Hughes, Good, Oleary & Ryan

What Hughes, Good, Oleary & Ryan does

HGOR (Hughes, Good, Oleary & Ryan) is a privately held planning and landscape architecture firm headquartered in Atlanta, Georgia, founded in 1992 by Bob Hughes. The firm operates as a professional services practice organized around two core service lines — Planning Services and Landscape Architecture Services — delivered through ten specialized verticals including sports/recreation/entertainment, parks and open spaces, urban and mixed-use development, healthcare and wellness, education campuses, environmental and green infrastructure, workplace, cultural and civic, community planning, and hospitality and club design. HGOR's work is structured by its founding SEE Philosophy (Social + Economic + Environmental), which integrates land-use strategy, market insight, circulation, and environmental analysis into every engagement.

The firm serves enterprise clients across the public and private sectors — municipalities, universities, healthcare systems, commercial developers, and architecture firms — with marquee projects including The Battery Atlanta at Truist Park, Mercedes-Benz Stadium, Coca-Cola Headquarters, Children's Healthcare of Atlanta, Mercer University, Assembly Atlanta, and Grant Park Gateway. HGOR acquires work through direct principal-led engagement, industry recognition (ASLA awards, ULI participation), and long-term client relationships, and collaborates with implementation partners such as Duda Paine Architects, Gensler, Kimley-Horn, Smith Dalia Architects, Carter USA, Gray Television, and Trees Atlanta.

HGOR makes money through custom-quoted professional services fees scoped to project complexity, with no public pricing. The firm reports 11-50 employees and operates primarily in the US Southeast, with Atlanta as the single headquarters office. The company is founder/principal-owned with no disclosed external funding rounds, parent company, or subsidiaries, and holds no patents or software products. Its brand reputation is anchored by 100+ project awards, the 2023 ASLA Georgia Firm of the Year honor, and the world's first LEED + SITES + Parksmart triple certification on Grant Park Gateway.

Name

Hughes, Good, Oleary & Ryan

Legal name

HGOR

Website

https://hgor.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

HGOR is an Atlanta-based planning and landscape architecture firm founded in 1992 that delivers master planning and site design across sports, healthcare, education, mixed-use, and civic sectors for enterprise clients in the US Southeast using its proprietary SEE Philosophy.

Ownership category

akta.pro rank

Product category

Landscape Architecture Services

NAICS

Landscape Architectural Services (54132)

akta.pro primary industry

Landscape Architecture & Site Design (BPAHAKAC)

akta.pro secondary industries

Community Engagement & Participatory Planning (BPAHAKAO), Space Planning & Workplace Design (BPAHAKAI)

Keywords

• Landscape architecture services
• Urban planning services
• Master planning design
• Site development consulting
• Sustainable landscape design

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Planning and Landscape Architecture Services: Professional services revenue generated from providing planning and landscape architecture services to public and private sector clients including municipalities, universities, healthcare systems, and commercial developers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

HGOR provides professional planning and landscape architecture services through two primary service lines: Planning Services (shaping long-term vision, integrating land-use strategies, market insights, circulation patterns, and environmental analyses) and Landscape Architecture Services (translating vision into tangible, high-performing outdoor environments). The firm serves public/private owners, developers, and architects across verticals including sports, healthcare, education, urban mixed-use, parks, workplace, cultural/civic, and hospitality projects.

Product overview

HGOR (Hughes, Good, Oleary & Ryan) is an Atlanta-based landscape architecture and planning firm founded in 1992, operating as a single-service company rather than a software platform. The company provides two primary service lines: Planning Services and Landscape Architecture Services. Under these services, HGOR offers specialized vertical practices across Sports/Recreation/Entertainment, Parks and Open Spaces, Urban and Mixed-Use Development, Healthcare and Wellness Design, Education Campus Design, Environmental and Green Infrastructure, Workplace Design, Cultural and Civic Design, Community Planning, and Hospitality and Club Design. The firm's SEE Philosophy (Social + Economic + Environmental) integrates these services to create places that deliver ROI while maintaining environmental stewardship.

Differentiator

Problem solved

Functional benefit

Products and services

• Planning Services HGOR's planning practice shapes long-term vision, turning big ideas into strategies that guide sustainable growth and development. Integrates land-use strategies, market insights, circulation patterns, and environmental analyses to establish roadmaps for places to thrive.
• Landscape Architecture Services Translates vision into tangible value by creating immersive, high-performing environments that strengthen identity, enhance environmental function, and provide measurable ROI. Designs spaces that are beautiful, resilient, and rooted in place.
• Sports, Recreation and Entertainment Planning Master planning and site design for sports venues, entertainment destinations, and recreational facilities including stadiums, mixed-use developments around sports anchors, and entertainment districts.
• Parks and Open Spaces Design Design of public parks, green spaces, and open areas including urban parks, green roofs, sustainable landscapes, and ecological restoration projects.
• Urban and Mixed-Use Development Planning and landscape architecture for urban redevelopment, mixed-use districts, transit-oriented development, and walkable community design.
• Healthcare and Wellness Design Landscape architecture for healthcare campuses, hospitals, and wellness facilities designed to support patient recovery, staff well-being, and community health outcomes.
• Education Campus Design Planning and landscape architecture for higher education campuses, including gathering spaces, pedestrian corridors, green infrastructure, and campus master planning.
• Environmental and Green Infrastructure Sustainable design solutions incorporating stormwater management, native plantings, green infrastructure, and environmental restoration.
• Workplace Design Outdoor workplace environments, corporate campuses, and office building landscapes designed to enhance employee well-being, collaboration, and corporate identity.
• Cultural and Civic Design Public spaces, civic plazas, cultural landmarks, and government facility landscapes designed to serve communities and strengthen civic identity.
• Community Planning Community engagement, neighborhood planning, and community-driven design processes that ensure projects reflect local needs and build community support.
• Hospitality and Club Design Landscape design for hotels, resorts, private clubs, and hospitality venues that create distinctive guest experiences.

