Preparedness
Preparedness, LLC is a principal-led management consulting firm that delivers NFPA 1600/1660 and ISO 22301-based emergency management, business continuity, and crisis management advisory services to enterprise and government clients across manufacturing, real estate, healthcare, government, and education sectors in the United States.
- Company typePrivate
- Founded2005
- HeadquartersThe Villages, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Preparedness does
Preparedness, LLC is a privately held, principal-led management consulting firm founded in 2005 in Massachusetts, specializing in emergency management, business continuity, and crisis management advisory services. The firm operates without any proprietary software platform, delivering all value through custom consulting engagements, planning documents, flowcharts, checklists, training, drills, and exercises. Its methodology is grounded in internationally recognized standards — primarily NFPA 1600, NFPA 1660, ISO 22301, and ISO 22361 — and its CEO, Donald L. Schmidt, has been a central figure in the development of these standards, including as Past Chair of the NFPA 1600 committee (since 1994) and a member of the USA Technical Advisory Group to ISO 292. The firm also publishes authored books, Preparedness Bulletins, and free self-assessment checklists that function as a top-of-funnel content marketing asset.
The company targets enterprise and government clients across at least nine verticals: manufacturing, real estate, life sciences, K-12 education, higher education, healthcare, government, oil and gas, and chemical industries. Named enterprise clients include Micron Technology, The Wills Group, and Metzler Real Estate; government clients include the City of Lynn Police Department and the Taunton Emergency Management Agency. The go-to-market is consultative enterprise field sales driven entirely by reputation, standards leadership, published expertise, and referrals — there is no self-serve, product-led, or channel motion. Pricing is project-based and quote-driven, with no public pricing, no subscription products, and no disclosed revenue. The firm maintains 1-10 employees and is celebrating its 20th anniversary in 2025, indicating a stable boutique practice rather than a scaling enterprise. Geographic scope is USA-only, with no external funding, no M&A activity, no partnerships, and no disclosed AI/ML capabilities.
Preparedness firmographics
Firmographics- Name
- Preparedness
- Legal name
- Preparedness, LLC
- Website
- https://preparednessllc.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Preparedness, LLC is a principal-led management consulting firm that delivers NFPA 1600/1660 and ISO 22301-based emergency management, business continuity, and crisis management advisory services to enterprise and government clients across manufacturing, real estate, healthcare, government, and education sectors in the United States.
- Ownership category
- akta.pro rank
Preparedness industry classification
Industry- Product category
- Risk Management Consulting
- NAICS
- Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Emergency Response, Spill Prevention & Crisis Preparedness (BPAHAJAM)
- akta.pro secondary industries
- Supply Chain Risk, Resilience & Business Continuity (BPAHAHAH), Risk, Compliance & Internal Controls Consulting (BPAHACAJ), Emergency Preparedness Planning & Readiness (HLAJAGAA), Community Resilience, Preparedness Training & Exercises (HLAJAGAL), Public Safety & Emergency Preparedness Education (CPR/First Aid/Disaster Readiness) (EDAAAFAJ)
Keywords
Where Preparedness is headquartered
LocationHeadquarters
- HQ city
- The Villages
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Preparedness business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Professional Consulting Services: Fee-for-service consulting engagements delivering emergency management, business continuity, crisis management, risk assessment, training, and program auditing services. engagements are custom, scope-defined projects with pricing based on complexity and client requirements. No subscription, licensing, or product-based revenue streams disclosed.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Preparedness product offering
Product offeringCore offering
Preparedness, LLC provides fee-for-service management consulting in emergency management, business continuity, crisis management, risk assessment and mitigation, training/drill/exercise design, and program reviews/auditing. Engagements are scoped per client and grounded in NFPA 1600, NFPA 1660, ISO 22301, and ISO 22301 frameworks, producing custom planning documents, flowcharts, written programs, and audit reports for organizations across multiple industries.
