Oakwood Veneer Company
Oakwood Veneer Company is a Troy, Michigan-based manufacturer and wholesale supplier of backed wood veneer sheets, custom panels, and edgebanding across 100+ domestic, exotic, and burl species, serving professional cabinet makers, architects, marine contractors, and DIY woodworkers via direct e-commerce.
- Company typePrivate
- Founded1989
- HeadquartersTroy, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Oakwood Veneer Company does
Oakwood Veneer Company is a privately held US manufacturer and wholesale supplier of backed wood veneer products, founded around 1986-1989 and headquartered in a single facility at 1830 Stephenson Hwy, Troy, Michigan. The company produces flexible wood veneer sheets in over 100 species across domestic (Alder, Cherry, Maple, Oak, Walnut), exotic (Goncalo Alves, Cocobolo, Teak, Ipe, Guanacaste, Goiaboa), and rare burl varieties, offered with three backing configurations: 10-mil paper, 22.2-mil Bubble-Free Veneer (BFV), and 3M pressure-sensitive adhesive (PSA) peel-and-stick. Beyond sheets, the company fabricates custom wood veneer panels on MDF and Ultracore substrates, distributes matching edgebanding tape, and resells Echo Wood reconstituted engineered veneers. A specialized marine line (Teak and Holly Nautical Dockwood) targets yacht and boat interior refits.
The company operates a direct-to-consumer wholesale model, selling per square foot at full 4'x8' sheet minimums through its BigCommerce e-commerce platform and phone sales (800-426-6018), with $2 sample sheets as a top-of-funnel entry point. Distribution spans the US, Canada, the UK, and Eurozone countries via multi-currency support (USD, CAD, GBP, EUR), with same-day shipping on in-stock items and a recent self-stick veneer launch in October 2025 extending reach into DIY and hobbyist segments. Customer segments are horizontal and fragmented, led by professional cabinet makers, furniture manufacturers, and architectural millwork firms, with secondary demand from architects, marine contractors, and DIY consumers supported by a Creator Collaboration Program and content marketing.
Revenue is generated entirely through one-time product sales (veneer sheets, panels, edgebanding, samples) with no subscription, licensing, or service recurring revenue. Pricing varies materially by species, with domestic exotics like Hemlock starting at $412.90 and rare exotics like Cocobolo reaching $1,351.60 per unit. Oakwood also operates a Plant It Forward environmental program (one tree planted per order) as a brand and ESG signal. The business is founder/owner-operated with no disclosed institutional investment, no parent company, no M&A history, and no public revenue disclosure.
Oakwood Veneer Company firmographics
Firmographics- Name
- Oakwood Veneer Company
- Legal name
- Oakwood Veneer Company
- Website
- https://oakwoodveneer.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Oakwood Veneer Company is a Troy, Michigan-based manufacturer and wholesale supplier of backed wood veneer sheets, custom panels, and edgebanding across 100+ domestic, exotic, and burl species, serving professional cabinet makers, architects, marine contractors, and DIY woodworkers via direct e-commerce.
- Ownership category
- akta.pro rank
Oakwood Veneer Company industry classification
Industry- Product category
- Wood Veneer Products
- NAICS
- Hardwood Veneer and Plywood Manufacturing (321211), Veneer, Plywood, and Engineered Wood Product Manufacturing (3212)
- SIC
- Millwood, Veneer, Plywood, & Structural Wood Members (2430), Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031)
- akta.pro primary industry
- Wood Flooring & Wood Veneer Products (IMADADAI)
- akta.pro secondary industries
- Veneer & Specialty Wood Products Trading (IMAMAIAL), Wood Mouldings, Millwork & Trim (IMADADAG)
Keywords
Where Oakwood Veneer Company is headquartered
LocationHeadquarters
- HQ city
- Troy
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Oakwood Veneer Company business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Wood Veneer Sheet Sales: Primary revenue stream from selling wood veneer sheets priced per square foot. Products sold in full sheet quantities (4'x8' and larger). Includes domestic, exotic, and burl wood species in various cuts (flat cut, quartered, rift cut). Multiple backing options (10 mil paper, 22.2 mil BFV, 3M PSA) available at different price points.
- Wood Veneer Panel Sales: Custom wood veneer panels manufactured to order with various substrate options (MDF, Ultracore) and quality grades. Revenue generated from custom panel fabrication services.
- Edgebanding Tape Sales: Edgebanding tape products in various wood species matching their veneer offerings.
