Metro Shoes

What Metro Shoes does

Metro Shoes, legally Metro Brands Limited, is a privately held Indian footwear specialty retailer founded in 1947 in Colaba, Mumbai. The company operates a dual-channel model combining a physical retail network spanning over 100 cities across India with a direct-to-consumer e-commerce platform at metroshoes.com. It offers a comprehensive assortment of men's, women's, and kids' footwear across formal, casual, ethnic, party, sports, and wedding occasions, alongside adjacent categories including bags, belts, wallets, socks, caps, shoe care, and foot care products. The product portfolio spans a broad price range from approximately Rs. 760 to Rs. 17,990, supported by periodic discounts of 10–70% during sales events.

The business is structured around an in-house own brand (Metro) and a multi-brand portfolio distributing international labels including Clarks, FitFlop, Skechers, Crocs, Puma, Fila, Heydude, Florsheim, and Von Wellx, among others. Related brands Mochi Shoes, Walkway Shoes, and Metro Activ operate as sister brands under Metro Brands Limited. The go-to-market approach combines owned retail stores, an e-commerce storefront with prepaid order incentives, a loyalty program, and active social media presence across Facebook, Instagram, Twitter, Pinterest, and YouTube. Customer policies include free delivery on prepaid orders above Rs. 1,000 and a 15-day return and exchange window.

Revenue is generated through direct unit-pricing retail sales of footwear and accessories. The company is described as founder or family-owned given its continuous history since 1947 and absence of disclosed external investors or public listing. No funding rounds, M&A activity, AI/ML capabilities, patents, certifications, or financial disclosures are available in the source data. Leadership is led by CEO Mehdi Sumar with Malik Tejani identified as Founder.

Name

Metro Shoes

Legal name

Metro Brands Limited

Website

https://metroshoes.com

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

101–250 employees

Short description

Metro Shoes is a privately held Indian footwear specialty retailer founded in 1947, operating 100+ physical stores across India plus a direct-to-consumer e-commerce platform, selling men's, women's, and kids' footwear and accessories under its own Metro brand and distributed international labels like Clarks, FitFlop, Skechers, Crocs, and Puma.

Ownership category

akta.pro rank

Product category

Footwear Retail

NAICS

Shoe Retailers (458210), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)

SIC

Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Casual & Lifestyle Footwear (CRAAACAB)

akta.pro secondary industries

Luxury & Designer Footwear Retail (CRAAADAH), Comfort, Orthopedic & Medical Footwear Retail (CRAAADAG), Footwear Accessories & Care Retail (Insoles, Laces, Shoe Care) (CRAAADAL)

Keywords

• Footwear retail
• Branded shoes
• Indian footwear
• Online shoe shopping
• Footwear accessories

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail Footwear and Accessories Sales: Metro Shoes generates revenue through direct retail sales of footwear and accessories via physical stores in over 100+ cities and its e-commerce website metroshoes.com. The business operates as a direct-to-consumer retailer offering branded shoes for men, women, and kids along with bags and accessories.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Metro Shoes is a direct-to-consumer footwear and accessories retailer operating physical stores across 100+ Indian cities and the metroshoes.com e-commerce website. It sells its own in-house Metro brand footwear plus multi-brand international and domestic labels (Clarks, Skechers, Crocs, FitFlop, Fila, Puma, Heydude, Von Wellx, and others) for men, women, and kids, alongside belts, wallets, socks, bags, and shoe-care accessories.

Product overview

Metro Shoes is India's leading footwear retail platform operating both online and through 100+ physical stores across 100+ cities since 1947. The company offers a comprehensive portfolio of footwear and accessories for men, women, and kids through its core product lines: Men's Footwear (casual, formal, ethnic, party, sports, wedding styles including shoes, boots, loafers, moccasins, sandals, sneakers), Women's Footwear (casual, formal, ethnic, party, sports, wedding styles with various heel types), Kids' Shoes (boys and girls footwear), Accessories (belts, wallets, socks, shoe care, foot care), and Bags (handbags, clutches, backpacks, totes, etc.). The platform also features an own-brand Metro line alongside multi-brand offerings from Crocs, Skechers, Puma, Fila, Clarks, FitFlop, and other international and domestic brands.

Differentiator

Problem solved

Functional benefit

Brands

• Metro: The company's own in-house footwear brand offering men's, women's, and kids' shoes including casuals, formals, ethnic wear, sports, and wedding footwear.