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and notable.

• Carter USAcoreStrategic or Co-development PartnerHGOR partnered with Carter USA to guide early planning of the Turner Field redevelopment into the Summerhill neighborhood, creating a walkable, mixed-use district. The firm identified transit-oriented development opportunities, outlined spatial definition and land uses, and established a framework for block reorganization and public open spaces.
• Gray TelevisioncoreStrategic or Co-development PartnerHGOR serves as master planner and landscape architect for Assembly Atlanta, a 135-acre mixed-use development including Assembly Studios. Gray Television acquired Third Rail Studios on the site, and HGOR provides design and creative direction for this purpose-built film campus.
• The Gipson CompanycoreStrategic or Co-development PartnerJay Gipson of The Gipson Company is the developer of Assembly Atlanta. HGOR was the first firm consulted and created the original hand sketch that became the development concept, titled 'The Idea of the Idea'.
• Trees AtlantacoreStrategic or Co-development PartnerCollaborative partnership on the Downtown Atlanta Urban Tree Planting Plan, a masterplan identifying the best approach for planting up to 10,000 trees within downtown Atlanta to increase canopy coverage from 3% to nearly 20% over 20 years.
• Duda Paine ArchitectsnotableImplementation/ SI/ Consulting PartnerCollaborated with Duda Paine Architects on Franklin Park project in Franklin, Tennessee - the first Class-A office towers in the market, establishing a new benchmark for workplace experience and landscape integration.
• GenslernotableImplementation/ SI/ Consulting PartnerWorked with Gensler as the architect on the Coca-Cola Headquarters project in Atlanta, designing courtyard spaces to extend the iconic headquarters beyond the building envelope.
• Smith Dalia ArchitectsnotableImplementation/ SI/ Consulting PartnerPart of the Assembly Atlanta project team alongside Gray Television, The Gipson Company, Kimley-Horn, and HGOR.
• Kimley-HornnotableImplementation/ SI/ Consulting PartnerEngineering partner on the Assembly Atlanta project providing infrastructure and site development expertise.

Scale indicators2 records

Recent moves2 records

Expansion highlights3 records

Direct peers

• OLIN: OLIN is a Philadelphia-based landscape architecture and urban design firm of comparable size and prestige. Both firms compete for the same high-end urban mixed-use, cultural, and waterfront commissions and serve similar institutional and developer clients.
• SWA Group: SWA is a large landscape architecture and urban design practice with strong portfolios in parks, mixed-use, and waterfronts. Comparable to HGOR in core service offerings, project scale, and developer/architect client base.
• James Corner Field Operations: Field Operations is a New York-based landscape architecture and urban design firm known for high-profile public realm projects (e.g., High Line). Comparable in award-winning portfolio and developer/municipality client mix to HGOR.
• Sasaki Associates: Sasaki is a multi-disciplinary planning, urban design, and landscape architecture firm with comparable campus, mixed-use, and waterfront portfolios. Overlaps with HGOR in planning-led services for universities, developers, and municipalities.
• LandDesign: LandDesign is a multi-office landscape architecture, civil engineering, and urban planning firm with comparable size and Southeast presence. Both firms serve developers, municipalities, and institutions on master planning and landscape design.
• EDSA: EDSA is a planning, landscape architecture, and tourism resort design firm with strong mixed-use and resort portfolios. Comparable to HGOR in placemaking for large-scale developer and resort/club commissions.
• Andropogon Associates: Andropogon is an ecological landscape architecture and planning firm emphasizing sustainability and native planting design. Directly comparable to HGOR's environmental and green infrastructure service vertical.
• Design Workshop: Design Workshop is a landscape architecture and planning firm serving communities, developers, and institutions. Comparable in service mix and project types including parks, campuses, and mixed-use developments.
• Hoerr Schaudt: Hoerr Schaudt is a landscape architecture firm focused on gardens, urban design, and civic landscapes. Comparable boutique positioning and similar client mix of cultural, civic, and private developers as HGOR.

Broad incumbents

• Stantec (Landscape Architecture): Stantec is a global AEC firm with a sizable landscape architecture practice offering integrated planning, design, and engineering. Competes with HGOR for landscape scope on large mixed-use, healthcare, and campus projects where bundled services are preferred.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@hgor_atl
• LinkedInlinkedin.com/company/hgor
• Instagraminstagram.com/hgor_atl
• Xx.com/HGOR_ATL

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hughes, Good, Oleary & Ryan