- Sample Sales: Wood veneer sample sales at $2.00 per sample for project planning and specification purposes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Domestic wood veneer species (Alder, Ash, Birch, Cherry, Maple, Oak, Walnut) |
| Unit Pricing | Pay-as-you-go | Exotic wood veneer species (Goncalo Alves, Cocobolo, Teak, Ipe) |
| Unit Pricing | Pay-as-you-go | Burl wood veneer sheets (Walnut Burl, Myrtle Burl, Australian Burl) |
| Unit Pricing | Pay-as-you-go | Reconstituted/Echo Wood veneer products |
| Unit Pricing | Pay-as-you-go | Custom wood veneer panels |
| Unit Pricing | Pay-as-you-go | Wood veneer samples |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Oakwood Veneer Company product offering
Product offeringCore offering
Oakwood Veneer Company manufactures and supplies flexible wood veneer sheets, panels, and edgebanding tape in over 100 domestic, exotic, and burl wood species, sold wholesale in full-sheet quantities (4'x8' and larger) with multiple backing options including 10-mil paper, 22.2-mil Bubble-Free Veneer (BFV), and 3M PSA peel-and-stick adhesive. The company also produces custom wood veneer panels on MDF or Ultracore substrates and distributes the Echo Wood reconstituted veneer brand, with same-day shipping on in-stock products from its Troy, Michigan facility.
Product overview
Oakwood Veneer Company is a wood veneer manufacturer and supplier based in Troy, Michigan, operating for over 35 years. The company's product portfolio consists of wood veneer sheets in hundreds of domestic, exotic, and burl species; wood veneer panels available as custom quotes or standard configurations; premium burl sheets; edgebanding tape; marine-grade Nautical Dockwood products (Teak and Holly combinations); and the Echo Wood reconstituted veneer brand. The company also recently launched a self-stick wood veneer with repositionable 3M pressure-sensitive adhesive. Products are sold primarily wholesale in full sheet quantities (4'x8' and larger) with various backing options including 10-mil paper, 22.2-mil Bubble-Free (BFV), and 3M PSA peel-and-stick. The company ships from their US facility and offers same-day shipping on in-stock products.
Differentiator
Problem solved
Functional benefit
Products and services
- Wood Veneer Sheets Flexible wood veneer sheets available in hundreds of natural wood species including domestic, exotic, and burl varieties. Sheets are sold in standard sizes (4'x8' and larger) with multiple backing options including 10-mil paper, 22.2-mil Bubble-Free (BFV), and 3M PSA (Peel-and-Stick). Priced per square foot.
- Wood Veneer Panels Pre-manufactured wood veneer panels available with MDF or Ultracore substrates in various thicknesses. Custom panel quoting available for project-specific requirements. Panels typically ship within 2-3 weeks.
- Premium Burl Sheets Premium burl veneer sheets featuring exceptional grain patterns. Includes burl species such as Australian Burl, French Burl, Walnut Burl, Mappa Burl, and other rare figured burl varieties.
- Edgebanding Tape Pre-finished edgebanding tape in matching wood species for edge finishing of veneer-covered substrates. Available in species including Alder, Ash, Birch, Cherry, Maple, Oak, Rosewood, Sapele, Teak, Walnut, and Wenge.
- Echo Wood Reconstituted Veneers Reconstituted wood veneer products from the Echo Wood brand offering engineered wood veneer with consistent patterns. Products include Monterey Oak, Napa, Slate, Cherry, Teak, and other reconstituted species.
- Teak and Holly Marine Veneer Marine-grade specialty veneer products featuring contrasting wood inlays, primarily Teak and Holly combinations designed for yacht and boat interiors. Available as both veneer sheets and pre-manufactured panels with wood-on-wood construction.
- Self-Stick Wood Veneer with Repositionable 3M Adhesive Self-stick wood veneer featuring repositionable 3M pressure-sensitive adhesive that allows error correction within one hour of application and eliminates the need for contact cement. Available in multiple wood species and sizes for both DIY consumers and woodworking professionals.
- Wood Veneer Samples Wood veneer sample sheets sold at $2.00 per sample for project planning, specification, and color/figure evaluation purposes.
