Flexstar
Flexstar is a US-based commercial LED grow light manufacturer serving licensed cannabis cultivators and greenhouse agriculture operators globally, with proprietary Liquid Optics technology and installations across 50 countries.
- Company typePrivate
- Founded2009
- HeadquartersOntario, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Flexstar does
Flexstar is a commercial LED grow light manufacturer headquartered in Ontario, California, founded in 2009 as an innovator in agricultural lighting and now operating with 101-250 employees. The company designs, engineers, manufactures, and distributes horticultural lighting systems for licensed commercial cannabis cultivators and greenhouse agriculture operators, with a portfolio centered on the flagship REDLINE Series (featuring patented Liquid Optics System, tunable SpecTune spectrum with independent UV and Far-Red control, 3.2 μmol/J efficiency, and 54,000-hour IP66-rated lifespan), complemented by the UCL Under Canopy Light (120W), LTL Linear Toplight (250W for greenhouse), NOVA HB Toplight (800W HPS replacement), and ZEUS environmental controller. Core proprietary technology includes the patented Liquid Optics System (LOS), a precision-engineered liquid medium optical architecture delivering 99% optical efficiency and 9-15°F LED temperature reduction, supported by seven US patents covering fixture design and optical methods. The company operates a tri-channel go-to-market: direct enterprise sales with quote-based pricing and complimentary computerized light plans, wholesale and distributor partnerships, and OEM/ODM manufacturing relationships across 50 countries, generating revenue exclusively through hardware sales into commercial cultivation facilities.
Flexstar firmographics
Firmographics- Name
- Flexstar
- Legal name
- FLEXSTAR INC.
- Website
- https://flex-star.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Flexstar is a US-based commercial LED grow light manufacturer serving licensed cannabis cultivators and greenhouse agriculture operators globally, with proprietary Liquid Optics technology and installations across 50 countries.
- Ownership category
- akta.pro rank
Flexstar industry classification
Industry- Product category
- Horticultural Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Controlled Environment Lighting (LED Grow Lights, Controls) (AFAAAHAC)
Keywords
Where Flexstar is headquartered
LocationHeadquarters
- HQ city
- Ontario
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Flexstar business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- LED Grow Light Hardware Sales: Flexstar generates revenue through the sale of LED grow light fixtures and systems. Product lines include REDLINE Series, UCL Collection (Under Canopy Lights), LTL Collection (Linear Toplights), and NOVA HB Series. Sales are direct to commercial growers with pricing provided via quote requests.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Commercial LED grow light systems - quote-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Flexstar product offering
Product offeringCore offering
Flexstar designs, manufactures, and sells commercial LED grow light fixtures and horticultural lighting systems for licensed cannabis cultivators and greenhouse agriculture operators. Its flagship Redline Series incorporates the patented Liquid Optics System (LOS) with tunable spectrum controls, IP66-rated durability, and 54,000-hour lifespan. The portfolio is complemented by the UCL Under Canopy Light, LTL Linear Toplight, and NOVA HB Toplight product families, supported by free computerized light-plan services and grow consultancy.
Product overview
Flexstar is a commercial LED grow light manufacturer offering a portfolio of horticultural lighting solutions. The product lineup centers on the Redline Series (flagship with Liquid Optics System, available in fixed-spectrum and SpecTune tunable variants), complemented by specialized products including the UCL Under Canopy Light (120W for lower canopy illumination), LTL Linear Top Light (250W for greenhouse cultivation with independent Far-Red control), and NOVA HB Toplight (800W for HPS replacement). Core technology includes the proprietary Liquid Optics System (patented optical architecture) and ZEUS environmental controller for VPD/climate management. Products serve commercial cannabis and agricultural cultivators with focus on efficiency (up to 4.0 μmol/J PPE), spectrum control, and durability (IP66 ratings, 54,000-hour lifespans).
Differentiator
Problem solved
Functional benefit
Brands
- REDLINE Series: New generation LED grow light featuring patented Liquid Optics System with unmatched efficiency, precise spectrum control, and exceptional durability.
- UCL Collection
- LTL Collection
- NOVA HB Collection
- Liquid Optics System
Products and services
- Redline Series LED Grow Light Flagship commercial LED grow light available in 400W–1200W configurations featuring patented Liquid Optics System with 99% optical efficiency, up to 3.2 μmol/J efficiency, up to 3840 μmol/s output, adjustable spectrum with independent UV and Far-Red control, IP66 rating, 54,000-hour lifespan, and 5-year warranty. Sold to commercial cannabis cultivators via quote-based direct sales.
- UCL Collection - 120W Under Canopy Light 120W under-canopy LED grow light delivering up to 396 μmol/s PPF output at 3.3 μmol/J efficiency with daisy-chain connectivity for up to 20 fixtures and DLC listing for utility rebate qualification in the US and Canada. Targeted at commercial cannabis cultivation facilities seeking to maximize lower-canopy yields.
- LTL Collection - 250W Linear Toplight 250W linear top light for greenhouse cultivation delivering up to 4.0 μmol/J PPE and up to 1000 μmol/s BPF with independent Far Red control, slim design for minimal shadowing, and seamless end-to-end connectivity for uniform light spread across long greenhouse beds. Targeted at commercial greenhouse vegetable growers (tomatoes, cucumbers, peppers).
