Optima
Optima is a family-owned, vertically integrated real estate development firm that designs, builds, and manages luxury Modernist residential and mixed-use communities in the Chicago and Phoenix/Scottsdale metropolitan areas, using its patented DCHGlobal modular building system.
- Company typePrivate
- Founded1978
- HeadquartersGlencoe, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Optima does
Optima is a privately held, family-owned real estate development firm founded in 1978 by David Hovey Sr. and Eileen Hovey. The company operates a vertically integrated model spanning ownership, architecture, development, general contracting, sales/brokerage, and ongoing property management, allowing it to retain design control from concept through occupancy. Optima targets affluent individual renters and buyers across two U.S. metropolitan areas — the Chicago metro (Glencoe, Wilmette, and Chicago neighborhoods including Streeterville and Lakeview) and the Phoenix/Scottsdale metro — and is recognized for a design-driven, Modernist architectural tradition codified in its "Forever Modern" trademark.
Its portfolio comprises seven named operating communities and at least one in-development project: Optima Signature (Streeterville, Chicago), Optima Lakeview (Chicago), Optima Verdana (Wilmette), Optima Lumina (Wilmette — up to 128 luxury condominiums and 5,576 GSF of commercial space, currently in zoning/interest-list phase), Optima Kierland Apartments (Scottsdale), Optima Sonoran Village (Scottsdale), and Optima McDowell Mountain (North Scottsdale — a mixed for-sale and for-lease community featuring America's largest private rainwater harvesting system and WiredScore connectivity). The firm sells commercial sub-tenant space to operators including Guidepost Montessori, Reform Studios, Kaleidoscope Juice, SKIN Laser & MedSpa, and GoodVets.
Optima's underlying technology platform is the patented DCHGlobal Building System, a modular architectural kit-of-parts based on a 7'-0" x 7"-0" horizontal module and 21'-0" x 21'-0" structural bay, assembled from 99%-recycled Cor-ten and Duracorr steel and pre-engineered for up to two stories and LEED Platinum Level. Revenue mechanics are split between recurring monthly luxury apartment and commercial rents, and one-time for-sale transactions on condominium and single-family units; pricing is opaque and quote-based, accessed via property-specific microsites and in-person leasing/sales consultations. Distribution combines a digital self-serve leasing layer with high-touch sales galleries and direct leasing consultants, and go-to-market is primarily direct-to-consumer across both Illinois and Arizona.
Optima firmographics
Firmographics- Name
- Optima
- Legal name
- Optima, Inc.
- Website
- https://optima.inc
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Optima is a family-owned, vertically integrated real estate development firm that designs, builds, and manages luxury Modernist residential and mixed-use communities in the Chicago and Phoenix/Scottsdale metropolitan areas, using its patented DCHGlobal modular building system.
- Ownership category
- akta.pro rank
Optima industry classification
Industry- Product category
- Luxury Residential Real Estate Development
- NAICS
- Lessors of Residential Buildings and Dwellings (53111), Residential Property Managers (531311), Real Estate Property Managers (53131)
- SIC
- Lessors Of Real Property, Nec (6519), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Multifamily Apartment Property Management (BPAJAFAA)
- akta.pro secondary industry
- Mixed-Use Property Management (BPAJAGAE)
Keywords
Where Optima is headquartered
LocationHeadquarters
- HQ city
- Glencoe
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Optima business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Luxury Apartment Rentals: Optima owns and operates luxury multifamily residential communities, generating recurring monthly rental revenue from apartment leases. Residents pay monthly rent for luxury units across properties in Illinois (Chicago, Wilmette/Glencoe) and Arizona (Scottsdale).
- Condominium and Single-Family Home Sales: Optima sells luxury condominium residences and single-family homes (e.g., Optima Lumina with up to 128 residences, Optima McDowell Mountain) at for-sale prices, generating one-time transaction revenue. Optima serves as developer, architect, general contractor, and sales broker for these units.
- Commercial Space Leasing: Optima develops and leases commercial/retail space within mixed-use buildings (e.g., Optima Lumina includes 5,576 GSF of destination commercial and retail space), providing additional recurring rental income from commercial tenants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Luxury apartment rentals — pricing available upon inquiry |
| Unit Pricing | Multi-year contract | Condominium and single-family home sales — pricing available upon inquiry |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Optima product offering
Product offeringCore offering
Optima is a vertically integrated real estate development firm that plans, designs, constructs, and manages luxury residential communities. The company owns, develops, and operates multifamily rental communities and sells luxury condominiums and single-family residences across Illinois (Chicago metro) and Arizona (Scottsdale metro), with additional commercial space leasing within mixed-use buildings.
Product overview
Optima is a design-driven real estate development firm offering a portfolio of luxury residential communities across Illinois and Arizona. The company operates as owner, architect, developer, and general contractor, providing integrated control over development, design, construction, sales, and management. Core products include Optima Signature, Optima Lakeview, Optima Verdana, Optima Lumina, Optima Kierland Apartments, Optima McDowell Mountain, and Optima Sonoran Village—all featuring Modernist architectural design with signature vertical landscaping systems. The company also offers Optima DCHGlobal, a patented prefabricated building system using sustainable Cor-ten steel technology designed up to LEED Platinum Level, enabling net-zero construction in any climate or terrain.
Differentiator
Problem solved
Functional benefit
Products and services
- Optima Signature Luxury residential rental community located in Chicago's Streeterville neighborhood, featuring a sleek Modernist skyscraper design with signature vertical landscaping and rooftop amenities.
- Optima Lakeview Luxury residential rental community in Chicago's Lakeview neighborhood offering holistic quality of life with rooftop amenities including a sky deck; the first Chicago multifamily development to earn WiredScore certification.
