3K Agentur für Kommunikation

Name

3K Agentur für Kommunikation

Legal name

3K Agentur für Kommunikation GmbH

Website

https://3k-kommunikation.de

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Healthcare Communications and Public Relations

NAICS

Public Relations Agencies (541820)

SIC

Services-Advertising (7310)

akta.pro industry

PRIMARYMPAAADAD

Healthcare & Life Sciences PR

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies

SECONDARYBPAFADAJ

Healthcare & Life Sciences PR

Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

SECONDARYMPAAAAAJ

Healthcare/Pharma Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Healthcare public relations
• Medical communications
• Pharmaceutical communications
• Medical writing
• Healthcare media relations

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Communications Services: B2B agency services providing healthcare communications, PR, media relations, strategic consulting, and content creation for pharmaceutical and healthcare companies

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

3K Agentur für Kommunikation is a Frankfurt-based healthcare communications and PR agency that translates complex medical, scientific, and health content into innovative communication formats for pharmaceutical and healthcare clients. It offers strategy and consulting, storytelling and campaigning, media relations and digital communications, and medical, patient and consumer communications across print, digital and video channels.

Product overview

3K Agentur für Kommunikation is a healthcare-focused communications agency offering four integrated service modules: Strategie & Beratung (strategy and consulting), Storytelling & Campaigning, Media Relations & Digital Communications, and Medical, Patient & Consumer Communications. The agency positions itself as a translator of complex medical content into innovative communication formats for print, digital, and video channels, serving healthcare brands, products, and companies. Founded in 1998, it operates as a PR and communications service provider rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategie & Beratung

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Burson GmbHcoreOthers3K operates as a branch (Zweigniederlassung) of Burson GmbH, part of the WPP network. This parent-subsidiary relationship provides access to global communications resources and network synergies.
• WPP Deutschland Holding GmbH & Co. KGcoreOthersUltimate parent company of Burson GmbH, providing 3K access to the global WPP communications network and resources.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• FischerAppel: Frankfurt-based German PR and communications agency with a dedicated healthcare and life-sciences practice, competing for the same pharmaceutical and Mittelstand healthcare clients as 3K in the DACH market.
• Burson Cohn & Wolfe (now Burson): Global PR network that is now 3K's direct parent following the merger of Burson with Cohn & Wolfe; the German hub operates in the same healthcare communications space and competes internally for cross-border pharma accounts.
• Serviceplan Health: Munich-based dedicated healthcare agency within the Serviceplan Group, offering medical communications, PR, and digital health services to pharmaceutical and healthcare brands across Germany and Europe.
• GCI Health: Healthcare-specialist PR agency within WPP, a sister agency to 3K through the WPP network, focused on pharma, biotech, and medical device communications globally.

Broad incumbents

• Edelman: World's largest PR firm with a deep global Health practice, regularly competing with 3K for the European lead on multinational pharma clients like Roche, AstraZeneca, and Daiichi-Sankyo.
• Ogilvy Health: WPP-owned health creative and communications network offering PR, medical education, and patient engagement services that overlap with 3K's medical/patient communications offering.
• McCann Health: Global healthcare communications network offering PR, medical communications, and consulting services for pharmaceutical clients, frequently competing for the same European pharma PR mandates as 3K.
• Real Chemistry: Healthcare-focused marketing and communications firm (formerly W2O) combining PR, data, and analytics for pharma clients, overlapping with 3K's digital communications and HCP engagement work.
• Hill+Knowlton: Global communications consultancy with a dedicated Healthcare & Wellness practice that competes with 3K for corporate and product PR mandates from multinational pharmaceutical companies.

Regional players

• Kekst CNC: Strategic communications advisory with deep European and global pharma sector experience — a comparable boutique-to-mid-sized communications partner for healthcare clients in the German-speaking market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/3k-agentur-f-r-kommunikation-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3K Agentur für Kommunikation