Cuba Travel Services
Cuba Travel Services is an OFAC-licensed, Newport Beach–based travel company founded in 1999 that plans and books legal Cuba trips for U.S. citizens, offering accommodations, curated experiences, tours, dining, visas, and white-label operator programs supported by a continuous Havana office and an AI itinerary builder.
- Company typePrivate
- Founded1999
- HeadquartersNewport Beach, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Cuba Travel Services does
Cuba Travel Services, Inc. is a California-incorporated, privately held travel company founded in 1999 that designs, distributes, and supports OFAC-compliant Cuba itineraries for U.S. citizens, with additional registrations as a Florida Seller of Travel. The company operates from Newport Beach (headquarters), Coral Gables/Miami (regional), and Havana (on-the-ground operations), and has continuously served the U.S.–Cuba market through every policy cycle since inception, reporting more than one million American travelers and zero OFAC enforcement actions.
The core product is an integrated travel platform spanning accommodations (250+ casas particulares and boutique hotels), 126 curated cultural-exchange experiences, six guided tour packages (3- to 10-day formats priced from $380 to $648+ per person), concierge dining reservations across 41 paladares, visa and documentation services, and the Black Coral Select premium designation program. Underlying technology centers on a web-based booking platform augmented by a text-based, conversational AI Trip Builder that generates personalized, OFAC-compliant day-by-day itineraries from natural-language traveler inputs. Supporting tooling includes an automated OFAC travel affidavit documentation system and a self-service supply-side platform enabling Cuban property owners and experience hosts to onboard inventory.
The business model is primarily transaction-fee: commissions on accommodations, tours, experiences, transfers, and dining reservations, plus revenue from visa processing via the CubaVisaServices.com partnership and from white-label programs sold to tour operators, airlines/charters, and cruise lines. Go-to-market combines direct digital sales, a toll-free phone/email assisted-sales layer, an affiliate and travel-advisor commission program, and earned media coverage in major U.S. outlets. Ownership remains founder-led (Michael Zuccato, CEO) with no disclosed institutional capital, M&A, or restructuring.
Cuba Travel Services firmographics
Firmographics- Name
- Cuba Travel Services
- Legal name
- Cuba Travel Services, Inc.
- Website
- https://cubatravelservices.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cuba Travel Services is an OFAC-licensed, Newport Beach–based travel company founded in 1999 that plans and books legal Cuba trips for U.S. citizens, offering accommodations, curated experiences, tours, dining, visas, and white-label operator programs supported by a continuous Havana office and an AI itinerary builder.
- Ownership category
- akta.pro rank
Cuba Travel Services industry classification
Industry- Product category
- Cuba Travel Services
- NAICS
- Travel Agencies (561510), Tour Operators (561520), Travel Agencies (56151)
- akta.pro primary industry
- Luxury Travel Agencies (THAKAFAA)
- akta.pro secondary industries
- Hotel & Accommodation Booking Platforms (THALAFAB), Corporate Travel & Expense Booking Platforms (BPAMAIAI)
Keywords
Where Cuba Travel Services is headquartered
LocationHeadquarters
- HQ city
- Newport Beach
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Cuba Travel Services business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Accommodation Bookings: Commissions earned on bookings for casas particulares (private homestays) and boutique hotels, including the exclusive Black Coral Select portfolio.
- Tour Packages: Pre-packaged cultural exchange programs ranging from 3-day weekend experiences to 10-day comprehensive Cuba journeys, priced per person.
- Experiences and Activities: Commissions on 126 curated experiences including artisan workshops, culinary classes, cycling tours, and community projects, priced per person ($19-$44+ range).
- Dining Reservations: Concierge dining service providing confirmed reservations at Cuba's top paladares and restaurants, with verified availability prior to travel.
- Visa and Documentation Services: E-Visa processing and travel documentation services for US travelers to Cuba, operated through CubaVisaServices.com partnership.
- White-Label Tour Programs: Turnkey branded, OFAC-compliant Cuba tour programs for tour operators, enabling them to launch under their own brand with CTS operational infrastructure.
