Wilshire Law Firm
Wilshire Law Firm is a contingency-fee plaintiff law firm serving individual consumers across California, Oregon, and Washington in personal injury, sexual abuse, employment rights, and class action matters, with 500-600+ legal professionals and over $3 billion in cumulative recoveries.
- Company typePrivate
- Founded2007
- HeadquartersLos Angeles, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Wilshire Law Firm does
Wilshire Law Firm, PLC is a privately-held, contingency-fee plaintiff law firm founded in 2007 and headquartered in downtown Los Angeles. The firm represents individual consumers and class action participants across four primary practice areas: personal injury (motor vehicle, truck, motorcycle, premises liability, wrongful death, product liability, dog bites), sexual abuse civil litigation, employment rights (wrongful termination, discrimination, harassment, wage and hour, retaliation), and class action lawsuits against corporate defendants. The firm operates exclusively on contingency fee basis, charging clients nothing upfront and collecting a percentage of settlement or verdict only upon recovery.
The firm delivers services through a hybrid physical and digital distribution model: eight California offices (Los Angeles HQ, Oakland, San Diego, Riverside, Sacramento, Torrance, Irvine, Beverly Hills), 24/7 telephone intake across three phone numbers, online contact forms, bilingual English/Spanish service, and an attorney referral program. Marketing is multi-channel, including SEO, content/blog, organic social (Instagram, Facebook, LinkedIn, YouTube), and earned media placements in LA Times, ABC, KTLA, Telemundo, and TV Azteca. Services have been extended beyond California to Oregon and Washington state, with nationwide availability for class action matters.
Technology infrastructure is described as standard legal practice management and case handling systems with no proprietary features, no public APIs, no disclosed AI/ML capabilities, and no patents. The firm has cumulatively recovered over $3 billion in verdicts and settlements across 20,000+ cases, and employs 500-600+ legal professionals under a fully built-out C-suite (COO, CFO, CHRO, Managing Partner/CLO, CMO, CIO, VP Growth). Seven consecutive years on U.S. News & World Report/Best Lawyers (2020-2026) and dominant TopVerdict.com settlement rankings in 2023 and 2024 anchor the firm's brand position in California plaintiff practice.
Wilshire Law Firm firmographics
Firmographics- Name
- Wilshire Law Firm
- Legal name
- Wilshire Law Firm, PLC
- Website
- https://wilshirelawfirm.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Wilshire Law Firm is a contingency-fee plaintiff law firm serving individual consumers across California, Oregon, and Washington in personal injury, sexual abuse, employment rights, and class action matters, with 500-600+ legal professionals and over $3 billion in cumulative recoveries.
- Ownership category
- akta.pro rank
Wilshire Law Firm industry classification
Industry- Product category
- Personal Injury Legal Services
- NAICS
- Offices of Lawyers (541110), Legal Services (5411), Other Legal Services (54119)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Personal Injury & Insurance Defense (BPAHAAAM)
Keywords
Where Wilshire Law Firm is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Wilshire Law Firm business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Contingency Fee - Personal Injury: The firm operates on a contingency fee basis for personal injury cases, meaning clients pay no legal fees unless the firm recovers compensation. Fees are typically a percentage of the settlement or verdict won.
- Contingency Fee - Employment Law: Employment law cases are handled on contingency fee basis, with no fees unless compensation is recovered for the client.
- Contingency Fee - Class Action: Class action lawsuits handled on contingency basis with no upfront costs to class members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Pay-as-you-go | Contingency Fee Representation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Wilshire Law Firm product offering
Product offeringCore offering
Wilshire Law Firm is a plaintiff-side litigation firm that represents individual consumers in personal injury, sexual abuse, employment rights, product liability, and class action matters on a contingency fee basis. The firm handles cases from intake through trial across motor vehicle accidents, workplace violations, defective products, and institutional abuse claims, recovering compensation for clients without requiring upfront payment.