Products and services

• Men's Footwear Comprehensive range of men's footwear including casual, formal, ethnic, party, sports, and wedding shoes. Styles include shoes, boots, monk straps, brogues, clogs, lace-ups, jutis, slippers, Kolhapuris, loafers, moccasins, mojaris, Oxfords, pathanis, sandals, slip-ons, sneakers, walking shoes, large size options, and vegan leather shoes.
• Women's Footwear Extensive collection of women's footwear for casual, ethnic, formal, party, sports, and wedding occasions. Styles include shoes, ballerinas, boots, comfort shoes, gladiators, Kolhapuris, loafers, mojaris, flip flops, mules, peep toes, pumps, sandals, slides, slippers, slip-ons, sneakers, walking shoes, and multiple heel types (block, flats, kitten, platform, stilettos, wedges).
• Kids' Shoes Footwear collection for boys and girls including casual, formal, and sports shoes. Boys' styles include sandals, moccasins, loafers, derby, sneakers, slippers, boots, lace-ups, and running shoes. Girls' styles include sandals, slippers, sneakers, ballerinas, and running shoes.
• Accessories Range of footwear accessories including men's and women's belts, wallets, socks, caps, shoe care products (clean, color, shine), foot care products (foot spray, insoles), and body spray.
• Bags Collection of bags including backpacks, clutches, evening bags, hand bags, hobo bags, potlis, satchel bags, shoulder bags, sling bags, and totes for women.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Mochi ShoesminorOthersRelated brand under Metro Brands Limited offering fashion footwear options.
• Walkway ShoesminorOthersRelated brand under Metro Brands Limited offering comfortable footwear options.
• FitFlopcoreChannel Partner/ Reseller/ DistributorFitFlop is a major international footwear brand distributed through Metro Shoes. Metro Shoes stocks and sells FitFlop products including the Crossover and Mary Janes collections.
• Fila IndiacoreChannel Partner/ Reseller/ DistributorFila India is distributed through Metro Shoes. Metro Shoes offers Fila sports shoes, sneakers, and casual footwear across men, women, and kids categories.
• Clarks IndiacoreChannel Partner/ Reseller/ DistributorClarks is a premium international footwear brand distributed through Metro Shoes. Clarks products are featured prominently with dedicated collection pages and sale events.
• Metro ActivminorOthersRelated active/lifestyle brand under Metro Brands Limited.
• New Era Cap IndiaminorChannel Partner/ Reseller/ DistributorNew Era Cap is a headwear brand distributed through Metro Shoes as part of the accessories category.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Bata India: Bata India is India's largest footwear retailer with 1,500+ stores and a similar multi-brand, multi-price-point model across formal, casual, and sports categories. Most directly comparable peer given overlapping heritage, Indian footprint, and omni-channel retail approach.
• Woodland: Woodland is an Indian footwear and outerwear brand with a large owned retail footprint across metros and Tier-2 cities. Comparable as an Indian footwear brand-retailer with similar offline distribution strength and outdoor/casual positioning.
• Myntra: Myntra is India's leading online fashion marketplace with a strong footwear vertical and partnerships with many of the same international brands Metro distributes (Clarks, Skechers, Puma, Fila). Comparable as a competing footwear-purchase destination for Indian consumers.
• Liberty Shoes: Liberty is an Indian footwear brand with own retail and a comparable men/women/kids assortment across formal, casual, and ethnic categories. Comparable as a domestic footwear brand-and-retail operator with similar Indian geographic concentration.
• Relaxo Footwears: Relaxo is a leading Indian footwear manufacturer/brand (Sparx, Flite, Schoolmate, Bahamas) with growing own-brand retail. Comparable as an Indian mass-to-mid-market footwear operator competing across casual and sports categories.
• Mirza International (Red Tape): Mirza International manufactures and retails Red Tape and other footwear brands in India with a multi-brand, multi-segment model. Comparable as an Indian footwear brand-retailer competing across formal and casual categories.
• Ajio (Reliance Retail): Ajio is Reliance Retail's online fashion platform with a curated footwear assortment spanning value to premium tiers. Comparable as a digital multi-brand footwear retailer targeting similar Indian consumers.

Broad incumbents

• DSW (Designer Brands): DSW is a North American multi-brand footwear retailer carrying a wide assortment across casual, formal, and athletic categories. Comparable as an established multi-brand footwear retailer benchmark for Metro's assortment and pricing strategy.
• Foot Locker: Foot Locker is a global multi-brand athletic and casual footwear retailer operating an own-store-plus-digital model. Comparable as a benchmark multi-brand footwear retailer that Metro's model parallels at smaller Indian scale.

Emerging players

• Campus Activewear: Campus Activewear is a fast-growing Indian athletic and casual footwear brand listed in India, increasingly visible in sports footwear — the same category Metro addresses via Fila, Skechers, and own-brand Metro offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/metroshoes
• YouTubeyoutube.com/channel/UCJskR1CGRkMFxTdMxYR9AAQ
• Facebookfacebook.com/Metroshoes
• Instagraminstagram.com/metroshoesindia
• Pinterestin.pinterest.com/metroshoesind

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metro Shoes