The Monument Sports Group

What The Monument Sports Group does

The Monument Sports Group is a Richmond, Virginia-based insurance brokerage founded in 2000 that exclusively serves the sports and recreation industry, operating as a division of DOXA Programs, LLC following its October 2024 acquisition. The firm specializes in tailored commercial insurance programs and risk management services for eight distinct verticals: indoor multisport facilities (via exclusive partnership with USIndoor Sports Association), climbing gyms (via exclusive partnership with the Climbing Wall Association), professional sports teams and stadiums, pickleball/padel/racquet sports venues, ziplines and adventure courses, family entertainment centers, camps/clinics/amateur teams, and national governing bodies. Its underlying technology is a proprietary brokerage and risk management platform built around industry-specific coverage programs co-developed with carrier partners Hanover Insurance and Renaissance Specialty, including sport-specific claims assistance, waiver and rental agreement review, concussion and abuse prevention protocols, and youth protection procedures.

The company earns revenue primarily through insurance brokerage commissions from premiums placed with carrier partners, plus subscription-style ongoing risk management and claims support. Its go-to-market combines exclusive industry association distribution (USIndoor, CWA) with a sales-led approach employing dedicated account managers and a sports-experienced claims team. Underlying scale signals include a 25+ year operating history, approximately 15 team members comprising former athletes, facility owners, and sports industry veterans, an enterprise client roster spanning professional soccer franchises and governing bodies, and SMB self-serve distribution for camps and amateur teams through insure.kandkinsurance.com. Headquartered inside the 120,000-square-foot Sports Center of Richmond in Virginia and serving clients across multiple U.S. states, Monument Sports is positioned as a specialty niche broker with deep vertical expertise in sports liability, workers' compensation, participant accident, and event coverage.

Name

The Monument Sports Group

Legal name

DOXA Programs, LLC

Website

https://monumentsports.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

The Monument Sports Group is a U.S. specialty insurance brokerage serving sports and recreation businesses exclusively, delivering tailored coverage, risk management, and claims support across eight verticals including indoor multisport, climbing gyms, professional sports, pickleball, adventure courses, and national governing bodies.

Ownership category

akta.pro rank

Product category

Specialty Insurance Brokerage

NAICS

Amusement, Gambling, and Recreation Industries (713)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure Sports & High-Risk Activity Travel/Accident Insurance (FSAJAJAL)

Keywords

• Sports insurance brokerage
• Recreation facility coverage
• Liability insurance programs
• Adventure activity insurance
• Professional sports coverage

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage Commissions: The company operates as an insurance broker/general agent earning commissions from insurance carriers. They provide specialized coverage for sports and recreation businesses, with revenue derived from premiums placed with carrier partners including Hanover Insurance and Renaissance Specialty. The company is a division of DOXA Programs, LLC.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

The Monument Sports Group is an insurance brokerage that designs, distributes, and services specialized commercial insurance programs exclusively for businesses in the sports and recreation industry. Operating as a division of DOXA Programs, LLC, it places coverage through carrier partners including Hanover Insurance and Renaissance Specialty, and provides industry-specific risk management and claims support to indoor multisport facilities, climbing gyms, professional sports teams, racquet sport venues, adventure operators, family entertainment centers, camps, and national governing bodies.

Product overview

Monument Sports Group is an insurance provider focused exclusively on the sports and recreation industry, offering specialized coverage through eight distinct product lines: USIndoor Sports Association (indoor multisport facilities), Climbing Wall Association (climbing gyms), Professional Sports + Stadiums (pro teams and stadiums), Pickleball/Padel/Racquet Sports, Ziplines + Adventure Courses, Family Entertainment Centers, Camps/Clinics + Amateur Teams, and National Governing Bodies. The company was founded in 2000 and operates as a division of DOXA Programs, LLC, providing tailored insurance programs and risk management services built by former athletes and facility owners with over 25 years of industry experience.

