New Frontiers Group
New Frontier Group is a Vienna-based private investment holding company operating a portfolio of five wholly-owned technology subsidiaries (Xapt, Saga, nfinnova, Smart, NPS) that deliver digital transformation services to enterprise customers across multiple geographies.
- Company typePrivate
- Founded2006
- HeadquartersVienna, Austria
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What New Frontiers Group does
New Frontier Group (NFG) is a privately held investment holding company, legally registered as New Frontier Investment AG in Vienna, Austria (FN 389 543 h, Handelsgericht Wien; UID ATU 676 636 00). The group was founded in 2006 and is structured as a parent organization for a portfolio of wholly-owned technology companies rather than as a single-product operating business. NFG publicly positions itself as supporting enterprises in digital transformation initiatives across global markets, claiming reach to 'enterprise customers around the globe and across various industries.'
The group's operating activity is channeled through five wholly-owned portfolio companies: Xapt (technology/digital solutions), Saga (technology services), nfinnova (innovation/technology), Smart (technology services), and NPS (technology services). These subsidiaries appear to operate primarily across Austria and the Balkan region, as indicated by Serbian (.rs) web domains for Saga, Smart, and NPS. The parent holding company provides strategic direction and resource allocation across the portfolio but does not itself disclose a unified product platform, proprietary technology stack, or direct go-to-market motion; no management team, AI capabilities, patents, certifications, customer logos, pricing details, or revenue figures are publicly disclosed. The corporate website (newfrontier.eu) shows a 2021 copyright notice, suggesting limited recent investor-facing communications. The firmographic employee count of 5,001–10,000, if accurate, likely reflects aggregate headcount across the portfolio subsidiaries rather than the parent holding itself, which is consistent with the asset-light holding structure but remains unconfirmed by the source.
New Frontiers Group firmographics
Firmographics- Name
- New Frontiers Group
- Legal name
- New Frontier Investment AG
- Website
- https://newfrontier.eu
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- New Frontier Group is a Vienna-based private investment holding company operating a portfolio of five wholly-owned technology subsidiaries (Xapt, Saga, nfinnova, Smart, NPS) that deliver digital transformation services to enterprise customers across multiple geographies.
- Ownership category
- akta.pro rank
New Frontiers Group industry classification
Industry- Product category
- Digital Transformation Services
- NAICS
- Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Corporate Strategic Partnership & Ecosystem Investment Arms (FSANAHAF)
- akta.pro secondary industry
- Corporate Innovation & Technology Scouting Units (with investment mandate) (FSANAHAI)
Keywords
Where New Frontiers Group is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
New Frontiers Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
New Frontiers Group product offering
Product offeringCore offering
New Frontiers Group operates as a holding/investment entity (New Frontier Investment AG) that owns and manages a portfolio of five specialized technology companies — xapt, Saga, nfinnova, Smart, and NPS. These portfolio companies collectively deliver digital transformation products and services to enterprise customers globally across various industries, with NFG providing group-level strategic direction and resources rather than selling a single unified product directly.
Product overview
New Frontiers Group (NFG) is a digital transformation investment and portfolio company. Rather than offering a single unified product, NFG operates as a holding/investment company that owns and manages a portfolio of portfolio companies: xapt, Saga, nfinnova, Smart, and NPS. Each portfolio company appears to offer its own digital transformation products and services across various industries, with NFG serving as the parent organization providing strategic direction and resources. The company is headquartered in Vienna, Austria and focuses on digital transformation for enterprise customers globally.
Differentiator
Problem solved
Functional benefit
Products and services
- xapt Portfolio company of New Frontier Group operating within their digital transformation portfolio, focused on Technology/Digital Solutions delivery.
- Saga Portfolio company of New Frontier Group operating as part of their digital transformation portfolio, focused on Technology Services.
- nfinnova Portfolio company of New Frontier Group focused on digital innovation and transformation, operating within their Innovation/Technology portfolio.
- Smart Portfolio company of New Frontier Group in their portfolio of digital transformation companies, focused on Technology Services.
- NPS Portfolio company of New Frontier Group operating as part of their digital services portfolio, focused on Technology Services.
