • Saga Portfolio company of New Frontier Group operating as part of their digital transformation portfolio, focused on Technology Services.
  • nfinnova Portfolio company of New Frontier Group focused on digital innovation and transformation, operating within their Innovation/Technology portfolio.
  • Smart Portfolio company of New Frontier Group in their portfolio of digital transformation companies, focused on Technology Services.
  • NPS Portfolio company of New Frontier Group operating as part of their digital services portfolio, focused on Technology Services.

Companies that use New Frontiers Group

Customer profile

Segments1 record

Ideal customer profiles1 record

New Frontiers Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

New Frontiers Group partnerships and signals

Strategic signal

Expansion highlights2 records

New Frontiers Group competitors and assessment

Company assessment

Direct peers

  • Endava: London-listed digital transformation services company with delivery centers across Europe, the Americas, and Asia. Directly comparable in enterprise digital transformation focus, European roots, and global enterprise customer base.
  • GlobalLogic: Digital engineering and transformation services company with strong European and global presence (now part of Hitachi). Comparable in digital transformation services delivery model and enterprise customer focus across multiple industries.
  • Reply: Italian-listed group composed of specialized technology companies providing digital transformation, IT consulting, and systems integration to enterprise customers globally. The closest structural comparable to NFG as a holding of wholly-owned technology subsidiaries serving enterprise digital transformation.

Broad incumbents

  • Atos: European-headquartered IT services and digital transformation company serving enterprise customers globally. Comparable as broad European incumbent in digital transformation, illustrating both the scale NFG could pursue and the operational risks that have emerged for incumbents in this space.
  • Capgemini: French-headquartered global IT services and consulting leader providing digital transformation services to enterprise customers. Comparable as broad incumbent in the digital transformation space, though substantially larger and more diversified than NFG.
  • Deloitte Digital: Digital transformation and consulting arm of Deloitte, providing enterprise technology and consulting services globally. Comparable as broad incumbent in digital transformation competing for the same enterprise RFPs, with substantially greater brand and scale.
  • Accenture: Global professional services leader offering strategy, consulting, digital, technology, and operations services. Comparable as broad incumbent in enterprise digital transformation, with significantly greater scale, brand recognition, and global reach.
  • Cognizant: US-headquartered IT services and digital transformation company with significant European operations. Comparable as broad incumbent in digital transformation, with similar horizontal enterprise focus though a different geographic center of gravity.

Regional players

  • Indra: Spanish IT services and digital transformation group with global delivery capabilities. Comparable as a European-headquartered IT services provider focused on digital transformation, with strong Iberian market position similar to NFG's Austrian base.
  • Tietoevry: Nordic-headquartered IT services and digital transformation group serving enterprises primarily in Northern Europe. Comparable as a European IT services group focused on digital transformation, with stronger Nordic regional concentration than NFG.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

New Frontiers Group social profiles

Digital presence

New Frontiers Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

New Frontiers Group leadership team

Management profile

Number of profiles

New Frontiers Group subsidiaries and ownership

Company hierarchy

Subsidiaries5 records

New Frontiers Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

New Frontiers Group M&A and investment

M&A and investment

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Frontiers Group

What does New Frontiers Group do?

New Frontiers Group operates as a holding/investment entity (New Frontier Investment AG) that owns and manages a portfolio of five specialized technology companies — xapt, Saga, nfinnova, Smart, and NPS. These portfolio companies collectively deliver digital transformation products and services to enterprise customers globally across various industries, with NFG providing group-level strategic direction and resources rather than selling a single unified product directly.

Is New Frontiers Group a public or private company?

New Frontiers Group is a private company. It is classified as unknown and is currently operating.

When was New Frontiers Group founded?

New Frontiers Group was founded in 2006. It employs 5,001 to 10,000 people.

Where is New Frontiers Group based?

New Frontiers Group is headquartered in Vienna, Austria, in the Europe region.

Who are New Frontiers Group's main competitors?

Direct peers on record are Endava, GlobalLogic and Reply. Broad incumbents are Atos, Capgemini, Deloitte Digital, Accenture and Cognizant. Regional players are Indra and Tietoevry.

Does New Frontiers Group have an API?

No public API is recorded for New Frontiers Group.

What industry is New Frontiers Group in?

New Frontiers Group's product category is Digital Transformation Services. Its primary akta.pro industry code is FSANAHAF, Corporate Strategic Partnership & Ecosystem Investment Arms, with a secondary code of FSANAHAI, Corporate Innovation & Technology Scouting Units (with investment mandate). Its NAICS code is 54161 and its SIC code is 8742.

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