Yana Trip
Yana Trip is a Seoul-based, private Korean travel agency that specializes exclusively in Dubai and Middle East travel packages for Korean outbound travelers, operating via a direct-to-consumer model through its website, KakaoTalk chat, and phone consultation.
- Company typePrivate
- Founded2020
- HeadquartersSeoul, South Korea
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Yana Trip does
Yana Trip is a Seoul, South Korea-based private travel agency that operates as a specialist intermediary for Korean outbound travelers seeking Dubai and Middle East destinations. Branded as 'Dubai & Middle East specialist travel agency' (두바이 & 중동전문 여행사) and legally registered as K-INITIATIVE Co., Ltd. (주)케이이니셔티브), it was established in the mid-2010s and obtained Korean tourism business registration (제 2020-000017호) in 2020. The firm describes itself as serving the growing base of fully independent Korean travelers, and positions Korean-language expertise, regional specialization, and visa/cultural navigation as its primary functional benefits versus generalist travel agencies.
The company's product surface is a single offering — curated Dubai and Middle East travel packages — delivered via a direct-to-consumer model. Sales and service run through three channels: the yanatrip.com website (top-of-funnel content and inquiry capture), KakaoTalk chat (mid-funnel consultation), and phone-based customer service at 02-715-6463 during weekday business hours (bottom-of-funnel booking). Pricing is fully custom and quote-based, with revenue generated through transaction fees/markups on tour packages and travel arrangements. There is no disclosed technology platform, no proprietary booking engine features, and no app presence; the operating footprint is a single office in Garden Tower, Unni-dong, Jongno-gu, Seoul.
From a commercial and capital structure standpoint, Yana Trip is a small (1–10 employee) private company with no disclosed revenue, no disclosed institutional funding amounts, and no named enterprise or consumer customer references. Early-stage participation from Travel Startups Incubator (2016) and a 2017 round involving Chinaccelerator, Orbit Startups, Orbit Ventures, and SOSV are noted as accelerator-led engagements. Leadership comprises a representative director/CEO (조지환, identified in external sources as Yana Cho) and a COO (Sunny Choi). There are no disclosed partnerships, alliances, awards, patents, or AI/ML capabilities, making Yana Trip a niche agency whose strategic differentiation rests entirely on domain specialization rather than technology or scale.
Yana Trip firmographics
Firmographics- Name
- Yana Trip
- Legal name
- (주)케이이니셔티브(K-INITIATIVE Co., Ltd.)
- Website
- https://yanatrip.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Yana Trip is a Seoul-based, private Korean travel agency that specializes exclusively in Dubai and Middle East travel packages for Korean outbound travelers, operating via a direct-to-consumer model through its website, KakaoTalk chat, and phone consultation.
- Ownership category
- akta.pro rank
Yana Trip industry classification
Industry- Product category
- Specialty Outbound Travel Services
- NAICS
- Travel Agencies (561510), Tour Operators (561520)
- akta.pro industry
- Custom Itinerary Planning with Booking & Fulfillment (Full-Service)Destination-Specific Custom Itinerary Specialists
Keywords
Where Yana Trip is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Yana Trip business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Travel Agency Services: Yana Trip operates as a travel agency specializing in Dubai and Middle East travel, generating revenue through tour packages, travel bookings, and related travel services for Korean outbound travelers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom travel packages - pricing available upon consultation |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Yana Trip product offering
Product offeringCore offering
Yana Trip operates as a specialty travel agency providing personalized tour packages and travel arrangements exclusively for Dubai and Middle East destinations. The company serves Korean outbound travelers with customized itinerary planning, Korean-language customer service, visa and cultural navigation support, and end-to-end booking arrangements delivered through its website, phone, and Kakao chat channels.
Product overview
Yana Trip operates as a single-service travel agency specializing in Dubai and Middle East travel. The company offers travel services for this specific regional destination through its website platform, functioning as a unified offering rather than a modular product suite.
Differentiator
Problem solved
Functional benefit
Products and services
- Dubai & Middle East Travel Services
Companies that use Yana Trip
Customer profileSegments1 record
Ideal customer profiles1 record
Yana Trip technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Yana Trip partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights2 records
Yana Trip competitors and assessment
Company assessmentBroad incumbents
- Hana Tour Service: Korea's largest outbound travel agency, operating packaged tours across hundreds of global destinations including the Middle East. Comparable to Yana Trip as a Korean-headquartered travel seller targeting Korean outbound travelers, but at vastly greater scale and with a much broader destination portfolio.