Product overview
Wilshire Law Firm is an award-winning personal injury, sexual abuse, employment rights, and class action law firm serving clients throughout California, Oregon, Washington state, and nationwide. The firm offers a comprehensive portfolio of legal services organized by practice area, including Personal Injury Legal Services (covering motor vehicle accidents, truck accidents, motorcycle accidents, premises liability, wrongful death, and catastrophic injuries), Sexual Abuse Legal Representation, Employment Rights Legal Services, Class Action Litigation, Product Liability Legal Services, and specialized regional services for Oregon and Washington. The firm operates on a contingency fee basis, meaning no fees unless clients receive compensation. Key offices are located across California including Los Angeles (headquarters), Irvine, Oakland, San Diego, Beverly Hills, Torrance, Sacramento, and Riverside, with services available 24/7 via telephone and online contact forms.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Injury Legal Services
Quantifiable outcome
- Over $3 billion recovered in verdicts and settlements
- +5 more outcomes
Companies that use Wilshire Law Firm
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Wilshire Law Firm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wilshire Law Firm partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
Wilshire Law Firm competitors and assessment
Company assessmentDirect peers
- Bisnar Chase Personal Injury Attorneys: California-based personal injury firm with contingency representation and multi-office presence; directly comparable in PI plaintiff work, particularly Southern California.
- The Barnes Firm: Large personal injury plaintiff firm with national footprint and contingency fee model, employing TV/digital advertising at scale — directly comparable go-to-market and case mix.
- Morgan & Morgan: Largest contingency-based plaintiff law firm in the U.S., operating across personal injury, employment, and class action. Direct competitor with a similar 24/7 intake, TV-led marketing, and multi-office model.
- Dolan Law Firm: California plaintiff firm covering personal injury, employment, and sexual abuse cases on contingency. Overlapping practice areas and bilingual California client focus.
- Frantz Law Group: California-based contingency plaintiff firm focused on personal injury, employment, and class action — closely overlapping Wilshire's California practice areas and client base.
- Jacoby & Meyers: Long-established contingency-based personal injury firm with multi-state presence and similar advertising-led client acquisition. Direct competitor in PI plaintiffs' representation.
- Law Offices of Samer Habbas: California plaintiff firm specializing in personal injury and employment cases on a contingency basis. Comparable practice mix and regional client acquisition motion.
Others
- Epiq Global: Legal services and class action administration provider adjacent to plaintiffs' practice. Adjacent ecosystem participant rather than direct competitor, but a likely counterparty on Wilshire's class action administration.
- Consumer Attorneys Association of Los Angeles: Industry association for California plaintiff lawyers. Not a direct competitor, but a peer ecosystem institution that shapes the plaintiff bar in which Wilshire competes and from which it draws referrals and reputational standing.
Emerging players
- Law Offices of John M. Kelson: Smaller California plaintiff firm focused on personal injury and employment with contingency model; comparable practice areas though significantly smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Wilshire Law Firm social profiles
Digital presenceWilshire Law Firm compliance and trust
Trust signalCompliance8 records
Wilshire Law Firm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wilshire Law Firm leadership team
Management profileNumber of profiles
Profiles7 records
Wilshire Law Firm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wilshire Law Firm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wilshire Law Firm
What does Wilshire Law Firm do?
Wilshire Law Firm is a plaintiff-side litigation firm that represents individual consumers in personal injury, sexual abuse, employment rights, product liability, and class action matters on a contingency fee basis. The firm handles cases from intake through trial across motor vehicle accidents, workplace violations, defective products, and institutional abuse claims, recovering compensation for clients without requiring upfront payment.
Is Wilshire Law Firm a public or private company?
Wilshire Law Firm is a private company. It is classified as management employee owned and is currently operating.
When was Wilshire Law Firm founded?
Wilshire Law Firm was founded in 2007. It employs 101 to 250 people.
Where is Wilshire Law Firm based?
Wilshire Law Firm is headquartered in Los Angeles, United States, in the North America region.
How does Wilshire Law Firm make money?
Three revenue lines are on record. Contingency Fee - Personal Injury is the primary driver. The others are contingency Fee - Employment Law and contingency Fee - Class Action.
Who are Wilshire Law Firm's main competitors?
Direct peers on record are Bisnar Chase Personal Injury Attorneys, The Barnes Firm, Morgan & Morgan, Dolan Law Firm, Frantz Law Group, Jacoby & Meyers and Law Offices of Samer Habbas. Others are Epiq Global and Consumer Attorneys Association of Los Angeles. Law Offices of John M. Kelson is listed as an emerging player.
Does Wilshire Law Firm have an API?
No public API is recorded for Wilshire Law Firm.
What industry is Wilshire Law Firm in?
Wilshire Law Firm's product category is Personal Injury Legal Services. Its primary akta.pro industry code is BPAHAAAM, Personal Injury & Insurance Defense. Its NAICS code is 541110 and its SIC code is 8111.