- Advisor Commission Program: Commissions for travel advisors on all Cuba bookings including accommodations, experiences, transfers, and visa services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Havana Community Impact Journey - 4 Days/3 Nights |
| Unit Pricing | Pay-as-you-go | Havana Cultural Exchange Weekend - 3 Days/2 Nights |
| Unit Pricing | Pay-as-you-go | Black Coral 3-Night Havana Experience - 4 Days/3 Nights |
| Unit Pricing | Pay-as-you-go | Individual Experiences |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels5 records
Cuba Travel Services product offering
Product offeringCore offering
Cuba Travel Services is a US-licensed Cuba travel platform that books OFAC-compliant trips for American citizens, offering curated accommodations (casas particulares and boutique hotels), guided tour packages, cultural exchange experiences, dining reservations, and E-Visa processing. The company operates an AI-powered trip builder for personalized itinerary generation and runs white-label programs for tour operators, advisors, airlines, and cruise lines. Its core value is navigating complex US-Cuba regulations while connecting travelers with vetted Cuban suppliers via on-the-ground Havana operations.
Product overview
Cuba Travel Services operates as a comprehensive OFAC-compliant Cuba travel platform for U.S. citizens, offering a unified ecosystem of travel services centered around its AI Trip Builder for itinerary creation. The core product portfolio includes: an AI-powered trip planning tool (AI Trip Builder), a marketplace of 126 cultural exchange experiences, six guided tour packages ranging from 3-10 days, dining reservation services at 41 restaurants, and accommodations booking for casas particulares and boutique hotels. Supporting services include Black Coral Select (premium designation), Cuba Visa Services (documentation), partner programs for travel advisors/operators, an affiliate program, property listing services for Cuban homeowners, and local host experience programs. The company also provides transportation coordination (transfers and car rentals) and maintains an extensive destination guide network covering 9 Cuban cities. All services are designed to comply with OFAC regulations under the 'Support for the Cuban People' authorized travel category.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Trip Builder An AI-powered trip planning tool that creates personalized, OFAC-compliant Cuban itineraries through conversational interaction, generating day-by-day plans based on user preferences for travel style, duration, interests, and budget.
- Cuba Experiences Platform A curated marketplace offering 126 authentic cultural exchange experiences across 12 Cuban destinations, including art workshops, culinary experiences, music and dance programs, nature excursions, and community-based activities supporting independent Cuban entrepreneurs.
- Guided Tour Packages OFAC-compliant guided tour packages including Havana Community Impact Journey, Havana Cultural Exchange Weekend, Havana & Viñales Explorer, Classic Cuba Colonial Cities Explorer, Complete Cuba Experience, and Black Coral 3-Night Havana Experience, ranging from 3 to 10 days.
- Dining Reservation Service A concierge dining service that secures confirmed reservations at 41 of Cuba's finest paladares and restaurants, including San Cristóbal, Ajiaco Café, Iván Chef Justo, and Finca Concha y Paco.
- Black Coral Select An exclusive designation identifying the most exceptional accommodations, dining experiences, and curated tours in Cuba, vetted for superior service, refined ambiance, and consistent excellence.
- Cuba Visa Services Travel documentation services including E-Visa processing, tourist cards, D'Viajeros health declarations, and specialty visas for business, religious, and educational travel to Cuba, operated in partnership with CubaVisaServices.com.
- Accommodations Booking Curated mix of accommodations including 250+ casa particulares (private homestays) and boutique hotels, with focus on comfort, location, and authentic local connection.
- Transportation Services Private transfers and car rental bookings across all Cuban provinces, coordinated as part of trip planning services.
- Partner Programs (White-Label Tours, Aviation, Cruise) White-label tour programs, airline charter support, and cruise line operational support for tour operators, airlines, and cruise lines seeking OFAC-compliant Cuba market entry using CTS infrastructure and supplier network.
Companies that use Cuba Travel Services
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Cuba Travel Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Cuba Travel Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CubaVisaServices.comcorePartnered visa processing service for E-Visa applications, Cuban passport services, and specialty visa categories. Cuba Travel Services directs customers to CubaVisaServices.com for reliable and efficient visa processing with standard 72-hour and express 15-minute options.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Cuba Travel Services competitors and assessment
Company assessmentDirect peers
- Central Holidays: Caribbean-destination tour operator with active Cuba programs; comparable in destination specialization across the Caribbean/Cuba region and similar mix of group tours, FIT, and packaged cultural offerings.
