McNicholas & McNicholas

Name

McNicholas & McNicholas

Legal name

McNicholas & McNicholas, LLP

Website

https://mcnicholaslaw.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Plaintiff-Side Legal Services (Personal Injury and Employment Law)

NAICS

Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Employment law services
• Product liability litigation
• Class action representation
• First responder legal services

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Legal Representation - Contingency Fees: Primary revenue from contingency fee arrangements in personal injury, wrongful death, product liability, and class action cases where fees are collected as a percentage of settlements or verdicts won for clients
2. Legal Representation - Hourly/Retainer: Hourly billing and retainer arrangements for employment law matters, discrimination cases, and other legal services
3. Co-Counsel Referrals: Revenue from co-counsel arrangements with other law firms on large cases (e.g., wildfire litigation, mass torts)

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

McNicholas & McNicholas, LLP is a plaintiff-side litigation firm representing individuals in personal injury, product liability, wrongful death, employment discrimination, harassment, retaliation, whistleblower, and workers' compensation retaliation matters. It also handles class actions, mass torts, wildfire disaster recovery litigation, and emerging-practice areas such as AI harm, data breach and privacy, social media liability, sexual abuse, and sex trafficking claims. Matters are primarily taken on contingency fee for plaintiff cases, with hourly/retainer billing used for certain employment matters, and initial consultations are offered free of charge.

Product overview

McNicholas & McNicholas is a Los Angeles-based personal injury and employment law firm offering comprehensive legal services. The firm provides a unified portfolio of legal practice areas rather than a platform-plus-modules architecture. Core services include Personal Injury representation (covering auto accidents, truck accidents, catastrophic injuries, and product liability), Employment Law (wrongful termination, discrimination, harassment, and whistleblower claims), First Responder Claims (representing police officers, firefighters, and EMTs), Wildfire Disaster Recovery and Litigation, and Emerging Litigation services (AI and Technology Harm, Data Breach and Privacy Litigation, and Social Media Liability). The firm also handles Class Action matters, Corporate Misconduct cases, and Wrongful Death claims. Founded by a family of attorneys spanning three generations, the firm has recovered over $3 billion for clients and has over 100 years of combined trial experience across its partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Legal representation for individual victims of personal injury, including car accidents, motorcycle accidents, truck accidents, bicycle and pedestrian accidents, burn injuries, catastrophic injuries, spinal injuries, and traumatic brain injuries.
• Employment Law Services Legal representation for employees facing workplace issues including wrongful termination, sexual harassment, employment discrimination, whistleblower claims, and wage and hour violations.
• Product Liability Legal Services Legal representation for victims harmed by defective products including defective vehicles, tires, machinery, fire extinguishers, and e-cigarettes.
• First Responder Claims Legal representation for police officers, firefighters, and first responders who have suffered discrimination, harassment, retaliation, or wrongful termination.
• Truck Accidents Legal Services Legal representation for victims of commercial truck crashes, including cases involving driver negligence, defective truck equipment, and improper cargo.
• Wildfire Disaster Recovery and Litigation Legal representation for victims of California wildfires, including claims against utility companies, contractors, and landowners for property damage and losses.
• AI and Emerging Technology Harm Legal representation for victims who have been harmed by the misuse of AI and other emerging technologies.
• Data Breach and Privacy Litigation Legal representation for victims who face an increased risk of identity theft and other harm due to a data breach.
• Social Media Liability Legal representation for civil compensation claims related to social media platform liability and harm to minors.
• Class Action Litigation Legal representation in class action lawsuits including mass torts, consumer protection, and large-scale civil matters.
• Corporate Misconduct and Business Fraud Legal representation for clients who suffer harm from corporations due to corporate misconduct or business fraud.
• Wrongful Death Claims Legal representation for families seeking accountability and closure after losing loved ones to negligence or unsafe conditions.

Quantifiable outcome

• Over $3 billion recovered for clients since 1993
• +5 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• Becker Law GroupminorImplementation/ SI/ Consulting Partner · 16 January 2025Co-counsel partnership with Becker Law Group on Eaton Fire lawsuit against Southern California Edison.
• Singleton SchreiberminorImplementation/ SI/ Consulting Partner · 16 January 2025Co-counsel partnership with Singleton Schreiber on Eaton Fire lawsuit against Southern California Edison.
• Los Angeles Police Protective League (LAPPL)coreStrategic or Co-development PartnerPanel Counsel relationship providing legal representation to LAPD officers who are members of the union. Firm handles employment law matters including discrimination, harassment, retaliation, and wrongful termination cases.
• United Firefighters of Los Angeles City (UFLAC)coreStrategic or Co-development PartnerPanel Counsel relationship providing legal representation to Los Angeles firefighters. Firm handles employment law matters including discrimination, harassment, retaliation, and workers compensation cases.
• Kent | PincinminorImplementation/ SI/ Consulting PartnerCo-counsel partnership with employment law firm Kent | Pincin on disability discrimination lawsuit against Hilmar Cheese Company.
• Alexandroff Law GroupminorImplementation/ SI/ Consulting PartnerCo-counsel partnership with Alexandroff Law Group on disability discrimination lawsuit against Hilmar Cheese Company.

Scale indicators13 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Panish | Shea | Boyle | Ravipudi LLP: Los Angeles-based plaintiffs' trial firm with a parallel practice in catastrophic personal injury, product liability, and aviation litigation, regularly securing nine- and ten-figure verdicts in California. It is one of the closest comparables to McNicholas & McNicholas in plaintiff-side PI and employment work.
• Lieff Cabraser Heimann & Bernstein: San Francisco-based plaintiffs' firm with deep mass tort, class action, and product liability practices, often serving as lead or co-counsel in California class actions. Highly comparable in its plaintiff-side class action and mass tort work overlapping with McNicholas's mass tort and consumer protection cases.
• The Dominguez Firm: Los Angeles-based personal injury and employment law firm with a large plaintiff practice covering auto accidents, workplace injuries, and employment claims. Comparable in California plaintiff-side PI and employment focus with multilingual capabilities.
• Wilshire Law Firm: California-based plaintiff firm handling personal injury, employment law, and class action matters with offices across Southern California. Direct competitor in California PI and employment plaintiff work.
• Greenberg Gross LLP: Los Angeles plaintiffs' trial boutique focused on complex civil litigation including personal injury, product liability, and commercial matters. Comparable mid-size plaintiff firm with similar PI and complex trial work in California.
• Kabateck LLP: California-based plaintiffs' firm with practice areas in personal injury, employment law, and class actions, founded by a former president of Consumer Attorneys of California. Comparable plaintiff-side PI and employment work.

Broad incumbents

• Simmons Hanly Conroy: National mass tort and class action plaintiff firm headquartered in Illinois with significant California mass tort and asbestos practice. Comparable in mass tort and class action work but operates at significantly larger national scale.
• Milberg Coleman Bryson Phillips Grossman: National class action and mass tort plaintiff firm with offices in California and a long history in consumer protection and securities class actions. Comparable in class action litigation scale and consumer-oriented plaintiff work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/mcnicholaslaw
• Xx.com/McNicholasLaw
• Facebookfacebook.com/McNicholasLaw

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McNicholas & McNicholas