Product overview
Preparedness, LLC is a management consulting firm offering consulting services rather than a software product. Their core service offerings include six interconnected consulting practices: Emergency Management Services, Business Continuity Services, Crisis Management Services, Risk Assessment & Mitigation Services, Training/Drills & Exercises Services, and Program Reviews & Auditing Services. These services are supported by complementary resources including Preparedness Bulletins (guidance documents on 14+ topics), Self-Assessment Checklists (based on NFPA 1600/1660 and ISO 22301), International Standards Resources, and Links to Preparedness Resources. The company was founded in 2005 and serves clients across manufacturing, real estate, healthcare, government, higher education, and other industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Emergency Management Services
Quantifiable outcome
- Enabled seamless transition to remote work during pandemic while maintaining customer service and cash flow
- +3 more outcomes
Companies that use Preparedness
Customer profileNamed customers6 records
Segments9 records
Ideal customer profiles3 records
Preparedness technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Preparedness partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Preparedness competitors and assessment
Company assessmentDirect peers
- Kroll: Risk advisory firm offering crisis response, business continuity, security consulting, and resilience services to enterprises and governments. Overlaps with Preparedness on crisis management and risk assessment practices.
- Avalution Consulting: Business continuity and resilience consultancy that delivers BC program development, BIA, crisis management, and exercises to enterprise and government clients. Directly competes with Preparedness in core service lines and buyer profile.
- MHA Consulting: Specialized business continuity and disaster recovery consulting firm serving similar mid-market and enterprise clients. Closely comparable to Preparedness in service mix (BC, EM, crisis management, training/exercises) and boutique-firm positioning.
- Control Risks: Global specialist risk consultancy delivering crisis management, business continuity, security risk advisory, and preparedness services. Comparable on the crisis management and risk advisory overlay though significantly larger.
Emerging players
- Everbridge Critical Event Management: Software/SaaS provider of critical event management and mass notification platforms. Adjacent rather than direct — Preparedness' consulting-led model could partner with or compete against Everbridge-enabled in-house teams.
- FMI Consulting: Management consulting firm with construction and industrial risk practices that overlap with Preparedness on safety, risk assessment, and emergency preparedness for industrial clients.
Others
- BCI (Business Continuity Institute): Global membership and certification body for business continuity professionals, aligned to ISO 22301. Not a consulting competitor but the leading professional community within which Preparedness and its peers operate and benchmark.
Broad incumbents
- Deloitte (Risk & Financial Advisory): Big Four advisory practice offering enterprise-wide business continuity, crisis management, and operational resilience services. Competes with Preparedness for large enterprise and government RFPs where scale matters.
- Marsh McLennan (Marsh Advisory): Global insurance and risk advisory firm with a dedicated business continuity and resilience practice. Provides overlapping services as part of a much broader portfolio, frequently competing for enterprise BC mandates.
- BDO USA Advisory: Mid-tier advisory firm offering risk advisory, business continuity, and crisis management services. Targets a similar mid-market and enterprise buyer set as Preparedness with broader portfolio reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Preparedness social profiles
Digital presencePreparedness financial estimates
Financial estimateRevenue estimate
Valuation estimate
Preparedness leadership team
Management profileNumber of profiles
Profiles1 record
Preparedness funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Preparedness M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Preparedness
What does Preparedness do?
Preparedness, LLC provides fee-for-service management consulting in emergency management, business continuity, crisis management, risk assessment and mitigation, training/drill/exercise design, and program reviews/auditing. Engagements are scoped per client and grounded in NFPA 1600, NFPA 1660, ISO 22301, and ISO 22301 frameworks, producing custom planning documents, flowcharts, written programs, and audit reports for organizations across multiple industries.
Is Preparedness a public or private company?
Preparedness is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Preparedness founded?
Preparedness was founded in 2005. It employs 1 to 10 people.
Where is Preparedness based?
Preparedness is headquartered in The Villages, United States, in the North America region.
How does Preparedness make money?
One revenue line is on record: professional Consulting Services.
Who are Preparedness's main competitors?
Direct peers on record are Kroll, Avalution Consulting, MHA Consulting and Control Risks. Emerging players are Everbridge Critical Event Management and FMI Consulting. BCI (Business Continuity Institute) is listed as an others. Broad incumbents are Deloitte (Risk & Financial Advisory), Marsh McLennan (Marsh Advisory) and BDO USA Advisory.
Does Preparedness have an API?
No public API is recorded for Preparedness.
What industry is Preparedness in?
Preparedness's product category is Risk Management Consulting. Its primary akta.pro industry code is BPAHAJAM, Emergency Response, Spill Prevention & Crisis Preparedness, with a secondary code of BPAHAHAH, Supply Chain Risk, Resilience & Business Continuity. Its NAICS code is 54161 and its SIC code is 8742.