- Optima Verdana Luxury apartment community on Chicago's North Shore in Wilmette, IL, expressing luxury living with inspired design and natural beauty.
- Optima Lumina Development proposal comprising up to 128 luxury one, two, and three-bedroom condominium residences with 5,576 GSF of destination commercial and retail space, featuring sustainable architecture.
- Optima Kierland Apartments Luxury apartment community in Scottsdale, AZ, near Kierland Commons and Scottsdale Quarter, offering desert oasis living with world-class amenities.
- Optima McDowell Mountain Environmentally friendly residential neighborhood in North Scottsdale featuring America's largest private rainwater harvesting system, offering both apartments for leasing and residences for sale.
- Optima Sonoran Village Luxury residential community in Arizona featuring desert integration design, sculpture garden, and lush landscaping with colors drawn from surrounding terrain.
- Optima DCHGlobal Building System Patented architectural building system that is flexible in both horizontal and vertical directions, sustainable up to net-zero level, multi-generational, built using Cor-ten and Duracorr steel components from 99% recycled metals; pre-engineered for up to two stories and designed up to LEED Platinum Level.
- Commercial Space Leasing Commercial tenant spaces within Optima mixed-use buildings, hosting businesses including Guidepost Montessori, Reform Studios, Kaleidoscope Juice, SKIN Laser & MedSpa, and GoodVets.
Quantifiable outcome
- Optima Lakeview achieved WiredScore certification, bringing WiredScore certification to Chicago multifamily developments.
- +2 more outcomes
Companies that use Optima
Customer profileSegments2 records
Ideal customer profiles3 records
Optima technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Optima partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Wyndham Hotels & ResortsminorOptima is listed as one of several operating partners of Wyndham Hotels & Resorts in Mexico. Wyndham's expansion in Mexico was driven by strategic partnerships with operating partners including Alzen, Bel Air, Optima, Grupo Hola, FibraHotel, and Fibra Inn, as well as the introduction of the Wyndham Alltra all-inclusive brand in 2021. The nature of the partnership involves Optima operating Wyndham-branded hotels within Mexico's hospitality sector.
- KnollminorOptima partnered with Knoll, a renowned modernist furniture manufacturer, to design and furnish its office and common spaces. The partnership is featured in the blog article 'Modern Design at Optima with Knoll,' highlighting a shared commitment to modernist design principles and curated furniture selection for Optima communities.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Optima competitors and assessment
Company assessmentDirect peers
- Crescent Heights: National luxury high-rise residential developer and owner-operator with a vertically integrated approach across multiple US gateway cities, directly comparable to Optima's luxury rental and condo model and design-led positioning.
- The Hanover Company: Vertically integrated developer, builder, and operator of premium multifamily communities across the US, comparable to Optima in combining development, construction, and management under one platform.
- Bozzuto Group: Design-forward residential real estate firm that develops, builds, and manages multifamily and mixed-use communities nationally, mirroring Optima's design sensitivity and integrated operating model.
- Kettler: Owner, developer, and third-party manager of luxury multifamily communities with a focus on design quality and urban-infill locations, directly comparable to Optima's vertically integrated residential strategy.
- The Dolben Company: Family-influenced, vertically integrated multifamily owner, developer, and manager focused on luxury urban and suburban apartment communities—analogous to Optima's integrated model and premium positioning.
- Toll Brothers: National luxury homebuilder that also develops luxury multifamily and condominium product, overlapping with Optima on the for-sale luxury residential side of the business.
- Lincoln Property Company: National residential developer and third-party manager with luxury multifamily product across multiple metros, comparable to Optima in combining development with professional property management at scale.
Broad incumbents
- Related Companies: Large, established national developer of luxury mixed-use, residential, and commercial real estate, comparable in product category but broader in geographic scope and capital base than Optima.
- Tishman Speyer: Global developer, owner, and operator of iconic mixed-use and residential properties, overlapping with Optima on luxury urban residential and mixed-use product.
- Hines: Globally diversified real estate developer with significant luxury multifamily and mixed-use activity, comparable to Optima at the category level but operating at a much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Optima social profiles
Digital presenceOptima compliance and trust
Trust signalCompliance2 records
Optima financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optima leadership team
Management profileNumber of profiles
Profiles4 records
Optima funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optima M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optima
What does Optima do?
Optima is a vertically integrated real estate development firm that plans, designs, constructs, and manages luxury residential communities. The company owns, develops, and operates multifamily rental communities and sells luxury condominiums and single-family residences across Illinois (Chicago metro) and Arizona (Scottsdale metro), with additional commercial space leasing within mixed-use buildings.
Is Optima a public or private company?
Optima is a private company. It is classified as family owned and is currently operating.
When was Optima founded?
Optima was founded in 1978. It employs 101 to 250 people.
Where is Optima based?
Optima is headquartered in Glencoe, United States, in the North America region.
How does Optima make money?
Three revenue lines are on record. Luxury Apartment Rentals are the primary driver. The others are condominium and Single-Family Home Sales and commercial Space Leasing.
Who are Optima's main competitors?
Direct peers on record are Crescent Heights, The Hanover Company, Bozzuto Group, Kettler, The Dolben Company, Toll Brothers and Lincoln Property Company. Broad incumbents are Related Companies, Tishman Speyer and Hines.
Does Optima have an API?
No public API is recorded for Optima.
What industry is Optima in?
Optima's product category is Luxury Residential Real Estate Development. Its primary akta.pro industry code is BPAJAFAA, Multifamily Apartment Property Management, with a secondary code of BPAJAGAE, Mixed-Use Property Management. Its NAICS code is 53111 and its SIC code is 6519.