- NOVA HB Collection - 800W NOVA HB Toplight 800W LED grow light offering 1:1 HPS replacement with high efficacy, adjustable light distribution, minimal heat output, IP66 rating, and simultaneous control of up to 160 lights. Designed for commercial indoor cultivation facilities seeking to retrofit or replace legacy HPS systems.
- ZEUS Controller Cultivation automation environmental controller providing real-time monitoring of temperature, humidity, and VPD, with automated regulation, growth stage customization, energy efficiency features, and a user-friendly interface. Sold as a companion product to Flexstar LED grow light installations.
- Free Computerized Light Plan and Grow Consultancy Service Complimentary consultative service providing free complete computerized light plans alongside grow consultancy to help commercial growers determine appropriate lighting specifications for their cultivation space. Engaged via quote request on the Flexstar website, phone (+1 909-836-8630), or email ([email protected]).
Quantifiable outcome
- Up to 3.2 μmol/J photon efficiency (PPE)
- +5 more outcomes
Companies that use Flexstar
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Flexstar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Flexstar partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Flexstar competitors and assessment
Company assessmentDirect peers
- Gavita: Gavita (now part of Hawthorne Gardening) is a leading manufacturer of professional-grade horticultural lighting for cannabis and greenhouse cultivation. Directly comparable to Flexstar in serving commercial growers with high-efficiency HPS and LED fixture lines.
- Fluence by ams OSRAM: Fluence is a leading commercial LED horticulture lighting supplier serving cannabis and vertical farming operators. Directly comparable to Flexstar in selling energy-efficient LED fixtures with tunable spectrum controls to enterprise cultivators.
- Heliospectra: Heliospectra is a Swedish specialist in LED grow light systems with adjustable spectrum and controls for greenhouses and indoor cultivation. Comparable to Flexstar in offering programmable, high-efficiency horticultural fixtures to commercial growers globally.
- California LightWorks: California LightWorks manufactures professional LED grow lights specifically designed for cannabis cultivation. Directly comparable to Flexstar in product category, target customer (commercial cannabis), and feature set (programmable spectrum, IP-rated fixtures).
- SANlight: SANlight is an Austrian/German premium LED grow light manufacturer serving commercial indoor and greenhouse cultivation. Comparable to Flexstar in engineering high-efficiency, high-quality horticultural fixtures for the European and global professional market.
- Agrolux: Agrolux is a Dutch manufacturer of professional horticultural lighting including HPS and LED fixtures for greenhouse and indoor cultivation. Directly comparable to Flexstar in serving commercial growers with high-output, spectrum-controlled lighting solutions.
Broad incumbents
- Signify (Philips Horticulture LED): Signify's Philips horticulture LED portfolio offers greenhouse and indoor cultivation lighting as part of a broad lighting conglomerate. A broad incumbent comparable to Flexstar in targeting commercial growers with high-efficiency LED fixtures, but with global scale and a much wider product portfolio.
- Hawthorne Gardening Company: Hawthorne Gardening (a subsidiary of Scotts Miracle-Gro) is a major supplier of hydroponic equipment and lighting including Gavita and Spectrum brands. Broad incumbent comparable to Flexstar in commercial cannabis cultivation lighting, but with significantly larger distribution and broader hardware portfolio.
Emerging players
- Mars Hydro: Mars Hydro manufactures LED grow lights chiefly targeting hobbyist and small commercial growers via e-commerce. An emerging player with overlapping product technology (high-efficiency LED) and end-application, but with a more price-sensitive, smaller-customer base than Flexstar.
Regional players
- Kropf Lighting: Kropf Lighting is a commercial greenhouse and indoor cultivation lighting supplier. Comparable to Flexstar in serving professional growers with high-efficiency LED systems, though its footprint is more regionally focused primarily in the North American market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Flexstar social profiles
Digital presenceFlexstar compliance and trust
Trust signalCompliance1 record
Flexstar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flexstar leadership team
Management profileNumber of profiles
Flexstar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flexstar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flexstar
What does Flexstar do?
Flexstar designs, manufactures, and sells commercial LED grow light fixtures and horticultural lighting systems for licensed cannabis cultivators and greenhouse agriculture operators. Its flagship Redline Series incorporates the patented Liquid Optics System (LOS) with tunable spectrum controls, IP66-rated durability, and 54,000-hour lifespan. The portfolio is complemented by the UCL Under Canopy Light, LTL Linear Toplight, and NOVA HB Toplight product families, supported by free computerized light-plan services and grow consultancy.
Is Flexstar a public or private company?
Flexstar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Flexstar founded?
Flexstar was founded in 2009. It employs 101 to 250 people.
Where is Flexstar based?
Flexstar is headquartered in Ontario, United States, in the North America region.
How does Flexstar make money?
One revenue line is on record: LED Grow Light Hardware Sales.
Who are Flexstar's main competitors?
Direct peers on record are Gavita, Fluence by ams OSRAM, Heliospectra, California LightWorks, SANlight and Agrolux. Broad incumbents are Signify (Philips Horticulture LED) and Hawthorne Gardening Company. Mars Hydro is listed as an emerging player. Kropf Lighting is listed as a regional player.
Does Flexstar have an API?
No public API is recorded for Flexstar.
What industry is Flexstar in?
Flexstar's product category is Horticultural Lighting. Its primary akta.pro industry code is AFAAAHAC, Controlled Environment Lighting (LED Grow Lights, Controls). Its NAICS code is 335132 and its SIC code is 3640.