Differentiator

Problem solved

Functional benefit

Products and services

• USIndoor Sports Association Insurance Program Exclusive insurance coverage for indoor multisport facilities, delivered through a 25+ year partnership with USIndoor Sports Association and underwritten by Hanover Insurance. Bundles sport-specific claims assistance, waiver best practices, youth protection protocols, and concussion guidance tailored to high-traffic open play, league nights, tournaments, and youth programming.
• Climbing Wall Association (CWA) Insurance Program Exclusive coverage program for CWA member climbing facilities, launched in 2013 and backed by Renaissance Specialty. Includes liability for falls, injuries, user errors, and equipment-related incidents, with climbing-specific risk management resources such as video orientations and signage guidance; supported by climbing-experienced staff including a former climbing gym GM.
• Professional Sports + Stadiums Insurance Program Comprehensive insurance program for professional teams, leagues, and stadium operations, covering workers' compensation for players, liability during events, stadium property protection, D&O, EPLI, cyber, and media liability. Supports league-wide programs across multiple U.S. professional franchises.
• Pickleball, Padel + Racquet Sports Insurance Program Tailored insurance solutions for pickleball, padel, and racquet sports facilities, covering liability from high foot traffic, player injuries, waivers, rental agreements, and tournament events for venues running leagues, lessons, and tournaments.
• Ziplines + Adventure Courses Insurance Program Specialized protection for ziplines, ropes courses, and guided adventure activities, covering guest injuries, equipment failures, weather-related risks, and seasonal staff exposures; includes safety protocols for platforms, belays, and guided courses.
• Family Entertainment Centers Insurance Program Insurance solutions for trampoline parks, axe throwing venues, bowling alleys, and multi-activity family entertainment centers, covering liability from high-risk activities, youth programming, liquor liability, party-specific releases, and supervision protocols.
• Camps, Clinics + Amateur Teams Insurance Program Flexible insurance for amateur leagues, youth camps, sports clinics, and special events, covering participant injuries, volunteer staff liability, abuse protection, and affordable budget-friendly options; available via online purchasing through insure.kandkinsurance.com.
• National Governing Bodies Insurance Program Scalable coverage for national and state sport governing bodies, including general liability, property, excess liability, workers' compensation, participant accident, D&O, EPLI, cyber liability, and professional liability, addressing exposure for sanctioned events, abuse protection, and background checks.

Quantifiable outcome

• Over $200,000 in workers' compensation savings for North Carolina Football Club through strategic renewal approach

Named customers4 records

Segments8 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• USIndoor Sports AssociationflagshipStrategic or Co-development PartnerOver 25-year exclusive partnership to provide insurance programs for indoor multisport facilities. Monument built and manages this exclusive program in partnership with USIndoor and Hanover Insurance. The partnership provides USIndoor members access to customized coverage for multisport operations.
• Climbing Wall AssociationflagshipStrategic or Co-development PartnerExclusive insurance program for CWA members since 2013, backed by Renaissance Specialty. Provides climbing-specific coverage and risk management support with guidance from climbers on staff. Monument staff includes experienced climbers and a former climbing gym GM.
• Hanover InsurancecoreTechnology or IntegrationInsurance carrier partner for the exclusive USIndoor insurance program, providing the underlying insurance capacity and underwriting for indoor sports facility coverage.
• Renaissance SpecialtycoreTechnology or IntegrationInsurance carrier partner backing the exclusive Climbing Wall Association insurance program, providing coverage capacity for climbing gym and facility insurance.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• XINSURANCE: XINSURANCE is a specialty insurer/broker focused on high-risk and hard-to-place risks including adventure sports, motorsports, and recreation activities. It overlaps with Monument's zipline, ropes course, climbing, and adventure course segments where standard markets are reluctant to underwrite.
• K&K Insurance Group: K&K Insurance Group is a specialty broker focused on sports, recreation, and entertainment insurance. It is Monument's closest direct competitor in niche sports/recreation brokerage and is even referenced as a partner for Monument's SMB online purchasing flow via insure.kandkinsurance.com.
• Sadler Sports & Recreation Insurance: Sadler Sports & Recreation Insurance is a long-standing broker specializing in insurance for sports organizations, recreation facilities, and events. It directly competes with Monument across amateur sports, camps, leagues, and facility coverage.

Broad incumbents

• Skyward Specialty Insurance Group: Skyward Specialty is a specialty P&C insurer with sports, entertainment, and accident & health lines. It is a broader incumbent that overlaps with Monument in select sports and entertainment facility/team risks but is not a dedicated sports specialist.
• Markel Corporation: Markel is a large specialty insurer with sports, recreation, and entertainment exposure across teams, facilities, and events. It competes broadly with Monument through its specialty insurance division and is materially larger and more diversified.
• Acrisure: Acrisure is a global insurance brokerage with specialty practices including sports, entertainment, and recreation. It is a much larger incumbent that competes for mid-market and enterprise sports accounts Monument also serves.
• Philadelphia Insurance Companies: Philadelphia Insurance (a Tokio Marine company) writes specialty commercial P&C including sports, recreation, and entertainment risks. It is a broad incumbent that competes with Monument for facility and recreation center coverage but does not focus exclusively on sports.
• Brown & Riding Insurance Services: Brown & Riding is a specialty wholesale brokerage placing complex and niche commercial risks including sports, entertainment, and recreation. It serves as an upstream wholesale competitor and partner depending on placement structure.
• Hiscox: Hiscox is a specialty insurer/broker providing commercial and specialty lines including sports, leisure, and entertainment risks. It is a broader incumbent offering many of the same coverages as Monument but as part of a much wider portfolio.

Emerging players

• SportsInsurance.com: SportsInsurance.com is a digital-first broker focused on amateur sports, leagues, camps, and clinics. It overlaps with Monument's SMB and amateur team segments but is more transactional and less specialist in nature.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/monument-sports-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Monument Sports Group