- Insight Cuba: Long-running US operator focused exclusively on legal Cuba travel under OFAC categories; offers group tours, cultural immersion programs, and educational exchanges. Most directly comparable to CTS on destination specialization, regulatory positioning, and US-traveller customer base.
- iVisa: Online visa and travel documentation services platform offering e-visas, tourist cards, and travel declarations for restricted destinations; directly comparable to CTS's CubaVisaServices.com partnership for visa processing and affiliate integration.
- Kensington Tours: Bespoke luxury tour operator with custom Cuba itineraries and high-touch concierge planning; comparable to CTS's Black Coral Select tier and bespoke advisor workflow for high-spend travelers.
- SmarTours: US tour operator running guided Cuba programs alongside a broader international catalog; comparable in delivery of mid-length cultural packages, group sizing, and direct-to-consumer Cuba marketing to US travelers.
Broad incumbents
- Viator: Global experiences marketplace where travelers book tours, activities, and cultural experiences; directly comparable to CTS's curated Cuba Experiences marketplace (126 listings across 12 destinations) as a category peer in experiences distribution.
- Exodus Travels: UK-based small-group adventure tour operator offering Cuba itineraries focused on cultural immersion; comparable as a multi-destination tour operator with adventure/cultural tour packaging similar to CTS's guided Cuba tours.
- G Adventures: Global small-group adventure tour operator offering Cuba among its destinations; comparable as a multi-destination tour operator with cultural/exchange framing, though not Cuba-specialized.
- Intrepid Travel: Global small-group tour operator with Cuba itineraries emphasizing responsible travel and local community engagement; comparable in tour packaging style and community-impact framing.
- Audley Travel: Bespoke luxury tailor-made travel specialist with destination experts and curated itineraries; comparable in personalized advisor-driven trip planning and luxury customer segment positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Cuba Travel Services social profiles
Digital presenceCuba Travel Services compliance and trust
Trust signalCompliance2 records
Cuba Travel Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cuba Travel Services leadership team
Management profileNumber of profiles
Profiles1 record
Cuba Travel Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cuba Travel Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cuba Travel Services
What does Cuba Travel Services do?
Cuba Travel Services is a US-licensed Cuba travel platform that books OFAC-compliant trips for American citizens, offering curated accommodations (casas particulares and boutique hotels), guided tour packages, cultural exchange experiences, dining reservations, and E-Visa processing. The company operates an AI-powered trip builder for personalized itinerary generation and runs white-label programs for tour operators, advisors, airlines, and cruise lines. Its core value is navigating complex US-Cuba regulations while connecting travelers with vetted Cuban suppliers via on-the-ground Havana operations.
Is Cuba Travel Services a public or private company?
Cuba Travel Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cuba Travel Services founded?
Cuba Travel Services was founded in 1999. It employs 11 to 50 people.
Where is Cuba Travel Services based?
Cuba Travel Services is headquartered in Newport Beach, United States, in the North America region.
How does Cuba Travel Services make money?
Seven revenue lines are on record. Accommodation Bookings are the primary driver. The others are tour Packages, experiences and Activities, dining Reservations, visa and Documentation Services, white-Label Tour Programs and advisor Commission Program.
Who are Cuba Travel Services's main competitors?
Direct peers on record are Central Holidays, Insight Cuba, iVisa, Kensington Tours and SmarTours. Broad incumbents are Viator, Exodus Travels, G Adventures, Intrepid Travel and Audley Travel.
Does Cuba Travel Services have an API?
No public API is recorded for Cuba Travel Services.
What industry is Cuba Travel Services in?
Cuba Travel Services's product category is Cuba Travel Services. Its primary akta.pro industry code is THAKAFAA, Luxury Travel Agencies, with a secondary code of THALAFAB, Hotel & Accommodation Booking Platforms. Its NAICS code is 561510.