Circle-Hand
Circle-Hand is a Berlin-based, bootstrapped SaaS platform providing AI-powered inventory, consignor management, automated payouts, and POS integrations built specifically for consignment, resale, and thrift shops across 20+ countries.
- Company typePrivate
- Founded2023
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Circle-Hand does
Circle-Hand GmbH is a Berlin-based, bootstrapped SaaS company that builds browser-based inventory and operations software for consignment and resale shops. The platform centralizes vendor/consignor management, automated payout calculation and batch payments, real-time inventory sync with Shopify POS, Square POS, and Zettle/PayPal POS, VAT margin scheme tax reporting, and barcode label printing, with explicit support for consignment, buy-outright, and donation inventory models. The product is differentiated by domain specialization (consignors, vendor portals, payout automation) rather than horizontal POS features, and is augmented by AI-powered capabilities including image-based item entry, AI-driven pricing recommendations benchmarked against live eBay/Vinted/Depop listings, background removal, and AI-generated product descriptions and SEO metadata.
The commercial model is subscription SaaS with four tiers (Basic $99/month up to $10,000 monthly shop sales, Professional $179/month up to $50,000, Advanced $299/month above $50,000 with two locations, and Custom for multi-location and integration-heavy accounts), billed monthly or annually with a two-month discount on annual plans. Go-to-market is predominantly product-led via a self-serve 7-day free trial on the company website, supplemented by official partnerships with Shopify, Square, and Zettle/PayPal, a Referral Partner Program offering up to 10% recurring revenue share, content marketing through a blog and help center, and PR-driven case studies. The customer base is entirely SMB and is distributed across 20+ countries including Germany, the US, UK, Netherlands, Sweden, Switzerland, Austria, Canada, Mexico, Belgium, Luxembourg, Norway, South Africa, and New Zealand.
Operationally, Circle-Hand is a 1-10 employee, 100% bootstrapped private company owned by founders and Managing Directors Max Schubert and Jonas Schumacher, legally restructured from Circle Hand UG to Circle-Hand GmbH. The company maintains GDPR-compliant data processing with documented Article 28/30 controls, EU Standard Contractual Clauses, and SOC 2 references, and ships product updates on a biweekly cadence driven by a public roadmap where approximately 90% of features originate from customer feedback. No external funding, acquisitions, or institutional investors are disclosed.
Circle-Hand firmographics
Firmographics- Name
- Circle-Hand
- Legal name
- Circle-Hand GmbH
- Website
- https://circle-hand.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Circle-Hand is a Berlin-based, bootstrapped SaaS platform providing AI-powered inventory, consignor management, automated payouts, and POS integrations built specifically for consignment, resale, and thrift shops across 20+ countries.
- Ownership category
- akta.pro rank
Circle-Hand industry classification
Industry- Product category
- Consignment & Resale Shop Software
- NAICS
- Hardware Retailers (44414)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Managed Consignment & Authentication-led Resale (CRAFAGAN)
Keywords
Where Circle-Hand is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Circle-Hand business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription SaaS: Monthly or annual subscription tiers (Basic $99/mo, Professional $179/mo, Advanced $299/mo, Custom). Revenue-based tariff changes when customer reaches threshold. Annual plan saves 2 months.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic - For growing shops averaging up to $10,000 in monthly sales |
| Subscription | Monthly | Professional - For established shops with up to $50,000 monthly sales |
| Subscription | Monthly | Advanced - For scaling businesses with monthly sales above $50,000 |
| Subscription | Multi-year contract | Custom - For more complex businesses with custom needs |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Circle-Hand product offering
Product offeringCore offering
Circle-Hand is a cloud-based, browser-accessible SaaS platform purpose-built for consignment and resale shops. It manages inventory across consignment, buy-outright, and donation models, using AI to register items from photos, suggest prices from live market data, automate consignor payouts, sync sales in real time with Shopify/Square/Zettle POS systems, and handle VAT margin-scheme tax reporting. The platform is sold on monthly and annual subscription tiers (Basic $99, Professional $179, Advanced $299, Custom) scaled by monthly sales volume, with a 7-day free trial.
Product overview
Circle-Hand is a unified browser-based SaaS platform for consignment and resale shops, consisting of a core software with integrated features: AI Item Entry for automated product listing, Client Portal for vendor self-service, Built-in POS for transactions, Payout Automation for commission calculations, Tax Reporting with VAT margin support, Analytics & Reports, and Barcode Label generation. The platform offers four pricing tiers (Basic at $99/mo, Professional at $179/mo, Advanced at $299/mo, and Custom) differentiated by store locations and feature access. Circle-Hand integrates officially with Shopify POS, Square POS, and Zettle/PayPal POS for real-time inventory and sales sync. A Public Roadmap provides transparent customer-driven feature prioritization, and a Referral Partner Program enables ecosystem growth.
Differentiator
Problem solved
Functional benefit
Products and services
- Circle-Hand SaaS Platform Browser-based, cloud SaaS subscription product for consignment and resale shops that manages inventory, vendor/consignor relationships, automated payouts, real-time POS sync, and tax reporting. Sold in Basic ($99/mo), Professional ($179/mo), Advanced ($299/mo), and Custom pricing tiers scaled by monthly sales volume, with a 7-day free trial and onboarding support. Used by shops in 20+ countries.
