Taste Design

What Taste Design does

Taste Design is a privately held, full-service creative agency founded in 2007 and headquartered in Edinburgh, United Kingdom. The firm delivers branding, digital, and creative marketing services across five integrated service lines: Brand Identity & Brand Design (consultancy, strategy, workshops, audit); Digital Content Creation (websites, social media, apps, online advertising, email); Internal Communications (employee engagement, internal campaigns, guidelines); Design & Print (brochures, packaging, reports, corporate publishing); and Marketing Support (planning, integrated campaigns, creative strategy, reporting). It positions itself as an "extended marketing team" for clients, with deep collaboration and background-knowledge building as a stated methodology.

The customer base is split between two stated segments — small startups with big ambitions and established household names — and includes publicly named clients such as Edinburgh Airport, ICAS, Sheraton Grand Hotel & Spa, Citizens Advice Scotland, Aquila Insight, Charlotte Square, and Disley, spanning aviation, hospitality, professional services, market research, and non-profit sectors. Distribution is primarily via direct outreach, the agency's website portfolio, and client referrals, with several relationships retained on multi-year terms (Disley since 2009, Citizens Advice Scotland since 2019).

The business model is professional services: project-based and retained creative engagements, with custom pricing not publicly disclosed. The firm operates with a lean team of 1-10 employees and serves clients across Scotland and the broader UK. There are no disclosed funding events, ownership changes, acquisitions, leadership transitions, or material strategic pivots in the available data; the company appears to operate as an independent boutique agency with stable, retained-client revenue dynamics.

Name

Taste Design

Legal name

Taste Design

Website

https://tastedesign.co.uk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Taste Design is a boutique Edinburgh-based creative agency founded in 2007, offering brand identity, digital content, internal communications, design and print, and marketing support services to startups and established enterprises across Scotland and the UK.

Ownership category

akta.pro rank

Product category

Creative Branding & Design Services

NAICS

Graphic Design Services (54143), Graphic Design Services (541430)

akta.pro primary industry

Packaging & Brand Identity Creative Agencies (MPAAAAAN)

Keywords

• Brand identity design
• Creative design services
• Digital content creation
• Marketing communications
• Brand strategy consulting

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Services: As a full-service design and marketing agency, Taste Design generates revenue through project-based creative services including brand identity design, digital content creation, internal communications, design and print, and marketing support. Revenue is generated through one-time project fees and ongoing client engagements since 2007.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Taste Design is a full-service branding, digital, and creative agency delivering design and marketing solutions across both digital and print channels. It operates as an extension of clients' marketing teams, providing brand identity and strategy, digital content creation, internal communications, design and print, and marketing support on a project basis. Headquartered in Edinburgh, the agency has delivered campaigns for clients across Scotland and the UK since 2007.

Product overview

Taste Design is a full-service creative agency offering five integrated service areas: Brand Identity & Brand Design, Digital Content Creation, Internal Communications, Design & Print, and Marketing Support. These services work together as a unified offering, where the agency acts as an extended marketing team for clients, delivering campaigns across both digital and print channels since 2007.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Identity & Brand Design Brand consultancy, strategy, corporate and brand identity development, brand workshops, and brand audit services to help businesses build consistent and impactful brands beyond just a logo. Offered to both small startups building a brand from scratch and established enterprises refreshing or evolving their brand identity.
• Digital Content Creation Digital and mobile solutions including websites, social media content, apps, online advertising, and email marketing to help businesses engage with customers across digital channels. Targeted at clients needing an external creative partner for ongoing digital presence.
• Internal Communications Employee engagement, internal campaigns, internal guidelines, and creative communications designed to help organizations connect with their people, drive engagement, and improve performance. Offered primarily to mid-size and enterprise clients with significant internal audiences.
• Design & Print Brochures, collateral, Microsoft templates, reports, corporate publishing, and packaging design services spanning both print and digital formats. Delivered for clients across Scotland and the UK, with packaging design as a specific sub-capability.
• Marketing Support Marketing planning, integrated campaigns, creative strategy, and reporting and analysis services providing strategic guidance and fresh perspective on marketing initiatives for clients that need an outside view.

Quantifiable outcome

• Visual brand overhaul that instantly differentiates from competition and lays foundations for future growth
• +1 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Pentagram: World-renowned independent brand design agency with partner-led structure. Directly comparable to Taste Design in offering brand identity and creative services, but operating at much larger scale and global footprint.
• Wolff Olins: Global brand consultancy offering brand strategy and identity design. Comparable to Taste Design's brand identity and consultancy work, but serves much larger multinational clients across global markets.
• Brand Union (Superunion): WPP-owned brand consultancy offering brand strategy, identity, and design. Overlaps with Taste Design's brand identity and design & print services but operates globally with significantly larger resources.

Direct peers

• Carter Wong Design: UK-based independent brand design agency with similar full-service offering covering brand identity, digital and print. Closely comparable in size, scope, and client profile to Taste Design.
• dn&co: London-based independent design agency specialising in brand identity and editorial design. Comparable to Taste Design in boutique positioning and integrated digital/print capabilities, but with London client base.
• Magpie Studio: London-based independent brand design studio focused on brand identity and creative campaigns. Similar boutique positioning and creative-led approach as Taste Design.
• Heavenly Creative: Edinburgh-based creative agency offering branding, digital, and marketing services. Direct regional competitor to Taste Design, serving Scotland-based clients with similar service mix.
• Whitespace (Edinburgh): Edinburgh-based creative agency offering branding, design, and digital services. Direct local competitor to Taste Design with overlapping client base in Scotland.
• The Lane Agency: UK creative agency offering brand, digital, and marketing services. Comparable full-service positioning and similar enterprise client focus as Taste Design.
• MadeBrave: Glasgow-based branding and creative agency. Direct regional peer to Taste Design, both serving Scottish clients with brand identity, digital and design services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/tastedesignltd
• Facebookfacebook.com/tastedesign
• LinkedInlinkedin.com/company/taste-design

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Taste Design