QuietGrowth
QuietGrowth is a Sydney-based, bootstrapped Australian robo-adviser founded in 2015, offering automated ETF portfolio management via Managed Discretionary Accounts to retail investors, SMSF trustees, and financial advisers, earning AUM-based fees of 0.36%-0.6%.
- Company typePrivate
- Founded2015
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What QuietGrowth does
QuietGrowth is an Australian fintech operating as an automated, online investment manager and digital financial adviser. Founded in 2015 and headquartered in Sydney, the company provides discretionary portfolio management through Managed Discretionary Accounts (MDAs), constructing diversified ETF portfolios across six asset classes (Australian shares, dividend shares, developed markets, emerging markets, bonds, and natural resources) using Modern Portfolio Theory and the Efficient Markets Hypothesis. Clients complete an online risk-tolerance questionnaire, receive a personalised portfolio recommendation, sign an MDA contract, and access ongoing management through a self-serve web platform or native iOS and Android applications.
The core technology stack is a proprietary digital advice and portfolio management platform with features including a risk-scoring questionnaire, an intuitive portfolio design visualisation method, threshold-based algorithmic rebalancing for portfolios above AUD 10,000, two-factor authentication, fingerprint biometric login, and 256-bit SSL encryption. The platform is regulated as a corporate Authorised Representative of Amplus Global Pty Ltd (AFSL 505929), with the B2B adviser channel operating under Bespoke Portfolio Pty Ltd (AFSL 341991). Supporting products include a Retirement Planner, Net Worth Calculator, QuietGrowth Kids investing service, and the Navigate Money financial education initiative, plus bundled SMSF set-up and administration through partner Green Frog Super.
QuietGrowth monetises through AUM-based annual management fees ranging from 0.36% to 0.6% plus GST, with tiered pricing across portfolio bands from AUD 3,000 minimum to AUD 2M+. The go-to-market is product-led growth via a fully self-serve digital platform, supplemented by a separate "QuietGrowth for Advisers" channel enabling financial advisers and accountants to manage client portfolios. Customer segments span individual retail investors, joint account holders, SMSF trustees, trust and company accounts, with no disclosed enterprise concentration. The company is privately held, bootstrapped since inception, and operates exclusively in the Australian market with explicit restrictions on US residents.
QuietGrowth firmographics
Firmographics- Name
- QuietGrowth
- Legal name
- QuietGrowth Pty Ltd
- Website
- https://quietgrowth.com.au
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- QuietGrowth is a Sydney-based, bootstrapped Australian robo-adviser founded in 2015, offering automated ETF portfolio management via Managed Discretionary Accounts to retail investors, SMSF trustees, and financial advisers, earning AUM-based fees of 0.36%-0.6%.
- Ownership category
- akta.pro rank
QuietGrowth industry classification
Industry- Product category
- Robo-Advisory and Automated Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Discretionary Portfolio Management (Retail) (FSAAAAAH)
Keywords
Where QuietGrowth is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
QuietGrowth business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- AUM-based Management Fees: QuietGrowth charges an annual fee based on the portfolio value under management, ranging from 0.36% to 0.6% per annum plus GST. The fee includes MDA management fee and administration fee. No brokerage, rebalancing, performance, entry, or exit fees are charged.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Up to $10,000 portfolio value: 0.6% per annum |
| Subscription | Annual | $10,001 to $200,000 portfolio value: 0.5% per annum |
| Subscription | Annual | $200,001 to $2,000,000 portfolio value: 0.4% per annum |
| Subscription | Annual | $2,000,001+ portfolio value: 0.36% per annum |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
QuietGrowth product offering
Product offeringCore offering
QuietGrowth provides automated online investment management through Managed Discretionary Accounts (MDAs), delivering personalised digital financial advice and discretionary portfolio management. The service constructs diversified global portfolios of Exchange-Traded Products across six asset classes based on each client's risk tolerance score, supporting individual, joint, SMSF, trust, and company accounts. The platform is accessible via web and mobile applications, with an adviser-facing channel for financial professionals.
Product overview
QuietGrowth is a fintech company offering a unified automated investment management platform centered on its MDA (Managed Discretionary Account) robo advice service. The core product provides personalized financial advice and discretionary investment management through diversified ETF portfolios, supporting individual, joint, SMSF, trust, and company account types. The platform operates alongside specialized modules including SMSF setup and administration services (via partner Green Frog Super), the QuietGrowth Kids investment feature for children's investing, and the Navigate Money financial education initiative. Supporting tools include a Retirement Planner and Net Worth Calculator for financial planning. The ecosystem includes a dedicated B2B platform called QuietGrowth for Advisers enabling financial advisers to manage client portfolios, and native iOS and Android mobile applications. All services are regulated under AFSL and built on Nobel Prize-winning investment methodology.
Differentiator
Problem solved
Functional benefit
Products and services
- QuietGrowth MDA Robo Advice Automated online investment management service providing personalized financial advice and discretionary investment management through Managed Discretionary Accounts (MDA). Manages client investments across individual, joint, SMSF, trust, and company accounts for risk-optimised returns.
- ETF Investing Investment management service using diversified portfolios of Exchange-Traded Products (ETPs/ETFs) across six asset classes: Australian Shares, Dividend Shares, Developed Markets, Emerging Markets, Bonds, and Natural Resources, with a long-term focus.
