What Turning Point Propellers does

Turning Point Propellers, Inc. is a Jacksonville, Florida-based private manufacturer of aluminum and stainless steel boat propellers and related hub kit systems, operating in the marine propulsion aftermarket since 1997. The company designs and produces 3- and 4-blade propellers for recreational, professional/commercial, and OEM boating applications, built around proprietary technologies including a squeeze casting process (producing aluminum blades with fine grain and no internal voids), low-slip blade geometry, ventilated aluminum propeller architecture (the only such offering in the market per company claims), and a five-step Ultra Coat powder coating finish. Its hub kit portfolio includes the patented MasterGuard Series — offered with an industry-only Lifetime Warranty — and 500/700 series hubs engineered to interchange with Mercury Flo-Torq II, Michigan Wheel XHS, and Solas Rubex systems, enabling retrofit into competitor-installed bases.

The company's revenue model is hardware sales of propellers and hub kits, supplemented by pitch exchange and warranty services. Distribution is exclusively indirect through an Authorized Dealer Advantage Program, a global distributor network, OEM supply arrangements, and direct customer support via phone and email. Customer segments span individual boating enthusiasts (primary), professional captains, OEM boat/engine manufacturers, and the commercial boating sector. Supporting tools include an online Prop Finder wizard, dealer locator, and social media presence on Facebook and YouTube. The firm operates with 1-10 employees, has not disclosed external funding, and has no public M&A or leadership change history in the source material.

Name

Turning Point Propellers

Legal name

Turning Point Propellers, Inc.

Website

https://turningpointpropellers.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Turning Point Propellers is a private Jacksonville, Florida manufacturer of aluminum and stainless steel boat propellers and MasterGuard hub kits, selling globally through authorized dealers, distributors, and OEMs to recreational boaters, professional captains, and commercial operators.

Ownership category

akta.pro rank

Product category

Marine Propellers

NAICS

Ship and Boat Building (3366)

SIC

Engines & Turbines (3510)

akta.pro primary industry

Propellers & Waterjets (IMAJAHAE)

Keywords

• Boat propellers
• Aluminum marine propellers
• Stainless steel propellers
• Propeller hub kits
• Marine propulsion parts

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Boat Propeller Sales: Primary revenue from manufacturing and selling aluminum and stainless steel boat propellers. Products are distributed through dealer networks and direct sales.
2. Hub Kit Systems: Sale of proprietary hub kit systems including MasterGuard Series with lifetime warranty coverage.
3. Pitch Exchange / Warranty Services: Warranty and maintenance services including pitch exchange program for propeller adjustments.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Turning Point Propellers manufactures and sells 3- and 4-blade aluminum and stainless steel boat propellers along with interchangeable MasterGuard hub kit systems (500 and 700 series) for 4.25 and 4.75 inch gearcases. Products are engineered with a proprietary squeeze casting process, low-slip blade geometry, and ventilated aluminum designs to maximize speed, hole shot, fuel efficiency, and reverse thrust. The company distributes globally through authorized dealers, distributors, and OEM boat/engine manufacturers, supported by an online Prop Finder tool and direct customer service.

Product overview

Turning Point Propellers is a manufacturer of marine propellers offering a portfolio of aluminum and stainless steel boat propellers, hub kit systems, and a prop finder tool. The core product lines include Aluminum Propellers (cost-effective, squeeze-cast with fine grain) and Stainless Steel Propellers (high-performance, enhanced durability). Hub Kit Systems include the 500 and 700 series for different gearcase sizes, featuring MasterGuard Series with a Lifetime warranty, and are designed to interchange with competing hub systems (Mercury Flo-Torq II, Michigan Wheel XHS, Solas Rubex). The Prop Wizard tool assists customers in selecting the appropriate propeller for their specific boat and engine configuration.

Differentiator

Problem solved

Functional benefit

Products and services

• Aluminum Propellers 3- and 4-blade aluminum boat propellers that deliver stainless-steel-like performance at a lower cost, manufactured using a proprietary squeeze casting process that yields the strongest blades with fine grain and no internal voids. Includes the only ventilated aluminum propellers on the market for enhanced hole shot. Sold to recreational boaters, professional captains, and OEM manufacturers through authorized dealers and distributors.
• Stainless Steel Propellers High-performance 3- and 4-blade stainless steel boat propellers engineered for enhanced durability and efficiency in demanding recreational and commercial marine applications. Sold through authorized dealers, distributors, and to OEM manufacturers.
• Hub Kit Systems (MasterGuard Series, 500 and 700 Series) Comprehensive range of proprietary hub kits ensuring compatibility and ease of installation across different boat and engine types. Includes the MasterGuard Series (industry's only Lifetime warranty), 500 Series for 4.25 inch gearcases, and 700 Series for 4.75 inch gearcases; all designed to interchange with Mercury Flo-Torq II, Michigan Wheel XHS, and Solas Rubex hub kit systems. Sold to boaters, dealers, and OEM manufacturers as standalone replacement hubs or as part of complete propeller assemblies.

Quantifiable outcome

• Up to 46% more reverse thrust compared to competitive designs
• +3 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• ACME Propellers: ACME produces aluminum and stainless boat propellers and associated hub systems; comparable in product breadth, material mix, and reliance on marine dealer distribution.
• Michigan Wheel Marine: Michigan Wheel is a direct competitor manufacturing aluminum and stainless steel boat propellers and hub systems (XHS), explicitly cited by Turning Point as a system its 500/700 hub kits interchange with. Highly comparable in product line, channel structure, and customer base.
• Solas Science & Engineering Co. Solas manufactures aluminum and stainless propellers and Rubex hub kits; their Rubex system is named by Turning Point as directly interchangeable. Direct competitor in both recreational and commercial marine propeller segments.
• PowerTech Propellers: PowerTech designs aluminum and stainless props for bass boats and performance applications, overlapping with Turning Point's boating enthusiast and water-sports segments. Comparable product positioning and dealer-channel go-to-market.
• Stiletto Propellers: Stiletto specializes in high-performance aluminum bass-boat propellers, targeting the same high-performance recreational boater segment as Turning Point's ventilated aluminum and Express Machete lines. Strong channel overlap.

Broad incumbents

• Mercury Marine (Brunswick Corporation): Mercury is the dominant outboard-engine OEM whose Flo-Torq II hub system is named as a compatible Turning Point alternative. As a Brunswick-owned incumbent, Mercury bundles proprietary props with engine sales, giving it strong OEM-channel advantages Turning Point competes against.
• Yamaha Marine: Yamaha produces outboards and a proprietary propeller line (e.g., Talon, Performance series) that compete in the same recreational marine end market and are typically sold through authorized dealer networks similar to Turning Point's.
• Quicksilver (Brunswick Corporation brand): Quicksilver is Brunswick's aftermarket marine parts and propellers brand, distributed globally. Offers direct competition in the replacement-propeller channel where Turning Point's MasterGuard lifetime warranty competes on differentiation.

Emerging players

• Hydro Marine (Reptune): Hydro Marine (and sister brands in the Reptune portfolio) builds specialized and high-performance marine props for performance and commercial markets, emerging as a credible niche alternative with comparable product focus and dealer-based distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@turningpointpropellers101
• Facebookfacebook.com/turningpointpropellers

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Turning Point Propellers