Quantifiable outcome
- Self-stick veneer allows error correction within an hour of application
- +1 more outcomes
Companies that use Oakwood Veneer Company
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Oakwood Veneer Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Oakwood Veneer Company partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Echo WoodminorEcho Wood is a brand of reconstituted wood veneer products that Oakwood Veneer resells through their e-commerce platform. Products include Monterey Oak, Napa, Slate, and Cherry reconstituted wood veneers. This is a product resale/istribution relationship where Oakwood serves as a retailer for Echo Wood engineered wood veneer products.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Oakwood Veneer Company competitors and assessment
Company assessmentDirect peers
- Veneer Technologies: Architectural veneer supplier offering natural and engineered veneer sheets, panels, and edgebanding to commercial millwork and OEM customers. Comparable in architectural/specification channel.
- Woodcraft: Major US specialty retailer of woodworking tools, supplies, and lumber/veneer with retail stores and e-commerce. Overlaps directly with Oakwood on domestic and exotic veneer sheet sales plus DIY/hobbyist targeting.
- Rockler Woodworking and Hardware: National woodworking specialty retailer with deep e-commerce catalog and DIY-focused merchandising. Competes with Oakwood on edgebanding, veneer, and project-based consumables for hobbyists and pros.
- Certainly Wood: Specialty wood veneer supplier offering in-stock sheets, custom cutting, and backed veneer options. Direct competitor in flexible wood veneer and project-based fulfillment to woodworkers and small shops.
- Bell Forest Products: Online-first veneer and lumber specialist selling exotic and domestic wood veneer sheets, burls, and custom-cut products. Closest like-for-like competitor in species breadth and e-commerce veneer distribution.
- Hearne Hardwoods: Specialty hardwood and exotic lumber/veneer supplier with deep species catalog and e-commerce storefront serving furniture makers and architects. Comparable species breadth and prosumer/professional mix.
- FormWood Industries: Manufacturer of backed wood veneer sheets, panels, and edgebanding serving furniture, cabinet, and architectural millwork customers. Comparable manufacturing scope and PSA-backed product line.
- M.B. Butcher: Veneer specialist offering burl, exotic, and figured veneer sheets with custom matching and layup services. Overlaps with Oakwood's premium burl/exotic SKUs and architectural specifier audience.
- Edgemate: Manufacturer of pre-finished edgebanding and veneer-edged panels for cabinet, furniture, and store fixture markets. Direct competitor on Oakwood's edgebanding tape product line.
- Sauers & Company Veneers: Specialty veneer distributor offering domestic and exotic species in sheet and roll form with custom slicing. Overlaps with Oakwood's species breadth and professional woodworking customer base.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Oakwood Veneer Company social profiles
Digital presenceOakwood Veneer Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oakwood Veneer Company leadership team
Management profileNumber of profiles
Profiles1 record
Oakwood Veneer Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oakwood Veneer Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oakwood Veneer Company
What does Oakwood Veneer Company do?
Oakwood Veneer Company manufactures and supplies flexible wood veneer sheets, panels, and edgebanding tape in over 100 domestic, exotic, and burl wood species, sold wholesale in full-sheet quantities (4'x8' and larger) with multiple backing options including 10-mil paper, 22.2-mil Bubble-Free Veneer (BFV), and 3M PSA peel-and-stick adhesive. The company also produces custom wood veneer panels on MDF or Ultracore substrates and distributes the Echo Wood reconstituted veneer brand, with same-day shipping on in-stock products from its Troy, Michigan facility.
Is Oakwood Veneer Company a public or private company?
Oakwood Veneer Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Oakwood Veneer Company founded?
Oakwood Veneer Company was founded in 1989. It employs 11 to 50 people.
Where is Oakwood Veneer Company based?
Oakwood Veneer Company is headquartered in Troy, United States, in the North America region.
How does Oakwood Veneer Company make money?
Four revenue lines are on record. Wood Veneer Sheet Sales are the primary driver. The others are wood Veneer Panel Sales, edgebanding Tape Sales and sample Sales.
Who are Oakwood Veneer Company's main competitors?
Direct peers on record are Veneer Technologies, Woodcraft, Rockler Woodworking and Hardware, Certainly Wood, Bell Forest Products, Hearne Hardwoods, FormWood Industries, M.B. Butcher, Edgemate and Sauers & Company Veneers.
Does Oakwood Veneer Company have an API?
No public API is recorded for Oakwood Veneer Company.
What industry is Oakwood Veneer Company in?
Oakwood Veneer Company's product category is Wood Veneer Products. Its primary akta.pro industry code is IMADADAI, Wood Flooring & Wood Veneer Products, with a secondary code of IMAMAIAL, Veneer & Specialty Wood Products Trading. Its NAICS code is 321211 and its SIC code is 2430.