Companies that use New Frontiers Group
Customer profileSegments1 record
Ideal customer profiles1 record
New Frontiers Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Frontiers Group partnerships and signals
Strategic signalExpansion highlights2 records
New Frontiers Group competitors and assessment
Company assessmentDirect peers
- Endava: London-listed digital transformation services company with delivery centers across Europe, the Americas, and Asia. Directly comparable in enterprise digital transformation focus, European roots, and global enterprise customer base.
- GlobalLogic: Digital engineering and transformation services company with strong European and global presence (now part of Hitachi). Comparable in digital transformation services delivery model and enterprise customer focus across multiple industries.
- Reply: Italian-listed group composed of specialized technology companies providing digital transformation, IT consulting, and systems integration to enterprise customers globally. The closest structural comparable to NFG as a holding of wholly-owned technology subsidiaries serving enterprise digital transformation.
Broad incumbents
- Atos: European-headquartered IT services and digital transformation company serving enterprise customers globally. Comparable as broad European incumbent in digital transformation, illustrating both the scale NFG could pursue and the operational risks that have emerged for incumbents in this space.
- Capgemini: French-headquartered global IT services and consulting leader providing digital transformation services to enterprise customers. Comparable as broad incumbent in the digital transformation space, though substantially larger and more diversified than NFG.
- Deloitte Digital: Digital transformation and consulting arm of Deloitte, providing enterprise technology and consulting services globally. Comparable as broad incumbent in digital transformation competing for the same enterprise RFPs, with substantially greater brand and scale.
- Accenture: Global professional services leader offering strategy, consulting, digital, technology, and operations services. Comparable as broad incumbent in enterprise digital transformation, with significantly greater scale, brand recognition, and global reach.
- Cognizant: US-headquartered IT services and digital transformation company with significant European operations. Comparable as broad incumbent in digital transformation, with similar horizontal enterprise focus though a different geographic center of gravity.
Regional players
- Indra: Spanish IT services and digital transformation group with global delivery capabilities. Comparable as a European-headquartered IT services provider focused on digital transformation, with strong Iberian market position similar to NFG's Austrian base.
- Tietoevry: Nordic-headquartered IT services and digital transformation group serving enterprises primarily in Northern Europe. Comparable as a European IT services group focused on digital transformation, with stronger Nordic regional concentration than NFG.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
New Frontiers Group social profiles
Digital presenceNew Frontiers Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Frontiers Group leadership team
Management profileNumber of profiles
New Frontiers Group subsidiaries and ownership
Company hierarchySubsidiaries5 records
New Frontiers Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Frontiers Group M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Frontiers Group
What does New Frontiers Group do?
New Frontiers Group operates as a holding/investment entity (New Frontier Investment AG) that owns and manages a portfolio of five specialized technology companies — xapt, Saga, nfinnova, Smart, and NPS. These portfolio companies collectively deliver digital transformation products and services to enterprise customers globally across various industries, with NFG providing group-level strategic direction and resources rather than selling a single unified product directly.
Is New Frontiers Group a public or private company?
New Frontiers Group is a private company. It is classified as unknown and is currently operating.
When was New Frontiers Group founded?
New Frontiers Group was founded in 2006. It employs 5,001 to 10,000 people.
Where is New Frontiers Group based?
New Frontiers Group is headquartered in Vienna, Austria, in the Europe region.
Who are New Frontiers Group's main competitors?
Direct peers on record are Endava, GlobalLogic and Reply. Broad incumbents are Atos, Capgemini, Deloitte Digital, Accenture and Cognizant. Regional players are Indra and Tietoevry.
Does New Frontiers Group have an API?
No public API is recorded for New Frontiers Group.
What industry is New Frontiers Group in?
New Frontiers Group's product category is Digital Transformation Services. Its primary akta.pro industry code is FSANAHAF, Corporate Strategic Partnership & Ecosystem Investment Arms, with a secondary code of FSANAHAI, Corporate Innovation & Technology Scouting Units (with investment mandate). Its NAICS code is 54161 and its SIC code is 8742.