- Robo Advice for SMSF
Quantifiable outcome
- QuietGrowth fee as low as 0.4% per annum for portfolios between $200,001 and $2,000,000
- +1 more outcomes
Companies that use QuietGrowth
Customer profileSegments6 records
Ideal customer profiles3 records
QuietGrowth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
QuietGrowth partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Amplus Global Pty LtdcoreQuietGrowth Pty Ltd is a corporate Authorised Representative (number 1233619) of Amplus Global Pty Ltd (ACN 162 631 325), the holder of Australian Financial Services Licence number 505929. Amplus Global provides the regulatory licensing framework under which QuietGrowth operates its robo-advice MDA service.
- Bespoke Portfolio Pty LtdcoreQuietGrowth Pty Ltd (ACN 602 754 692) is an Authorised Representative (No. 001233619) of Bespoke Portfolio Pty Ltd, the holder of Australian Financial Services Licence (AFSL) No. 341991. This applies to the QuietGrowth for Advisers platform.
- Green Frog SupercoreGreen Frog Super is QuietGrowth's SMSF partner providing SMSF set-up, ongoing SMSF administration, and annual SMSF audit services. Green Frog Super uses BGL cloud-based SMSF software for ongoing SMSF administration. Clients who sign up for ongoing SMSF administration receive login details for their BGL account.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
QuietGrowth competitors and assessment
Company assessmentDirect peers
- Stockspot: Australian robo-advisor offering automated, diversified ETF portfolio management for retail investors with tiered fees. Closest direct competitor to QuietGrowth given overlapping customer base (Australian retail/SMSF) and ETF-based MDA-style service.
- Six Park: Australian robo-advisor providing automated ETF portfolio management for individuals, families, and SMSFs. Comparable to QuietGrowth on product (ETF portfolios), pricing structure, and target Australian retail/SMSF customer segments.
- Pearler: Australian micro-investing and automated ETF investing platform targeting long-term retail investors. Comparable to QuietGrowth on automated ETF portfolio construction and Australian retail focus, with overlapping audience of self-directed and delegated investors.
- Raiz Invest: ASX-listed Australian micro-investing app offering automated portfolio management and themed investments. Comparable to QuietGrowth on automated portfolio construction, Australian retail focus, and mobile-first delivery, though Raiz leans toward smaller, recurring micro-deposits.
Emerging players
- Spaceship Voyager: Australian digital investment platform offering managed portfolios and superannuation products for retail investors. Comparable to QuietGrowth on automated managed-portfolio offering and Australian retail/SMSF focus, with a younger-skewing brand.
Broad incumbents
- Betashares Direct: Major Australian ETF issuer that has expanded into direct-to-consumer investing products and portfolios. Comparable to QuietGrowth in that it offers Australian investors ETF-based portfolio solutions, but at much larger scale with a vertically integrated ETF issuance business.
- Vanguard Personal Investor: Australian arm of Vanguard offering low-cost index funds and ETFs plus a direct investor platform. Comparable to QuietGrowth as an established low-cost, passive-investing alternative for Australian retail investors with diversified portfolio options.
- Schwab Intelligent Portfolios: Automated investing service from Charles Schwab offering diversified ETF portfolios to US retail investors. Comparable to QuietGrowth as a large-scale automated portfolio platform, but operating from within a much larger incumbent brokerage.
Regional players
- Wealthsimple: Canadian digital wealth platform offering automated investing, ETFs, and managed portfolios. Comparable to QuietGrowth as a robo-advisor with automated diversified portfolio management, though primarily serving Canadian clients with no Australia presence.
- Betterment: US-based pioneering robo-advisor offering automated ETF portfolio management for retail and retirement investors. Comparable to QuietGrowth on automated, goal-based ETF portfolio construction and tiered AUM-based fees, but operating primarily in the US market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
QuietGrowth social profiles
Digital presenceQuietGrowth compliance and trust
Trust signalCompliance4 records
QuietGrowth financial estimates
Financial estimateRevenue estimate
Valuation estimate
QuietGrowth leadership team
Management profileNumber of profiles
Profiles2 records
QuietGrowth funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
QuietGrowth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about QuietGrowth
What does QuietGrowth do?
QuietGrowth provides automated online investment management through Managed Discretionary Accounts (MDAs), delivering personalised digital financial advice and discretionary portfolio management. The service constructs diversified global portfolios of Exchange-Traded Products across six asset classes based on each client's risk tolerance score, supporting individual, joint, SMSF, trust, and company accounts. The platform is accessible via web and mobile applications, with an adviser-facing channel for financial professionals.
Is QuietGrowth a public or private company?
QuietGrowth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was QuietGrowth founded?
QuietGrowth was founded in 2015. It employs 11 to 50 people.
Where is QuietGrowth based?
QuietGrowth is headquartered in Sydney, Australia, in the Oceania region.
How does QuietGrowth make money?
One revenue line is on record: AUM-based Management Fees.
Who are QuietGrowth's main competitors?
Direct peers on record are Stockspot, Six Park, Pearler and Raiz Invest. Spaceship Voyager is listed as an emerging player. Broad incumbents are Betashares Direct, Vanguard Personal Investor and Schwab Intelligent Portfolios. Regional players are Wealthsimple and Betterment.
Does QuietGrowth have an API?
No public API is recorded for QuietGrowth.
What industry is QuietGrowth in?
QuietGrowth's product category is Robo-Advisory and Automated Investment Management. Its primary akta.pro industry code is FSAAAAAH, Discretionary Portfolio Management (Retail). Its NAICS code is 523940 and its SIC code is 6282.