Quantifiable outcome
- One staff member can enter up to 90 items per hour using AI-assisted item entry
- +1 more outcomes
Companies that use Circle-Hand
Customer profileNamed customers8 records
Segments10 records
Ideal customer profiles2 records
Circle-Hand technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability8 records
Feature9 records
Circle-Hand partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ShopifycoreOfficial Shopify partner with real-time integration through dedicated Shopify app. Syncs items, sales, returns, and discounts between Circle-Hand and Shopify POS/Online Store. Circle-Hand listed on Shopify App Store.
- SquarecoreOfficial Square partner with verified, real-time connection. Sales, inventory, and payouts sync instantly between Square POS and Circle-Hand.
- Zettle/PayPal POScoreOfficial integration with Zettle/PayPal POS. Sales sync back to Circle-Hand in real time for vendor tracking and payout automation.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Circle-Hand competitors and assessment
Company assessmentBroad incumbents
- Square for Retail: Square is both a real-time POS integration partner for Circle-Hand and a broader retail platform with inventory, vendor, and reporting capabilities that could encroach on consignment-specific workflows. Comparable as an ecosystem incumbent Circle-Hand must coexist with and potentially differentiate against.
- Lightspeed Retail: Large cloud POS and retail management platform serving SMB retail, with growing features for specialty and consignment use cases. Comparable as a broader incumbent that Circle-Hand competes against for inventory and POS budgets, while Circle-Hand integrates with Shopify/Square/Zettle to stay adjacent.
- Shopify POS: Circle-Hand's largest distribution partner via the Shopify App Store, but also a strategic incumbent with native retail POS that could expand into consignment workflows. The dual partnership-vs-competition dynamic makes Shopify the most consequential peer for Circle-Hand.
Direct peers
- ConsignCloud: Cloud consignment software serving thrift stores, consignment shops, and nonprofits in North America. Overlaps directly with Circle-Hand on multi-vendor inventory, automated consignor payouts, online and in-store syncing, and tax/margin reporting for secondhand goods.
- SimpleConsign: One of the most established web-based consignment software platforms for thrift, resale, and consignment shops. Closely comparable to Circle-Hand in target customer (independent consignment/resale operators), core workflow (vendor management, split payouts, inventory tracking), and POS integration approach.
- Nightingale Software: Specialist consignment and resale management software with features for vendor accounts, split payouts, and inventory. Directly comparable to Circle-Hand's domain specialization for SMB consignment shops.
- Bravo Store Systems (Bravo POS): POS and back-office software tailored to consignment, resale, and thrift retailers, with consignor tracking and split-payout workflows. Comparable to Circle-Hand in vertical specialization and reliance on integrations to broader e-commerce ecosystems.
- Resaleworld (RQSI): Long-running consignment and resale POS software provider, including cloud-based and on-premise products. Highly comparable on consignment-specific features, vendor settlements, and pricing tier structure aimed at SMB resale operators.
- Liberty Software (ConsignPro): Provides ConsignPro and related consignment/resale management software used by thousands of independent shops. Comparable on consignor accounting, multi-store support, and reporting for consignment and resale operators.
Others
- Vinted (B2B/Pro tooling): Major consumer resale marketplace whose live pricing data Circle-Hand's AI Pricing Assistant references. Indirectly comparable as a downstream channel that increasingly offers seller tools; represents both a data source and a potential long-term disintermediation risk for independent resale shops using Circle-Hand.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Circle-Hand social profiles
Digital presenceCircle-Hand compliance and trust
Trust signalCompliance2 records
Circle-Hand financial estimates
Financial estimateRevenue estimate
Valuation estimate
Circle-Hand leadership team
Management profileNumber of profiles
Profiles2 records
Circle-Hand funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Circle-Hand M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Circle-Hand
What does Circle-Hand do?
Circle-Hand is a cloud-based, browser-accessible SaaS platform purpose-built for consignment and resale shops. It manages inventory across consignment, buy-outright, and donation models, using AI to register items from photos, suggest prices from live market data, automate consignor payouts, sync sales in real time with Shopify/Square/Zettle POS systems, and handle VAT margin-scheme tax reporting. The platform is sold on monthly and annual subscription tiers (Basic $99, Professional $179, Advanced $299, Custom) scaled by monthly sales volume, with a 7-day free trial.
Is Circle-Hand a public or private company?
Circle-Hand is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Circle-Hand founded?
Circle-Hand was founded in 2023. It employs 1 to 10 people.
Where is Circle-Hand based?
Circle-Hand is headquartered in Berlin, Germany, in the Europe region.
How does Circle-Hand make money?
One revenue line is on record: subscription SaaS.
Who are Circle-Hand's main competitors?
Broad incumbents on record are Square for Retail, Lightspeed Retail and Shopify POS. Direct peers are ConsignCloud, SimpleConsign, Nightingale Software, Bravo Store Systems (Bravo POS), Resaleworld (RQSI) and Liberty Software (ConsignPro). Vinted (B2B/Pro tooling) is listed as an others.
Does Circle-Hand have an API?
No public API is recorded for Circle-Hand.
What industry is Circle-Hand in?
Circle-Hand's product category is Consignment & Resale Shop Software. Its primary akta.pro industry code is CRAFAGAN, Managed Consignment & Authentication-led Resale. Its NAICS code is 44414 and its SIC code is 7372.