What Stiho does

Stiho is a Dutch B2B building materials wholesaler operating under the legal entity DSG Diensten B.V. Founded circa 1924 and headquartered in Nieuwegein, the company runs a nationwide network of 27-28 physical branches across the Netherlands complemented by an e-commerce platform (stiho.nl), a mobile application, and EDI/OCI punch-out integrations for enterprise procurement systems. The company employs 101-250 people and markets more than 25,000 SKUs across ten primary categories: softwood, hardwood, garden wood, sheet materials, doors and mouldings, facade cladding, insulation, rough construction, finishing materials, hardware, and tools/PPE.

The core customer base is professional builders, contractors, and tradespeople who place project-driven bulk orders through account-based pricing ('Mijn Account'), EDI per the DICO standard, or OCI punch-out from their own ERP systems, with next-day delivery for orders placed before noon and free delivery above €600. A secondary segment of DIY enthusiasts and smaller trades is served through the same channels. Stiho differentiates on physical proximity (nationwide branch density), breadth of assortment, logistics speed, and in-branch value-added services including wood cutting/sawing, tool sharpening, tool inspection, key cutting, clothing printing, and equipment rental. Digital services include the Stiho App, Track & Trace delivery monitoring, and a Bewerkingstool for custom material processing.

Revenue is generated through one-time wholesale product transactions at point of sale, with no subscription or recurring revenue model. The company holds B Corp certification and a portfolio of sector credentials including FSC (Mix 70% and 100%), PEFC, KOMO (multiple classes), and CE2+, and operationalizes sustainability through its 'Meetbaar Duurzaam' labeling program and Stiho Thermohout thermally modified wood line. There is no disclosed AI/ML capability, no proprietary technology platform described, and no disclosed revenue or funding data.

Name

Stiho

Legal name

DSG Diensten B.V.

Website

https://stiho.nl

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

101–250 employees

Short description

Stiho is a Dutch B2B building materials wholesaler operating 27-28 branches across the Netherlands under DSG Diensten B.V., serving professional builders and contractors with 25,000+ articles across timber, sheet materials, insulation, hardware, and tools.

Ownership category

akta.pro rank

Product category

Building Materials Wholesale

NAICS

Building Material and Supplies Dealers (4441), Other Building Material Dealers (44418)

SIC

Wholesale-Durable Goods, Nec (5099)

akta.pro primary industry

Construction Materials & Building Supplies Marketplaces (CRAFAHAB)

akta.pro secondary industries

Catalog & eProcurement Enablement (Punchout, Item Master) (BPAAAJAI), Procurement Platforms, Catalogs & Contract Purchasing (Co-ops, GPOs, eProcurement) (EDAEAIAO)

Keywords

• Building materials wholesale
• Timber and lumber supply
• Sheet materials distribution
• Construction hardware tools
• Professional builder supplies

Headquarters

HQ city

Nieuwegein

HQ country

Netherlands

HQ region

Europe

Offices25 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales (Wholesale): Stiho generates revenue through the wholesale sale of building materials, timber, sheet materials, hardware, and tools to professional construction customers. The company operates as a B2B-focused building materials wholesaler offering more than 25,000 articles across categories including softwood, hardwood, garden wood, sheet materials, doors and moldings, facade cladding, insulation, rough construction, finishing, hardware, and tools. Revenue is derived from one-time product transactions at point of sale, with account-based pricing and EDI-enabled ordering for professional customers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Stiho is a Dutch building materials wholesaler that distributes more than 25,000 articles across timber, sheet materials, garden wood, doors and mouldings, facade cladding, insulation, rough construction, finishing, hardware, and tools/PPE to professional construction customers through 27 physical branches and an e-commerce platform. It supplements product sales with digital services (mobile app, Track & Trace, online processing request tool, EDI/OCI integration) and in-branch value-added services such as wood cutting, tool sharpening, and equipment inspection.

Product overview

Stiho is a Dutch building materials wholesaler operating as a single unified platform with both physical branch locations and online ordering capabilities. The core offering centers on an extensive portfolio of building materials organized into 10 main product categories: (1) Zachthout and Hardhout (softwood and hardwood lumber), (2) Plaatmateriaal (sheet materials including plywood, MDF, OSB), (3) Tuinhout (garden wood products), (4) Deuren en Lijstwerk (doors and mouldings), (5) Gevelbekleding (facade cladding), (6) Isolatie (insulation), (7) Ruwbouw (rough construction), (8) Afbouw (finishing materials), (9) IJzerwaren (hardware), and (10) Gereedschap en PBM (tools and PPE). The product portfolio exceeds 25,000 articles. Stiho complements its product range with digital services including the Stiho App for mobile ordering, Track & Trace for delivery monitoring, EDI integration via DICO standard, and a Bewerkingstool for custom material processing. The company also emphasizes sustainability through its 'Meetbaar Duurzaam' (Measurably Sustainable) product labeling program and offers 'Stiho Thermohout' as a thermally modified wood line.

Differentiator

Problem solved

Functional benefit

Products and services

• Zachthout (Softwood)

Quantifiable outcome

• Orders placed before noon are delivered the next business day
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Hubo: Dutch DIY and small-trades building materials chain. Overlaps with Stiho in assortment and physical retail format, though primarily consumer/DIY focused rather than professional B2B.
• CRH plc: Global building materials group with significant European distribution and products operations. Competes with Stiho indirectly via integrated supply chains and broad construction product portfolios across multiple geographies.
• GAMMA (Intergamma): Largest Dutch DIY home improvement chain with broad building materials assortments. Not a direct B2B competitor but operates in the same physical and digital building materials retail/wholesale space as Stiho.
• Saint-Gobain Distribution Solutions: European building materials distribution arm of Saint-Gobain, parent of Raab Karcher in the Netherlands. Operates broadly across multiple construction product categories and geographies; competes with Stiho through its Dutch subsidiary and larger portfolio.

Direct peers

• Jongeneel: Specialized Dutch timber and panel materials wholesaler with a long history and nationwide branch network. Closest direct competitor in Stiho's wood-heavy core categories, particularly for professional carpenters and joiners.
• Witzand: Dutch building materials and timber wholesaler with a regional branch network serving construction professionals. Comparable assortment and customer base, though smaller in geographic reach than Stiho.
• PontMeyer: Dutch B2B wholesaler of timber, sheet materials, and building products with branches across the Netherlands. Directly competes in Stiho's core wood and panel categories with a similar professional-builder focus.
• Raab Karcher (Saint-Gobain Distribution Solutions Nederland): Largest Dutch B2B building materials wholesaler with a similar multi-branch national network and professional customer focus. Direct competitor for Stiho on large-project procurement and contractor relationships.
• BMN (Bouwmaterialen Nederland): Cooperative building materials chain serving Dutch construction professionals with nationwide branches, broad assortments, and project delivery services. Highly comparable in target customer and product mix.

Others

• Wienerberger: Leading European manufacturer of building materials (clay blocks, bricks, roof tiles). Functions as a supplier to Stiho's rough-construction and facade categories rather than a direct competitor, but operates in the same Dutch construction ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/stihobv
• Facebookfacebook.com/StihoBV
• LinkedInlinkedin.com/company/stiho

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stiho