- Modetour Network: Major Korean outbound travel agency offering tour packages worldwide, including Dubai and Gulf itineraries. Comparable to Yana Trip as a Seoul-based Korean travel agency serving outbound Korean travelers via packaged and customized products, though with significantly broader geographic coverage.
- Very Good Tour: Korean travel agency offering outbound tour packages across multiple regions including Middle East destinations. Comparable to Yana Trip as a Korean outbound travel agency using website plus digital channels, though with broader geographic scope rather than single-region specialization.
- Trip.com Group: Global online travel agency with a Korean-language interface and significant Korean outbound traveler traffic, including Middle East destinations. Comparable to Yana Trip as a competitor for Korean outbound travel bookings, though operating at global scale with horizontal product coverage.
- Booking.com: Global horizontal OTA serving Korean outbound travelers, including accommodation and experiences in Dubai and the Middle East. Comparable to Yana Trip as a competitor for Korean travelers booking Middle East trips, though it offers self-serve rather than consultation-led service.
- Viator: Tripadvisor-owned activities marketplace with extensive Dubai and Middle East tour inventory accessible to Korean consumers. Comparable to Yana Trip as a competing channel for Korean travelers booking Middle East experiences, though operating as a global self-serve platform without Korean-language consultation.
Direct peers
- MyRealTrip: Korea's leading online travel platform, offering flights, hotels, and packaged tours to Korean outbound travelers through a digital-first model. Comparable to Yana Trip in customer base (Korean outbound travelers) and channels (online + mobile), though MyRealTrip is a horizontal OTA spanning many destinations versus Yana Trip's Dubai/Middle East specialization.
Emerging players
- Klook: Asia-headquartered OTA specializing in tours, activities, and experiences, with strong Korean-language coverage and a deep Dubai/UAE inventory. Comparable to Yana Trip at the activities and experiences layer for Korean travelers in the Middle East, though it is a self-serve marketplace rather than a consultation-led agency.
- Kkday: Asian OTA focused on tours, activities, and local experiences across Asia-Pacific and the Middle East, with Korean-language site support. Comparable to Yana Trip in offering Korean travelers bookable Middle East experiences, though Kkday is a horizontal marketplace versus Yana Trip's curated agency model.
- GetYourGuide: Global activities and experiences marketplace with substantial Dubai and Middle East inventory and growing Korean traveler adoption. Comparable to Yana Trip in supplying Korean outbound travelers with Middle East tours and activities, though delivered via a global self-serve platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights4 records
Customer concentration
Yana Trip social profiles
Digital presenceYana Trip compliance and trust
Trust signalCompliance1 record
Yana Trip financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yana Trip leadership team
Management profileNumber of profiles
Profiles1 record
Yana Trip funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yana Trip M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yana Trip
What does Yana Trip do?
Yana Trip operates as a specialty travel agency providing personalized tour packages and travel arrangements exclusively for Dubai and Middle East destinations. The company serves Korean outbound travelers with customized itinerary planning, Korean-language customer service, visa and cultural navigation support, and end-to-end booking arrangements delivered through its website, phone, and Kakao chat channels.
Is Yana Trip a public or private company?
Yana Trip is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yana Trip founded?
Yana Trip was founded in 2020. It employs 1 to 10 people.
Where is Yana Trip based?
Yana Trip is headquartered in Seoul, South Korea, in the Asia region.
How does Yana Trip make money?
One revenue line is on record: travel Agency Services.
Who are Yana Trip's main competitors?
Broad incumbents on record are Hana Tour Service, Modetour Network, Very Good Tour, Trip.com Group, Booking.com and Viator. MyRealTrip is listed as a direct peer. Emerging players are Klook, Kkday and GetYourGuide.
Does Yana Trip have an API?
No public API is recorded for Yana Trip.
What industry is Yana Trip in?
Yana Trip's product category is Specialty Outbound Travel Services. Its primary akta.pro industry code is THAKAOAO, Custom Itinerary Planning with Booking & Fulfillment (Full-Service), with a secondary code of THAKAOAN, Destination-Specific Custom Itinerary Specialists. Its NAICS code is 561510.